Millwork Distributor Uses Technology

(Continued from page 36)

Kelleher's back-end database. the smartphone enables salespeople to view inventory and order information on any of Kelleher's 5,000 active SKU's, in the field and in real time. As a result. field representatives can better serve customers with on-thespot updates on the status of their orders. Customers can even receive a fax confirmation within minutes of placing an order.

Key benefits of the new system:

. A single device provides order placement and verification capabilities, plus access to cell phone and internet connections.

. Provides a simple and efficient way to capture, communicate, and retrieve order status, product information, and account information.

. Real-time connection to Kelleher's database offers instant feedback on status and availability of orders, plus ordering information for the entire product line.

. Significantly decreases the previous 7-10 day lag between the place- ment of an order and its fulfillment. rvith most orders being filled the very next day.

. Increases the efficiency of data entry, verification. and order picking.

. Reduces or eliminates errors in the data entry process. Improves the accounts receivable process by decreasing the pay cycle.

"What's really exciting about this system is its versatility." said Joe Olsen. v.p. of U.S. operations at 3G Touch Solutions. "Kelleher required a solution that rvould turn its market challenges into a competitive advantage. and they got it."