LUMBER depends on lndividuals

Forests, men crnd equipment qre the bcsic three essenticrls to produce lumber. But, Pope & Tclbot lumber must be properly milled, properly grraded cnd properly handled crnd these lunctions rest entirely upon men. Beccruse oI the initiative crnd resourcelulness oI our able crnd experienced men the Pope d Tcrlbot brand-mcgk hcs earned qn envicrble reputcrtion . mcrintcined through the yecrs, since 1853, by individuql enterprise'

Executive Ofrices

W/HENEVER you identify yourself with VY well-known quality building products, youi owrrfuture as a reputable dealer becomes all the more secure.

That's one of the great advantages of selling Johns-Manville Building Materials. They enjoy consurner conf.dence. . proved time and again by public-opinion surveys.

Consider roofing materials. In a recent nation-wide poll, consumers were asked to identify the manufacturer of roofing materials in which they have greatest confidence. They named Johns-Manville eigbt to one!*

One reason for this tremendous public acceptance is theJ-M radio program, "Bill Henry

Johns-Mqnville Rqdio Progrom will fell 3O millions monthly to look for the Sign of Quqlity . ;

rials, and how they can identify qaality bzilders by the J-M sign. The program is broadcast five nights a week at the most popular listening time (a:55 E.D.T.) over a coast-tocoast network of the Columbia Broadcasting System.

and the News." It reaches one of the largest of all listening audiences and helps make Johns-Manville a household word that stands for the best in Building Materials.

To help you and your builders caPitalize on this preference, we have developed a complete merchandising program, a feature of which is theJ-M Sign of Quality as shown below.

Over our coast.to'coast radio Program' we will tell buyers to look to the builder who has been qualified to use that sign.

Many of those listening will be ProsPective buyers in your ov/n community. Thus, theJ'M Sign of Quality can become a powerful selling tool in your business.

S7hat's more, it can help protect your cus' tomers in the building trade against the shortsighted competition of ierrl-buildersbuilders who use slipshod methods and sub' stitute inferior materials in order to rnake a quick proit without regard to the future.

*In a scientifc survey recently completed, 75/o of a'll people interviewed knew the name of a manufacturer of roofing rraterials.

46o/o szid Johns.ManvilLe. 5.a%o said Companv "B". 339i said 'io-p"tty "C-. 2.rEo said Companv "D"' The-remaining, IZ.eo/s was divided among 42 other manufacturers.

Thus, Johns.Manville, rnanufacturer of a complete line of asbeiios and asphalt shingles and roll roofings, was oamed .pproximately eigbt times oJtener tlna,t any other manufacturer of roofing materials.

Named Manager of Washington, D. C.

Olfice

foseph B. Blunt shingles and cedar lumber, and in late years working altogether in trade promotion and trade extension. He is a graduate of the school of forestry of University of Washington in L917. In 1944 he moved from Seattle, where he had lived for 31 years, to Portland and became portland District office manager, and since mid-year he has headecl up the trade promotion department of the association.

"'Mr. Blunt rvill be the eyes and ears of the West Coast lumber industry in the nation's capital,', stated Mr. Simpson. "With his splendid industry background, covering a quarter of a century of close contact with every phase of produ,ction in lumbering and logging, rve feel he will be an invaluable aide in helping lumber producers in their contacts with government agencies. His principal duties will be as technical adviser to the various gor-ernment agencies and officials."

Commenting on Mr. Blunt's appointment, C. H. Kreienbaum, president of the West Coast Association and head of Simpson Logging Company, Shelton, Washington, said: "The industry has every confidence in Joe Blunt and knows he will do a real job back there where so much of importance to business is happening every rla-v, and where constant vigilance is necessary."

Pitcher Frames and Hangers Used in Government Housing

Pitcher Disappearing Door frames and hangers are extensively used in Government housing, according to E. C. Pitcher, head of the E. C. Pitcher Company, manufacturers.

"While we are still using clear wood in place of steel there is still considerable demand for the old steel frame which we made several years ago. We now have a promise of steel deliveries in the next 30 to 60 days, and rvill notify the dealers when we are ready to ship steel frames,,, NIr. Pitcher said.

The company's ofifice is at 600 16th Street, Oakland 12, Glencourt 390. The factory is located at 81-li Seven Hills Road, Castro Valley, Hayward, Calif.