YCN: Bear Brief Deep Sea Diving
Influences
Anorak Mag
Rob Hodgson
Oliver Jeffers
Hey Duggee
MOUK
Considerations
Target Audience & Tone ● Children aged 5-9 ● Educational, but not boring ● Playful, bold, fun
Aesthetic ● Textural (noise, grain) ● Handmade elements (materials, typeface) ● The handmade gives something fun, energetic, characterful ● Flat shapes and forms for a more graphic appearance (see Anorak)
Processes â—? Traditional materials (pencils, inks, etc) to provide a handmade feel â—? Using digital software to assemble and add finishing touches
Development
Sketches
Digital - Image trace
Textures
Layout idea
Card Proposals
Layout and Colour Tests
Typography
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Questions?
Hand drawn type? “Deep Sea Diving” or “Deep Sea Adventure”? What do you think of the poster idea as the collectable element feature? Card compositions?