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Creating a Culture of Excellence Why culture is the most valuable asset you have as a dental leader : By Dr. Yahya Mansour, Co-Founder and Chief Dental Officer, Rodeo Dental & Orthodontics
The average pit stop in the first Formula 1 (F1) auto racing championship took over one minute in 1950. Today, the average F1 pit stop takes 2.5 seconds. Things change for the better if we are committed to learning and relearning.
Managing offices in a topdown hierarchical approach is outdated. Today, it’s about a culture of camaraderie through empathy, collaboration and teamwork. That’s how we’ve grown Rodeo Dental & Orthodontics to 34 locations in two states with more than 100 full-
14
time doctors. We’ve won awards like “Best Place to Work For” and “Best Dentist” by D Magazine, and it’s our culture and people that pushed us there. We all need a formidable team just like the F1 pit stop crew all rely on each other, and each piece is
JANUARY/FEBRUARY 2022 • DENTIST ENTREPRENEUR ORGANIZATION
dependent on the other. The key is hiring people that are good at what you’re not and that are a good culture fit. Culture is the most valuable asset you have as a dental leader, and it doesn’t show on your balance sheet, but it’s been the key to scaling Rodeo Dental & Orthodontics. As the son of two dentists, I grew up in a solo practice and I’ve seen dentistry evolve. But living by the Golden Rule and following simple tenets are as important today as they were back then. Treat
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