1 minute readWhy health is the future of fitness - Ride High Magazinefrom RIDE HIGH MAGAZINE, No. 6, April 2019by BODY BIKE InternationalNext ArticlePeloton: 'A category of one' - Ride High MagazineWHY HEALTH IS THE FUTURE OF FITNESSSwitching focus from selling memberships to a broader health agenda. Moris Lahdo, CEO of ACTIVIO, has strong views on what the fitness industry must do to survive the advent of Apple and Google. He speaks to Kate CracknellMore articles from this publication:Peloton: 'A category of one' - Ride High Magazine1minpages 16-23Phillip Mills - Ride High Magazine2minpages 6-13Les Mills Live Singapore 2019 - What a ride2minpages 14-15Showtime - Ride High Magazine1minpages 40-41Fitness world - Indoor cycling version 2.01minpages 32-39This article is from:RIDE HIGH MAGAZINE, No. 6, April 2019