2013
T I K A I MED ture for Signa rk o tw e ibution n r, the high tr a is e y d a w s e e e ur tim e a n copies fo e-of-charg announc e 0 fr 0 to ,0 d 0 n d 6 a e r s e plea home of ov reater We are y at their irculation s in the G tl c ie c it a e n ir h u d it m ry h W m . al and ve now reac lthiest co in l Magazine a il g e ri w o w n , e o g ti n th blica it will mulati olds in profile pu As such, aders a sti . d househ s s re te s re e it p rg rs im e ta lly e to ine off specifica ly continu re Magaz in tu a a rt n e c ig l S il at w Montreal. g guide th arketing tool. in p p o h s trendy ding m n outstan a te tu ti s con ASHION MODE • F EAUTY EALTH & B H • É T U A BE LE SANTÉ ET E • LIFESTY R IV V E D ING ART OD & DIN O F • IE M O GASTRON rmation: fo in re o m r ntact us fo agazine.ca Please co aturem info@sign
OUR CONTENT
Signature magazine covers 4 major topics, divided into the following subsections: MODE / FASHION
• Ladies’ Apparel • Men’s Apparel • Children’s Apparel • Fashion Accessories • Sportswear Fashion • Fashion Trends • Footwear SANTÉ ET BEAUTÉ / HEALTH & BEAUTY
• Personal Care • Make-up Trends • Cosmetics & Fragrances • Hairstyles • Beauty Care ART DE VIVRE / LIFESTYLE
• Home Decor • Entertainment • Technology • Publications, Hobbies & Pets • Music and Movies • Gifts & Stationary • Sports & Automotive • Travel & Tourism • Culture & Current Issues GASTRONOMIE / FOOD & DINING
• Restaurant • Food Court • Specialty Food & Candies • Cooking and Hosting • Celebrity Chefs Recipes and Cooking Tips SALES Stelios ‘Stan’ Lekakis • 514 655-4090 Karoline Lachaine • 514 802-7446
S
OUR SIGNATURE
OUR SIGNATURE IS TRENDy
Surfing gracefully on the trends and urban lifestyles that define today’s consumers in Greater Montreal’s wealthiest communities, Signature magazine offers its readers the contemporary vision they are looking for. Whether in the fields of fashion, lifestyle, beauty or restaurants, the magazine is a vanguard of wise consumption and elegant shopping. It is also a user-friendly and somewhat adventurous publication which offers its readers and partners a meeting place where new ideas can confront one another and become realities for everybody’s benefit. OUR SIGNATURE IS DISTINCTIVE
Signature magazine is the product of a team passionate about creation and publishing. Our group is bold and stands out for its ability to develop new modern concepts. Our experience is already established in specialized publishing and we master the languages of both design and creation. Signature magazine also distinguishes itself in the care it takes to develop its articles in close cooperation with its partners. Our mission is to provide a useful magazine, reflecting the interests of today’s consumers. Our passion is dual, a job well done and the production of a high quality editorial content which will appeal to the households in the wealthiest communities in the Greater Montreal. OUR SIGNATURE IS TARGETED
Thanks to its innovative distribution, Signature magazine clearly stands out from its competitors. It directly targets the customers and guides them to a unique shopping experience. With its visionary spirit, the magazine complements the multitude of supports already used by the main advertisers and adds a high end paper publication. Signature magazine is also offering retailers the possibility to reach consumers directly by submitting news, announcements for new products or articles to the magazine. OUR SIGNATURE IS GREEN
At every step of its production, Signature magazine adheres to a strict environmentalist approach. It is printed on papers produced in accordance with the principles of sustainability recommended by environmental organizations. Special care is taken with respect to printing inks to make sure that they do not harm the environment. Finally, the magazine strives to heighten the environmental awareness of its readers and invites them to recycle it properly.
OUR CIRCULATION AND OUR READERS
MUNICIPALITIES WHERE SIGNATURE MAGAZINE IS DISTRIBUTED
Over 60 000 copies distributed directly to individuals all across the Greater Montreal area in the following municipalities: SOUTH
NORTH
Boucherville Brossard Candiac St-Bruno-deMontarville St-Lambert
Duvernay Lorraine Rosemère Ste-Dorothée Ste-Rose EAST
WEST Baie d’Urfé Beaconsfield Dollarddes-Ormeaux Hampstead Kirkland Montréal-Ouest St-Lazare
Repentigny CENTRE
Île-des-Soeurs Montréal-Centre Mont-Royal Notre-Dame-de-Grâce Outremont Ville-Marie Westmount
Source: Statistics Canada 2013 & Environics 2013/ Maps: All rights reserved © Canada Post Corporation, 2012 / Maps Source: Derived from Statistics Canada, 2006 Census Profile (94-568-X) and 2006 Census Dissemination Area Boundary File (91-169-X).
READERSHIP PROFILE IN THE GEOTARGETING AREA* • Average household income: • Residents who own their homes: • University graduates: • Residents aged 20 years and under: • Residents aged 20 to 54 years:
* Sources: Statistics Canada 2013 & Environics 201
$153,057
84 % 28 %
26 %
49 %
• Residents aged 30 to 54 years: • Residents aged over 55 years: • Women (target audience): • Men (target audience):
38 % 25 % 52 % 48%
OUR ADVICE FOUR KEy REASONS TO ADVERTISE IN SIGNATURE MAGAZINE: • VERy SHARP GEOTARGETING
Take advantage of our innovative and unique distribution schedule with a very sharp geotargeting in a very limited timeframe (over 60,000 copies delivered in one day directly at the door of the target audience). • EXCLUSIVE AND CUSTOMIZED EDITORIAL CONTENT
Enhance and personalize your brand or product through our exclusive editorial material. Call our sales consultant to find out which options are best suited for you. • CUSTOMER LOyALTy
Develop the loyalty of your target audience using a high quality editorial material regularly updated on our personalized website specifically designed to foster user traffic and client loyalty through registration of subscribers, organization of contests, prize distribution, etc. • SPECIAL COLLABORATION AND BUSINESS DEVELOPMENT
In close relationship with your public relation agency, develop different and original concepts (customized press releases, new product announcements, special events promoting products or preferential prices, etc.).
S P.O. Box 52046 • Laval, QC, H7P 5S1, CANADA Tel: 450 628-5325 • Fax: 450 628-7758