SPRING & SUMMER
Meet spring L.A. Style On the waterfront IT’s the season of color
Preppy pastels Up & coming
Adam Gregory
When will I be famous?
Chasing the Hollywood dream.
IN A L.A.
STATE
of
MIND
We went west to seize the spirit of spring. And at the shore of the Pacific, we fell in love with the light, the colors and the people in a city where dreams are for real. Inspired by a sparkling, yet relaxed way of life, our spring collection has arrived. We are proud to introduce the news to you, in as many as 168 fashionable pages. Make us company to Los Angeles this season. See you at the Ivy at noon!
W H AT T O F I N D AT G A N T S P R I N G & S U M M E R
GANT COLLECTION 8
GANT on the waterfront 48
colorsplash 94
a new kid in town 86
INTRODUCING Gant Collection 8 Black market 40 Meet Brian Rennie 42 Gant on the waterfront 48 Rugger 84 A new kid in town 86 Colorsplash 94 Finding the good life 108 Dresscode L.A. 116 Green Dreams: Gant Home Organic Collection 120 the heat of the day 122 Behind the scenes 132 Drama queen 140 Preppy pastels 152 Summer on the rocks 160
vo lo r pe ro d i o c o r e ex eugiat ut lan vercil utpate con utet praesequat pratisi tionseq uatuero dolessecte magnibh et ad elis alis acillum ip eu facilit aut lore ex exeros nisisis dolum dolobor tionsenibh ex eraesenis nissequatum ing esendip suscillan ulput nosto conum in ut nonsecte conulla conse delenit lorpero. Adiatem irilisl irit wisim quis nonse magna faccummy niametu ercipis nostin hendrem quamcon utpat, susciduipsum. Volorpero dio core ex eugiat ut lan vercil utpate con utet praesequat pratisi tionseq uatuero dolessecte magnibh et ad elis alis acillum ip eu facilit aut lore ex exeros nisisis dolum. D i r k -Ja n Sto ppe le n b u r g , CEO of gant.
Collection
int r od u c ing
gant
Urban, luxorious and elegant fashion, made for those who demands quality in life of all levels – that’s Gant Collection. Refined, tailored garments in premium materials and a stylish monochrome palette will upgrade your wardrobe every season. Try it out.
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LADIES DRESS WHITE, linen. LADIES DRESS WHITE, linen. LADIES DRESS WHITE, linen.
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LADIES DRESS WHITE, linen. LADIES DRESS WHITE, linen. LADIES DRESS WHITE, linen.
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Black market 26
BRIAN RENNIE
Vårens kollektion är signerad Brian Rennie, creative director på Gant sedan ett år tillbaka. Brians målsättning är att förvalta allt vi skapat under decennier, men samtidigt höja modegraden. Och han har redan kommit en bra bit på väg… Brian tog examen från the Royal College of Fashion i London
huge fashion potential and it’s very exciting to be a part of
och handplockades direkt till Escada i Tyskland. Han började
that development.
som designer av blusar och klänningar, för att tjugo år senare
” I’M TAKING THE TRADITION OF GANT, AND TWISTING IT.”
kliva av tåget som creative director. Ett år som frilans tog vid,
what’s your job as design director?
med uppdrag av högsta klass för några av kanske världens mest
My job is to bring everything together. The colors, the
krävande kunder; från att klä Kim Basinger och Halle Berry inför
fabrics, the direction, the whole vision of a season from the
Oscarsgalan till att skapa Jennifer Lopez bröllopsklänning.
beginning to the end. To have the whole picture, the whole
Men efter mer än två decennier på modebranschens topp
time. That’s what I love to do. The challenge is to get all the
fick Brian nog. Han bestämde sig för att återvända till jorden,
poeple in the team to think in the same direction. My job is to
förverkliga en efterlängtad dröm och öppna ett hotell i sina
coach them and to make sure they stay on the same track.
skotska hemtrakter.
Då ringde Gant. Att utveckla och addera mer mode till ett
HUR KOMMER GANT-KUNDEN ATT MÄRKA DIN ANKOMST?
varumärke med en intressant historia visade sig vara vad som
It’s not going to be a drastic change in the collection, but
kunde få Brian att skjuta fram hotellplanerna, ännu än gång. Nu
the main collection is going to be more fashion focused,
är han tillbaka bland skisser och tygprover i designavdelningens
more trendy. I think the customer will be very happy about
hjärta, mer laddad än någonsin.
the new Gant, cause they can still find their favorite pieces and at the same time follow Gant to a more fashionable
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VAD LOCKADE DIG ATT BÖRJA HOS GANT?
wardrobe. Color has always been a big thing for Gant so I
The fact that Gant was the most important shirtmaker in America
want to make sure we have a lot of color in the collection,
made me say wow, this is an amazing heritage. And the more I
which I love. More fine details, more of an fashion edge, is
read, the more I got excited. Gant is a true lifestyle brand with
also a thing I will work on.
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COULD YOU GIVE AN EXAMPLE?
What I’ve done is that I’ve taking the tradition of Gant,
the outdoor life style, and having lunch at the Ivy
and twisting it. I’ve taken the classic items and making
dressed in a very casual way, That’s very Gant.
them more fashion, for instant the poloshirt which is
And of course there is the nautical inspiration,
such an traditional item for Gant. We’ve done dipdyked
because the water is so important to Gant, the heritage
poloshirts, poloshirts printed with argyles, and poloshirts
of the brand feels very maritime. And then the safari,
with flower prints.
the preppy safari which is taking the typical preppy elements and making it more fashion.
VILKA MÖJLIGHETER SER DU?
People don’t dress up as much and there are no rules
ARE YOU WEARING GANT YOURSELF?
about working clothes anymore, which is a great
Ooops (laughs). Not today, but yes I do. I just went
potential for us. Free time and a casual way of dressing is
to the showroom this morning so I have a big pile of
becoming much more important, and that’s really Gant.
favorites on my desk. My first Gant pieces we’re the
For example you will notice we have added a lot more
shirts and the knitwear. I found the jackets a bit too
dresses to the collection, cause that’s such an easy way of
boxy, now we have a lot more of a fashion fit jacket,
dressing I think.
shorter with smaller shoulders, and I’m really happy about that. But I like people to mix, what I love is to
WHAT HAVE INSPIRED YOU THIS SEASON?
have a customer who, like myself love to mix Gant with
For spring/summer, Los Angeles have been the big thing.
other fashion labels.
No one understands casual dressing more than people in
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L. A. And because it’s so sunny and fantastic weather,
If I am to pick one piece from the collection,
you want to wear color. The color is probably the key,
what should I choose?
L.A. people love colors. Those very bright pastels, the
For a guy the dipdyked poloshirt cause that looks really
colorful houses, the pools, David Hockney and flower
cool, especially in the pastel colors coming in, for a
prints. What also is important is the young moviestars,
woman it will be a flower print polo shirt.
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G A N T
Some say life’s an ocean that ends at the shore. To us, it’s where it all begins. Born on the american east coast, a life in tune with water is part of who we are. Catching the spring breeze or hanging out at the beach in the company of loved ones, will allways be among the things we value the most. No wonder we know how to dress for the occassion. P H O T O MORTEN BJARNHOF
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Always on a sunday.
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Make summer last forever. MENS SQARED JACKET blam, suscilla feugait. MENS WHITE DENIMS FIVE POCKETS, ZIP FLY.
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The joy of blue. 48
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FINDING THE GOOD LIFE. beyond the glossy surface extends another L.A., where a healthier life for both people and planet are at the top of the agenda. For directions, we met some of the city’s most dedicated guides.
LOS ANGELES är allt som du väntar dig: glänsande lyxbilar, välfyllda läppar och kändishysteri på hög nivå. Men denna kontrasternas stad rymmer även en kultur där healthnut
Akasha Richmond, chef: ”Eat seasonly. And eat as much local products as you can.” -L.A. has been the Mekka for healthy and organic food for a long time. There was a group health crusaders that came here from Germany in the early 19th hundreds, which started the whole natural food movement in California. They
är den finaste titeln, yogamattan är en självklar accessoar och ”how
had a lot of restaurants and that’s how Hollywood got introduced to natural
to reduce your carbon footprint” är frågan för dagen.
Akasha Richmond knows the story. Growing up at the beach in Florida with
Nya dieter, träningsmetoder och ideella miljöorganisationer föds varje dag och lockar tusentals nyfikna sökare. Men ett glödhett intresse för allt som gör livet bättre för dig, staden och planeten är inget nytt under Kaliforniens sol. Det är snarare fortsättningen på en långlivad tradition av att ge växtkraft åt livsstilstrender som sedan förgrenar sig över resten av världen.
food. Back then they called them wonder foods. a healthnut mother, a true healthy life style is natural to her. And since the eary 80’s Akasha has been the green queen of L.A.’s food scene. She came to California to go to college, but started cooking in a restaurant and decided ”This is what I want to do.”. She opened, as she call it, a happy health food restaruant. A lot of celebrities loved the place and Akasha ended up cooking privately for Michael Jackson and other on rock’n roll tours and being the private chef for Barbara Streisand, just to mention some of her wellknown customers. Her cook book is called ”Hollywood dishes”, which literally says it all. The Akasha restaurant in Culver City opened in 2008 and is created to be as organic as a restaurant can be. Not only concerning the menue. Chairs of organic leather, a bar made of local limestone, recycled ensilation, and no less than eight kinds of organic vodka behind the bar make the concept complete.
Kanske behöver invånarna i Los Angeles något beständigt och jordnära att fokusera på när livet snurrar allt för snabbt och i mångt och mycket bygger på tillfälligheter? Is the raising interest in health issues a result of people’s fear of getting too old or too weak to be invited to play in the city of youth? Or, when fame and an Oscar on the shelf feels too far away, is an organic meal and a yogaclass the next best thing? Whatever the reason the green and good side of L.A. is the only thing you definately won’t need a GPS to find. It’s everywhere. AKASHA RESTAURANT
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Matt Amsden, raw food chef:
”Enjoy and fell full from living food.” -You can’t make a roasted sunflower seed turn into a flower. Matt Amsden är övertygad om att raw food är den ultimata kosthållningen. Än är raw food ingen stor del av den organiska matscenen, men kundkretsen är desto mer hängiven. Amsden’s restaurang Euphoria Loves Rawvolution har kunder som i flera års tid ätit här två gånger om dagen och de har restaruanger i både L.A. och
Bryan Kest, the master of yoga: ”Yoga just keeps you feeling good”
N.Y. för att kunna skicka färdiglagade måltider till frälsta anhängare över hela landet. Amsden’s version av raw food är vegan raw food,
Farmers market, HAWk And bruce hatcher
Bryan Kest är just hemkommen från en turné genom 20 europeiska städer under 30 dagar, bara för att åter packa
d v s grönsaker, frukter, frön, nötter, örter och kryddor
ned yogamattan och ge sig av till Kina för att ”spread the
som aldrig upphettas till 105°f och därmed behåller alla
good message”. Trots ett ansträngande schema är han
näringsämnen. Och hans välformulerade argument kan
oerhört närvarande här och nu, men så har han också
få vem som helst att slänga ut spisen.
tränat koncentrationsförmågan så gott som hela livet.
-You can eat less, and recieving a lot more value for what
Efter fem år på Hawaii tillsammans med några av
you’re getting. You’re going to have an excees of energy at
yogavärldens största namn kom Bryan till L.A. och blev
Bruce Hatcher, healthnut:
the end, when your body doesn’t have to do all that work to
en av pionjärerna bakom stadens stora yogascen. Hans
”I’m very strict about what I feed the kids.”
digest the food. And everybody in L.A. wants more energy!
studio öppnade som en av tre i staden, nu finns det över 200, och här praktiserar han sin egen form av yoga.
-Do you have mozzarella?
-Power yoga is my understanding of yoga. It’s powerful
-Yes, it was made yesterday.
because it’s very effective for your mind and your body.
På Santa Monica’s Farmer’s Market, en av de största i landet, möter vi Bruce Hatcher och hans son Hawk. De säljer
I don’t care so much of the positions, I care about the
organisk ost som ystats på en farm på landsbygden utanför Los Angeles. Den pinfärska buffelmozzarellan är ensam en
quality of your mind inside of these positions.
anledning att leta upp deras stånd i marknadsvimlet, vilket många redan upptäckt. Bruce växte upp bland healthnuts och har alltid vara väldigt medveten och intresserad av vad vi äter och varför. Han
Varje vecka kommer hundratals personer till hans två studios. De betalar så mycket du vill, om de vill. Alla ska
är en man som följer sitt hjärta och har genom åren hittat många olika sätt att livnära sig och samtidigt göra det han tror
ha möjlighet att ta del av det goda yogan för med sig,
på. Det har också inneburit att familjen flyttat 15 gånger de senaste 16 åren och att uppdragen har varierat stort, från att
menar Bryan.
driva en juicebar på stranden till att 1987 odla och leverera 8000 ätbara blommor till Oscarsgalan. His son Hawk is probably the only 16-year old who eats raw milk yoghurt for breakfast, never eats french fries and have had two sodas in his entire life. But he doesn’t complain. In the opposite, he believes his father’s knowledge about what to
-You are going to get old no matter what, but it’s just a matter of how your get old. Yoga doesn’t want you to stay young, it just wants you to age gracefully.
eat, and not to eat, has been one of the reasons he’s made it so well on the beachvollyeball-court. -My father wanted me to have a good snack for energy. He invented the Maca balls, made of dates, unsweetened chocolate and other organic ingredienses. And since Hawk is the youngest AAA rated player ever, the other kids laugh no more.
KEST POWER YOGA CENTER, ST MONICA.
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Shallom Berkman, coffe lover:
”We call it happy beans.” According to L.A. Times, the best caffe latte is to be find at Urth Caffe; Americas first organic coffe roaster and a successfull business based on a true story. 1989 mötte den nittonårige kaffehataren och miljöaktivisten Shallom och hans fru Gila den peruanske kaffeodlaren Gorge och fell in love with his story. Gorges by skramlade ihop till hans agronomutbildning och efter examen återvände han hem för att lära ut byborna att odla kaffe enligt traditionella metoder. Men ingen såg något värde i att betala mer för att kaffet organiskt. Shallom and Gila bestämde sig för att ändra på saken, de skulle bli världen bästa rostare av organiskt kaffe. I två år reste de runt i Italien och längs USA:s västkust för att lära sig allt om kaffe och kombinationen av dessa två kulturer skapade deras egen rostningsmetod. Idag har de fyra populära caféer i Los Angeles och fler är på väg, liksom nya stödprojekt. Det senaste projektet inleddes efter en förfrågan från
Fidele DeSantis, gym owner ”You are going to live a better life.” -I can’t believe you ate that! We accidently told Fidele di Santis about our american breakfast at Duke’s. And this fitness guru would obviously never let a plate of pancakes, bacon and fried potatoes slip down his throat. Fidele kom till Los Angeles för att bli skådis, men hade vishet nog att avbryta en misslyckad filmkarriär och istället ta tillvara sina kunskaper. Atlet sedan barnsben, wrestler i skolan, dansare i the Geoffrey Ballet och personlig tränare åt prominenta människor i New York var erfarenhet nog att lyckas. Idag är Fidele skulptören bakom många av kvinnokropparna i Hollywood’s toppskikt. Instruktörer och celebrities står på kö för en plats i den hemtrevliga miljön bakom de tonade rutorna på Gym in Nemo. -Having an incredible figure is an asset to any celebrity, because it’s a visable job. But long-term health is the main reason to work out.
presidenten av Uganda. Enligt principen ”trade not aid” hjälper de kaffefarmare på 9000 feet ovanför havet. Bönderna delar området med 800 bergsgorillor och genom att utbilda bönder som tidigare inte ens varit intresserade av att smaka sitt eget kaffe, än mindre brytt sig om utrotningen av gorillorna stöder de alla inblandade. -We help the farmers, protect the gorillas and make coffe with low acid and great taste. Everybody wins. That’s the beauty of the project.
URTH CAFÉ. St Monica.
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COLORSPLASH Dive into an ocean of colors and mix them as you like - the rainbow is the limit. PHOTO: MORTEN BJARNHOF.
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Dresscode L.A.: Bright colors, light fabrics and bare
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skin is the way to go in sunny California. Try it out!
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Green dreams
G
ant Home makes your bed organic this season. Vårens minsta
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People is drawn to Los Angeles for two reasons: the weather and Hollywood. Everybody will for sure get their share of sunshine, but the limelight is only for a few. Trying to make it in the entertainment business isn’t always as amusing as it sounds. It’s hard work and poor pay in a city of million egos sharing the same dream. Still, L.A. is the place to be if you want your name on the rolling credits and a mansion in Bel-Air with a personal chef. Let’s take a peek inside the most seductive industry in the world.
BEHIND
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”What I miss the most about Europe is the real people. Everybody here is so… you know… Hollywood.” MARKO SCHMIDLI ARTIST.
-I guess I’m waiting. Helen Harlan, 28, is dying to write for television.Till dess fyller hon sin Prius med beställningar från Starbucks, skjutsar fotografer till adresser ingen visste fanns och säljer sin själ för ett bord på ett fullbokat Spago. Det som verkar vara ett organisatoriskt inferno är en helt vanlig dag på jobbet för av Los Angeles alla PA:s, production assistants, som i väntan på sin chans sliter för dem som redan lyckats. Helen är en av miljoner inflyttade Angelenos som någonstans i världen torkat dyngan av stövlarna, länsat sparkontot och vinkat adjö till förtvivlade föräldrar. Som brutit förlovningen, sagt upp sig från jobbet eller hoppat av läkarutbildningen i utbyte mot en osäker framtid i nöjesindustrins huvudstad. Det enda som är säkert är att de tagit sig till rätt ställe. L.A. är en industristad i ordets rätta bemärkelse, det vill säga ett samhälle där alla arbetar, eller drömmer om att arbeta, i en och samma bransch. Där servitören är skådespelare, frisören regisserar lågbudgetfilmer på helgerna och taxichauffören har ett manus i handskfacket. 87
-If you want to work with entertainment, L.A. is the place
Och det gäller att bevisa att du är beredd att arbeta hårt,
to make it happen. There is no use being here if you don’t
eftersom de får betalt först då du börjar dra in pengar.
want to be in the business. All my friends are, or they want
Den som kommer hit för att förverkliga myten om den
to be, Helen explains.
avslappnade livstilen i soliga Kalifornien kommer inte närmare en Oscar än att servera drinkar på efterfesten. I
Förutom drömmen och sjutton kvadratmeter i Hollywood
Hollywood är ”laid-back”, som så mycket annat, bara en
flats, delar de även möjligheten att lyckas. För denna skonings-
kuliss. Här jobbar man twenty-four-seven, three-hundred-
lösa bransch är samtidigt mycket generös; här har alla
and-sixty-five för att försöka vara på rätt plats vid rätt
samma chans. Oavsett vilka erfarenheter de bär med sig i
tillfälle. Att ta rast kan vara ett avgörande misstag om man
ryggsäcken, börjar var och en om från noll så snart de sätter
är beredda att offra allt och lite till för en biroll eller för att
foten på LAX eller kliver av Greyhoundbussen på Olympic
vara fjärde assistent till i princip vem som helst.
Blvd. Los Angeles doesn’t value history. It is all about here, now and tomorrow.
När chansen dyker upp, eller vem som bär den med sig,
Nykomlingar bemöts därför med största respekt. Ingen
är Hollywoods stora gåta. För att vara på den säkra sidan
vågar se ned på den som ännu inte bytt kostymen mot
gäller det att bemöta var och en som en möjlig budbärare
jeans och flip-flops, som inte vet att WeHo betyder West
av lyckan.
Hollywood och som är tror att alla är välkomna att ta en
För en nykomling är det väldigt smickrande med detta
våg på Surfraider’s Beach. För historien vittnar om allt för
enorma intresse för nummer ett: var du kommer ifrån,
många exempel på att den som är ingen idag, kan vara den
nummer två: vad du jobbar med. Men tyvärr, det världs-
som alla talar om imorgon.
berömda ”open-minded” betyder inte att människorna i
Att en italiensk-amerikansk proffsboxare med namnet
Los Angeles är nyfikna på omvärlden. De är snarare besatta
Dino Crocetti tog sig ton och blev Dean Martin med två
av vad omvärlden kan göra för att de ska slippa be mamma
stjärnor på Walk of Fame, och en österrikisk kroppsbyggare
om pengar till biljetten hem.
har pumpat sitt varumärke ända från Muscle Beach till
Kontakter är allt och frasen ”I know someone who…”
guvenörsbostaden är tydliga bevis. I L.A. kan vem som helst,
kan ta dig hur långt som helst. Alla känner någon, som
gå hur långt som helst.
tidigare har jobbat med någon, som var assistent till någon som kan bli den som plötsligt upptäcker din unika talang.
Det gäller bara att hitta smartaste vägen dit. ”Take Fountain!”,
-You have to tell people what you want from them. You
sa 40-talsstjärnan Bette Davis när hon fick frågan om hur
can’t expect it to fall on your lap, says Helen. I make sure my
aspirerande stjärnor skulle ta sig till Hollywood.
friends are updated about what I want to do, all the time.
Fountain is a a long Hollywood street that bypasses all
88
the freeways. Med andra ord, om du vill tillbringa framtiden
Att varje dag bär med sig nya möjligheter, att det kan
bakom meterhöga, bevakade grindar i Bel-Air mål måste
vara imorgon det händer, är lika energigivande som det är
du ta din egen väg, hitta din unika talang. Och framför allt,
stressande. Vetskapen om att det alltid finns fler möten att
inse att ingen annan kommer göra jobbet åt dig.
boka och fler människor att träffa föder rastlöshet, som i
Men i en stad där coyotes stryker omkring på nätterna
kombination med totalt fokus på att förverkliga sin dröm
klarar du dig inte ensam. Nästa steg i jakten på en plats i
och att tills dess betala hyran, präglar människors sätt att vara.
Hollywood, efter teaterlektioner, en någorlunda respektabel
Det brukar sägas att människorna i Los Angeles är
bil och en miljövänlig tandblekning, är att hitta duktiga
’flaky’, det vill säga lite frånvarande eller snudd på ytliga.
människor som är beredda att satsa på just dig och din karriär.
Ta det inte personligt. De har bara inte tid att lära känna
dig eller ens slå sig ned för en stund, då de alltid är på väg till ett nytt möte, eller känner att de borde ha varit det. -Last week I had a breakfast meeting and, in the middle of my waffle, the person ran of to make it on time to his next breakfast meeting, tells Bill Tan, a sitcom writer. Marko
Schmidle,
en
schweizisk
konstnär som så många andra branschanpassat sina drömmar och förvandlats till L.A.:s främsta uthyrare av backdrops, har efter 17 år i Los Angeles ännu inte riktigt vant sig. -What I miss the most about Europe is the real people. Everybody here is so… you know… Hollywood. Det kan inte sägas tydligare än så. Till L.A. flyttar man för ett kontrakt med drömfabriken, inte för att få nya vänner. Att få sitt namn på imdb.com är ett första bevis på framgång, att andra rättar sig efter dig istället för tvärtom är ett annat. När du äter
enough to wait for
middag i ett bås på Chez Jay för att undvika the crowd går
the right moment.
det riktigt bra.
Like Helen.
Men på varje person som lyckas går det tusental som
-I haven’t had a
aldrig når stjärnorna, eller ens trädtopparna. Som år efter
real job since I waited
år torkar bord på en okänd diner, hämtar chefens kemtvätt
tables at Swingers,
varje måndag eller pressar espresso till framgångsrika
and that was six years
klasskamrater från scenskolan. Och som varje natt försöker
ago. But last week I applied for this job and they called
skingra smogen kring hjärtat och finna svaret på frågan:
today and asked for recommendations. That usually means
should I stay or should I go?
you got it, they just want to check you’re not a total jerk.
Hur länge kan man vänta på sin chans utan att söka
If don’t get it? Well, I will definately crash and I will for
tröst hos ett spirituellt samfund, bli ett ärende hos Beverly
sure go and get shrunk. But I’ll bounce back, she says with
Hills Court House eller sluta på stranden i Santa Monica
confident.
med sina ägodelar i en kundvagn? När är det dags att låta
She didn’t have to. She got the job and is now the first
Hollywood förbli en dröm och återvända hem med blekta
and happy assistent to a well-known television writer.
tänder och arvet efter mormor placerat hos en shrink i
Just as a true Hollywood production, it looks like we
”Couch Canoyon”?
made it to a happy ending. But don’t forget, in the city of
Ingen har svaret. Men alla vet att this town is not necessarily
dreams you can’t be too sure about anything. It’s all an act.
about talent, it’s about not giving up. De som förverkligat sina drömmar are those who didn’t leave, who was tenacious
The end.
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NEXT GENERATION HOLLYWOOD IS entering the stage - meet adam Gregory, 20
A new kid in town T E X T A nna bran d t e l fstr รถ m P H O T O S O S C A R FA L K
Adam Gregory woke up fifteen minutes before his very first audition back home. A year and a half later, he is living the
I kept my expectations very humble and grounded, so I did not have that pie in the sky, you know. I’ve worked hard and got where I am, so I have definitely fulfilled my expectations.
busy life of an up-coming actor in young Hollywood. So far, he stars in ”90210” as well as in ”Hannah Montana: The Movie”. And if 2009 lives up to its’ high prediction, Adam wont be selling shoes in Santa Monica no more. What a luck he didn’t oversleep.
HOW IS IT TO LIVE HERE?
When I first got here it was overwhelming, and I was so lost. But now I’ve got my GPS! L.A. is very fast and the whole atmosphere and people’s attitude is so different from home. I am used to be able to walk down my street and say hi to my neighbours. Here it’s not so much like that. It’s always changing, so I guess people don’t feel like it’s worth getting to know anybody, as they won’t like be here tomorrow.
NAME ADAM GREGORY. AGE 20. FAMILY Mother, father and two older
WHAT DO YOU DO AN ORDINARY DAY IN YOUR L.A. LIFE?
brothers. HOMETOWN Cincinatti, Ohio, US. TO BE SEEN IN 90210,
I wake up and go to the gym. Me and my room-mates eats
hannah Montana: The Movie, Seventeen again and Hard-breakers.
breakfast together. Then I look at my e-mails and into my
FAVORITE SPOTS IN L.A. The Santa Monica hills for hiking, Heaven’s
book to see what I am going to do that day. I go to my
beach in Malibu and 3rd promenade in Santa Monica for shopping and
auditions, do some casting, come back, go to work and then
hanging out with friends.
acting class. My room-mate Carter is teaching me how to surf right now, so if I have free-time I’ll go to the beach or
how did you end up in hollywood?
run or just hang out with some people.
My manager found me in Kentucky while I was studying at the Northern Kentucky University doing musical theatre.
What’s it like to go to auditions?
After seeing my first audition she asked me if I wanted to
It’s the same thing as if, you know, going to a job, except
come to L.A. And why not, I had nothing to loose.
that I meet new people every day. The casters are usually great and I love them. Basically I am just performing for
110
WHAT WERE YOUR EXPECTATIONS?
friends. Yeah, that’s really simple and fun. Usually I know
I was only giving myself four months, just to see what was
many of the other guys, but there is no envy at all. We are
going to happen and all that. Obviously I stayed longer.
all really supportive.
111
TELL ME ABOUT YOUR WORST AUDITION EVER.
to the next thing. Which means work harder! Because usually,
It was my first audition ever in L.A. First of all, the whole
it can be a multidudial thing. It’s never one thing… It can be
session was going late, so I guess the casting director wasn’t
your hair they didn’t like. I actually lost two jobs because of
really happy to begin with. I come in and she looks me
my hair. So now it’s cut!
up and down and says “Aren’t you a little tall for this?”,
”I hAVE MORE THAN ONE DREAM, WHICH I THINK EVERYBODY SHOULD”
because it was a younger role. I said “Well, you called me
Any special experience you want to share?
in on it.” and she answered: “No I didn’t. Your agent did.”.
Well, Hardbreakers is my first kiss on camera. And that was
And when I was done with the first scene, I asked if she
special, because it was on camera and she is a very beautiful
wanted me to read the next one. “No” she said. I went “But
girl. And she had to wear this overcoat, like a vintage coat,
I have more!”. I guess that you don’t do more if they say
and it smelled horrible. So every time she was wearing it, I
no. And then I went up and tried to shake her hand as
was like “Is that you?”. For the first two days I thought it was
well! It was really uncomfortable, if you could have been
the girl that smelled. She finally told me it was the overcoat.
there, you would have felt that the tension was just awful. I
It’s smelled so bad!
obviously did not get called again. Yeah, that was the worst one ever. I like the biggest things you should never do. I did them all – with confidence. (Laughs). What’s the hardest things about acting?
I really can’t think of a hard thing about acting. I am just feeling the moment. Getting that moment every time for
What are your dreams?
I have more than one dream, which I think everybody should. My cumulative dream is to be remembered for something great and timeless that hopefully happens to be a great film. And I want to provide for my family. That’s all I need. What happens if you don’t succeed?
each take can sometimes be difficult after a long day, but
I never really thought about it. I mean, I don’t think it’s worth
after a while, once you get the groove of it, it gets easier, for
to think about because this is what I want to do. I have my
sure. Catching that moment can be hard to keep up, which
other dreams, but I don’t think of not succeeding.
really is what got to work out. Finally, do you have any good advice for kids wanting to do your thing?
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How does it feel when you don’t get a part?
Just to do it. It was pretty scary, but I just did it. I had ten days
Unless I go all the way I really don’t think about it after I
to make my decision and I left. Get up and be positive and do
have had an audition. It’s usually Lorry calling me up on
something every day that will help you. Go ahead and start
a…day going: “Hey, you got the part, it’s great. “ Or hey
working and talking to people. Don’t demand anything, just
they passed on you and went in another direction. Which
be a nice person. Yeah, just be genuine! And don’t shake their
is kind of hard to hear, but it’s like all right let’s move on
hand if they don’t shake yours.
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G R E E C E & C Y P RU S Notos Com Holdings SA +30 210 800 73 00 poulantza@notos-com.gr
N O R W AY Svein Transeth Sportswear A/S +47 31 294 600 lasse@gant.no
HERZEGOVINA Notos Com Holdings SA +30 210 800 73 00 poulantza@notos-com.gr
POLAND Notos Com Holdings SA +30 210 800 73 00 poulantza@notos-com.gr
HONG KONG Branded Lifestyle Hong Kong Ltd +65 6586 8383 jng@lfbls.com.sg
PORTUGAL Delveste-Comércio de Vestuário S.A. +351 252 480 100 mail@gant.pt
SOUTH AFRICA Hampton Sportswear Pty Ltd +27 11 678 3270 pbrom@mweb.co.za SOUTH KOREA Branded Lifestyle Korea Ltd. +82 2 3444 6001 gant@lfbls.co.kr S PA I N Gant Lifestyle España S.L.U. +34 91 510 44 50 infospain@gant.es SWEDEN Gant Sweden AB +46 8 506 760 00 info.sweden@gant.com SWITZERLAND Indian Son SA +41 21 808 71 21 gant@gantswiss.com TA I W A N Branded Lifestyle Hong Kong Ltd +65 6586 8383 jng@lfbls.com.sg THAILAND Branded Lifestyle Thailand Ltd +662 652 8179 siriporn@lfblsth.com T UR K E Y Darneks Tekstil San Tic A.S. +90 212 2620097 ganturkey@turk.net USA Gant U.S.A Corporation +1 212 230 1949 flagship@gant.com GANT EYEWEAR Viva International Group +1 908 595 6200 customerservice@vivagroup.com GANT FOOTWEAR Selva Shoes BV +31 495 462055 gantfootwear@bosgroep.nl GANT FRAGRANCE Elizabeth Arden International S.à.r.l. +41 22 791 87 1 gantfragrances@elizabetharden.com GANT HOME Gant Home AB +46 40 30 92 70 annette.lundh@gant.com GANT TIME Synoco Scandinavia AB +46 8 755 86 00 info@synoco.se
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