2 minute read

School Projects

As a Public Relations student at the University of Oklahoma, many of my classes have consisted of projects relating to public relations, content creation, and PR design. Here are a few examples of projects I have completed throughout my time as a student.

HANDOUT FOR OU RECRUITMENT SERVICES

Advertisement

This was a project for my Public Relations Design course. I used photoshop to create this handout. They key public for this handout is college transfer students of the ages 18-22.

Front: Back:

HANDOUT FOR OU RECRUITMENT SERVICES

This was a project for my Public Relations Design course. I used photoshop to create this handout. They key public for this handout is parents of college transfer students.

Front: Back:

NEWSLETTER FOR MGM RESORTS

In my Public Relations Design course, one of our projects was to create a newsletter using actual publications from a Fortune 500 company. I chose MGM Resorts, and I created this newsletter using Adobe InDesign.

LETTERHEAD AND BUSINESS CARD FOR HAWAII TOURISM AUTHORITY

Another project from my Public Relations Design course was to create a letterhead and business card for an organization that we chose. I chose the Hawaii Tourism Authority, and created these pieces using Adobe Photoshop.

Business Card (Front): Business Card (Back): Letterhead:

SECOND WIND COFFEEHOUSE PR RESEARCH REPORT

I took a Public Relations Research course in the fall of 2021. Our main project for this class consisted of a group research project on Second Wind Coffeehouse, a nonprofit coffee shop in Norman, OK. I conducted an indepth interview, helped create and send out a survey, evaluated the internal and external weaknesses, conducted a SWOT analysis, identified the demographics and psychographic of our key public, and evaluated the organization ' s social media performance. Our group evaluated the findings of our research and presented detailed suggestions on implementations that Second Wind Coffeehouse should make to expand their donor base and connect with their key publics. This resulted in a 50 page research report.

This article is from: