Bold Leads - Tips for Real Estate Marketing Newsletters
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Bold Leads - Tips for Real Estate Marketing Newsletters A real estate marketing newsletter is an opportunity for you to be in regular contact with past and current clients, and introduce yourself to future clients. But for your newsletters to be a valuable marketing tool, they have to serve a purpose for your readership.
https://boldleads.com/
Bold Leads - Tips for Real Estate Marketing Newsletters Real estate marketing specialists recommend that you have a clear strategy for your newsletter marketing campaign before you start writing. Target market - identify who you are trying to stay in contact with. One newsletter can't serve many markets. First-time buyers Retirees Investment buyers
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Bold Leads - Tips for Real Estate Marketing Newsletters • Paper vs email - your format decision may be determined by your budget. Both paper and email newsletters have their merits and challenges:
• Paper newsletters are a tangible item that can impress readers with their physical presence. They can be shared with others, left in waiting rooms, and given out at client meetings. They also are expensive to produce.
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Bold Leads - Tips for Real Estate Marketing Newsletters This newsletter is from you but it isn't about you. It should be: Informative, something your readers will look forward to reading with every new edition. Attractively and professionally presented. Easy to read and in a friendly and conversational tone, as if you were speaking directly to your readers. Proof read for correct spelling, grammar, and punctuation.
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