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Wood associations join forces to grow the nolr-residential market
IX/ITH housing in a slump and the Y V forest products industry facing a severe economic downturn, wood associations across North America have initiated a major program to grow wood's share of the commercial building market in the United States: WoodWorks for Non-residential Construction.
An initiative of the Wood Products Council (WPC), the program involves supporting engineers, architects, general contractors. and others considering the use of wood in commercial buildings, and maintaining that sup- port from conception through completion of their projects. This includes (among other things) education and training with regard to code issues, and technical support to address issues such as fire, safety, durability and cost.
"Most people don't realize that, before the second World War, wood had the majority share of the non-residential market." said Dennis Hardman, current president of the WPC and president of APA-The Engineered Wood Association. "After the war. most of the available timber went to meet the rising demand for housing and, coupled with the trend toward taller structures, wood lost its place as the dominant material in commercial buildings. We've established WoodWorks to let the design and building community know that wood is the same excellent choice it always was for non-residential structures - if not better, given today's modern wood products and awareness of wood as a green building material."
WoodWorks is being launched in three initial markets - California. the
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