Photomation Knowledge Bytes

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Volume 1

Issue 1

Create Casts for CHOC Night That was the request from ad agency DGWB. The agency was responsible for creating visual graphics for the Anaheim Ducks CHOC Night at Honda Center. DGWB asked Photomation to wrap ten columns at Honda Center, four of which they wanted made to look like a cast so people attending the game could write get well wishes to the children at Children’s Hospital of Orange County (CHOC). “We showed our client several options of material they could use to make the columns look like a cast”, says Photomation president Matt Hesketh. “While we have done many column wraps at Honda Center, nobody has ever asked us to make one look like a cast. I brought the task back to the great people who work at Photomation and they came up with the best way to make it happen.” One twist was that the client wanted to display the signed “casts” at CHOC once the event was over. “We had to take that into consideration in using a product that would roll into the shape of a cast then be able to lay flat on a wall once it was all signed”, says Hesketh. Due to event scheduling at Honda Center, all the graphics had to be installed on game day and removed right after the game. “Both the installation and the removal went very smooth. Everyone involved was thrilled with the end result.”, says Hesketh.


Volume 1

Issue 2

From Zero to Wrapped in a Flash

We were approached by Funny Car Racer Will Martin & his Jam-Air Motorsports Team about creating graphics for his new sponsor Mesa Energy Systems, a wholly owned subsidiary of the EMCOR Group. Will came to Photomation to look for a creative alternative to expensive paint jobs to brand his team. Our digital group took a design concept and laid it out onto a template to produce the panels needed for each portion of the car. Over the course of two days, installers applied the graphic to the sleek racing body. The car debuted at the Marconi Auto Museum in Tustin on January 18, in front of 300 people, and is shown above at Auto Club Raceway in Bakersfield, CA during pre-season testing in February. “We put our 2008 sponsorship together on January 4th and had the car ready to debut on January 18th. This would not have been possible with paint.”, says Will Martin. “This was our second wrap with Photomation. The reason we have partnered with Photomation is due to their quality and level of professionalism that is unmatched in the industry. Brian Mundy and the entire design team was able to make our sponsor’s vision come to life. The installation team did a great job ensuring that the seams and transitions were transparent. Ralph Love did a great job managing the project and ensuring our timeline was met. Overall, I am very happy with the results as they are... Simply Brilliant!


Volume 1

Issue 3

Bright Idea David Boose, owner of Spectrum Lighting needed to create the look of illuminated onyx in an architectural lighting sconce. He challenged our visual solutions group at Photomation to make it look real in the day and elegantly illuminated at night. The end result also needed to survive outdoors with exposure to sun and rain. After the onyx was photographed, Photomation’s creative imaging team ran design tests to get the stone image to look deep in the day and to glow at night. The solution was a double layer printing and mounting technique, five layers in all, that created the right look of onyx on a thin sheet of translucent acrylic. Spectrum Lighting then took the faux onyx, rolled it into a half-tube shape and inserted it into their lighting fixture. We think you will agree, it was a bright idea.


Volume 1

Issue 4

Thinking Outside the Box Our client, Yamaha, needed a POP graphic for their line of violins. They did not want a traditional “squared off or box type” of graphic. Instead, they created a graphic that had a rounded bottom and required a 5/16” hole to be drilled in a precise spot. That hole would be used to secure the graphic to the POP stand. Our visual solutions group created a digital die line to the shape the client desired and positioned the hole exactly where they needed it. We printed the POP on photographic paper and, using a router bit, cut the job on our Zund digital die cutting machine. The machine automatically drilled the hole needed as well. How’s that for thinking outside the box!


Volume 1

Issue 5

Just That Easy, Just That Quick To access WebCourier, go to www.photomation.com. On our home page, click on the WebCourier icon located on the right hand side. If this is your first time, click on “First Time User” to sign up for an account. Fill out the information requested--we do this once so you will not need to do it again the next time you need to send us files. Select a Customer Service or Sales contact from the pull down menu. Next, type in your email address and any password you desire. Retype the password to make sure there were no entry errors and press the “Submit” button. You will be returned to the log-in screen where you will enter your email address and password you just created and click the “Log In” button. At the “Welcome” screen, select “Upload” at the top of the screen. Select the file(s) you want to send to us. Select who you want to notify that this file is being sent and fill-in any of the optional information boxes to help us process your order promptly. NOTE: To speed transmission, we recommend you Stuff or Zip your files before you attach them. After all that is done, press the “Upload” button and your files are on their way to us. Give it a try the next time you need to send us file. It’s just that easy, just that quick!


Volume 1

Issue 6

Soothing Scenes Initiated by our client, Montanio Design Group, this project’s goal was to add an aura of calm to a stressful environment. For the X-ray room wall at St. Joseph’s Hospital in Orange, Photomation created custom wallpaper to give the area a beach theme and add a soothing touch to an otherwise ordinary room. This X-ray room, and the adjoining room, both have a beach theme. The challenge was getting access to a very busy area. These X-ray rooms are booked solid throughout the day. Working with hospital staff, we coordinated a 7:00 am install and completed the installation by 1:30 pm to return the room to use as quickly as possible. As installation progressed, you could see the hospital staff walk by the open door and come back for a double take as the scene took shape.


Volume 1

Issue 7

Playoff Time in Anaheim To help propel our hometown Anaheim Ducks into the NHL Playoffs, Photomation prepared graphics to dress up Honda Center. Among the graphics we made were two 90 foot diameter semi-circle window graphics, six floor graphics, each ranging in size from 19 to 25 feet long, and 45 column wraps up to 9 foot tall. There are many elements that go into making graphics of this size. For the large window graphics, after we receive the file from the Ducks, we place it into a template we created that shows how the file will look once it is up on the window. Next, we run color tests for approval. Once color is approved, we go through the process of slicing and dicing the file into individual pieces or panels. Those files are then ripped and printed. Each window uses over 4,500 sq. ft. of material. After it is printed, each roll is trimmed and identified so the installers can put the window graphic up efficiently. We are proud of our Ducks and of the work we do for them. We wish them much success in their playoff run. GO DUCKS!!!!


Volume 1

Issue 8

Our client, Broadcom, came to us wanting to create a 3D visual to highlight what goes into the designing and manufacturing of a chip. There are several steps in the creation of their product. It all starts with a schematic. Wafers, containing dozens chips, are manufactured. Each chip is removed from the wafer, assembled into a daughter-board, and then placed into a mother-board where it all comes to life. Mike Mertz, Broadcom’s account manager, worked closely with our client and Photomation’s creative team. In the final framed piece, schematic drawings and background graphics were imaged using metallic photographic material and mounted to polished acrylic. Actual chip wafers and boards with chips were used. Since chips are so small, we had to build a 10x magnifying glass to highlight them. The framing experts at Photomation assembled the parts in a shadow box frame and delivered it to Broadcom Corporation where it is proudly on display.


Volume 1

Issue 9

Marilyn, are you sure you can cook? Marilyn Lewis, famed fashion-designer and owner of the Beverly Hills hot spot eatery “Kate Mantilini’s”, asked Photomation to help promote her new book “Marilyn, are you sure you can cook?” We produced 8’ tall versions of the book cover image and place them throughout her restaurant. Marilyn was thrilled with the result. She then asked if we would produce images of the new American Movie Classics TV series “MadMen” and install them at her restaurant, too. Account Manager Mike Mertz worked out the details with Marilyn and the show’s producers. Images were selected, printed, laminated and mounted as larger-than-life prints. Photomation’s team of experts delivered and installed them with Mrs. Lewis’ choreography.


Volume 1

Issue 10

Banking on Photomation Our client, BBVA Bancomer, needed to update information found in and around their ATM’s. Working with our Production Manager Francisco Flores, they developed decals to be installed on the ATM and branding decals for the shelters that house them. BBVA is a large, multinational financial services group with strategic coverage in Europe and Latin America. To better serve their target demographic, the client wanted the ATM instructions and official notices to be made in both English and Spanish. Since the locations were all over California, from San Francisco to Temecula, to save the client money, Francisco showed them how to install the graphics. So the next time you pass a Bancomer branch location, you can say, “Hey, there is a company that banks on Photomation!!”


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Issue 11

It’s a Jungle Out There Artist, author and educator, Jerry Burchfield signs his latest edition prints of his “Primal Images” series from the Amazon. Printed at Photomation using watercolor paper, these are delicate images created by laying botanical specimens onto black and white photo paper and exposing it to the Brazilian sun until subtle and vivid colors of brown, gold, purple and blue appear. Working closely with our Artist’s Liaison John Hesketh, the original photogram was scanned at Photomation and printed onto Somerset Velvet paper using archival inks that can last for more than 100 years. In addition to our Artist Gicleé materials, Jerry has used Photomation’s DigtalMaster™ prints from our Lightjet printer, a digital enlarger that exposes photographic paper using laser light, to create previous limited editions of his work. Burchfield has published his Amazon series in a book entitled, “Primal Images”, and he is currently working on a larger project closer to home capturing images of plants from the Florida everglades. It is a jungle out there…


Volume 1

Issue 12

The Genesis of a Press Kit Disc Working with our client, Hyundai Motor America, Photomation helped to create a booklet to hold a digital press kit disc. Designed by Hama Cullen Design, this sixteen-page booklet, plus cover, was turned around in five days. We had to work quickly because the press kits were needed in Korea for a media event highlighting Hyundai’s 2009 Genesis sedan. While working on the booklet, our staff was also working on the disc content. The images were prepped for the disc while we waited for final revisions to the press releases from Korea. The disc contains 22 images, 7 press releases and one web link. The disc art was offset printed onto DVD media. Our client’s initial order was for 500 booklets and discs. Once we finished the booklets and finalized the disc content, the discs were burned and inserted into sleeves on the inside front cover, packaged and sent overnight to Korea.


Volume 1

Issue 13

Standing Tall for Kids “We need an inexpensive way to display graphics for a traveling event.” That was the request made to Photomation’s Account Executive Ralph Love by our client 3TP. Hyundai sponsors Hope on Wheels, a charity event to raise funds for Pediatric Cancer Research. Working with the client, Ralph sourced a banner stand to meet their needs. It is a simple, easy and effective way to bring their message to their customers. Photomation created the banners and added a grommet to each corner. These stands are on display in dealerships and at car shows like the LA Auto Show and Inland Empire Auto show. In addition to creating the graphics, Photomation also coordinated the distribution of them and shipped the units across the country. To find out more about the campaign, or to make a donation, go to www.hopeonwheels.com.


Volume 1

Issue 14

Reversible Framing for Collectibles When clients come to us to have a jersey, baseball or hockey stick put into a shadow box we use a reversible framing technique to preserve and protect their collectibles. On jerseys for example, we use thread and/or small plastic “tags� to attach the garment to a support board to stretch it tight. We do this so we do not damage the jersey in any way. That way, if you wanted to have it reframed years from now, or put on e-Bay to generate a little cash, our stretching process is completely reversible. For pucks or baseballs, we use a very fine mesh, called toule, to wrap the object. Then we pull the material through the backer board and secure it. This method also allows for a complete reversal if you ever wanted to take that signed puck or baseball out and auction it off for charity. For hockey sticks we use a thin, clear Mylar strip to wrap over the item and pull the strip through to the back where it is secured. We do not use screws or glue that could damage the original item and reduce its value. We use a similar technique to display programs or books within a shadow box frame. Not everything needs reversible framing techniques, but when it does, the framing experts at Photomation are here to help you.


Volume 1

Issue 15

Los Angeles to Palm Springs

For most people, Los Angeles is a city located in Southern California. For John Hesketh, Photomation’s Artist Liaison, Los Angeles is the culmination of fifteen years of artistic endeavor. Translated as “The Angels” in Spanish John recently exhibited a selection of his 101 Angels entitled, Los Angeles, at the University of California Riverside’s California Museum of Photography. The photographs were taken with a long exposure on film. John steps into the scene and paints the subject and their wings using flashlights as brushes and color filters over the lens as the color paint. Shot with an 8”x10” camera, each angel is unique. The subjects are family, friends, neighbors or others referred by previous angels. Each angel is an indirect portrait that shows the individual’s distinctive personality or life story as the subject stands still in the dark for about forty-five minutes while John performs his artistic magic. Exploring an interest in how photography uses industrial materials to make fine art, John’s angels were printed 69” x 52” and 48” x 36” onto a coated banner material commonly used for signage and then stretched over wooden canvas stretcher bars. The result is a beautiful crossover of photographic technique with a painting’s presentation. The stunning exhibition was kicked off with an Artist’s Reception at the UCR/ California Museum of Photography shown above.(top picture) Recently the show has traveled to Palm Desert at the University of California, Riverside Graduate Center.(lower picture) If you are in the Palm Springs area, stop by and take a look. We also have a few of his angels on display here at our facility in Anaheim. We welcome you to swing on by and see them for yourself. At Photomation, we understand the needs of our artist clients. We have products and services created specifically for you. John heads up that part of our company. Give him a call and let the experts at Photomation help you translate your artistic vision into reality.


Volume 1

Issue 16

Turning Trash into Treasure Our client, the Los Angeles County Sanitation Districts, came to us with a challenge. Yes, these are the trash people. How do you turn trash into treasure? “We need some large information graphics for the lobby of one of our facilities”. The goal is to say who they are and what they do at this state-of-the-art location. Working with their designers, a concept was created. We produced 3D stainless steel lettering to be placed on one main lobby wall to tell visitors where they were. For another wall, Photomation created large vinyl banners to tell visitors what was done at this facility. Photomation’s color team ran tests of specific colors on banner material for client approval. The client’s Account Manager, Mike Mertz, worked out the details and scheduled installers to coordinate with the client’s deadline. The graphics were installed on a twostory lobby wall using stainless steel stand-off bars at both the top and bottom. The result was a more finished looking lobby that told visitors where they were and what was done there. Turning trash into treasure.


Volume 1

Issue 17

Lacking Lettering Lamentation With the grand opening of St. Joseph Hospital’s new Cancer Center less than two weeks away, we were asked if we could help solve a little dilemma that had cropped up. Seems that the permanent lettering, ordered from another vendor, for a wall seen from the street and the lettering to go around the main entrance circular drive was not going to be ready in time for the opening. Our client, St. Joseph Health System, asked if we could help them get temporary lettering installed in time for the big event. Working with Account Executive Ralph Love and Production Manager Francisco Flores, we created temporary lettering to represent what the final letters would look like once they were on-site and installed. Using brushed metallic vinyl applied to 1/4” Sintra, each letter was cut out and installed in-position with Velcro. The circular drive lettering measured 18” tall by 510” long and the street entrance lettering measured 36’x120”. The client was thrilled with the result and thankful we could come up with a creative solution to their problem. The grand opening was held with great fanfare and nobody was the wiser that the signage was only temporary. Now, there was no need for a lacking lettering lamentation.


Volume 1

Issue 18

Grand Mural Makes Grand Entrance Designed by our client, Montanio Design, this large feature wall at St. Joseph Hospital’s new Cancer Center, is seen from the main entrance. It serves as a backdrop behind a grand staircase leading to lower levels of the Center. The mural, shown here in its initial phase of installation, measures nearly 27 feet tall by 27 feet wide. Working with Photomation’s Account Executive Ralph Love, our team produced custom wallpaper measuring 19 feet wide and running the entire two-story height of the wall. In addition, we fabricated a rounded decorative piece and installed supplied fine art wallpaper to complete the first phase of installation. In coming weeks we will be adding to the feature wall elements of river rock, cut eco-resin using stand offs, textured glass panels, sculpted wood features and cut vinyl to finish this dramatic wall graphic. It is a grand mural that makes for a grand entrance.


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Issue 19

Easy as A-B-C This week we want to highlight our dimensional lettering services. You see them everywhere you go, at the store, at the bank, at the hospital, at the museum. These letters are used for directional signage, area designation signage or your company’s logo. We can output just about anything you can imagine. There are different types of letters we can make for you depending on the application and desired effect. From thicknesses of 1/8” to 1” or more, we can get your message across using a variety of plastics, metal-coated boards, or chrome-dipped letters. And, of course, we can install them, too. The next time you need dimensional lettering, give Photomation a call. We’ll be happy to help you turn your ideas into a wall of fame.


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Issue 20

Beijing Bound Getting ready for his 7th Olympics competition, Francisco Flores, Production Manager at Photomation, will be heading to Beijing, China very soon. Working for Eastman Kodak since the 1996 games in Atlanta, Francisco has been part of an elite team of people who are called upon to run the Kodak processing facility wherever the Olympics are held. His travels have taken him to Olympic Games Atlanta; Nagano, Japan; Sidney, Australia; Salt Lake City; Athens, Greece and Torino, Italy. His duties at each Olympics has evolved as technology has evolved. He started out processing film in Atlanta, then managing the processing department, then managing the press center in Sestiere, Italy. “This has been a great opportunity to be part of the Olympic movement with Eastman Kodak Company. I have developed many friendships and experiences that are very unique. The Beijing Olympics will bring new challenges and I look forward to working through them.� All of us at Photomation wish Francisco safe travels and we look forward to hearing about his experiences in Beijing.


Volume 1

Issue 21

Appetizing Graphics “Sales are up 30% since the new wallpaper has been installed”, beamed Boeing Long Beach’s Cafeteria Manager. Photomation was asked by the Architect of the Facilities Department to help renovate the graphics for their cafeteria. The goal was to create a warmer, more inviting eating experience. To accomplish that, we reproduced outdoor scenes of different California locations onto wallpaper to give the room some brightness and excitement. We also produced wallpaper with pictures of fruits and vegetables for the kitchen and serving areas. New carpet, tables and chairs were installed and new paint applied, all to put a fresh face on an older facility. More people are using the cafeteria than before and sales are up. Appetizing graphics, indeed.


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Issue 22

Grand Mural Makes Grand Entrance, part 2 Just wanted to give you an update on a project we shared with you a few weeks ago. Since the initial installation of wallpaper, we have added the elements you see in the pictures above. Designed by our client, Montanio Design, this large feature wall at St. Joseph Hospital’s new Cancer Center, is seen from the main entrance. It serves as a backdrop behind a grand staircase leading to lower level of the Center. The portion you see above is from the lower level. The entire mural measures nearly 27 feet tall by 27 feet wide. Working with Photomation’s Account Executive Ralph Love, our team produced custom wallpaper measuring 19 feet wide and running the entire two-story height of the wall. In addition, we fabricated a rounded decorative piece and installed supplied fine art wallpaper to complete the first phase of installation. In the final phase we added to the feature wall elements of river rock, cut eco-resin using stand offs, textured glass panels, sculpted wood features and cut vinyl to finish this dramatic wall graphic. It truly is a grand mural that makes for a grand entrance.


Volume 1

Issue 23

Brand New Branding Our client, Vought Aircraft Industries, wanted to brand their fleet of semi-truck trailers. Initially they were going to just paint the trailers, but the idea of wrapping the sides of the trailers with the company’s logo and graphics, along with their tagline, “Another 747 Product Delivery!” appealed greatly to the staff at Vought. Working with their Photomation Account Executive Ralph Love, our artists took their supplied logo and artwork and put it in a layout for the different length trailers. Ranging in size from 27’ to 53’, our vehicle graphics experts created “wallpaper” that was applied to both sides of each trailer. Installation of the first two trailers took place over two days. The graphics have actually exceeded their expectations. The client loved the work so much they have requested four additional trailers to be wrapped. Our graphics have taken 30 year old trailers and made them look brand new.


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Issue 24

Can You Bail Me Out? “I know I should have dealt with you. I guess I learned the hard way. Can you bail me out?” That was the e-mail Photomation’s President, Matt Hesketh received at 7:40 a.m. Monday morning. The problem was that over the weekend, our client’s original vendor told them they were unable to complete the job when it needed to be done. That’s when we got the call for help. This unusual project had some unusual circumstances. We were asked to wrap a Zamboni ice resurfacing machine for the new Citizens Business Bank Arena, in Ontario, California, the new home of the Ontario Reign Hockey Club, an ECHL affiliate of the Los Angeles Kings. This particular machine was going to be the 9,000th one made by the Frank J. Zamboni Company. In addition, it was going to be on display at the International Association of Arena Management that opened on Saturday at the Anaheim Convention Center. Both companies, Zamboni and CBB Arena, wanted to get a bump in publicity by having the machine in the Zamboni booth at the trade show. By Monday afternoon, we had the artwork for the wrap. The graphics were put into a template and color tested by Tuesday. On Wednesday morning at 7:00 a.m., we began installation on the ice resurfacing machine at the Zamboni factory located just a few miles away from us. The installation was finished the same day and on Friday the machine was photographed then loaded onto a truck to take to the Convention Center. “You are a lifesaver!! The Zamboni looks GREAT!!”, says Chris Berg, Director of Operations at CBB Arena. “Thank you for coming through on this. I think it looks great!”, says Justin Kemp, Executive Vice President of Business Development for the Ontario Reign. We, too, are pleased with the results. We are proud to be part of history. We are happy we could bail them out.


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Issue 25

Modern Day Michelangelo If Michelangelo were alive today, how would he put graphics on a domed ceiling? For our client, Montanio Design, we installed graphics in a CAT Scan room at Presbyterian Intercommunity Hospital in Whittier to add calmness and tranquility for the patients going through the procedure. Using a self-adhesive vinyl, our installers, acting as a modern day Michelangelo, applied the material over the concave ceiling. Matching seams on such a surface can be tricky, but they got it done! The client was thrilled with the result. The result was a beautiful piece of art that would have made Michelangelo proud.


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Issue 26

Back from Beijing It is hard to believe four weeks have past so quickly, but for Francisco Flores, Production Manager at Photomation, it has been a wonderful month of memories. Working his seventh Olympics for Eastman Kodak Company, Francisco was in charge of running the Main Press Center. Registering over 1400 press photographers prior to the start of the games was a hectic time for him and his local staff. “I always enjoy the new challenges each venue provides us. The language barriers, the new staff of local volunteers, and the local culture all affect how we do our job. My role is to make all of that seem seamless to the photographers that have gathered from all over the world to photograph this historical event.� It is not all work and no play for the people who have left their work and family half-way around the world. Francisco was also able to get to the Great Wall, the Ming Tomb and other historical sights around Beijing. He also was able to attend different Olympic events when he was not working at the Main Press Center. Welcome home! We are glad to have you back!!


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Issue 27

Inside the Park Home Run Our client, Delaware North Companies, Inc., the operator of the Los Angeles Dodgers team store and merchandise sales, asked us to help them increase awareness of their locations throughout Dodgers Stadium. DNC operates two large team stores in left and right field and have multiple portable merchandise booths located throughout the stadium. Our team of artists, headed up by Brian Mundy, VP of Digital Imaging, created design options for approval. Using supplied images with contour cutting, Brian made larger than life, self-standing graphics. To drive traffic to the team store, we created the cut-out you see above. For the portable merchandise stands we created a double-sided, self-standing sign to improve visibility. As the team enters the final push towards post-season, the graphics created for our client will help them hit a home run in merchandise sales.


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Issue 28

Start Your Engines MAZDASPEED is involved in just about every form of racing that turns both left and right. As such they have a variety of interesting opportunities come their way. Recently Photomation was a part of their efforts. At the recent Mazda Grand Prix of Portland, Mazda hosted several guest drivers including authors Garth “The Art of Racing in the Rain” Stein and Sam “Fast Guys, Rich Guys, and Idiots” Moses. Photomation produced the graphics – book covers on the doors hood. That same weekend graphics were needed to support a young woman racing as a part of the Lyn St. James Women in the Winner’s Circle program, The Humane Society of the United States/MUTTS Comics “Adopt A Shelter Animal” program, and orange ribbons in honor of a Mazda enthusiast fighting kidney cancer. In racing, you must be ready when the green flag drops. Photomation was able to deliver the goods in time for the race.


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Issue 29

Cover to Cover Our client, RWB, a Marketing and Public Relations Agency with a focus on motorsports and high performance automotive topics, approached us with a need they had to help relieve a temporary production bottleneck. In short, they had more work than they could handle that month. Working with Photomation Account Executive Ralph Love and our Digital Imaging and Graphics Services group we helped them produce a bi-monthly publication for their client, pictured above, “Mazda FUEL.” “We needed to outsource the production of this magazine due to our workload. I have worked with Photomation for many years. I know their quality and attention to detail and I had the confidence that they could help me”, says Dean Case, Director of Marketing and Communications for RWB. We received a copy of a previous edition of the magazine that we used as a guideline for layout and design. Our client provided the edited copy and the photos. We optimized each image as we put it in the layout and built each page of the magazine. On-line approvals were provided and additional edits and changes were requested. The 20 page project came in and went out quickly. You could almost hear it saying, “Zoom-Zoom”


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Issue 30

Plumber’s Little Helper Our client, Tom Moffett Plumbing, wanted to upgrade the look of their fleet of plumbing trucks. Company Vice President, Mike Moffett, approached us for ideas on how to make his trucks more noticeable and memorable. “I knew I wanted them red, the rest I left up to Photomation.”, says Mike. We began to work on several design options. Photomation’s Vice President of Digital Imaging & Graphic Services, Brian Mundy, created a layout that our client loved. “We were presented with several iconic options and I chose the hose bib as the one I liked most.”, says Mike Moffett. Production of the graphics involved 3M Controltac with an 8519 lam as well as cut white vinyl lettering. Installation was coordinated around the client’s schedule and took around 6 hours to complete. “We love the new look of the trucks. The plumbers who drive the trucks like them, too. I am very pleased with how they turned out.”, says Mike Moffett. The next time you need help in designing, creating, producing or installing vehicle graphics, call Photomation. Our prices will not drain you.


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Issue 31

Old Is New Again Our client, The Historical Society of Long Beach, needed help to produce their current exhibition: Suburban Architecture of Roberts, Jones, Power Locket & Poper. The goal of the exhibit is to showcase these five architects whose work “illustrates significant aspects of Long Beach architectural history. Calling on their Photomation Account Manager Mike Mertz, we worked with HSLB to reproduce their files in sepia toned prints, as well as B/W prints for the exhibit. These prints were then matted and framed by our expert framing staff and readied for hanging in their gallery. Timelines were also printed that depicted and described the works of each architect. You can visit the exhibit now through December, 2008. Using 21st century technology, The Historical Society of Long Beach has recreated architectural images of the 1920’s to the present for all to see. The old really is new again.


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Issue 32

In Their “elements” Our client, Broadcom, asked us to help them design and create graphics for their new campus restaurant, “elements.” Working with their Photomation account manager Mike Mertz, our artists helped fulfill their request with images and directional signage. We selected images that represented eight different food stations. Those images were printed and back-mounted to beveled and polished acrylic. In addition, we created 3-dimensional letters and placed them on the face of the acrylic to give these colorful graphics additional depth and destination information. Custom hanging hardware was added and our installation experts arrived on time, installed all eight graphics and finished ahead of our client’s schedule. The next time you need graphics to spice up your kitchen, restaurant or cafeteria, call us. We’ll keep you in your “elements.”


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Issue 33

Night Flights of Fancy Our client, the six photographers of The Legacy Project, was asked by the Orange County Great Park Corporation to provide inspired works of art for their schedule of summer evening events called “Night Flights at the Preview Park.” Working with Photomation’s Artists Liason, John Hesketh, we helped turn their vision into reality. The Legacy Project is a collective of six photographers documenting the ongoing transition of the former El Toro Marine Base into its future land uses including the building of the OC Great Park. Artists Jerry Burchfield, Mark Chamberlain, Jacques Garnier, Rob Johnson, Doug McCulloh, and Clayton Spada worked with Photomation which provided grand format printing as well as creative and technical assistance. The large 40’ by 10’ double-sided banner of the Great Park’s giant orange balloon was a collaboration all six legacy photographers and six 8’ by 10’ individual banners were created by each photographer. The exhibit is located in hanger #244 across from the Great Balloon at the Great Park’s preview park.


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Issue 34

Art of Child’s Play Our client, Broadcom, invited the kids of their employees to participate in a worldwide children’s artwork competition with a high-tech theme. They were asked to create artwork reflecting their view of the company. More than 400 images were submitted. Three Winners were choosen; one from each geographic area: The America’s, Europe and Asia. Just settling into their new corporate office complex, executives at Broadcom decided to use the artistic talents of contest entrants to decorate the hallways and lobbies of their new campus facilities. Working with their Photomation account manager, Mike Mertz, and our framing design staff we provided 4’x4’ custom frames and mats with reversible mounting, each containing four pieces of submitted artwork. In essence, the kids provided the international design for this international corporation. The result is an impressive array of children at play.


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Issue 35

Thank You As the year end approaches, is there a group or an individual that needs to be recognized? Is there a group of employees or customers that you need to pause and say “Thank You” to for their contribution to your company’s success? Photomation can help. We provide many of our clients with customized Awards and Recognition gifts. From laser engraved crystal cubes to custom framed pieces, and many ideas in between, we can help you communicate a job well done to your customers or staff. Whether you need just a few or just a few thousand, we can provide you with one-stop service and convenience. Nothing says “Thank you” better than an Award or Recognition gift. Give us a call. Our staff is ready to help you make the most of your thoughtful giving. Call us for ideas on how to say “Thank You”.


Volume 1

Issue 36

That’s a Wrap! Our client, Fullerton Unified School District, came to us needing a new face on an older bus. The old bus had cracking and peeling graphics. Working with our production team, we printed new graphics and installed them on the freshly painted bus. But this is not your ordinary school bus. In the Arts Learning Activities Bus (Arts LAB) program, two surplus school buses have been transformed into mobile digital arts studios. Each bus is equipped with camcorders, sound equipment, and laptop computers, and skilled artist/educators travel with the Arts LAB to every kindergarten through sixth grade school in the District. Initiated in 2003, the Arts LAB program was the only District -wide Visual and Performing Arts Program in California to receive a Golden Bell Award in 2007. As we finished the job on the student moviemaking bus you could almost hear the children saying, “Cut! That’s a wrap!!”


Issue 37

Volume 1

Bark in the Park Our client, Geographics, needed graphics for a new animal shelter. Some animal shelters can be sad places to visit. As a leading no-kill animal shelter in the nation, the Rancho Cucamonga Animal Shelter employs the use of “pet people” friendly architecture along with decorative graphics to create a safe and comfortable environment to adopt a pet. Geographics asked Photomation to decorate many of the “get to know” dog runs and cat rooms that make the shelter unique. Photomation installed four aluminum walls and produced the graphics in the three outside dog runs where would be pet-adopters have a chance to play and get to know their pets. Additional installations include graphics for two cat and kitten rooms. Since the animal shelter is part of the Rancho Cucamonga Quakes baseball complex, Geographics used a “Bark in the Park” theme for the graphics. They include pictures of the Quakes players and Quakes fans with their pets in the park. We think it looks pretty “doggone” good!


Issue 38

Volume 1

Called Upon by the Voice of Our client, The Richard Nixon Presidential Library and Museum, needed to produce graphics for their newest exhibit celebrating Presidential Inaugurations. The Library is presenting an extraordinary collection of more than 200 official inaugural treasures capturing the pomp and circumstance - and pageantry - of this both solemn and gala occasion. For this exhibition, Photomation printed a 3’x4’ stretched canvas reproduction of an illustration of Federal Hall, site of George Washington’s first inauguration, a 4’ circular die-cut Presidential Seal printed on photographic paper, laminated and mounted to 1” gator board, a 12’ x 7’ back wall image of Nixon’s inaugural oath produced on custom wallpaper, and a 10’x2’ banner hanging from the ceiling. The Presidential Inaugural is America’s grandest celebration and a time of great symbolism. It is a colorful tradition of official events, parades, balls, speeches and receptions. The centerpiece is when the new President takes the formal oath of office on the Capitol steps, just as George Washington did in 1789 at New York’s Federal Hall. The exhibit is open until April 19, 2009.


Volume 1

Issue 39

Happy Thanksgiving As we approach Thanksgiving, I just wanted to pause and say “Thanks� for allowing me and the people of Photomation to serve you. I hope your holiday finds you with friends, family or loved ones and time to reflect on the many opportunities we have in this great country of ours. I am grateful for the confidence you put in me to help make your job easier. May your turkey be moist and your mashed potatoes not lumpy! From all of us at Photomation, have a Happy Thanksgiving!!


Issue 40

Volume 1

Taken for Granite Our client, St. Joseph’s Health Systems, wanted to create a new look on the basement wall at St. Jude’s Hospital. Working with Account Executive Ralph Love, Robert Salas designed this faux brick rock scene, complete with a view of the ocean! Printed to Dreamscape Mystic wall covering material, our installers applied the graphic and totally transformed a plain wall into a work of art. We love it when our wall coverings are taken for granite!


Volume 1

Issue 41

Honoring a Legend Our client, the Long Beach City Auditor’s Office, is honoring Myrtelle L. Gunsul, the longest serving elected official in Long Beach. Elected in 1919, before women had the right to vote, and was re-elected 11 times. She served the city until her retirement in 1951. Miss Gunsul blazed the trail for women and sought to inspire them to enter public service and to instill high ideals and motives into both political and business life. Working with their Photomation Account Representative, Mike Mertz, the Auditor’s Office tells Miss Gunsul’s story with visual reproductions from archived family photos and keepsakes, city documents and historians ready to honor her legend. Mike helped gather details and designed art to explain her life’s work. One piece showcases Miss Gunsul’s professional journey and includes letters of recommendation of employers from the upper mid-west to Long Beach, CA. Another wall highlights her Long Beach career including a 3D reproduction of her signature and milestones in 7 different framed art reproductions. Myrtelle L. Gunsul is an inspiration to women everywhere. We are proud to be a part of honoring this legend of Long Beach.


Volume 1

Issue 42

Deck the Ball Our client, Honda Center, approached us and asked, “Have you ever printed on a skate deck?” Not knowing exactly what they were talking about, we learned that a skate deck is a skateboard, without the wheels. Honda Center is the venue for local radio station KIIS 102.7 FM’s, Annual Christmas Ball. This event showcases performances of several of radio’s top music personalities. This year’s event included Chris Brown, an avid skateboarder. As a gift to him, Honda Center asked Photomation to put a graphic on a skate deck so they could present it to him. We pride ourselves on doing unusual graphics, so we welcomed the opportunity to fulfill this request. Using 3M 180C with an 8520 lam, we prepped the skate deck, sized the graphic and applied it. After the initial application, we then hand-trimmed the image to give it a finished look. ‘Tis the season to “Deck the Ball.”


Volume 1

Issue 43


Volume 1

Issue 44

Quick Change Artists Our client, Citizens Business Bank Arena, needed a way to promote upcoming performances to guests at their facility. They wanted an easy way to quickly change out banners as soon-to-be-performing artists were coming to their Ontairo, Cal. arena. We devised a way to allow the 5’x12’ banners to hang in the main lobby that allows the graphics to be changed out quickly. Using a combination of bungee cords, carabineers and small zip ties, we created a display that holds the long banner taut and allows for a quick and easy change out. You could call us, “Quick Change Artists.”


Volume 1

Issue 45

Missoula Bound Our client, Frank J. Zamboni & Co., Inc, referred us to one of their customers who needed a new machine wrapped with graphics. Located in Missoula, Montana, we worked with the local rink, Glacier Ice Rink and their sponsor, Bitteroot Motors to create a Zamboni that looked like a Toyota Tundra truck. Bill Mathews from Glacier Ice Rink gave us the design idea and our artist Brian Mundy created the graphics that incorporated the sponsor’s branding. Installation was performed at Zamboni headquarters in Paramount, Ca. So the next time you are Missoula bound, stop by Glacier Ice Rink and tell them, “I know the company that did your Zamboni graphics!”


Volume 1

Issue 46

An Inside Job In this week’s edition of Knowledge Bytes we are introducing a new product, Static Cling Material. After many attempts to find the right product suitable for our client’s high standards, we have finally found one we are willing to back with Photomation’s name and reputation. Ideal for short-term POP or display applications, this new Static Cling product can be easily installed from the inside of your storefront windows. Show off your latest promotion or special to customers. Because they are installed from the inside, you do not have to worry about graffiti or vandalism, ensuring beautiful looking graphics throughout your promotion period. No special tools are required. When you are done, just simply peel it away and install your new Static Cling graphic. So the next time you need “an inside job” done, call me. I know people who can take care of you. Your graphics experts at Photomation!!


Volume 1

Issue 47

Celebrating world cultures in art Our client, Bowers Museum, needed exterior graphics to help promote their current exhibitions. Working with their Photomation Account Manager, Mike Mertz, we produced 15 foot tall banners and finished them to withstand the outside elements. In addition, interior graphics were printed on rich, color-filled fabric and hung from the ceiling. Single-sided fabric graphics suspended on dowels are used as time-lines and highlight the exhibits. Recognized by world-renowned museums, local communities and industry professionals, Bowers Museum enriches lives through the world’s finest arts and cultures. Located in Santa Ana, CA, the museum’s permanent and special exhibitions are open Tuesday through Sunday. Stop by and see the art on display. If you look closely, you’ll see us hanging around the museum, too.


Volume 1

Issue 48

Wraps for any budget Our client, Oliver Migneco, first came to us to add some vinyl lettering and a few cut-out graphics to his vehicle to promote his growing distributorship business. As the designing process progressed, he wanted his design to have more, “WOW�, as he put it. Working within his budget, we created a design that covered from the doors to the rear of the vehicle. All of this was communicated to our client while he was out of the country. Using e-mail we were able to show several layouts and get an approval on a final design. We produced the graphics on 3M 180C with 8519 overlaminate. As luck would have it, it was raining on the day of installation. We moved the installation inside our facility and wrapped the vehicle you see above. Rain or shine, big budgets or small ones, we will make your vision come to reality. Whether you just need lettering, a partial wrap, or a complete wrap, we’ve got you covered. Give us a call and let us show how we can make you look good, on any budget.


Volume 1

Issue 49

Creative Packaging Solution Our client, Nissan North America, had us do several graphics to go into their booth at the Chicago Auto Show. For safe shipping of these graphics, we suggested an economical crate; a crate that uses cardboard instead of wood on the outside. To open it, you just remove about a dozen screws to gain access to the carefully packaged graphics. The twist was the client had no access to a screw gun and only wanted to open the package with a knife. Our production and shipping staff came up with a solution‌use heavy-duty staples on one side of the crate and use tape on the other! The brilliance of this solution is in it’s simplicity. The client received the crate intact, was able to remove the graphics and get them into their booth in time for the show.


Volume 1

Issue 50

Improved Atmosphere Improves Sales Our client, Charley’s Grilled Subs, approached us with a need. Their brand new store needed some graphics to improve upon their freshly painted walls. Working with our Graphics Consultant, Francisco Flores, we developed a large mural where we would wallpaper one wall of the restaurant. We created a collage of images depicting sights all along California’s coast. Printed wall size, these images make you feel like you are in each of the picturesque locations. Using 3M 180C with an 8520 laminate we applied the graphic early one morning before the store opened for business. The change in atmosphere was dramatic. Our client did not have to wait long to hear what customers thought about the new wall graphics. Some of their comments were; “The wall looks great!”, “I love it!”, “It totally changes the way the place looks.”, “I love the Golden Gate Bridge section, it makes me feel like I am there.”, “They did a good job of mixing in the different areas of California.”, “Great idea to put that on the wall!” In addition to the nice comments, Charley’s has also seen an increase in sales. An improved atmosphere leads to improved sales. If you need to spice up your atmosphere, give us a call. We’ll go to the wall for you!


Volume 1

Issue 51

Celebrating One Year Together With this edition, Knowledge Bytes turn one year old. It is hard to believe that a twelve months have passed so quickly. We appreciate you allowing us to share each week some of the more unusual projects we do for clients like you. Over the past year we have written about a wide range of creative solutions we have provided to our clients. From our very first edition where we talked about putting “Casts” on pillars at Honda Center to last week’s Knowledge Bytes where we wallpapered a restaurant, we have covered a lot of ground in the last 52 weeks. We’ve wrapped funny cars and Zambonis. We’ve framed jerseys and showcased the “Life of a Chip.” We’ve laid on our back to wallpaper ceilings and we’ve ridden in lifts to install graphics on windows 75 feet in the air. We’ve even had one of our own employees at the Beijing Olympics!! We do this not to boast, but to show you the depth and breadth of our services and our commitment to you, our valuable client. We do it because we believe it is the best way to show you all of the unusual graphics we create here at Photomation. We hope you have enjoyed the last year of Knowledge Bytes. You can always access past editions on our home page at www.photomation.com. We’ve also put together a short movie showcasing all 52 Knowledge Bytes. Here is the link. We hope you enjoy it. Thanks for celebrating one year together!


Volume 2

Issue 52

Get Stoned, Get Wood, Thick as Brick This week we are introducing a new line of graphics we call Textures. These unique graphics can be used as background elements to create dazzling displays. You have over 300 different types from which to choose. Need an aged wood texture, we’ve got you covered. Need a wall covered in brick or tile? We’ve got that, too. We have all types of stone and rock “in stock” ready for your next project. Whether you want to cover a wall, a floor or even a door, we have many wood, brick, tile, stone and metal textures in our collection. We keep adding to our digital inventory as well. Need something unique, let us know. We like the challenge of creating just the right texture for you. So the next time you need to get stoned, or the next time you need to get wood, or the next time you need some brick or tile, call me and we’ll wrap!


Volume 2

Issue 53

Unleash Your Creativity With Textures Last week we introduced a new line of graphics called Textures. These unique graphics can be used in a variety of ways to create dazzling displays. To show off some of the possibilities, our VP of Digital Imaging, Brian Mundy, created some examples of how you could incorporate logos and Textures into stunning wall décor. Using Cinema 4D, Brian created the photo realistic images you see above. The combination of Textures, colors, logos and design are endless. Let your creative juices flow and transform a dull, boring wall into a dramatic element of your lobby, office or conference room. You can add dimensional lettering and logos on top of a Textures background that reflects your image and impacts your environment. Imagine using beveled plexiglass images with stand-offs on top of a Textures background. Think of the “WOW” factor you can communicate to your clients when you use ECOresin panels to enhance the Textures background. Unleash your creativity and see how Textures can be used for your next project.


Volume 2

Issue 54

Win an iPod Nano For the next several weeks, we are offering an opportunity to win an Apple iPod Nano. All you need to do is visit our completely revamped website at www.photomation.com and enter your name and e-mail address to register for a free drawing for a new Apple iPod Nano. Our new website offers the widest range of product and service options in our history. Our clients are excited to see the full range of solutions we provide. “I didn’t know you did that!” is a phrase we hear all the time. We have many ways to help you see how we can provide the solution that works best for your needs. Under our “Products” tab you will find a listing of the different ways we can help you locate the unusual graphics you need to solve your toughest visual communication challenge. Click the “Applications” tab and you will see how we have taken our products and services and used them to create unusual solutions that meet our client’s needs. Want to know how we can help with your unusual need for your specific business or industry? Just press the “Industry Graphics” tab to see how we can make you look good when you choose Photomation for all your graphics, imaging and signage needs. Hurry and visit us at www.photomation.com to register to win a free Apple iPod Nano. Drawing will be held April 20th, 2009 and announced in the next day’s “Knowledge Bytes”. Sign up today! An opportunity for a new Apple iPod Nano is just a few moments away!!


Volume 2

Issue 55

Congratulations On a Job Well Done! Photomation is pleased to announce the launch of our completely revamped website, www.photomation.com. Our site has been updated to help you see and understand the full range of our products and services. It is designed for ease of use and to allow for future upgrades as we continue to expand our technologies and capabilities. Under our “Products” tab you will find a listing of the different ways we can help you locate the unusual graphics you need to solve your toughest visual communication challenge. Click the “Applications” tab and you will see how we have taken our products and services and used them to create unusual solutions that meet our client’s needs. Want to know how we can help with your unusual need for your specific business or industry? Just press the “Industry Graphics” tab to see how we can make you look good when you choose Photomation for all your graphics, imaging and signage needs. You will still find our familiar WebCourier™ link on the left hand side of our home page as well as links to our archive of back issues of “Knowledge Bytes”. There is no better choice to find ideas and solutions for all your unusual graphics needs than the people of Photomation. Welcome to our upgraded home on the web, www.photomation.com. We are not your usual graphics company.


Volume 2

Issue 56

“The Thrill” is back Our client, Will “The Thrill” Martin, has returned for another vehicle wrap. If you have been a long-time reader of “Knowledge Bytes” you will recall one of our first stories was about a funny car wrap we did for Will. (Note: You can see our archive of “Knowledge Bytes” on our home page at www.photomation.com) This new body was created to look like a retro Camaro. Using original equipment stock parts as our guide, we recreated a 1969 Camaro RS. The beauty of this wrap is in the details. Using Adobe Illustrator, our VP of Digital, Brian Mundy, painstakingly recreated louvered front headlight covers, RS badging, a realistic looking front grille and rear taillights. Pin striping applications on the hood and trunk were added as part of the original paint scheme for the ’69 Camaro. Sponsorship logos and lettering were added to complete the design. The car was finished in time to race on Friday night. Will was “thrilled” and said it was the best wrap we had done for him. Will sums it up best when he says, “I can’t say enough good things about Photomation. You’ve always done a good job for us and that’s why we keep coming back!” We’ve also put together a short video that shows the wrap in progress and the car on the track at the race.


Volume 2

Issue 57

iPod Nano Contest Winner AnThe winner of our web site contest, Win an iPod Nano, is Greg Jowyk. Greg is the Senior Art Director for LA County Sanitation Districts. “I guess my timing for signing up on the web site was perfect”, said a surprised Jowyk when he was told about the contest results. “I have been using Photomation for over 10 years and they always come through for me. Their new website has shown me more of their capabilities that I was not even aware of. It is easier to navigate and find what I am looking for. The WebCourier saves us lots of time in getting files into production quickly.” Greg also has an unusual side job…He is an NHL off-ice official who sits in the visitor’s penalty box at Anaheim Ducks games at Honda Center. “I’ve been doing that job for over 14 years. It can be a real funny experience as two guys continue to yell and scream at each other after taking a 5 minute penalty for fighting.” We are happy to award an iPod Nano to Greg Jowyk, winner of the www.photomation. com “Win an iPod” promotion. Continue to check our site regularly for updates on new products and other features added weekly.


Volume 2

Issue 58

A Better Wok Experience Our client, Wok Experience, didn’t like the graphics on their new menu board that another company had done. Located in Anaheim, owner Shawn Tang saw the work we had done at Charlie’s next door and asked us to help. “I was losing money everyday, simply because the food did not look appetizing”, says Mr. Tang. Our designers put together several layouts for our client to review. Individual food items and pricing were updated to their specifications. We worked closely on each food shot to improve and enhance the overall look and appeal of the food. Once the final layouts were approved, we printed and installed the new graphics at the restaurant. Shawn is thrilled with the result. “A lot of customers notice the difference between the old and new menu board. We get so many compliments on how much better the new pictures look.” For delicious food and great menu graphics, visit the restaurant at 267 S. Euclid Ave. in Anaheim. It is a better Wok Experience.


Volume 2

Issue 59

Music to Your Ears Our client, Yamaha Corporation of America, has come to us for over two decades to get trade show graphics for their most important event of the year, NAMM, National Association of Music Merchants. The winter trade show is held annually in Anaheim, CA and is one of the largest trade shows held in the Anaheim Convention Center. With one of the largest booths at the show, Yamaha has a need for a lot of graphics to display their wide range of musical products. For 2009, Photomation provided over 100 large graphics, dimensional lettering, large graphic walls and a variety of informational signs for the event. “Photomation has been a very reliable supplier. They’re quick, they deliver on time, and their final product looks great.”, says John Nelsen, General Manager, Advertising & Creative Services Division. Now that is music to our ears!


Volume 2

Issue 60

It’s Miller Time… Our client, Miller Brewing Company, wanted to install graphics at Dodgers Stadium in support of their new sponsorship agreement. Working with their agency in Chicago, Photomation brought their vision to reality. Using adhesive blue vinyl we covered concrete pillars and beams. Next we added text on the beams and graphics on the pillars. Using large cut-out graphics and lettering, we installed floor graphics to enhance Miller’s marketing message. We also installed largerthan-life wall graphics to round out the space. The project took less than a week to produce and install. The Miller Decks, located on the first and third base sides of the loge level, were ready for opening day for all fans to enjoy. So, the next time someone takes you out to the ballgame, stop by and take a look around as you enjoy a nice, cold and refreshing Miller Lite.


Volume 2

Issue 61

Suspended Eco-Resin by Design Our client, Golden State Construction, asked us to help with a project in a local dental office. The goal was to create a decorative partition between the main entrance and the children’s play area. Utilizing Lumicor Toffee Leaf eco-resin panels, both frosted and clear versions, we suspended the decorative pieces. Each panel is held in place by aluminum fasteners and grippers attached to stainless steel cables. The bottoms of the panels are inserted into a groove cut in the base of the curved wood partition. Suspension hardware was selected because the thin panels would pop out of the groove without proper support. Eco-resin comes in a variety of types and styles. It is made of actual material, such as natural plant, industrial metal or textile patterns, embedded in acrylic. It can be used to transform mundane spaces into extraordinary walls and designs. If you need options on how to improve your office environment, give us a call. We’ll be happy to show you how eco-resin can make a difference in your design.


Volume 2

Issue 62

White Boards with Surgical Precision Our client, St. Joseph Hospital in Orange, needed a specially designed white board for the Surgery Center in their new Patient Care Center. Working with input from the surgical teams, we created a magnetic white board they could use to keep track of patients and other surgery related materials. After using the first version, the surgical staff made changes to the board using red and blue tape that made it more useful to their team. We took those changes and made the improvements to the white board as part of the design that made cleaning the board easier. The surgical staff was very pleased with the final board. Installation required us to suit up as if we were preparing for surgery. We removed the first board and installed the new one within 30 minutes. You could say that the magnetic white boards were installed with surgical precision.


Volume 2

Issue 63

Roll-on Protection Our client, Geographics, needed a problem solved. Seems that a banner they had produced elsewhere had problems when they tried to remove graffiti applied to it. Although it was touted as having had an application of anti-graffiti laminate applied to it in the shop, the solvent inks were coming off when attempts were made to clean up the tagging. Our solution came in two parts, literally. To provide an extra layer of protection, we applied a special coating with an activating agent that puts a barrier over the printed banner. This rolled-on liquid dries and hardens to make removal of graffiti easier while protecting the graphic image. The anti-graffiti liquid can be applied in the field or done at our facility prior to installation. The next time your image needs protection from tagging, give us a call. We’ll roll-on over.


Volume 2

Issue 64

Mirror, Mirror on the Wall… Our client, Acapulco Restaurants, asked us to help them update one of their cantinas in Los Angeles. This two-story eatery needed new artwork in one of their dining rooms. We reproduced several pieces on a special canvas that has a brush-stroke finish. Stretched onto 2”×2” stretcher bars, each canvas piece was framed in a float-style natural rustic frame. Framed mirrors were also requested to add interest to different dining areas. Choosing from our wide range of moulding options, our client selected a frame style and we custom ordered the mirror glass. In addition to the restaurant area, six restrooms were refitted with new, mirror frames to help improve their décor and look. Whether your facilities need a remodel or just an upgrade, call the professionals at Photomation to design, produce and install inspiring environments and artistic décor that reflects your image and improves sales. Your image is our business!


Volume 2

Issue 65

Creating a Healing Environment Our client, the Anaheim Ducks, asked us to help decorate walls for a newly dedicated wing at CHOC Children’s Hospital. Through the efforts of the Anaheim Ducks, over $350,000 was raised to help create a more healing environment for children and adolescents with cancer. “Teen years are tough enough without the added stress of a cancer diagnosis”, says Karen Gruner, Donor Relations Coordinator for the hospital. “CHOC Children’s Hospital wanted to create a much needed teen environment that would make teen cancer patients still feel like teens, encouraging camaraderie and social interaction with each other. Allowing the teen patients to be together versus with younger patients or with adults at adult facilities is much better for them psychologically.” Photomation was asked to make frames of Anaheim Ducks players to help decorate the walls of the new Anaheim Ducks Wing which included a Teen Room, Family Lounge, School Room and Playroom. Working with the Anaheim Ducks and CHOC, we printed selected images and made frames then coordinated a late-night installation so the rooms could be ready for a grand opening early the next morning. “The rooms looked incomplete and unfinished until the Anaheim Ducks and Photomation came to our aid,” says Miss Gruner. Photomation is grateful to be part of creating a healing environment for the children and adolescents undergoing cancer treatment at CHOC Children’s Hospital.


Volume 2

Issue 69

Tabletop Graphics Our client, GMR, asked us to help brand a bar at Petco Park in San Diego. One of the elements of the re-branding they requested was to install 20 graphics on the tops of the tables in the Hall of Fame Bar & Grill. Using 3M 180C with a floor guard lamination, we printed the graphics so they could be cut in a perfect circle on our Zund digital die cutting machine. The thicker laminate helps protect the graphic during normal use. Installation was a breeze and dramatically changed the look of the tables. If you have a need to promote your brand on a tabletop in your bar, restaurant or break room, give us a call. We can turn your tables into the talk of the town!


Volume 2

Issue 70

Hall of Fame Performance Our client, GMR, asked us to help them re-brand the San Diego Padres Hall of Fame Bar & Grill at Petco Park. Working from renderings of visual concepts, we brought their vision to life. Behind display cases that house memorabilia of the Padres Hall of Fame inductees, we installed vinyl wallpaper over a rough textured concrete wall. When our installers were finished, it looked like the graphic was painted on the wall. In addition, we were asked to wallpaper two walls of the entrance corridor and add dimensional logos and lettering to a third wall. We also installed wallpaper to a large wall that will serve as a backdrop to a new bar rail that was hung on the wall. All work was coordinated to be done during a week the Padres were away on a roadtrip. We were in and out during that timeframe. It was another Hall of Fame performance by Photomation.


Volume 2

Issue 71

Hall of Fame Bar Renovation Our client, GMR, asked us to renovate a bar at the San Diego Padres Hall of Fame Bar & Grill. Working with installation experts, we removed the old bar components and began to bring the new vision to life. We resurfaced the back of the bar with a stainless steel laminate and added branding elements to the top of the back bar area. Next, we added shelving including three deluxe cabinets with a cascading light effect and shelving. The lower front of the bar had graphics added to a special lightbox where similar cascading lighting effects were used to create a dramatic new look to the whole environment. Photomation is not your usual graphics company. We are more than just pretty pictures. We can help you create a whole new look to most any environment. Give us a call and let us show you how.


Volume 2

Issue 72

Great People to Hang With On Tuesday, July 7th we hosted a local chapter meeting for NGPP, the National Guild of Professional Paperhangers, Inc. These are the professionals who hang wallpaper and wall coverings for a living. The local chapter President, Ed Walker, approached us to see if we would let his group come in for a tour. They particularly wanted to know more about how custom wall coverings are printed and inspected prior to hanging. After serving a light meal and soft drinks, we began the facility tour by showing them samples of the variety of wall covering materials we can print on. Each attendee was given a notebook with samples to take with them. Next, we moved through production and showed the variety of images we have on display using different materials. We also highlighted a job in progress for a hospital and the lengths we go to ensure good color and matching patterns from panel to panel. We continued the tour in our digital department where we showed them how we create the large multi-panel mural files for printing. Then we went into the printing room and showed how we make each panel and check them for color and accuracy. The evening ended with a Q & A session around a large table that had panels laid out for inspection. “I thoroughly enjoyed the NGPP meeting at your facility on Tuesday - thanks so much for inviting “The Guild””, said one attendee. “I was very impressed with your attention to detail and the color quality.” Guild members enjoyed the tour, the exchange of information, and the samples they could take with them. The folks at NGPP are great people to hang with.


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