The Business Bulletin Issue #11 - Focus On Operations & Resources

Page 46

The Business Bulletin

SME Survey Do you outsource services to support your business?

The intention of this survey was to find

capable of delivering the service they

out what services are outsourced by the

offer; more than likely doing it to a

businesses that undertook the survey

higher standard and more efficiently

(71 respondents) and if there were any

versus it being done in house.

services that people were considering

Get involved To take part in the next survey

Unsurprisingly, as can be seen

outsourcing in the future. Often the concern for most small business owners is the additional cost of outsourcing to a third party; particularly the case if you are new in business.

about business planning –

from figure 1, accounting was the

visit here: https://forms.gle/

service that was most outsourced by

V37arHdEuanLF5JB6. The

businesses; followed by website. 6

results will be shared in the next

people who responded to the survey

edition of this magazine.

didn’t outsource anything and 29 had no intention of outsourcing further.

However, engaging someone else, which in turn frees up your time to

Figure 2 represents the services

focus on what you are good at and

Encouragingly, the vast majority

that people are considering

redirect the time you get back to

outsourcing. In this case social media

undertake marketing* and increase

and marketing were the leading

sales to cover any additional costs,

using outsourcing as a strategy to support their business.

services as these didn’t feature

can be a significant benefit to any

of survey takers – at least 66.2% - are

It is definitely worth looking at those

significantly in what was currently

business. (*Something else that could

outsourced. Small businesses are

things you are not that good at, don’t

notoriously poor at marketing and

like doing or where you don’t have the

engaging on social media, so the

necessary competence or capacity and

and having the confidence that they

fact that this is being considered as

hand over to an expert!

will get done when, to an extent, they

something to hand over to someone

are out of your control. Again, most

who knows that they are doing, has to

reputable services will be more than

be a good thing!

be potentially outsourced!). The other barrier is releasing tasks

Accounts

Social media

Website

Marketing

Graphic design

Admin

IT

Bookkeeping

Bookkeeping

SEO

SEO

Accounts

Social media

Sales

Admin

Admin

HR

IT 0

10

20

30

40

50

Figure 1

46 | Issue 11 – Operations and Resources

0

5

10

15

20

Figure2


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