AS4 - ME AS A BRAND

Page 1

BRAND Britt van Gils

MAN UAL


NO.2

CONTENT

about the brand who am I what do I do target audience conclusion brand logo brand colors brand fonts brand photography brand materials brand pattern

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no. 3-6

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no. 7 no. 8 no. 9 no. 10 no. 11 no. 12


NO.3

WHO AM I?

ABOUT THE BRAND

HI THERE! I am Britt van Gils, 22 years old and fascinated by all the beautiful things in the world. I graduated in 2019 as a graphic designer with a passion for photography. I photograph & design. My strength lies in my eye for detail and a sense of atmosphere, you could say a true empatic perfectionist, haha.

PERSONAL STORY You could say that I am an open book, have little embarrassment and sharing things is really just my second nature. I want to inspire people, if only so that they know through me what they absolutely do not want to be or do. I learned from my education early on to accept things and people as they are. Everyone has their own way and walks it their way. Even if that is sometimes the most illogical route for others, because you live your life. And that life goes perfectly as it goes.


NO.4

WHAT DO I DO?

ABOUT THE BRAND

In ‘who am I’ I briefly introduced you to what I do. I am a graphic designer with a passion for photography. The nice thing about this combination is that as a graphic designer you often need image material. What is more fun than being able to use your own image material! I think that’s the best thing there is. My grandmother used to say ‘child do something you like, then you are good at it’. I have to admit, granny was right! I have a real neutral, romantic, 70s kinda vibe. As a child I have always been outside and Spring is my favorite season for a reason. You will always see all this

in my work, even if it is in the smallest details. Love details btw, hihi!


NO.5

TARGET AUDIENCE

ABOUT THE BRAND

who am I targeting? As a brand maker I can of course offer myself very broadly. I do not choose this. As I’ve said before, I’m good at what I like. I also include this in my target group. I love young entrepreneurs with wild hair. Bold plans with big dreams. Let me help you! My target group therefore lies with people who have just finished their studies and are completely ready to start for themselves. Briefly said between 20 and 30 years. Young and vibrant with energy. Hip and responsive to the latest trends. Making a dead ordinary cheese sandwich into a hip and trendy

sandwich or making that ordinary black coffee the most wanted coffee in the city. That’s where my interests lie. I am only too happy to work on a good business plan from start to finish. Full of fresh input. You are never too young to start for yourself. You just have to have the balls to do it.


NO.6

In short, I am a cheerful open girl with a fresh look and a motivation to help young entrepreneurs realize their dreams. For energy we can make together what you have in mind. With my graphic and photographic skills, I can contribute widely to achieve the desired result. I like my job and that’s why I’m good at it. in short, this spring girl, is looking forward to it. To represent myself as a brand as well as possible, I have chosen to continue under a brand name instead of under

my own name. And based on my research I am came on the name; Noé

Noé means calm & peaceful


BRAND LOGO

NO.7


NO.8

BRAND LOGO

DON’T

DO

Noe Noe Noe Noe


NO.9

BRAND COLORS

DON’T

DO


NO.10

BRAND FONTS

Bodoni 72 105 pt (144 pt) ALL CAPS Dolce Vita 30 pt (36 pt) ALL CAPS Century gothic pro 30 pt (36 pt) NO CAPS

TITLE HEADER HEADER

HEADER TEXTEN - PORENESTEST RESTISQUOD MOSSEQUIS MAXIMET INT LIT, AUTAS VOLUPTATEM INUMQUAS ETUR?

body

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BRAND PHOTOGRAPHY

NO.11


BRAND MATERIALS

NO.12


BRAND PATTERN

NO.13


NO.14


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