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PLEASE COMPLETE THIS READER SURVEY. YOU MAY WIN $500 CASH! *
is publication is a member of NAMPA, the North American Mature Publishers Association. NAMPA is a nonpro t nationwide network of publishers whose mission is to bring excellence in information and marketing to the 50+ demographic. e answers compiled by this survey will help our publications understand where we can improve and serve our audiences and customers better. Please ll out this survey so we can understand your needs as a reader. By participating, you may win the $500 drawing.
1. In what ways do you read this publication?
(check o all that apply) ❒ In print ❒ On a computer
❒ On a smartphone or tablet
2. How long do you normally hold onto a print copy issue a er you have read it? ❒ One or two weeks ❒ A month
❒ More than a month ❒ Don’t read in print
3. How many persons at your residence/business read an issue:
4. Does the cover page make you want to read the publication?
❒ Yes ❒ No
5. Is the amount of non-advertising content in the publication adequate?
❒ Yes ❒ No
6. How much of this publication do you typically read?
❒ All or most ❒ Some ❒ Little or none
7. How would you rate the articles and columns in this publication? ❒ Excellent ❒ Above Average ❒ Fair ❒ Poor
8. How would you rate the look and readability of the publication? ❒ Excellent ❒ Above Average ❒ Fair ❒ Poor
9. Have you ever responded in any way to an ad in the publication? ❒ Yes ❒ No
10. Have you selected/purchased a product or service from an advertiser? ❒ Yes ❒ No
11. How o en do you visit the publication’s website?
❒ Regularly ❒ Occasionally ❒ Never
12. Are you planning to purchase a new or used car in the next 12 months? ❒ Yes ❒ No
13. Are you planning to move in the next 12 months? ❒ Yes ❒ No
If yes, which of the following are you considering (check all that apply) ❒ Similar or smaller home
❒ Larger home ❒ Independent living retirement community
❒ Assisted living community
❒ Life plan or continuing care community ❒ Adult child’s home
14. Are you planning to change health insurance plans in the next 12 months? ❒ Yes ❒ No
15. Are you planning to travel internationally in the next 12 months? ❒ Yes ❒ No
16. Are you planning to take a cruise in the next 12 months?
❒ Yes ❒ No
17. Are you planning to use a nancial planner in the next 12 months? ❒ Yes ❒ No
18. Are you planning to make home improvements in the next 12 months? ❒ Yes ❒ No
19. Are you planning to secure legal services for will preparation and/or estate planning in the next 12 months? ❒ Yes ❒ No
20. Age: ❒ under 50 ❒ 50 to 64 ❒ 65 to 74 ❒ 75 to 84 ❒ 85+
21. Gender: ❒ Male ❒ Female ❒ Prefer not to say
22. Annual family income: ❒ under $40,000 ❒ $40,000-$100,000 ❒ over $100,000 ❒ Prefer not to say
23 Approximate net worth: ❒ under $100,000
❒ $100,000-$499,000 ❒ $500,000-$1,000,000
❒ over $1,000,000 ❒ prefer not to say
24 Please provide your residence Zip Code (even if you choose to remain anonymous): _____________
25. e name of this publication is: Forever Young
Email address: _________________________________ (Required if you wish to be entered into the random drawing for $500)
Contact Name: _______________________________________ (Required if you wish to be entered into the random drawing for $500)
THANK YOU for participating in this important reader survey.
Please complete this form and mail the entire page to: NAMPA Survey, P. O. Box 19510, Shreveport, LA 71149-0519. Or you may take a clear photo of the complete survey and email it to: Nampa.survey@gmail.com