People Operations specialists and HR professionals are integral to any successful work culture. Not only are they tasked to assess and hire the right job candidates, but they also train and motivate employees, boost productivity, and create a healthy environment for a successful workforce. Breaking their dynamic roles into three main categories—Recruiting Talent, Onboarding & Employee Engagement, and Retention & Recognition—there are so many ways to engage stakeholders with branded merchandise and gifts! From attracting talented candidates to onboarding efforts and new hire kits or unique recognition ideas, we help HR professionals leave a lasting impression on people.
Browse this curated collection built with the HR professional in mind, and reach out to your Brand Consultant for more inspiring expertise on branding products with purpose™!
can also view this collection on our Portal, where you can request quotes and collaborate with your Brand Consultant.
It’s no surprise that recruiting and talent acquisition is a huge part of a HR professional’s job. You’re one of the first contacts that a candidate will have with a brand, and you need to make sure that your company values and differentiators shine through. Whether you’re at a job fair or courting a targeted contact through LinkedIn, you need to explain your company’s “why” and showcase your great workplace culture to seal the deal in a competitive landscape.
Here are some of our favorite products to deliver your brand message, communicate values, & draw a crowd!
job fair
One of the newest themes at job fairs and hiring events is Wellness, and it looks like the new normal after an intense cultural period of “burn and churn.” 45% of increases in wellness program budgets are going towards more mental and emotional well-being resources (Gartner), and employers are offering many new or improved benefits like expanded parental leave (see #ShowUsYourLeave on LinkedIn for proof). It’s no longer a fringe benefit but a main competitive advantage, not to mention a way to combat expensive attrition from the “Great Resignation” of burned out employees.
So incorporate awesome products into your wellness programs and flaunt them at the job fair; it’s a box many prospective hires are looking to tick!
Whether your brand is all about workplace safety, fun team-building events, dog-friendly offices, or all of the above, job seekers want to know. And when you’re reaching out to someone with a more targeted approach, it may seem like a bit more work to grab their attention compared to visitors at your job fair booth. Whatever your company values may be, be sure to work them into the conversation and into your promotions.
Use your Core Values as a selling point or try a more personal introduction to what makes this opportunity different for them. Do they have a pet? Send them a branded dog bowl or treat bag for their furry coworker. Do they work remotely? Make sure they have earbuds that can cut through the noise in any hybrid work setting. If you can reach them in a way that’s individualized and authentic, you have a much better chance of attracting talent.
inspire some relaxationwith this USB diffuser, learn more here
Sure, you’ve heard of new hire kits, but have you tried an offer letter kit? Read more about them here.
You have great new hires and are continuing to build your dream team of skilled workers. So now what? A successful onboarding experience helps build a pos itive association with the new company and, in turn, strengthens overall workplace culture and employee engagement. In fact, according to HR software company SilkRoad’s research, 53% of HR professionals believe employee engagement increases with improved onboarding.
Seems simple, right? But sadly, cloud-based learning platform TalentMLS finds that 61% of new hires don’t receive any training on company culture—leaving a dangerous knowledge gap and looser bond with those employees. Properly welcoming and training your new hires is just as important as getting them to sign that offer letter. According to 92% of employees, training programs that are well-planned favorably impact on their level of engagement (Axonify). Celebrate your new coworkers with festive kits, make them feel like a teammate with branded apparel faves, deep dive into your brand story, and put empathy at the heart of human resources.
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Of course salary and an impressive hiring package may get those offer letters signed, but there’s much more to consider when it comes to employee retention. Losing employees is expensive business; companies have incurred $223 billion in costs due to turnover linked to workplace culture over the past five years (SHRM). “Burnout” has been a huge buzzword and cultural phenomenon, with 52% of the global workforce experiencing some version of it since the beginning of 2021. A true threat to productivity and morale, burnout is credited as a major factor in what has been dubbed the “Great Resignation.”
So how can HR professionals hit their employee retention goals? From more training and growth opportunities to creating a true “Culture of Recognition,” People Ops and HR professionals that account for staff development and recognition in their retention strategy will see an increase in overall employee happiness and loyalty. The proof is in the proverbial pudding! 84% of HR professionals agree that recognizing employees increases engagement, and 82% agree that it boosts employee happiness and staff availability (SHRM).
Awards and incentives are a tried-and-true form of recognition, but there are also a lot of unique ways to celebrate your employees, too. And celebrations don’t need to start and end with work-oriented achievements like hitting a sales goal; personal milestones like births or adoptions, new homes, and other life events are worth just as much celebration! Luckily, this next category is full of corporate gifting ideas that are sure to impress, retain, and recognize your people.
A trending topic in the People Operations field is the increased visibility that employers have into the total life experiences of their employees. With more support from business leaders in response to employees’ personal life matters in a time of unprecedented struggle, many are able to have better life experiences while also performing at a higher level at work. Employers may see a 21% increase in the number of high performers compared to organizations that don’t provide the same degree of support to their employees. In short, empathy and incorporating a human touch seems to be key for retention efforts.
Keep adding magnetic attachments to keep this desktop piece a “perpetual” award — we love some good flair!
Individual recognition is cool, but have you tried team recognition? Consider sending sweet treat packages, organizing a team-building event, or starting a fun tradition like a 30-second dance party to celebrate team wins.
alcoholic and nonalcoholic options!
with the press of a button,encourage a fun teamcelebration!
Gifting a Bloomsy subscription? Pair with a beautiful vase for their fresh flowers.
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Considering a unique gift like Masterclass lesson with a renowned BBQ chef? Pair it with this set.
Send them a cozy blanket to cuddle up in with their new Hygge box subscription.
Use this ceramic bowl for any leftovers you MIGHT have from a subscription with Goldbelly.
incentive travel on the agenda? entice the team with this passport wallet
Creating a “Culture of Recognition” means connecting people and making them feel appreciated—and not just one time a year at your annual awards ceremony. Here are some benefits to a more robust recognition plan:
It’s a morale booster. Duh!
It continues to align employees with company goals & values.
It establishes more trust in teammates. For more tips, check out this blog on the power of employee recognition!
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Created by Boundless, 2022.