Canadian Book Consumer Study 2021

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Canadian Book Consumer Study 2021

Bookstore visits, by quarter 2020-2021

Book purchases We asked 2,065 buyers a series of detailed questions about their purchases in the previous month. These buyers bought a total of 5,698 books, an average of 2.76 books per buyer. What did buyers buy? Mainly adult books (71%). Young adult (17%) and children’s/middle grade (12%) trailed at a combined 29%. Looking at subject sales in BNC SalesData in 2021, our national sales tracking service for the Canadian English-language trade print book market, we found that the Juvenile/Young Adult category accounted for 41% of all print book sales. NonFiction follows with 33%, with fiction at 25%. (Our annual publication The Canadian Book Market details sub-genres’ category market share and more.)

© BookNet Canada 2022

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