Our fans
official website
Our passionate supporters are the lifeblood of the club. Following the team far and wide, there are very few places in the world you will not find a Burnley fan.
6,000,000+ page views a season
In excess of 15,000 season ticket holders.
402,000+ 341,000+
Average home attendance of 20,000. 77 % male fans and 23% female fans. Better than the national average of 21.6%.
likes
48% of fans travel from outside the area to attend matches here at Turf Moor. Fans as far afield as Asia, Europe, USA and Australia.
followers
72% of fans main reason to purchase a season ticket is due to loyalty to Burnley FC. ie. Loyalty to club more important than other factors such as ticket price etc.
4,000,000+ views
13m
Captive audience 20,000+ Burnley fans inside Turf Moor every home game. Live games on Sky Sports and BT Sport.
Over
38% of fans will attend 6 away matches or more per season.
fans attended Premier League matches in 2015/16
1ST DIVISION CHAMPIONS
CHAMPIONSHIP CHAMPIONS
2ND DIVISION CHAMPIONS
CHAMPIONSHIP RUNNER UP
CHAMPIONSHIP PLAY-OFF WINNERS
3RD DIVISION CHAMPIONS
4TH DIVISION CHAMPIONS
FA CUP WINNERS
CHARITY SHIELD WINNERS
ANGLO SCOTTISH CUP WINNERS
FA YOUTH CUP WINNERS
Founded 1882
Division Two Champions 1972/73 & 1997/98
FA Cup Winners 1913/14
First FA Cup Appearance 1885
Division Three Champions 1981/82
FA Cup Runners Up 1946/47 & 1961/62
Founder Member of the Football League 1888
Division Four Champions 1991/92
Anglo Scottish Cup Winners 1978/79
Division One Champions 1920/21 & 1959/60
Championship Runners Up 2013/14
FA Charity Shield Winners 1973/74
Championship Champions 2015/16
Championship Play-off Winners 2009/10
FA Youth Cup Winners 1967/68
Global Household Reach 13%
North America & the Caribbean
3%
UK
15%
<1% 1%
Central America
6% 4%
Europe
Middle East & North Africa
58%
Asia & Oceania
Sub-Saharan Africa
South America
Figures are for the estimated number of households in which the Premier League coverage is broadcast. For markets where Premier League coverage is broadcast on multiple channels, the total refers to the highest reach figure.
1 billion households Source: Nielsen Sports 2016
MATCH SPONSOR
Category A★ match £3,000 + vat* Category A match - £3,000 + vat Category B match - £2,500 + vat
Match sponsors benefit from the elite sponsorship package. This includes seats in the directors’ box and presenting the Man of the Match with his MOM Champagne. The sponsors are then presented with a gift of recognition from the Chairman: a boxed Burnley FC home shirt signed by all the current squad and the Manager - along with photos of the presentations and kick-off with the team captains and match officials. Commercially, you will be welcomed in the Bob Lord Stand with your logo displayed in the reception - it will also appear on the front of the matchday programme and on the big screen throughout the match.
PROGRAMME SPONSOR
Category A★ match £2,500 + vat* Category A match - £2,500 + vat Category B match - £2,000 + vat
Similar to the Match sponsorship, with seats in the directors box. Programme sponsors benefit from receiving a framed matchday programme signed by all the Burnley FC squad, from the Chairman of the club. Programme sponsors also benefit from one full colour full page advert in the matchday programme, along with having your company logo displayed on the front of the programme and shown on the big screen throughout the match.
MATCHBALL SPONSOR
Category A★ match £2,500 + vat* Category A match - £2,500 + vat Category B match - £2,000 + vat
As matchball sponsors you will benefit from seats in the directors box, and you will receive a display cased matchball signed by all the Burnley FC squad, from the Chairman of the club. Matchball sponsors also benefit from having their company logo displayed on the front of the programme and shown on the big screen throughout the match. Two delegates from your group will present the matchday officials with the ball pitch side before kick-off.
ASSOCIATE MATCH SPONSOR
Category A★ match £2,500 + vat* Category A match - £2,500 + vat Category B match - £2,000 + vat
Associate sponsors benefit from executive seating behind the directors, and you will receive a special sponsorship gift from the Chairman of the club. You will also benefit from having your company logo displayed on the front of the programme and shown on the big screen throughout the match. To complete the package you are offered a table at the head of the lounge, along with superior seating.
*All A★ games to include a Cat B game as part of package
tel. 01282 700007 email. commercial@burnleyfc.com burnleyfc.com
M AT C H S P O N S O R S H I P
All sponsor packages include a table for 10 guests with full matchday hospitality.
1882 LOUNGE
1882 LOUNGE Sponsors’ lounge based in the Bob Lord Stand This open plan lounge in the 1882 Lounge is the premium suite here at Turf Moor and offers an experience that we feel is unrivalled. A typical package in the 1882 Lounge includes Behind the scenes ground tour (3pm kick off) Clarets legend in attendance Matchday compere/host Pre-match competitions to win club memorabilia Open plan dining area with a set 3 course meal Programme Corporate gift Matchday teamsheet Half-time cheese & biscuits Pay bar facility Sky Sports coverage Man of the Match presentation along with Chairman Seats in the 100 Club executive areas next to the directors box above the home dugouts
1 Season - £3,000 + vat pp Category A★ match - £250 + vat* Category A match - £250 + vat Category B match - £200 + vat tel. 01282 700007 email. commercial@burnleyfc.com burnleyfc.com
BRIAN MILLER LOUNGE
BRIAN MILLER LOUNGE Situated in what was the old boardroom, this beautifully wooden panelled room offers the highest level of hospitality the club can offer. Brian Miller Lounge access Matchday programme Team sheet Complimentary bar Finest 4 course meal Tea, coffee and cakes at half time
Seats in the 100 Club executive areas next to the directors box above the home dugouts
ÂŁ3,000 per person + vat by invitation only
Lancashire table served post match
tel. 01282 700007 email. commercial@burnleyfc.com website. burnleyfc.com
VICE PRESIDENTS PACKAGE
VICE PRESIDENTS PACKAGE An exciting matchday experience offering relaxed hospitality in the heart of the Bob Lord Stand. Directors box seating above the away dugouts near the half way line Premier Suite access Matchday programme Team sheet 1 course meal pre-match Tea, coffee and cake at half-time Lancashire table served in the lounge after full-time Opportunity to pre-order drinks at half-time full-time served at your table in preparation for your return to the lounge
£2,500 per person + vat
ASSOCIATE VICE PRESIDENTS PACKAGE Same as above, although seating in the 100 Club area.
£2,000 per person + vat
tel. 01282 700007 email. commercial@burnleyfc.com website. burnleyfc.com
EXECUTIVE BOXES
EXECUTIVE BOXES Our traditional matchday box package from the James Hargreaves Suite overlooks the pitch with premium benefits. Private box of up to twelve people Behind the scenes ground tour (3pm kick off) Clarets legend in attendance Pre match competitions to win club memorabilia Three course meal Programme Matchday teamsheet Half-time cheese & biscuits Pay bar facility Sky Sports coverage Segregated seating area directly outside your box to watch the match
Traditional ‘box-style’ matchday hospitality Prices are dependant on box position. Please enquire with the commercial department for specific prices.
From £25,000 + vat for x10 guests
tel. 01282 700007 email. commercial@burnleyfc.com website. burnleyfc.com
JIMMY ADAMSON SUITE JIMMY ADAMSON SUITE
A modern contemporary package which overlooks the pitch from the Jimmy Adamson Suite. Executive lounge situated in the Jimmy McIlroy Stand One course meal Reserved lounge seating Raffle for signed shirt Programme Matchday teamsheet Half-time refreshments Sky Sports coverage Segregated padded seating area directly outside to watch the match Pay bar facility
Seasonal - £1,750 + vat Match by match Cat A★ £150 + vat pp* Cat A £150 + vat pp Cat B £120 + vat pp
tel. 01282 700007 email. commercial@burnleyfc.com website. burnleyfc.com
HAMBURG SUITE A modern contemporary package which overlooks the pitch in the Hamburg Suite from the Jimmy McIlroy Stand. Executive lounge situated in the Jimmy McIlroy Stand One course meal
HAMBURG SUITE
Programme Matchday teamsheet Raffle for signed shirt Half-time refreshments Sky Sports coverage Segregated padded seating area directly outside to watch the match
Seasonal - £1,550 + vat Match by match Cat A★ £120 + vat pp* Cat A £120 + vat pp Cat B £100 + vat pp
Pay bar facility
tel. 01282 700007 email. commercial@burnleyfc.com website. burnleyfc.com
SHIRT SPONSORSHIP
SLEEVE SPONSORSHIP
Possibly the highest profile sponsorship available, your company logo will be in the prime location on the front of every single BFC home and away kit worn throughout the season. Shirt sponsor logoâ&#x20AC;&#x2122;s will also be added to replica kits sold throughout the season from club retailers.
As of season 2017/18 The Premier League have given up its sleeve position and allowed it back to clubs to have the rights to the left hand position on the official club shirt. This is a major platform for a company to gain global exposure.
Please call commercial department for price and availability
Please call commercial department for price and availability
ADDED TIME SPONSORSHIP
What better way to truly advertise your company than by sponsoring one of the stands here at Turf Moor. Turf Moor is one of the most iconic stadiums in English football and the original home since 1882. Stand sponsorship leaves you with a lasting association with this great club.
The amount of added time at the end of a match is always a talking point, and something no fan ignores. Have your company name read out at every home match at Turf Moor, when the added time amount is announced.
Please call commercial department for price and availability
Please call commercial department for price and availability tel. 01282 700007 email. commercial@burnleyfc.com website. burnleyfc.com
SPONSORSHIP & ADVERTISING
STAND SPONSORSHIP
GROUNDBOARD ADVERTISING For all groundboard prices, contact the commercial department. Please note: advertisers are responsible for all sign production. We have a local sign maker who we can recommend who provides excellent service.
Prices start at ÂŁ4,000 + vat
PLAYER SPONSORSHIP
The big screen is a focal point on matchdays, allowing fans to catch up on club news, watch replays and check the scores.
Your name or business will be printed next to your player in every home matchday programme on the players’ sponsorship page. In addition, you will receive a home and away shirt signed by the player, a picture of the shirt presentation and two tickets for a category B matchday here at Turf Moor (subject to availability).
Video advertising - £ 500 + vat per game Or £4,000 + vat for full season Still graphics - £500 + vat per game Or £5,000 + vat for full season
£900 + vat per player sponsored tel. 01282 700007 email. commercial@burnleyfc.com website. burnleyfc.com
SPONSORSHIP & ADVERTISING
BIG SCREEN ADVERTISING
PROGRAMME ADVERTISING
MATCHDAY TEAM SHEET ADVERTISING
The Turf matchday publication is quite rightly considered one of the best in its field. It was recently awarded winner of ‘Best Matchday Programme’ 2015/16. Written and designed in house, with numerous celebrity guest writers adding regular columns Turf is the essential matchday read.
Matchday team sheets are handed out to all our corporate and commercial guests in all boxes around the ground prior to kick off. A must read for all guests in attendance on matchday.
Full page - £500 + vat
from £210 + vat for full season
WEBSITE ADVERTISING
The perfect way to get your business name into the large variety of offices, staff rooms, kitchens and bedrooms of Burnley fans. This A1 sized poster includes fixtures for the upcoming season, a picture of the full Burnley FC squad and advertising space. We distribute more than 5,000 fixture charts free around the local area.
The Burnley Football Club website (www.burnleyfc.com) has more than 11,000,000 hits each year, and is the only place to receive official news and updates on Burnley FC squad, fixtures, results, special offers etc.
from £420 + vat per advert
Call for options tel. 01282 700007 email. commercial@burnleyfc.com website. burnleyfc.com
SPONSORSHIP & ADVERTISING
FIXTURE CHART ADVERTISING
David Baldwin Burnley FC, Chief Executive
The BOA packages includes: 2x or 4x Seats in Hospitality for a game of your choice* (CAT B) BOA Award Use of the Crest for 12 months Crest to use on business windows/marketing material for 12 months The use of 2 players for promotional pictures for business - once per year Access to BOA / networking meetings Listing in the matchday programme Editorial in the matchday programme* Your logo on the big screen on matchdays Your logo, business details and hyperlink on the BOA website Newspaper Article Feature* BOA / Chamber of Commerce Curry Club Luncheon Access (Turf Moor) *Subject to Availability
By Official Appointment Package Gold - £1000 + vat Silver - £850 + vat
For more information on the By Official Appointment programme please feel free to give Jez Minihan a call on 01282 700007 or email j.minihan@burnleyfc.com
BY OFFICIAL APPOINTMENT
“By Official Appointment is a unique concept for the local business community and a great way to become involved with Burnley Football Club. Our flirtation with the Premier League twice in six seasons has given us a global brand, but we never forget our roots and as a community club, we are always looking at ways to help local business. Together we can both help to take this town forward and I firmly believe the support the BOA programme has received from local firms since its inception in 2009 has helped us to thrive. Hopefully we can now reciprocate the gesture by recommending your professional, well-run local businesses through the By Official Appointment programme.”
B U S I N E S S
H U B
This new lounge was complete in January 2016, and the Turf Moor business hub is open Monday to Friday, 9 - 5pm. For members, the Hub is a space for people to use as an office, a place to do business and as a meeting area. It has a a manned reception, free Wi-Fi, printing facilities, board rooms, break out rooms and much more. We aim to make your life as simple and easy as possible so you can concentrate on whatâ&#x20AC;&#x2122;s important...growing your business
Membership starts from 80p a day Please call 01282 700007 for more information
Meet. Work. Eat. Drink.
CONFERENCE AND BANQUETING
CONFERENCE AND BANQUETING Burnley Football Club has established itself as the premier venue for conferences and events in East Lancashire.
Silver Package, £20 per person + Vat
The variety of rooms can accommodate meetings, lunches and dinners
Room Hire, Refreshments, Buffet Lunch, Car Parking, Equipment, Wi-Fi
from five to 550. The eight conference suites provide the facility for conference organisers to arrange seminars and syndicate groups for the largest conferences. All rooms have natural daylight and internet connection. The James Hargreaves Executive Suite overlooks the pitch with impressive views over the 22,000 seater stadium. The stadium has over 400 car parking spaces, two dedicated conference receptions and is furnished to the highest specifications in order to provide a setting to match the prestige and importance of your event. The conference and events team offer a personal service to all of our clients. It is this service that sets us apart from other venues.
Gold Package, £25 per person + Vat Room Hire, Breakfast, Refreshments, Buffet Lunch, Tea-Time Fancies, Car Parking, Equipment, Wi-Fi
Enquire about our great rates for private events including weddings, christenings & birthday parties Christmas party packages starting from £15 per person including food and entertainment
BACK COVER
tel. 01282 700007 / email. commercial@burnleyfc.com / website. burnleyfc.com