Glass is best for beer, says Beatson Clark

Trends come and go but glass is still the number one choice when it comes to premium packaging for breweries

Leading UK-based glass packaging manufacturer Beatson Clark currently has capacity in amber glass, which is visually appealing and has the added benefit of protecting the contents of the bottle from harmful ultraviolet light Glass is 100% infinitely recyclable, so glass bottles really are the environmentally responsible packaging option, as Dawn Pugh, Sales and Marketing Director explains

“Not only are our amber bottles made with over 60% recycled content, but glass is the only primary packaging material that doesn’t require a plastic layer between the product and the packaging,” said Dawn “Many people are surprised to discover that all other mainstream beverage containers – including aluminium cans –are lined with plastic which is in constant contact with your drink

“Glass meanwhile can be used without a liner as it’s completely inert This means it’s safe to be in contact with the beer inside the bottle as the glass will not contaminate the product inside ”

Not only is glass environmentally friendly and rated as the safest packaging material around, it’s also a perfect medium for breweries looking to get creative with their bottle designs Glass bottles can be manufactured in any number of shapes, sizes and designs, and Beatson Clark can achieve stunning decorative effects too, from embossing and debossing to textured surfaces, spray coatings, sleeving and screen printing

The option of embossing words, logos and patterns onto glass containers can elevate a brand and achieve better shelf presence

Recent advances in technology have revolutionised what Beatson Clark’s inhouse design team can now achieve with embossing, and using the latest sculpting software means that the results are better defined and easier to manufacture

“Nine out of every ten bespoke designs we produce for our customers includes unique embossing – names, straplines, logos or patterns embossed on the glass to enhance its appeal and make the container truly unique,” said Dawn “For those producers who can’t afford a completely bespoke design, we offer the flexibility of a standard bottle with custom embossing added, which saves on the cost of having totally new finish moulds made ”

Beatson Clark recently launched a 330ml amber drinks bottle (pictured) for general sale Its design is based on an Alpha Sirop medicine bottle, so it chimes with the current trend for pharmaceutical designs being used for beverages to convey a retro, vintage feel The versatile amber bottle can be manufactured with a standard crown neck finish, and unlike the original pharmaceutical design it’s tested to 3 0 bar which makes it suitable for carbonated drinks

For further information: www.beatsonclark.co.uk