The Beauty of Groupon
Introducing More Ways to Serve Spas and Salons Than Ever Before
Create Something Beautiful With Groupon You bring beauty into your clients’ lives by providing services that help them look and feel their best. At Groupon, we show that same level of care and dedication to businesses like yours.
In just 12 months* on Groupon:
Advertising Solutions
•
A Groupon local deal to increase your exposure
•
Booking solutions to make appointment-setting easier
•
An annual marketing campaign to manage traffic
•
A campaign to quickly attract clients for new services
a moment to learn about how we’ve helped some of the best spas and salons in the business.
aches massaged
1.1 million+ heads of hair cut
650,000+ faces pampered
Whether you’re looking for new clients, broader exposure, or a better way to book appointments, Groupon has a solution for you. Please take
~2.5+ million
Groupon Pages
•
A new online home to showcase your business info, client feedback, and more
13+ million fingers and toes polished *September 2013–September 2014
Great Beauty Clients Shop Groupon 24.1 million
active customers in North America1 N E A R LY
110 million
Ideal Audience
72%
New
Loyal
60%
Influential
84%
81%
of our customers are women2,
of customers were visiting the
of customers say they
of customers have
and Groupon customers overall
business for the first time.2
are likely to return to
referred someone to the
the business2
business they visited2
spend 45% more than the average U.S. online consumer3
mobile downloads1
1 Groupon Internal Data, Q4 2014. Active customers reflect the total number of unique user accounts who have purchased a voucher or product during the trailing twelve months; 2 ForeSee, Groupon Customer Satisfaction Study (U.S. Only), January 2015 (commissioned by Groupon). Recent purchasers surveyed on most recent Groupon purchase; 3 North American Technographics Retail Online Benchmark Recontact Survey, 2013
“Groupon … is the leader in new guest acquisition for us. Retention is fantastic It’s promotional marketing at its finest.” —Matt Humphrey President of Gary Manuel Salon, Studio, and Aveda Institute Seattle, WA
Advertising Solutions Advertising Solutions
and blows away traditional models …
More Ways to Serve You Than Ever Before Groupon Local Deals to Increase Your Exposure
Annual Marketing Campaigns to Manage Inventory
Reach enthusiastic clients who are looking for the best
Create a portfolio of offers to increase demand for specific
spas and salons on Groupon. Build brand awareness and
services at certain times. Manage customer caps and
exposure via our website, mobile app, and emails.
exposure to fill available appointments all year.
Booking Solutions to Make Appointment-Setting Easy
Campaigns to Quickly Attract Clients for New Services
Let us know your available appointments, and we’ll help
Bring in new customers to offset the cost of new services
you fill them. For added convenience, Groupon also
and equipment. Quickly get feedback on new services to
integrates with several top booking tools.
fine-tune them for future clients. Learn more at GrouponWorks.com/Beauty.
Advertising Solutions
We’re constantly evolving to meet your business needs. Here are just a few ways Groupon can help your business find more success:
Unparalleled Support and Promotion We’re committed to delivering the exposure you want. Here are some of the ways Groupon may promote your spa or salon: • Special health and beauty collections and gift shops
• Celebrity partnerships and coverage on top beauty blogs • Exclusive consumer promo codes and contests • SEO, SEM, social media, PR, affiliate marketing, and display advertising
Merchants who run on Groupon maintain or improve their brand perception with 98% of customers —ForeSee, Groupon Customer Satisfaction Study, June 2014
Learn more at GrouponWorks.com/Beauty.
Advertising Solutions
• Mobile-only features to reach clients shopping the Groupon app on the go
“I am convinced there is no single advertising campaign ... that would drive as many customers through the door as Groupon. Since working with and radio ads.” —Marla Brown Owner of Youthtopia Med Spa Atlanta, GA
Groupon Pages Groupon Pages
Groupon, I have eliminated all of my print
Expand Your Online Presence With Groupon Pages Reach Clients With or Without a Deal
Feature Your Specials and Custom Offers
Your customizable Groupon Page showcases your business
Give customers more reasons to visit your business by
in front of more than 24.1 million local customers searching
adding existing specials and custom offers for anything
for the best things to eat, see, do, and buy.
you want to promote.
Enhance Your Brand’s Image
Manage Your Client Feedback
Add photos and other content to show customers
Easily share positive reviews with friends and followers and
what makes your salon or spa stand out.
privately address customer concerns before they spread on social media. Claim your page at GrouponWorks.com/Pages.
Groupon Pages
Claim your new online home in the world’s largest local marketplace. With Pages, you can:
Grow Your Spa or Salon with Groupon Learn more at GrouponWorks.com/Pages.