PROJECT PROFILE AWARDS 2023

_ Goodwill

Shelby, North Carolina

Designer: Little Diversified Architectural Consulting

Contractor: GLR Inc. General Contractors

A former Lidl grocery store was transformed into a new concept store for Goodwill. In addition to the traditional drive-up donation drop-off and shopping, it features a 1,000-square-foot community room, a locally owned café, a children’s play area, and an entire electronics and gaming section hosted by tech store, The GRID: Powered by Goodwill. The new space has reinvigorated how Goodwill Shelby connects with the community and pursues its mission. Through the community room and by supporting local entrepreneurs like Big Red’s Café, the organization has deepened its connections with those it serves. Additionally, because the new store consistently generates over 25% more revenue than the former location, Goodwill can reinvest those resources into its programs and services, increasing its community impact.