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ABOUT THE COLLECTION

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ABOUT HRX

ABOUT HRX

Drawing out inspiration from various elements of FIFA world cup, like their logo, trophy, celebrations, the emotions (to name a few,) , HRX brand's identity, design aesthetics and also various fabric and silhouette trends that were forcasted for A/W 22-23, the collection has been carefully planned to create an amalgamation of harmony in terms of maintaining the color palette throughout the collection.

It focuses on various types of tshirts that are worn by men, that involves prominent abstract prints that are inspired from FIFA and middle eastern Qatar aesthetics.

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In a nutshell, the core idea behind this collection is to portray the art of rejoicing oneself as FIFA is all about celebrations, that would attract any football lover in the global fashion market,

COLORS

Drawing out inspiration from the A/W 22-23 color trends and FIFA, soothing hues have been taken as major colors for the color palette, which is also in accordance with the colors that the brand had been using.. Apart form these, black and white have also been used in the collection as basic colors.

BLOODSTONE 19-1652 TCX

ARCTIC ICE 13-4110 TCX SATIN BRASS 15-0953 TCX

OPTIC WHITE 11-0601 TCX LAZULIAN BLUE 19-0405 TCX

FABRICS

Drawing out inspiration from the A/W 22-23 fabric trends, the basic fabrics have been used in the collection which includes cotton, nylon, recycled polyester, and Intarsia, which is an innovative fabric and works well especially for active wear and sportswear.

ELEVATED RIBS RECYCLED POLYESTER INTARSIA

COTTON NYLON

DETAILS

The collection includes optimistic and joyous prints inspired from FIFA and middle-east, which have been incorporated in various subtle ways as the major key details for abstract digital prints, thereby deviating away from the monotony.

Also, keeping it more realistic, major elements of FIFA 2022 like their logo, the trophy, Quatar's flag, the map have been converted as small and embroidery placement designs.

HRX's key design elements in silhouettes like the contrast patchwork as color blocking techniques, and to give contrast fabric detailing on yokes, sleeve hem, neck binding, etc.

CLIENT BOARD

The client is Raj Sharma who is a last-year college student. He lived in India for 15 years and has recently moved to Doha. He is extremely delighted to know that HrX will be collaborating with FIFA world cup 2022 in Qatar. He is a huge Bollywood fan and is intensely inspired by Hrithik Roshan's fitness regime and lifestyle. He is looking forward to watching the FIFA World Cup in the new Hrx collection.

LOOK BOARD

Here, two outfits have been curated from the range development created by the Hrx collection. The range developed is pretty diverse and a lot of experimenting can be done around to make it look more versatile. - The range is made keeping casual but quirky elements in mind which certainly can elevate the look of an outfit.

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