Briannah Hunt Process Book Graphic Design 221 Fall 2015
Meater
Quick Research
Sketches
Sketches
Sketches
Sketches
First illustrator files of logo
Exploring Logo and Logo Type
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Superclarendon
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papyrus
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baskerville
Chalkboard se
Comic Sans MS
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Exploring Logo and Logo Type
Gill Sans SemiBoold
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Exploring Logo and Logo Type
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Top Four Picks
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New Type
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New Type Final Three
Final Logo
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Meater Font: American Typewriter Bold
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Business Card and Brochure
Joseph Cruz
Meater
r te
CONTACT US
1551 Meat Blvd Los Angeles, CA, 90051 310.515.1151 meater.com
1551 Meat Blvd Los Angeles, CA, 90051 meater.com 310.515.1151
M ea
Meater
Co-Founder
Mood Board
Attributes Exciting Fun Interesting Inventive Perfect Meaty Quality
Fonts
American Typewriter Regular American Typewriter Bold
Creative Brief
Meater Symbol, Logo Meater is the worlds first truly wireless meat thermometer. During creating the brand, symbol, and logo for the meater I created a mood board, the logo, logo type, brochure, and business card. The Meater is a great way to interact with your friends and get done with your busy schedule but not burn your meat in the process. The Meater Application sends an alert to your phone when your meat is completely cooked to your liking. I created the logo to show the uniqueness the meater has in that it is Wi-Fi compatible, from the probe to your phone. I chose a bolder logotype to show the impact and worth the meater has to those who want some good home cooked meat. The brochure shows a fun way of getting the use of the meater out with a funky cut out of the logo. The meater brand is sure to knock the socks off of those professional, and not so professional cooks in the world. Fonts: American Typewriter (Regular, Bold) Graphic Design 221: Fall 2015