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The £1 price point is back as Poundland slashes prices on best-sellers
AS REPORTED IN RETAIL GAZETTE by Georgia Wright, Poundland has reduced prices on its biggest-selling products, many back to a £1 price point across all its 800-plus UK stores.
The move, dubbed ‘Operation Sell for Less’ will hit its 800-plus UK stores this morning as the discount retailer passes on the benefit of easing inflation and lower costs to customers.
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According to the business shoppers will see big selling lines come down in price, with many items now at over a third less than RRPs.
Examples of items falling from £1.25 to £1.00 include Dettol surface wipes, , Harpic cleaning gels, Johnsons cotton buds, Nivea shower creams and Lynx deodorant. Some products will be “reduced even more aggressively”, including six-pack Seabrooks, Cheetos and Smiths crisps which will come down from £1.50 to £1.00 and one litre bottles of Coca-Cola will be reduced from £1.65 to £1.00.
Last month the business accelerated its grocery rollout to include chilled, frozen, fresh fruit and veg as well as beers, wines and spirits to more stores.
The move further strengthens the Poundland’s range revolution that’s taken place over the last three years, as it looks to offer customers an alternative to supermarkets.
It is also continuing to revamp stores so they can accommodate wider ranges as Poundland offers more of the items customers buy week-in, week-out.
Poundland director Tim Bettley said: “We know that discounters like us passing on cost savings quickly, can help lower prices right across the market and drive inflation down faster. We’re committed to that mission of delivering amazing value – and we know how much that matters to our customers.”
Would you like to become a Bridge player?
GLENFIELD BRIDGE CLUB is celebrating its Ruby anniversary this year.
We play duplicate bridge every Wednesday evening in the Memorial Hall, Stamford Street, Glenfield.
Most weeks have a happy mix of regular club players, students and beginners.
Pairs are always welcome and we will try to find a partner for individuals wishing to give it a try. Please contact the club if you would like to find out more with a view to becoming a bridge player.
Our website can be found at www.bridgewebs.com/glenfield.
Peter Tyers, Secretary Email: peter@tyers.com