Sandals inks content partnership with Berlin’s GIATA

GIATA DRIVE, a Berlin-based technology company that specializes in automated hotel content management, has secured a partnership with Unique Travel Corp, worldwide representatives for Sandals Resorts International, that will help increase the visibility and accessibility of the Sandals brand.

Through the integration of GIATA DRIVE, Sandals Resorts International’s most up-todate hotel content – including resort descriptions, images, and factsheets – will be further seamlessly showcased to international guests. The content management system will help to support and enhance Sandals Resorts

International’s reach and promote ts offerings to millions of holidaymakers who are searching for luxury Caribbean accommodations.

Sandals Resorts International is the parent company of the Caribbean's leading luxury allinclusive resort brands, Sandals Resorts and Beaches Resorts, which has 24 properties in Jamaica, Antigua, the Bahamas, Grenada, Barbados, St. Lucia, Curaçao and Turks and Caicos.

"GIATA has been specialising in delivering premium content solutions since its founding," says Rainer Schaefer, VP Sales, at GIATA GmbH. “With GIATA DRIVE’s distribution capabilities, we are continuing our mission by enabling distribution of verified, cleansed information that highlights the best customer journey possible for our clients and increase their revenues.” Family-owned and operated, Sandals Resorts International is the largest private employer in the region.

For more information about Sandals Resorts visit www.sandals.co.uk

For more information about Beaches Resorts visit www.beaches.co.uk.