BORI KOVÁCS / PRODUCT DESIGN DEPARTMENT / MOME 2012 SUPERVISOR / ATTILA COSOVAN CONSULTANT / DÁNEIL BARCZA
Aki kapja, adja!
GOALS WHAT? to design a product and a related service that have both symbolic and functional contents FOR WHO? children who grow up without families and are taken into state care HOW? through a personal involvment and co-working the result should serve as a blueprint for others
BORI KOVテ,S / PRODUCT DESIGN DEPARTMENT / THESIS / MOME 2012
RESEARCH
BORI KOVテ,S / PRODUCT DESIGN DEPARTMENT / THESIS / MOME 2012
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WHO are the children that are taken out of their families?
Gyuri
Laci Kitti
Petra
Zoli Ketrin
In 2005
16671 223594
Ádám Marica
children lived in state care children were registered as endangered because of the parents’ financial situations living conditions health conditions behaviours
BORI KOVÁCS / PRODUCT DESIGN DEPARTMENT / THESIS / MOME 2012
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They grow up in a unique system the child care system children’s home / apartment home
foster parents
temporary host homes max. 6 weeks Alföldi Street in Budapest
the family BORI KOVÁCS / PRODUCT DESIGN DEPARTMENT / THESIS / MOME 2012
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They grow up in a unique system the child care system children’s home / apartment home
foster parents
“RAISED BY THE STATE”
temporary host home
the process begins here
max. 6 weeks Alföldi Street in Budapest
the family BORI KOVÁCS / PRODUCT DESIGN DEPARTMENT / THESIS / MOME 2012
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The process - “moving”
“they move”
children’s home 1 children’s home 2 foster parent 1
foster parent 2
temporary host home the family BORI KOVÁCS / PRODUCT DESIGN DEPARTMENT / THESIS / MOME 2012
Aki kapja, adja!
The process - “moving”
“they move”
children’s home 1 children’s home 2 foster parent 1
foster parent 2
temporary host home the family BORI KOVÁCS / PRODUCT DESIGN DEPARTMENT / THESIS / MOME 2012
Aki kapja, adja!
The process - “moving”
“they move”
children’s home 1 children’s home 2 foster parent 1
foster parent 2
temporary host home the family BORI KOVÁCS / PRODUCT DESIGN DEPARTMENT / THESIS / MOME 2012
Aki kapja, adja!
The process - “moving”
“they move”
children’s home 1 children’s home 2 foster parent 1
foster parent 2
temporary host home the family BORI KOVÁCS / PRODUCT DESIGN DEPARTMENT / THESIS / MOME 2012
Aki kapja, adja!
The process - “moving”
“they move”
children’s home 1 children’s home 2 foster parent 1
foster parent 2
temporary host home the family BORI KOVÁCS / PRODUCT DESIGN DEPARTMENT / THESIS / MOME 2012
Aki kapja, adja!
The process - “moving”
“they move”
children’s home 1 children’s home 2 foster parent 1
foster parent 2
temporary host home the family BORI KOVÁCS / PRODUCT DESIGN DEPARTMENT / THESIS / MOME 2012
Aki kapja, adja!
Changes in the environment affect the children’s relationships with objects, and in turn the image of their selves insecure image of the self
children’s home 1 children’s home 2 foster parent 1
foster parent 2
temporary host home the family BORI KOVÁCS / PRODUCT DESIGN DEPARTMENT / THESIS / MOME 2012
Aki kapja, adja!
Changes in the environment also affect the children’s personal relationships loosened relationships
children’s home 1 children’s home 2 foster parent 1
foster parent 2
temporary host home
the family
BORI KOVÁCS / PRODUCT DESIGN DEPARTMENT / THESIS / MOME 2012
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DANGER of being left alone, when they come out of the sytem at the age of 18 - 24 loosened relationships
children’s home 1 children’s home 2 foster parent 1
foster parent 2
temporary host home
the family
BORI KOVÁCS / PRODUCT DESIGN DEPARTMENT / THESIS / MOME 2012
The goal is to build relationships through the initiatives of families
Aki kapja, adja!
children’s home 1 children’s home 2 foster parent 1
foster parent 2
temporary host home
the family
“ ”p
”
i
se r a b le
a n ”
h
or p
oor, m
BORI KOVÁCS / PRODUCT DESIGN DEPARTMENT / THESIS / MOME 2012
”
”d e
v
ia n t
Aki kapja, adja!
SOLUTION CÓKMÓK ENVIRONMENT
CÓKMÓK webpage
CÓK-points
every kid can make use of it, while it fills a niche in the lives of the children growing up in a state care system BORI KOVÁCS / PRODUCT DESIGN DEPARTMENT / THESIS / MOME 2012
T HE CÓKMÓK STORY
Community building and social integration with the help of CÓKMÓK as a product
BORI KOVÁCS / PRODUCT DESIGN DEPARTMENT / THESIS / MOME 2012
There is a time in the life of every child when they want to get a backpack.
Kate is a socially responsible mom. She buys a Cテ適Mテ適 to her daughter, Rテゥka because then a child growing up in state care will also receive one.
CÓKMÓKOK
A CÓKMÓK KÖZÖSSÉG
TÖRT ÉNET EK
GALÉRIA
REGISZT RÁCIÓ BELÉPÉS
I’d like to
give!
I’d like to
get!
KONTAKT
HOW? They open the CÓKMÓK website.
CÓKMÓKOK
A CÓKMÓK KÖZÖSSÉG
TÖRT ÉNET EK
GALÉRIA
REGISZT RÁCIÓ BELÉPÉS
I’d like to
GIVE!
I’d like to
GET!
KONTAKT
HOW? They open the CÓKMÓK website.
CÓKMÓKOK
A CÓKMÓK KÖZÖSSÉG
TÖRT ÉNET EK
GALÉRIA
REGISZT RÁCIÓ BELÉPÉS
Choose a cókmók!
KONTAKT
They choose the colour that Réka likes best.
CÓKMÓKOK
A CÓKMÓK KÖZÖSSÉG
TÖRT ÉNET EK
GALÉRIA
REGISZT RÁCIÓ BELÉPÉS
give a common password to your cókmóks!
common password:..................... Choose your age group: 6-10
10-14
14-18
KONTAKT
They give a common password that later will help to identify the bag-pair. T hey also select the age group of Réka.
CÓKMÓKOK
A CÓKMÓK KÖZÖSSÉG
TÖRT ÉNET EK
KONTAKT
GALÉRIA
REGISZT RÁCIÓ BELÉPÉS
Choose a CÓKMÓk community! BUDAPEST Temporary host homes COMMUNIT IES IN HUNGARY
Apartment homes Children’s homes
CÓK-Points
source: TEGYESZ, GOOGLE
CÓK-Points are such community spaces where different programs and activities are organized for the member children.
They select the temporary host home which is located closest to their home.
Marica has just moved to a local temporary host home. She would like to get a Cテ適Mテ適.
CÓKMÓKOK
A CÓKMÓK KÖZÖSSÉG
TÖRT ÉNET EK
GALÉRIA
REGISZT RÁCIÓ BELÉPÉS
I’d like to
GIVE!
i’d like to
get!
KONTAKT
They open the CÓKMÓK webpage with her nanny .
CÓKMÓKOK
A CÓKMÓK KÖZÖSSÉG
TÖRT ÉNET EK
GALÉRIA
REGISZT RÁCIÓ BELÉPÉS
i’d like to
give!
i’d like to
get!
KONTAKT
They open the CÓKMÓK webpage with her nanny.
CÓKMÓKOK
A CÓKMÓK KÖZÖSSÉG
TÖRT ÉNET EK
GALÉRIA
REGISZT RÁCIÓ BELÉPÉS
choose your temporary host home! Alföldi street host home
choose your age group: 6-10
10-14
14-18
KONTAKT
They select their temporary host home and the age group of Marica.
CÓKMÓKOK
A CÓKMÓK KÖZÖSSÉG
TÖRT ÉNET EK
GALÉRIA
KONTAKT
REGISZT RÁCIÓ BELÉPÉS
choose a cókmók!
Habakukk!
Kakukk!
Csákó!
They choose the CÓKMÓK that Marica likes the best. Incidentally, she chooses the same bag that Réka has chosen for herself. With her choice, she activates both CÓKMÓKs with a common password.
pacsi!
hello!
CÓKMÓKOK
A CÓKMÓK KÖZÖSSÉG
TÖRT ÉNET EK
GALÉRIA
KONTAKT
REGISZT RÁCIÓ BELÉPÉS
CONGRAtulations! the cókmóks with the password HABAKUKK!
are now activated!
we’ll send both of you an email and will let you know, in which CÓK-point can you meet to get your CÓKMóks.
The two CÓKMÓKs get activated.
Both girls receive an invitation about where and in which Cテ適-Point can the both of them receive their Cテ適Mテ適s.
cテ適-Pont
In the Cテ適-Point they receive their Cテ適Mテ適s and both of them join the rest of the children who are playing there.
(dance)
Rテゥka and Marica met thus.
T HEIR STORY START ED WIT H T HE Cテ適Mテ適S...
BORI KOVテ,S / PRODUCT DESIGN DEPARTMENT / THESIS / MOME 2012
the bag can be separated into different functional parts
BORI KOVテ,S / PRODUCT DESIGN DEPARTMENT / THESIS / MOME 2012
it’s back piece can be zipped off
BORI KOVÁCS / PRODUCT DESIGN DEPARTMENT / THESIS / MOME 2012
the back part becomes a pillow and a blanket when used separately
double-sided zipper
BORI KOVテ,S / PRODUCT DESIGN DEPARTMENT / THESIS / MOME 2012
the shoulder straps can be unbuckled
BORI KOVテ,S / PRODUCT DESIGN DEPARTMENT / THESIS / MOME 2012
hidden zipper
uniquely sized pockets BORI KOVテ,S / PRODUCT DESIGN DEPARTMENT / THESIS / MOME 2012
the front piece can be fixed onto the back of a chair, the side of a bed, or on pipes running along walls
BORI KOVテ,S / PRODUCT DESIGN DEPARTMENT / THESIS / MOME 2012
a storage piece with many pockets that can be hanged
BORI KOVテ,S / PRODUCT DESIGN DEPARTMENT / THESIS / MOME 2012
INNER POCKETS hangable objcets photos cards IDs more personal memorabilia
games, personal gadgets pens, pencils
security pocket for most precious objects
books, notebooks
sketchbooks, handkerchief
BORI KOVテ,S / PRODUCT DESIGN DEPARTMENT / THESIS / MOME 2012
OUT ER COVER big handle
small hanger
big hidden front pocket
net pocket 1
net pocket 2
reflective stripe adjustable belts BORI KOVテ,S / PRODUCT DESIGN DEPARTMENT / THESIS / MOME 2012
T ECHNOLOGY AND MAT ERIALS double-sided polar
a steel stiffener stripe is integrated: the object keeps its shape thus when hanged
Cordura
BORI KOVテ,S / PRODUCT DESIGN DEPARTMENT / THESIS / MOME 2012
SIZES 12-year-olds
6-year-olds
18-year-olds 45,6 cm 39,9 cm
35,3 cm
27,3 cm
1,7 kg
176,2 cm
163,1 cm
15,4 cm
49,2 cm
149,3 cm
38,7 cm 12,5 cm
115 - 115,7 cm
40,0 cm
42,8 cm
20,8 kg
40,7 kg
46,2 kg
67,3 kg
BORI KOVテ,S / PRODUCT DESIGN DEPARTMENT / THESIS / MOME 2012
USE / creating a home out of a bag
BORI KOVテ,S / PRODUCT DESIGN DEPARTMENT / THESIS / MOME 2012
BORI KOVテ,S / PRODUCT DESIGN DEPARTMENT / THESIS / MOME 2012
BORI KOVテ,S / PRODUCT DESIGN DEPARTMENT / THESIS / MOME 2012
T HE Cテ適Mテ適 SYMBOL
BORI KOVテ,S / PRODUCT DESIGN DEPARTMENT / THESIS / MOME 2012
COMMUNICAT ION
Nevem:
Itt megtalálsz:
BORI KOVÁCS / PRODUCT DESIGN DEPARTMENT / THESIS / MOME 2012
Aki kapja, adja!
SYMBOL FUNCTIONS LINKS ENVIRONMENT
T HANK YOU!
Special thanks to: Attila Cosovan, Dániel Barcza and MOME EcoLab, Katalin Kaliczky and Irén Nyilasi, Olga Kocsi and Adri Kovács. Sarolta Magony and Szilvia Kovács (T EGYESZ), Anna Mersdorf, Zsófi Tölg-Molnár (Csodakapu Foundation), Andi Pais, Panni Pais and Csenge.