2011-12 PRESIDENT’S REPORT
GO f ar
Hundreds gathered for the dedication of the Hayden-Clark Alumni Center on October 15, 2011. The event featured speeches from alumni, fireworks, tours and lunch for alumni and friends. The new
home for alumni was named for Jerry ’59 and Marilyn Keller Hayden ’61 and Bob Clark ’67 and his wife Kathleen. Ground was broken for the Alumni Center on Founder’s Day in fall 2009.
Campus celebrations in October 2011 marked the conclusion of the Campaign for a Bradley Renaissance. Donors contributed $161,206,751, more than $11 million over the goal.
Board of Trustees Officers Mr. Michel A. McCord, Chairman Chairman/Chief Executive Officer, Illinois Mutual Life Insurance Company, Peoria, IL Mr. Keith L. Alm, Vice Chairman Chairman, O-Sage Power Equipment LLC, Kansas City, MO Ms. Cheryl D. Corley, Secretary Midwest Reporter, National Public Radio, Chicago, IL Trustees Mr. Carl M. Birkelbach, President, Birkelbach Corporation, Chicago, IL Mr. Calvin Butler, Jr., Senior Vice President of Human Resources, Exelon Corp., Chicago, IL Mr. Robert J. Clark, Chairman/CEO, Bear Tracker Energy, LLC, Denver, CO
Joanne K. Glasser, Esq., President, Bradley University, Peoria, IL
Mr. Michael A. Landwirth, Chairman/Principal, Wald/Land Corporation, Peoria, IL
Mr. Rajesh K. Soin, Chairman/Chief Executive Officer, Soin International, Dayton, OH
Ms. Georgina E. Heard-Labonne, Associate Director, Illinois Department of Transportation, Chicago, IL
Mr. Richard P. Lavin, Group President, Caterpillar Inc., Peoria, IL
Mr. Douglas S. Stewart, Regional President, PNC, Peoria, IL
Mr. William P. Heidrich, Partner, Hackmeyer-Heidrich Real Estate; President, Oakriver Foundation, Peoria, IL Ms. Kathleen M.B. Holst, Senior Vice President, RoadSafe Traffic Systems, Inc., Romeoville, IL Mrs. Joan L. Janssen, Community Volunteer, Peoria, IL Mr. Wayne G. Klasing, Retired President/Chief Executive Officer, Klasing Industries, Inc., Joliet, IL
Mr. Rex K. Linder, Senior Partner, Heyl, Royster, Voelker & Allen, Peoria, IL Mr. Judson C. Mitchell, Retired Vice President, Human Resources; Adjunct Professor, DePaul University, Governors State University, Chicago, IL, University Park, IL Mr. Gerald L. Shaheen, Retired Group President, Caterpillar Inc., Peoria, IL Mr. Mel Smith, President, Investment Concepts, Inc., Chicago, IL
Mr. Robert E. Turner, Chairman/Chief Investment Officer, Turner Investment Partners, Inc., Berwyn, PA Mr. Philip Wilmington, Chairman, STC Capital Bancshares Corporation, St. Charles, IL Honorary Trustees Mr. David R. Markin, Retired President/Chief Executive Officer, Checker Motors Corp., Kalamazoo, MI The Honorable Robert H. Michel, Hogan Lovells US LLP, Columbia Square, Washington, DC
Photo credits: cover photo, Ballogg Photography; Lincoln Hesler photograph courtesy of the Illinois State Historical Society (All rights reserved.); New York photo, Michael Paras; all other photos, Duane Zehr, Bradley University.
Dear Bradley family, This has been a historic year! Last fall, we celebrated the success of our Campaign for a Bradley Renaissance. The $161 million raised was unprecedented in Bradley history and will strengthen the foundation of our University for years to come. As a result of that campaign, we have completed three transformational projects: the Markin Family Student Recreation Center, the Renaissance Coliseum, and the Hayden-Clark Alumni Center that was dedicated in October. The fourth jewel in our Renaissance Campaign, Westlake Hall, will be dedicated this fall. One little known fact is that only one quarter of our Renaissance contributions were earmarked for facilities. The vast majority of dollars raised went to academic and operational enhancements, the University’s endowment, and scholarship support. This will allow many more students to enjoy and benefit from the Bradley Experience. As so many can attest, the Bradley Experience takes alumni, faculty and students far, and this year’s President’s Report highlights examples of six special individuals who have gone very far. Among those featured are: Peter Bazeli ’98, a successful real estate broker in New York who attributes his success to his own Bradley internships; Bradley basketball letter-winner Charonn Woods ’12, who will attend medical school this fall; and Dr. Jackie Hogan, chair of our
Department of Sociology whose recent book, Lincoln, Inc.: Selling the Sixteenth President in Contemporary America, has received great reviews across the country. You see, “Go Far, Go Bradley” is more than a tagline. It’s a promise that is supported by Bradley’s commitment to academic excellence, experiential learning and leadership development. There is no question that our success is due to the thousands of loyal and generous alumni, parents and friends who help us create an extraordinary learning environment through their financial support of the University. I can’t thank you enough for all that you’ve done. I hope that as you reflect upon the many achievements of this past academic year in this President’s Report, you will be as excited as I am about Bradley’s incredible future. We are committed to becoming an institution of national distinction, and with your help we are on our way. Again, I thank you for your continued support for Bradley and love for our institution. Warm regards,
Joanne K. Glasser President
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Campaign Renaissance Campaign concludes Campus celebrations in October 2011 marked the conclusion of the Campaign for a Bradley Renaissance, the largest campaign in University history. President Joanne Glasser and Gerald Shaheen ’66 MBA ’68, chairman of the campaign, led the festivities that thanked those who contributed to raising $161,206,751, more than $11 million over the goal. President Joanne K. Glasser dedicated the new Hayden-Clark Alumni Center with Jerry ’59 and Marilyn Keller Hayden ’61, left, and Bob Clark ’67 and his wife Kathleen.
Hayden-Clark Alumni Center opens Hundreds gathered on October 15, 2011, for the dedication of the HaydenClark Alumni Center, the fourth major construction project in the Bradley Renaissance Campaign. Named for Jerry ’59 and Marilyn Keller Hayden ’61 and Bob Clark ’67 and his wife Kathleen, the three-story, 39,544-square-foot facility is the new campus home for Bradley’s 70,000 alumni.
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Westlake Hall update Renovation and expansion continued on Bradley’s second-oldest building. A new clock face was added to Westlake’s iconic tower. The 84,600-square-foot facility will be dedicated in fall of 2012.
People: Three new deans appointed Dr. Lex Akers is the founding dean of the Caterpillar College of Engineering and Technology. He comes to Bradley from the University of Missouri, where he served as associate dean for academic programs and the James C. Dowell Professor of Electrical and Computer Engineering. Dr. Darrell Radson is the new dean of the Foster College of Business Administration. Dr. Radson previously served as dean
of the School of Business and Economics at Michigan Technical University. He also served as a consultant to numerous national and international firms in the areas of quality management and statistical process control. Dr. Jeffrey Bakken is the new dean of the Graduate School and Sponsored Research. Dr. Bakken previously served as the interim associate dean for research, graduate studies and international education in the College of Education at Illinois State University. Drs. Akers, Radson and Bakken joined the faculty in the spring of 2012. New head coach Geno Ford completed his first year as head men’s basketball coach. He became the 13th head coach in Bradley basketball history in March
2011, after winning MidAmerican Conference Coach of the Year honors his last two seasons at Kent State University. New police chief Brian Joschko was named Bradley’s new chief of police. Chief Joschko came to Bradley in June 2011 from Marquette University, where he served as senior lieutenant with oversight of the communications division, budgeting, special projects, facility security and strategic planning. Alumni awards Stephen Gorman, MBA ’78, chief operating officer of Delta Airlines, was named Bradley’s 2011 Distinguished Alumnus and inducted into the Centurion Society during Founder’s Day last October. Also inducted as
Inducted into the Centurion Society last fall are from left, front row, Charles Ebeling ’66 and Judge James Shadid ’79 and, back row, Robert Turner ’77 MBA ’78 and Stephen Gorman, MBA ’78. Gorman is Bradley’s 2011 Distinguished Alumnus.
Centurions were Charles Ebeling ’66, retired vice president of communications and chief spokesperson for McDonald’s Corporation; Peoria County Circuit Court Judge James Shadid ’79; and Robert Turner ’77 MBA ’78, chairman and chief investment officer of Turner Investment Partners, Inc. Eric Brinker ’98, president of Peoria Metro Leasing Company of Peoria, received the Outstanding Young Graduate Award, and former State Sen. Dale Risinger received the Lydia Moss Bradley Award. Commencement speakers William Clay Ford Jr., executive chairman of the Ford Motor Company, was the keynote speaker at the 2012 undergraduate commencement ceremony in May. Judge James E. Shadid ’79, Chief United States District Judge of the Central District of Illinois, spoke at the 2012 Graduate School commencement. Thomas J. Donohue, U.S. Chamber of Commerce president and CEO, delivered the keynote address at the 2011 mid-year undergraduate commencement ceremony last December, while Gary R. Roberts ’70, dean of the Indiana University School of Law, spoke at the midyear Graduate School commencement. Professor, student awarded Fulbrights Dr. Jenny Tripses ’73 traveled to Ukraine as a Fulbright Scholar for the spring 2012 semester. She
Dr. Melinda Maris, founding director of the Pre-Professional Health Advisory Center, provides one-on-one advising for students considering health-related careers. taught contemporary U.S. instructional practices and promoted school leadership at Vinnytsia Teacher Training University. Brittany Horton ’12 was awarded a one-year Fulbright English teaching assistantship in South Korea.
Programs: Hospitality leadership major A hospitality leadership major was offered for the first time in the 2011-12 academic year. The curriculum includes event planning, food service, hotel and lodging management, and other recreation and tourism careers. Dr. Kara Wolfe directs the program. Career centers The new Pre-Professional Health Advisory Center opened in fall 2011, with Dr. Melinda Maris serving as director. Pre-professional health students can seek advice about preparing for
the MCATs, applying to medical school and options in health-related careers. Nicole Meyer, an attorney, offers pre-law advising as the new director of Bradley’s Pre-Law Center. Hollywood Semester Bradley offered its first Hollywood Semester, an intense, residential program in Los Angeles this spring. The program includes a combination of internships with wellknown companies, academic courses and guest lectures by prominent industry experts. The courses focus on the business, operational and creative components of the entertainment industry. Internships of Olympic proportions NBC selected 10 communications students to serve as interns in London and New York during the 2012 Summer Olympics: Elise
Andert ’13 from Bridgeton, Mo.; Matthew DeFreitas ’13 from Metamora, Ill.; Elise Dismer ’12 from Alpharetta, Ga.; Montel Hardy ’13 from Calumet Park, Ill.; Justine Harris ’11 from Normal, Ill.; Miles Himmel ’14 from San Diego; Zachary Keesee ’12 from Ransom, Ill.; Kevin McClelland ’11 from Berea, Ohio; Christopher Morgan ’14 from St. Louis; and Kristina Puerto ’13 from Chesterfield, Mo. ICAT Conference Scholars, policymakers, engineers and business executives attended the Innovations Conference on Asphalt and Transportation in April 2012. The 25th annual conference was sponsored by Bradley’s Center for Emerging Technologies in Infrastructure and the Department of Civil Engineering and Construction.
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Cabinet member at Bradley U.S. Secretary of Agriculture Tom Vilsack discussed the 2012 Multi-Year Farm Bill at a symposium on the Future of Midwest Agriculture and Environmental Sustainability. The November 2011 event was sponsored by the Institute for Principled Leadership in Public Service.
Academic Recognition: Best Colleges U.S. News & World Report ranked Bradley sixth overall among Midwest universities and included Bradley on the list of Great Schools at Great Prices in the 2012 edition of Best Colleges. For the 13th consecutive year, Bradley made The Princeton Review’s list of top schools, appearing in the 2012 edition of The Best 376 Colleges. Bradley also appeared on The Review’s list of 153 “Best Midwestern Colleges”
Kristina Puerto ’13, Christopher Morgan ’14, Montel Hardy ’13, Matt DeFreitas ’13, Elise Andert ’13, Kevin McClelland ’11, and Miles Himmel ’14, from left, are among the 10 Bradley students who will intern with NBC in New York and London during the 2012 Summer Olympics. and was named a “Best Bet” college in a new guidebook, The Financial Aid Handbook: Getting the Education You Want for the Price You Can Afford. Kiplinger’s Personal Finance magazine placed Bradley on its list of the top 100 private universities that offer excellent, affordable academics. Other honors The Princeton Review, with Entrepreneur magazine,
placed Bradley on its list of top undergraduate entrepreneurial programs. Bradley placed 20th in the nation based on a survey of more than 2,000 institutions. Bradley also earned an honorable mention in The Princeton Review’s third annual list of the best undergraduate schools for studying video game design. G.I. Jobs magazine highlighted Bradley University as a “Military Friendly
School” due to its efforts to support America’s military service members and veterans. International recognition Bradley’s Foster College of Business Administration received Eduniversal’s 3 Palmes Award for the fourth consecutive year. The company measures the international reputation of business programs based on input from deans of business schools in 153 countries.
Financial Indicators Demand
2007 2008 2009 2010 2011
Liquidity Indicators 2007
2008
2009 2010 2011
Freshmen Applications Received 5,720 5,932 6,221 6,343 6,455
Cash and Cash Equivalents 11,641 17,901 30,048 13,442 412
Acceptance Rate 67.2% 64.3% 73.5% 71.7% 70.2%
Cash and Investments to Operations 231.4% 216.6% 163.4% 172.8% 173.2%
Contribution Ratios (percentage of current fund revenues) Tuition and Fees Contributions Investment Return for Operations
60.6%
57.7% 59.0% 61.9% 62.5%
34.6% 32.7% 39.4% 35.8% 31.7%
2.9% 2.6% 1.4% 0.9% 0.1%
Other Selected Data
8.4% 10.5% 7.0% 6.4% 6.0%
Full-time Equivalent Enrollment 5,537 5,508 5,318 5,337 5,332
Auxiliary Income 16.7% 15.5% 16.1% 16.6% 16.4% Market Value of Investments ($000s) Endowment Funds 245,507 242,512 172,618 202,044 237,122 Annuities & Funds Held in Trust
Debt to Equity
11,462 11,857
9,493
9,759 10,230
Total University Assets, Net ($000s) 366,473 386,135 322,356 353,202 389,361 Total Gifts ($000s) 10,736 18,312 16,151 15,880 13,841 Copies of the University’s audited 2010-2011 annual financial report and additional information are available from the Office of the Vice President for Business Affairs, 1501 W. Bradley Avenue, Peoria, IL 61625.
In 2012 we will need Professional excellence Dr. Stacey Robertson, interim chair of Bradley’s history department, received the Samuel Rothberg Professional Excellence Award last fall. Dr. Paul Gullifor, the Henry M. Pindell Endowed Chair in communication, was the recipient of the Putnam Award for Excellence in Teaching. Jon Neidy, MA ’01, associate director of Continuing Education and
Professional Development, received the Francis C. Mergen Award for Public Service. National champions The Bradley Speech Team claimed first place in both the American Forensic Association and the National Forensic Association tournaments in 2012. Jacoby Cochran ’13 of Chicago Heights won the individual sweepstakes title at the NFA tournament for the second consecutive year and also won the 2012 individual title at the AFA tournament. Bradley now has won 39 national speech titles, more than any other college or university in the nation. Case Competition Bradley’s Case Competition Team won second place at the Society for the Advancement of Management International Case Competition in Las Vegas, the fifth consecutive year Bradley MBA students have finished first or second in the contest. Team members Jana Kotkova MBA ’13, Veronika Koubova MBA ’13, Candace Esken ’11 MBA ’13 and Kyle Malinowski ’11 MBA ’13 had two months to create a strategic plan for Tesla Motors, and that plan was evaluated by a panel of judges. Dr. Larry Weinzimmer ’83 MBA ’85 serves as the faculty adviser.
Sports and other: Kelsey Budd ’12 and the women’s basketball team came away with a victory against Tennessee Tech University in the Braves’ first post-season game on campus in Bradley history.
Men’s soccer returns to NCAA tournament The men’s soccer team returned to the NCAA tournament last November.
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In the first round, Bradley beat Loyola University to advance to the second round against Louisville, where they suffered a 3-2 loss in doubleovertime. Post-season victory on campus The women’s basketball team played its first post-season game on campus in Bradley history and came away with a victory in the first round of the Women’s Basketball Invitational. Playing in the Renaissance Coliseum, the Braves rallied from a 20-point deficit to defeat Tennessee Tech, 74-71. They advanced to the WBI quarterfinals where they were defeated by Minnesota. Lowe’s Senior Class Award Bradley soccer star Bobby Smith ’12 was among 10 finalists for the 2011 Lowe’s Senior Class Award. He is the fourth Bradley student-athlete to be a finalist for the award. Komen For the Cure honors BU Bradley University received the 2011 Outstanding Volunteer Group Award from Susan G. Komen for the Cure, the world’s leading grassroots network of breast
The Bradley Speech Team won two national titles in 2012, and Jacoby Cochran ’13 of Chicago Heights won two individual sweepstakes titles.
cancer survivors and activists working to end breast cancer. The University entered the largest team in the 25th annual Komen Memorial Race for the Cure in Peoria.
Academic
Excellence Experiential
Inspired by founder Lydia Moss Bradley’s commitment to practical knowledge of the useful arts and sciences, Bradley educates future leaders in business, health care, social services, engineering, communications and nearly every discipline by our commitment to academic excellence, experiential learning and leadership development. From left, recent health science graduate Charonn Woods excels in the classroom and on the basketball court. Dr. Jackie Hogan, chair of the Department of Sociology and Social Work, is a widely published scholar, her most recent book about commercializing Abraham Lincoln. Class of ’98 alumnus Peter Bazeli offers experiential learning opportunities at his New York City real estate firm. Recent senior sports communication graduate Zach Keesee has landed internships ranging from the Super Bowl to the Olympics. Class of ’91 alumnus David Bozeman discusses his unique leadership style as a vice president at Caterpillar. Dr. Kara Wolfe prepares students to become tomorrow’s leaders in the hospitality industry.
Leadership Development
G O f ar, G O
Learning
B RA D L E
Y
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From Bradley athlete to med school scholar asketball player excels on the court and in the classroom
But it would be uncharacteristic for Woods to settle Charonn Woods ’12 is not the type to sit back and wait for simply making the team. He immersed himself in the for opportunity to knock. He is much more inclined to student-athlete experience, welcoming the opportunity seek out his own good fortune and make the most of to represent the men’s basketball squad as one of two the resulting opportunity. team members on the Braves Council student-athlete A gifted high school athlete from St. Louis, Woods advisory board. In that position, Woods participated transferred after his freshman year to Metro Academic in the annual Megan Fong Blood and Bone Marrow and Classical High School, one of the top academic Drive, helped plan the annual Senior Sendoff ceremony secondary education institutions in the country. It and spearheaded the campus Soles4Souls shoe donation was the first step toward his dream of becoming a drive last fall. doctor. Serious about his academic goals, he graduated “Balancing my schedule has taken a lot of sacrifice,” among the top five in his class, earning MAC’s George Woods says. “I didn’t have much of a social life until I Washington Carver Award. learned how to manage everything.” Woods selected Bradley University based on the Basketball remained a driving force, and he finally physical therapy program, but he changed his goal to earned the opportunity to become a regular contribua career in pediatric medicine, after his father Charles tor during the 2011-12 season. Recognizing Woods’ inspired him to work with children. quickness and defensive toughness, first-year head “My father works with kids (as the basketball coorcoach Geno Ford inserted the walk-on guard into the dinator at the Boys and Girls Club in St. Louis), and I lineup with a game on the line early in the season. With see the impact he has on kids,” Woods says. “Having the Braves clinging to a 66-65 lead, Woods was told the tools to help my community is really what drew to guard Southeast Missouri State’s top scorer on the me to medicine. I really want to give back to my game’s final possession. He forced a deep, off-balanced community.” shot that missed the target as the final buzzer sounded. With a minor in business management, Woods gained With his role clearly defined, Woods played in 28 skills that will complement his medical career. “I aspire games last season and was a significant contributor. The to have a practice of my own eventually,” he says. “I one-time team manager earned his first start February 4 have had the opportunity to take a number of classes against rival Illinois State and finished the season with that will prepare me to manage all aspects of my own four starts. practice.” Meanwhile, he maintained his perfect GPA, earned Woods excelled as a student, finishing with a perfect a spot on the 2010 National Association of Basketball 4.0 grade point average. Qualifying for the dean’s list in Coaches Honors Court and twice was voted a Missouri each semester, Woods began interviewing with medical Valley Conference Men’s Basketball Scholar-Athlete. schools this winter and was accepted at the Saint Louis He also received Bradley’s 2012 State Farm/MVC Good University Medical School. Neighbor Award for winter sports. Despite facing a challenging academic curriculum, After completing his Bradley basketball career and Woods attempted to earn a spot on the men’s basketball heading to medical school, Woods has realized his team as a walk-on in the fall of 2008. He did not make dreams. the squad, but agreed to remain as a team manager. “My experience at Bradley has been A-plus,” Woods However, late in the 2008-09 season, four Bradley says. “It has been everything you could hope for in the guards suffered injuries or illnesses. The Braves needed college experience.” a practice player and Woods got the call. For the Besides supportive coaches and teammates, Woods remaining few weeks of the season, Woods played the said Dr. Kurt Field, chair of the Mund-Lagowski role of “Rudy,” suiting up in practice knowing that he Department of Chemistry and Biochemistry, has been a wouldn’t play in a game. He put everything he had into great advocate in the laboratory and on the court. the opportunity, and just before the end of the semester, “He was helpful and supportive with my academics,” he was told he had made the team the next season. Woods notes. “But he is also an avid Bradley basketFor the next two years, Woods continued to practice, ball fan, so he had a huge impact on my entire college knowing his game-time opportunities would be limited. career.” He appeared in 13 games, totaling only 40 minutes and scoring one basket.
academic excellence
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Investigating national identity
ociology professor researches body image, patriotism and Abraham Lincoln
“For the most part, people use his image not to be Japanese museums, Olympic opening ceremonies, genedisrespectful, but because he is so beloved. Because we alogical tourism, body image, Abraham Lincoln. are so secure in our respect and esteem for him, he can These topics seem diverse, but they have all caught be used in these diverse ways. Lincoln’s image serves as the eye of sociology professor Dr. Jackie Hogan. shorthand for all-American values. He stands for every“Identity is a strong theme in all of my work,” Hogan thing we want to be — the best that we can be. Our says. Her research projects focus on how people connation was created out of the dream of opportunity. struct their identities as individuals and as nations, and Lincoln’s story gives all of us hope. He seems to offer how they imagine others. proof that anyone could do the same.” Dr. Hogan draws on her own experience when disNow Dr. Hogan’s research is moving in a new direccussing national identities. She has dual citizenship in tion, toward the recent boom in genealogy. Dr. Hogan the United States and Australia and has also lived in was intrigued by the growing interest in genealogy and Japan and the United Kingdom. She was intrigued with wondered why this is occurring. Similar surges in interthe attachment she feels toward the four countries and est have happened at other periods, but she hypothdecided to explore how individuals are connected to esizes that it is happening now, in part, because the shift their nations. to digital and virtual technologies leaves people with Dr. Hogan says national identity is strengthened in fewer face-to-face interactions. many ways, such as visiting national monuments, listen“People feel unsettled and look toward the past, ing to political speeches, wearing patriotic T-shirts and toward something perceived as deeper, more tangible, attending Independence Day concerts and fireworks. more authentic,” she notes. “Another more prosaic “We connect through grand spectacles and through cause is that now our Internet technologies make it so everyday things. They all help to remind us of our much easier to do this research.” membership in the nation,” Dr. Hogan says. Dr. Hogan is also continuing her longtime involve“My contention is that all nations construct stories of ment with body image research. She was among the national belonging, stories about who we think we are. faculty, staff and students who initiated Bradley’s Body We tell ourselves stories about our history, about who Project to promote healthy body image and combat eatwe are as a people, about what makes us unique and ing disorders on campus. Her current research examines great, about where we are going and who we think we the cosmetics, fashion, diet and cosmetic surgery indusshould be. And these stories carry underlying messages tries – how those industries construct beauty, how they about gender, race, class and religion. Intentionally or sell the message of ideal beauty, and the impact that has not, we identify some groups as more important, and on consumers. certain groups become marginalized.” Her interests as a scholar meld well with her passion Dr. Hogan’s research resulted in her first book, for teaching. Dr. Hogan holds a bachelor’s degree in Gender, Race, and National Identity: Nations of Flesh English literature and linguistics from California State and Blood. University-Chico, a master’s degree in anthropology Hogan’s most recent book, Lincoln, Inc.: Selling the from the University of Iowa and a Ph.D. in sociology Sixteenth President in Contemporary America, focuses from the University of Tasmania. on the many ways Americans create and use images of “I draw on my background in both anthropology Abraham Lincoln. and sociology to give my students a new way of seeing From Honest Abe’s Pest Control in New Jersey to the the world. I try to challenge them to see how cultures Lincoln Waffle Shop near Ford’s Theatre in Washington, do things differently and why. I then ask them to apply D.C., many businesses and products use Lincoln and his what they learn to their own lives.” image in their brand. Mugs, stickers and other trinkets Dr. Hogan strongly believes in bringing students into display Lincoln’s likeness, and he is ever-present on her research as assistants and collaborators. “It gives billboards, public buildings and commercial advertisestudents a great professional development opportunity. ments. He is even portrayed as a vampire hunter in one They learn to manage time and research resources. popular book and film. Even if they don’t go on to grad school, working with Soon after moving to Peoria in 2000, Dr. Hogan professors helps instill lifelong curiosity. Professors who noticed the many ways the late president’s image was involve students in their research are amply rewarded used and misused. “Lincoln veneration and Lincoln with the new perspectives students bring to the commodification are the two sides of the Lincoln research. That’s good for everyone, because it generates penny,” Dr. Hogan says. new knowledge.”
llence academic exce
experiential learning
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Real world real estate
ands-on NYC internships offer valuable experience
with us are all directly transferable to a lot of different At 16, most teenagers are concerned with passing their industries.” driver’s test or getting home by curfew. Peter Bazeli ’98 Bazeli’s interns have gone on to jobs in private equity was different. At 16, he was establishing the foundation and real estate development, become lawyers and CPAs, for a successful real estate career. or attended graduate school at prestigious universities. After saving money for years, Bazeli purchased a “Graduate schools and employers often look for small apartment house in his hometown of DeKalb, a strong work ethic, experience in investigating and Illinois. Aside from hanging shutters, mowing the lawn interpreting information and good writing skills. and painting walls, Bazeli had to weigh the risks of Former interns have been told that the experiential renting to potential tenants. Now, evaluating tenant learning we provide has made them stand out among risk is one of the important skills he teaches interns at other job or grad school applicants.” his real estate consulting firm The Weitzman Group. Bazeli’s college internship led to a full-time job Though the work he does now as senior vice offer with Cullinan Properties, but he took a research president of the New York City-based firm is much and analysis position with a larger Chicago-based more complex, 36-year-old Bazeli says, “So much firm, Draper and Kramer. He later joined Draper of what I do today is based on the very basic skills I and Kramer’s development group and led much learned at 16 with that apartment house. I hope to give of the adaptive reuse development of the iconic back a little by passing on my passion for real estate Palmolive Building on Michigan Avenue into superand my knowledge of the industry to Bradley students. I luxury condominiums. He also was involved in want to help them explore real estate as a career option the development or conversion of more than 2,000 by providing applicable training and experience in the condominiums in Chicago, Miami and Boston. greatest real estate market in the U.S. — New York City.” He worked at Draper and Kramer for seven years Bazeli, a marketing major at Bradley, joined The until his wife Dr. Lisa Nathan ’98 secured a medical Weitzman Group in 2004, and he has since collaborated residency at Albert Einstein College of Medicine in New on the development, acquisition or capitalization of real York. “The prospect of moving to New York was scary, estate assets valued at more than $40 billion. but it provided me with a universe of opportunities I While Bazeli started his career path in high school, wasn’t expecting,” he says. the experiential learning he obtained as a Bradley At The Weitzman Group, he consults on new student strengthened both his interest and skills in real developments from Seattle to Miami, still works on estate and eventually led him to mentor his own interns. new projects in Chicago, and is presently consulting on As a Bradley junior, Bazeli secured an internship what will be the tallest — and perhaps most expensive with Peoria real estate developer Diane Cullinan — residential building in the United States, under Oberhelman, founder of Cullinan Properties. construction in Manhattan. “I learned a great deal from her and from that internship Bazeli’s mother Marilyn Weerts Bazeli ’61 grew up in experience,” Bazeli says. “When I worked with her in Peoria and attended Bradley, which influenced her son’s the late 1990s, nobody else in Peoria was performing decision to attend the university. While on the Hilltop, the level of research and due diligence she required for he was president of the Student Advisory Committee her projects. That internship gave me both the interest for the Foster College of Business Administration and the basic skills to pursue a career in real estate.” and president of the Association of Collegiate For the past seven years, Bazeli has sponsored about Entrepreneurs. He founded two student groups, the Off20 interns of his own from universities including Campus Student Resident Coalition and the Business Bradley, Cornell and Furman. The interns work directly Golf Club, and he also was principal cellist of the with the firm’s senior staff, learning a broad array of Bradley Chamber Orchestra. basic market analysis and finance skills, analyzing data Bazeli says business professors Dr. Mitch Griffin and writing reports. and Dr. Larry Weinzimmer ’83 MBA ’85, economics “Students develop tremendous experience and professors Dr. Kal Goldberg and Dr. Joe Felder, and bankable skills at The Weitzman Group,” Bazeli says. music professor Dr. John Jost were the most influential “They learn to perform primary and secondary real in his success as a student and now as a professional. estate research, and to develop strong arguments “I was given so many opportunities to thrive at supporting their view of a project’s potential. Even if Bradley,” he says. “Attending Bradley turned out to be they don’t go into real estate, the research and analysis, a great decision.” finance, writing and critical thinking skills they develop
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Experiential learning from London to LA
ports communication major lands at ESPN, the Superbowl and the Olympics
internships I’ve had, I have learned a lot about how At just 22 years old, Zach Keesee ’12 has a resume that things work in the real world and how to take what rivals those of sports communication veterans. From Los we’re doing in the classroom and apply it,” Keesee Angeles to London, Keesee has had internships with some says. “At the same time, I am connecting with so many of the most prestigious names and events in sports. people and growing my network of contacts.” In February, the senior sports communication major This spring, Keesee was among the first group of stuassisted NBC/Universal with Super Bowl XLVI coverdents to participate in Bradley’s Hollywood Semester. age in Indianapolis during the week leading up to the The four-month program in Los Angeles combines NFL championship game. Fulfilling a range of public working internships with prominent companies, courses relations assignments, like tracking media coverage taught by in-the-field professionals, and guest lectures and attending press events, he met some of NBC’s most by prominent industry experts. recognized sports personalities: Bob Costas, Chris Keesee landed an internship with ESPN Radio across Collinsworth and Tony Dungy, among others. the street from the Staples Center. During his 20 hours “You learn so much in the classroom, but these a week on the job, he edited highlights from the Lakers types of experiences give you the opportunity to test games and caller comments. your skills and network. Those are the biggest things,” “They expected to have everything done and sent out Keesee says. “You are marketing yourself and showing within 15 minutes of the game ending, so it was a chalhow hard and how diligently you work. It’s a competilenging pace,” he says. tive market for sports communications jobs, so putting Keesee credits the communication faculty for helping your classroom skills to work before graduation sets him secure his prestigious internships. you apart from other applicants.” “I wouldn’t have had most of these opportunities Keesee’s internship at the Super Bowl stemmed from had it not been for them,” he says. “All the professors Bradley’s relationship with NBC/Universal for the in the communication department work so hard for us, 2012 Olympic Games in London. NBC was originally helping us with our resumes, giving us career advice, attracted to Bradley after President Joanne Glasser and writing letters of recommendation and lining up great Dr. Paul Gullifor, chair of the communication departopportunities. They really want us to succeed, and they ment, met with network officials in New York in 2010. do everything they can to make sure that happens.” They discussed Bradley’s one-of-a-kind sports commu“Our faculty members are well connected to the pronication curriculum and its long tradition of educating fession,” Gullifor adds. “They are building relationships world-class broadcasters like Charley Steiner ’71 HON and making contacts that open a lot of doors for our ’10, Jack Brickhouse ’37 HON ’90, Andy Masur ’89 students. We invest a lot of time and energy into it, and and Ralph Lawler ’61. these experiences are the payoff.” NBC conducted a series of on-campus interviews Keesee, from Ransom, Illinois, about 90 minutes in spring 2011 before selecting 10 Bradley students to southwest of Chicago, chose Bradley for its family fulfill a variety of duties for NBC during the Olympics. atmosphere and small classes. Keesee will work the frontlines in London. “It’s the best decision I’ve made in my life so far,” he “Zach is a go-getter,” Gullifor says. “He understands says. “You don’t get the same experience at a larger a couple of fundamental things like the importance of university. I came in as an academic exploration major, interning and paying your dues. He knows he won’t but after I heard about the sports communication graduate and immediately make a six-figure salary, but program, I was hooked. Now I know what I want, he is building a strong foundation. He has momentum, and I’m determined to get there.” and he isn’t just doing the internships, he’s doing them Keesee hopes to work in operations for a Major well. He has a work ethic that every employer appreciates.” League Baseball team, eventually becoming a general Keesee’s work ethic has led to internships with the manager. Chicago Bears, NASCAR and ESPN. As an advertising With the impressive resume he’s built in a short time, and events intern for the Bears last summer, Keesee his future is bright, Gullifor says. planned and ran autograph sessions, distributed promo“In this field, experiential learning is vital because tional items and helped with hospitality for corporate of how competitive the industry is,” Gullifor says. partners. “Anything you can do to build a resume — and Zach As one of eight sports communication students has done a lot — is one of the major factors that will selected to intern with NASCAR last fall, Keesee separate you from the rest. Zach is well on his way to a assisted with promotions, writing and public relations great career.” at Chicagoland Speedway. “With the variety of sports communication
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Humility, empathy, vision and authenticity anufacturing vice president's leadership style began at Bradley
As one of only a handful of African-Americans David Bozeman ’91 has come a long way since grade majoring in manufacturing engineering and technology school. Timid and quiet, he preferred not to be the at the time, Bozeman felt he was sometimes in the spotcenter of attention. “I was somewhat of a shy kid,” light. “You stand out, and that was new to me, coming he recalls. “I remember not wanting to raise my hand from a high school of 5,500 African-Americans. I had when we played bingo in class. But someone called me to learn to communicate, negotiate and present with out on it and that scared me — having to walk to the confidence.” front of the room to get my candy.” A couple of key professors helped Bozeman excel Now Bozeman spends much of his time in front of in his studies. “Professors Bruce Whelchel and Iqbal people. As vice president of Caterpillar’s Integrated Shareef showed great integrity, loyalty, dedication and Manufacturing Operations Division (IMOD), he utilizes caring. I chose my major for its practical, hands-on a unique and focused leadership style to guide more application, but it wasn’t exactly easy, and being a than 21,000 employees. minority made it harder. These two men had an “The DNA of my leadership style is centered on four openness and said, ‘It’s OK to ask questions.’” key concepts: humility, empathy, vision and authenticFollowing graduation, Bozeman earned a master’s ity,” he says. degree in engineering management from the Milwaukee Humility means respecting other points of view. “I School of Engineering, then accepted a position with am a guy from the South Side of Chicago with nine sibHarley-Davidson Motor Company in Milwaukee. lings. We grew up in a 1,000-square-foot home. That’s He rose to vice president of advanced manufacturing where I come from,” he says. “But that’s not where responsible for developing and overseeing the impleeveryone comes from. Everyone has a different point of mentation of advanced manufacturing technology. In view based on their unique past. Leaders embrace dif2008, he joined Caterpillar and held several positions ferences and use them to better relate to others.” before being named vice president of IMOD in June With humility comes empathy and vision. “As lead2010. ers, there are a lot of tough things we have to do and His division’s reach extends over four continents and say at times, and that’s never going to stop,” Bozeman 22 facilities, which manufacture product lines with says. “Put yourself in the receiver’s shoes and think heavy ties to Caterpillar’s mining industry. about how you deliver your message, then push people “Caterpillar focuses on a strategy called Leaders as to do their best work. Teachers,” Bozeman says. “Essentially, everything you “Be a visionary with a horizon view. Set the stratlearn you should pass on. Give away your knowledge egy, execute the plan and hold others accountable and experience, and it will come back to you. for results. This all creates authenticity. If you are an “I ask myself and other leaders at Caterpillar to lead authentic leader, you have people who really follow and with this in mind: ‘Would you be honored and privitrust you.” leged to hire someone you would ultimately work for?’ Being involved in student council in high school was You will create such a strong leadership atmosphere if Bozeman’s first step toward leadership. However, his that’s your mentality.” time at Bradley helped him grow into the leader he is When he’s not leading in his role at Caterpillar, today. Bozeman is giving back to the community and Bradley. “There was much civil unrest when I was on camA former Outstanding Young Graduate honoree, he sits pus,” he says. “As an African-American, I had to grow on Bradley’s Industrial Manufacturing and Engineering up quickly and say, ‘What are we going to do about this Technology Advisory Council. He also is involved with situation?’ I was proud to be part of some of the meetEaster Seals and the Peoria Park District’s Elite youth ings with the university president, rallies on the quad, program. and discussions with other students and the media on Aside from a top-notch education, Bradley is also the topic of race. At 19 years old, I quickly went from a responsible for introducing Bozeman to his wife, Dawn college kid to an adult.” Bonner Bozeman ’92. They have five children and live A member of Alpha Phi Alpha fraternity, Bozeman in Dunlap. learned the importance of developing interpersonal rela“Family is so important to me,” Bozeman says. “My tionships and fostering leadership in others. Bradley Experience helped define more than just my “Realizing that there was a whole group of people career and my leadership style. It has defined my maraffected by my decisions and that they looked to me to riage and my whole life.” make the right choices, that really gave me insight into the question, what is leadership?”
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Developing leaders
nique program prepares students for the hospitality industry
Kamp was seeking a hospitality program when she Dr. Kara Wolfe believes leaders are not born; they are was being recruited as a volleyball player and was developed. drawn to Bradley, where she is in the University’s first That’s why a Bradley education is invaluable, says class of hospitality leadership students. “It will be great the director of Bradley’s new hospitality leadership proto be among the founders of this program; our class can gram. really help it take off. “The best way to develop leaders is to expose stu“I hope the program grows. I believe it will because dents to a lot of experiences and help them realize their Dr. Wolfe is taking all the right steps in every direcstrengths,” Dr. Wolfe says. tion,” Kamp says. “The other students in the major With that in mind, the hospitality leadership proare great. They are there because they love people gram offers a generalist view that introduces students and love to see people smile. I really enjoy going to the entire hospitality industry so they can find their to all my classes.” strengths and interests — and be flexible when the job Kamp plans to work for Hilton Hotels & Resorts. market shifts. “It has hotels all over the world, and I want to work in Graduates of the hospitality leadership program are different countries.” prepared to compete for jobs in lodging and restaurant She appreciates the network she and fellow majors operations, tourism, gaming and entertainment, special are building. Dr. Wolfe arranged for students to meet events planning and more. In a few years, those graduthe CEO of a Chicago catering company, the general ates will climb the ladder in large hotel and restaurant manager of an East Peoria hotel, and others involved chains, manage theme parks, lead convention and visiin the hospitality industry. In addition, students have tors bureaus, or even run their own businesses. shown initiative by starting their own hospitality leadThe program, begun in the fall of 2011, is off to a ership club, Fresh Slice, and meeting with local leaders successful start with 22 majors. It is the legacy of Dr. in the industry. Nina Collins, retired chair of the Department of Fam“Peoria is large enough to be a living lab for stuily and Consumer Sciences, who suggested that Bradley dents,” Dr. Wolfe says. “We have friends, alumni and offer the area of study. allies in the industry who are willing to give tours of Hospitality leadership students must pursue a minor their businesses and network with the students. in either marketing, professional sales or management “Good leaders are not born, they are developed,” to prepare them for the business side of the industry. Dr. Wolfe says, noting activities, class projects and The curriculum also includes a study abroad component internships are among the experiences that nurture and 640 hours of practicum work. Students may choose leadership. “Bradley provides opportunities so students to intern at one location for a semester, or they may can practice those leadership skills, whether they are choose two shorter practicums. starting a club or planning an event.” “We teach hospitality practices and talk about leaderDr. Wolfe holds a master’s degree and a Ph.D. in food ship styles,” Dr. Wolfe says about the curriculum. “We service and hospitality management from Kansas State talk about businesses such as Hilton, Marriott and University. She also taught hospitality courses at Kansas Southwest Airlines and look at the leadership styles at State. Prior to coming to Bradley, she was the program these corporations and why they succeed. We talk about coordinator for Hospitality & Tourism Management the various types of leaders; that helps students identify at North Dakota State University. She also served as a what might work for them. research associate at Hong Kong Polytechnic University. “I tell students they don’t have to have a title to be a Her previous work experiences include five years as an leader. Leadership is very important no matter what you assistant director of a conference center and various jobs do,” Wolfe says. in the lodging, quick-serve restaurant and campus dinShe believes self-leadership — being aware of your ing segments of the industry. strengths and managing time wisely — is the most imOne of Dr. Wolfe’s goals is to build the hospitality portant component. leadership program by informing prospective students “My first impressions of the program are great. It’s about the potential this major offers. “The hospitality very upbeat, very hands-on,” says freshman Madison industry has good-paying jobs that require strong leadKamp, noting Dr. Wolfe takes students beyond the ership. I want to educate students in middle school and classroom to meet with local leaders in the hospitality high school about these unique opportunities.” industry.
leadership development
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