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Decks Take The Prize ln Redwood Gontest
California Redwood Association has selected the winners of its "Build a Deck, Win a Deck" contest (see Sept., page 14).
"We are thrilled by the response we've gotten," said Bob Mion, CRA marketing director. "This was a pilot program and an effort that we hope to build on. We partnered with eight Northern California retailers to start with, and have learned a few things along the way to make the program even better going forward. Retailer and contractor enthusiasm was great, and we've seen some beautiful decks as a result."
The contest, which ran through the summer and was open to contractors and homeowners in Northern California, was promoted primarily online and through in-store efforts.
"Having independent retailer support was critical," said Mion, "and contractors found the online entry process simple. It took just a few seconds to enter."
Entries were revicwccl by a CRA panel of experts who considered o\crall aesthetic appcal, workmanship. techr.rical/builcling code issues. ancl ploduct qualit1,. Winning contfactofs from each participuting retailer loch tion rece ivc a Si.000 store crccl it toward thc lirtirlc purchase of rcclr',oocl products.
"The responsc wc'vc gottcn lcaffirms reclwoocl 's position as u prefetrcd rttlrlt'r'ilrl lirl eontrlrt'l()r'\ in ()uldoor urchitcctural pro.jccts." said Mion. "Rcrlri'ood's overall valLrc and ctl\t()rilr:I rlrli:l-ucli()r'l l('nlilirr tlLrite high. Sornc of the entrics u,c rcccircd also highlighted how reclwoocl allows contractors to perfbrnr as artisans and shori' ol'l' their skills."
Contest u,inncrs inclucled Isreal (lcrvantes. Concorcl : Jc l'1' ( ioLr I d. .lef f 's Clustonr Building. N,lagalia: Weston Lcavens, Sebastopol: Bonnl' Weil. Berkclcyl Paul F'ostcr. San Francisco. rnd Deck Envy Constntction, Tnlckcc.
HONORED decks and railrnos submitted bv (upper photo) Jeff's Custom e"uitOing, supplied by Valley Redwood, Sacramento, and (lower) Paul Foster, supplied by Beronio Lumber. San Francisco.

(See next page for nare winning deck photos)
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