Business Class Magazine issue No.81

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‫ﺷﺮﻛﺔ ﺟﻴﺖ ﻣﻴﺪﻳﺎ ﻟﻠﻄﺒﺎﻋﺔ واﻟﻨﺸﺮ‬

‫رﺋﻴﺲ ﻣﺠﻠﺲ ا‪9‬دارة‬

‫اﻃﻠﺐ ﻣﺠﻠﺔ ﺑﺰﻧﺲ ﻛﻼس ﻣﻊ ﻗﻬﻮﺗﻚ‬ ‫ﻓﻲ ﻫﺬه اﻟﻔﻨﺎدق اﻟﻔﺎﺧﺮة‬

‫اﻟﺸﻴﺦ أﺣﻤﺪ ﺑﻦ ﺣﻤﺪ ﺑﻦ ﻋﻠﻲ آل ﺛﺎﻧﻲ‬ ‫ﻧﺎﺋﺐ رﺋﻴﺲ ﻣﺠﻠﺲ ا‪9‬دارة رﺋﻴﺲ اﻟﺘﺤﺮﻳﺮ‬

‫ﻣﻮﻓﻖ أﺑﻮ ﺧﺎﻟﺪ‬ ‫اﻟﺘﺴﻮﻳﻖ واﻟﻤﺒﻴﻌﺎت‬

‫ﻣﺪﻳﺮ اﻟﺘﺤﺮﻳﺮ‬

‫رﺷﺎ أﺑﻮ ﺧﺎﻟﺪ‬

‫رﻳﻤﺎ ﺣﺪاد‬

‫ﺳﻜﺮﺗﻴﺮ اﻟﺘﺤﺮﻳﺮ‬

‫اﻟﺘﺼﻮﻳﺮ‬

‫ﻣﻮﺳﻰ ﺧﺎﻟﺪ‬

‫ﻣﻴﺎدة أﺑﻮ ﺧﺎﻟﺪ‬

‫اﻟﻤﺪﻳﺮ اﻟﻔﻨﻲ‬

‫روان أﺑﻮ ﺧﺎﻟﺪ‬ ‫اﻟﻌﻨﻮان‪ :‬ﺗﻘﺎﻃﻊ رﻣﺎدا‪ -‬أول ﻃﺮﻳﻖ ﺳﻠﻮى‪ -‬ﺟﺎﻧﺐ‬ ‫ﻣﻜﺘﺒﺔ ﺟﺮﻳﺮ‪ -‬ﺑﻨﺎء اﻟﻌﻤﺎدي‪ -‬ط ‪ 3‬رﻗﻢ ‪8‬‬ ‫‪+974 44 8642 35 / 44 5139 11‬‬ ‫‪+974 44 8601 54‬‬ ‫‪info@businessclass.today‬‬ ‫‪www.businessclass.today‬‬ ‫‪4413 Qatar - Doha‬‬

‫اﻟﻄﺒﺎﻋﺔ‪ :‬ﻋﻠﻲ ﺑﻦ ﻋﻠﻲ‬ ‫اﻟﺘﻮزﻳﻊ‪ :‬دار اﻟﺸﺮق‪/‬ﺗﻮﺻﻴﻞ‬ ‫اﻻﺷﺘﺮاك اﻟﺴﻨﻮي ‪ 1000‬رﻳﺎل ﻗﻄﺮي‬ ‫‪20‬‬

‫‪20‬‬

‫‪20‬‬

‫‪1.5‬‬

‫‪10000‬‬

‫‪20‬‬ ‫‪/in/businessclassqatar‬‬

‫‪BusinessClassQatar‬‬

‫‪business_class_magazine‬‬

‫‪@BClassqatar‬‬



‫‪sunday 07-02-2016 - issue No.81‬‬

‫‪THIS ISSUE‬‬

‫‪20‬‬

‫‪46‬‬ ‫ﻣﻠﻒ ﺧﺎص‬

‫‪32‬‬

‫ﻣﻌﺮض ﻗﻄﺮ‬ ‫ﻟﻠﺴﻴﺎرات‬

‫ﺗﺴﺮﻳﺢ اﻟﻌﻤﺎﻟﺔ وﺗﺨﻔﻴﺾ اﻟﺮواﺗﺐ‬ ‫ﻟﻦ ﺗﺤﻞ ﻣﺸﺎﻛﻞ اﻟﻘﻄﺎع اﻟﺨﺎص‬

‫‪12‬‬

‫اﻟﻐﺎز اﻟﻘﻄﺮي ﻳﻌﻴﺪ ﺗﺮﺗﻴﺐ ا‪d‬وﻟﻮﻳﺎت‬ ‫وﻳﺨﺮج ﺷﺮﻛﺎت ﻋﺪﻳﺪة ﻣﻦ اﻟﻤﻨﺎﻓﺴﺔ‬

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‫ﻏﻤﻮض ﺣﻮل ﺗﺪﺷﻴﻦ اﻟﻔﻨﺎدق ﻗﻴﺪ‬ ‫ا‪m‬ﻧﺸﺎء ﺧﻼل ‪2016‬‬

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‫‪CONTENT‬‬ ‫‪CONTENT‬‬

‫ﻣﻼﻳﻴﻦ اﻟﻤﺴﺎﻓﺮﻳﻦ ﺑﻤﻄﺎر ﺣﻤﺪ رﻫﻦ ﻏﻴﺎب اﻟﺮؤﻳﺔ‬

‫ﻫﻞ ﺗﺒﺨﺮت ﺧﻄﻂ ﺗﻄﻮﻳﺮ‬ ‫ﺳﻴﺎﺣﺔ اﻟﺘﺮاﻧﺰﻳﺖ؟!‬

‫ﻓﻲ اﻟﺪاﺧﻞ‬

‫‪16‬‬

‫ﻣﻌﺰز ًا ﺑﺈﻧﺘﺎج أول ﺳﻴﺎرة ﻗﻄﺮﻳﺔ‬

‫ﻗﻄﺎع اﻟﺼﻨﺎﻋﺔ‬

‫ﻳﺪﺧﻞ ﻋﻬﺪا ﺟﺪﻳﺪا‬

‫‪2‬‬

‫‪Business Class Magazine issue No. 81‬‬

‫‪26‬‬

‫‪08‬‬ ‫»ﻛﺮﻳﺴﻮ« اﻟﺘﺮﻛﻴﺔ ﺗﺴﺘﺤﻮذ‬ ‫ﻋﻠﻰ »ﻛﻮروﺗﺎك« اﻟﻘﻄﺮﻳﺔ‬ ‫وﺳﻮق اﻟﺨﺮﺳﺎﻧﺔ ﺗﺘﺴﻊ‬ ‫ﻗﻄﺮ ﻓﻲ ﻃﺮﻳﻘﻬﺎ ﻟﻼﺳﺘﺤﻮاذ‬ ‫ﻋﻠﻰ ﻓﻨﺪق ﺟﺮوﺳﻔﻴﻨﻮر ﻫﺎوس‬

‫‪04‬‬ ‫‪05‬‬


‫ﻳﺮﺗﺎده اﻟﻤﻠﻮك واﻟﻤﺸﺎﻫﻴﺮ وﻳﺨﺘﺼﺮ ﻣﻌﺎﻟﻢ اﻟﺮﻓﺎﻫﻴﺔ اﻟﻤﻄﻠﻘﺔ‬

‫ﻗﻄﺮ ﻓﻲ ﻃﺮﻳﻘﻬﺎ ﻟﻼﺳﺘﺤﻮاذ‬

‫ﻋﻠﻰ ﻓﻨﺪق ﺟﺮوﺳﻔﻴﻨﻮر ﻫﺎوس اﻟﻤﻤﻠﻮك ﻟﻤﺠﻤﻮﻋﺔ‬ ‫ﺻﺤﺮاء اﻟﻬﻨﺪﻳﺔ‬

‫ﺑﺰﻧﺲ ﻛﻼس‪ -‬ﺑﺎﺳﻞ ﻟﺤﺎم‬ ‫‪1929‬‬

‫‪JW Steakhouse‬‬

‫‪726‬‬ ‫‪Park Lane Market‬‬

‫‪.2010‬‬

‫‪494‬‬

‫‪8‬‬

‫‪31‬‬ ‫‪Business Class Magazine issue No. 81‬‬

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‫أﺧﺒﺎر‬ ‫أﺧﺒﺎر‬

‫ﺗﻜﺘﻢ وﻏﻤﻮض ﻳﻠﻔﺎن ﻗﻴﻤﺔ اﻟﺼﻔﻘﺔ‬

‫»ﻛﺮﻳﺴﻮ« اﻟﺘﺮﻛﻴﺔ ﺗﺴﺘﺤﻮذ ﻋﻠﻰ »ﻛﻮروﺗﺎك«‬ ‫اﻟﻘﻄﺮﻳﺔ وﺳﻮق اﻟﺨﺮﺳﺎﻧﺔ ﺗﺘﺴﻊ‬ ‫ﺑﺰﻧﺲ ﻛﻼس‪ -‬ﺧﺎص‬

‫‪19‬‬

‫‪200‬‬

‫‪4‬‬

‫‪Business Class Magazine issue No. 81‬‬


‫‪2011‬‬ ‫‪4‬‬

‫ﻣﻦ أﺟﻞ ﺗﻄﻮﻳﺮ اﻟﺸﺮﻛﺎت اﻟﺼﻐﻴﺮة واﻟﻤﺘﻮﺳﻄﺔ ﻓﻲ ﻗﻄﺮ‬

‫إﻧﺸﺎء إﻃﺎر ﻟﻠﺘﻌﺎون ﺑﻴﻦ ﺑﻨﻚ ﻗﻄﺮ ﻟﻠﺘﻨﻤﻴﺔ‬ ‫واﻟﻤﺆﺳﺴﺔ ا‪m‬ﺳﻼﻣﻴﺔ ﻟﺘﻨﻤﻴﺔ اﻟﻘﻄﺎع اﻟﺨﺎص‬ ‫اﻟﺪوﺣﺔ‪ -‬ﺑﺰﻧﺲ ﻛﻼس‬

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‫أﺧﺒﺎر‬ ‫أﺧﺒﺎر‬

‫ﺑﺰﻧﺲ ﻛﻼس أول ﻣﻦ ﺗﻮ ّﻗﻊ ا‪m‬ﻟﻐﺎء‬

‫»اﻟﻤﺮﻛﺰي« ﻳﻮﻗﻒ ا‪m‬ﺻﺪار اﻟﺸﻬﺮي ‪d‬ذون اﻟﺨﺰاﻧﺔ‬ ‫ﺧﺎص‪ -‬ﺑﺰﻧﺲ ﻛﻼس‬

‫‪5‬‬

‫‪.3‬‬

‫‪70%‬‬

‫‪6‬‬

‫‪Business Class Magazine issue No. 81‬‬

‫‪2‬‬


‫‪QNB‬‬

‫‪27‬‬

‫‪635‬‬ ‫‪1.390‬‬ ‫‪15.200‬‬

‫اﺳﺘﺮاﺗﻴﺠﻴﺎت ﺟﺪﻳﺪة‬ ‫ﻟﻠﻘﻄﺎع اﻟﻤﺼﺮﻓﻲ ﻓﻲ‬ ‫ﻋﺎم ‪ 2016‬وأﺧﺒﺎر اﻟﻨﻔﻂ‬ ‫ﻟﻢ ﺗﻌﺪ ﻋﺎﺟﻠﺔ‬

‫‪% 99.81‬‬

‫‪2,7‬‬ ‫‪2,94‬‬ ‫‪QNB‬‬

‫‪0.75‬‬ ‫‪2017‬‬

‫‪%‬‬

‫‪75‬‬

‫‪%‬‬

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‫ﻣﺼﺎرف‬ ‫ﻣﺼﺎرف‬

‫ا‪d‬ﺻﻮل ﻓﺎﻗﺖ ‪ 1.12‬ﺗﺮﻟﻴﻮن رﻳﺎل واﻻﻗﺘﺼﺎد اﻟﻘﻮي ﻻ ﻳﻨﺘﻈﺮ اﻟﻔﻴﺰا‬

‫اﻟﺒﻨﻮك ﺗﺘﺠﺎﻫﻞ اﻧﺨﻔﺎض أﺳﻌﺎر اﻟﻨﻔﻂ‬

‫وﺗﺘﻮﺳﻊ ﺧﺎرﺟﻴ ًﺎ‬ ‫ﺑﺰﻧﺲ ﻛﻼس ‪ -‬ﻣﺤﻤﺪ ﻋﺒﺪ اﻟﺤﻤﻴﺪ‬ ‫ﺗﺒﺤﺚ اﻟﺒﻨﻮك اﻟﻘﻄﺮﻳﺔ ﻓﻲ ﻋﺎم ‪ 2016‬ﻋﻦ اﻟﻔﺮص اﻻﺳﺘﺜﻤﺎرﻳﺔ اﻟﻤﺘﺎﺣﺔ واﻟﺘﻮﺳﻊ ﺟﻐﺮاﻓﻴﺎ ﻣﻦ ﺧﻼل‬ ‫ﻓﺘﺢ أﺳﻮاق وﻓﺮوع ﺟﺪﻳﺪة داﺧﻠﻴﺎ‪ ،‬واﻗﺘﺤﺎم ا‪l‬ﺳﻮاق اﻟﻌﺎﻟﻤﻴﺔ‪ ،‬ﻓﻲ ﻇﻞ ﺗﻨﺎﻣﻲ أﺻﻮﻟﻬﺎ اﻟﺘﻲ ﺗﺨﻄﺖ‬ ‫ﺣﺎﺟﺰ ‪ 1.12‬ﺗﺮﻳﻠﻴﻮن رﻳﺎل‪ ،‬ﺣﻴﺚ ﺗﻤﺴﻜﺖ ﻣﻌﻈﻢ اﻟﺒﻨﻮك ﺑﺨﻄﻄﻬﺎ اﻟﺘﻮﺳﻌﻴﺔ رﻏﻢ ا‪l‬ﺣﺪاث‬ ‫اﻻﻗﺘﺼﺎدﻳﺔ ﻏﻴﺮ اﻟﻤﻮاﺗﻴﺔ ﻟﻤﺎ ﻳﻤﺜﻠﻪ اﻟﺘﻮﺳﻊ اﻟﺠﻐﺮاﻓﻲ ﻣﻦ أﻫﻤﻴﺔ ﻓﻲ ﺗﻌﺰﻳﺰ ﻣﻌﺪﻻت اﻟﺮﺑﺤﻴﺔ ﻣﻦ‬ ‫ﺧﻼل ﺟﺬب ﻗﺎﻋﺪة ﻋﻤﻼء ﺿﺨﻤﺔ‪.‬‬ ‫‪8‬‬

‫‪Business Class Magazine issue No. 81‬‬


‫‪2015‬‬

‫‪6‬‬

‫ﻣﺼﺮﻓﻴﻮن‪ :‬ﺟﻮدة أﺻﻮل‬ ‫اﻟﺒﻨﻮك اﻟﻘﻄﺮﻳﺔ ا‪d‬ﻋﻠﻰ‬ ‫ﺧﻠﻴﺠﻴ ًﺎ‬

‫‪2015‬‬

‫‪15‬‬

‫‪%‬‬

‫‪2015‬‬

‫‪2‬‬

‫‪%‬‬

‫‪150‬‬ ‫‪.2022‬‬

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‫ﻣﺼﺎرف‬ ‫ﻣﺼﺎرف‬

‫ﻗﻮة اﻻﻗﺘﺼﺎد ﺣﺼﺎﻧﺔ‬ ‫ﻟﻠﺒﻨﻮك ﻣﻦ اﻟﺘﻘﻠﺒﺎت‬ ‫اﻻﻗﺘﺼﺎدﻳﺔ اﻟﻌﺎﻟﻤﻴﺔ‬

‫‪10‬‬

‫‪Business Class Magazine issue No. 81‬‬

‫‪1978‬‬


‫ﺑﺰﻧﺲ ﻛﻼس‪ -‬ﻣﺤﻤﺪ ﻋﺒﺪ اﻟﺤﻤﻴﺪ‬ ‫ﺗﺴﻴﻄﺮ ﺣﺎﻟﺔ ﻣﻦ اﻟﻘﻠﻖ واﻟﺮﻋﺐ ﻋﻠﻰ أﻏﻠﺐ اﻟﻤﻘﻴﻤﻴﻦ ﻓﻲ ﻗﻄﺮ ﺧﻼل اﻟﺸﻬﻮر اﻟﻘﻠﻴﻠﺔ اﻟﻤﺎﺿﻴﺔ‪،‬‬ ‫ﻓﻘﻄﺎر اﻟﺘﺴﺮﻳﺢ ﻳﺴﻴﺮ ﺑﺴﺮﻋﺔ‪ ،‬وﻻ ﻳﻮﻗﻔﻪ أي اﻋﺘﺒﺎرات إﻧﺴﺎﻧﻴﺔ أو آدﻣﻴﺔ‪ ،‬ﻣﺎ ﻳﺤﻜﻤﻪ ﻓﻘﻂ‪ ،‬اﻟﻤﺼﻠﺤﺔ‬ ‫اﻟﺨﺎﺻﺔ ﻟﻠﺸﺮﻛﺔ أو اﻟﻤﺆﺳﺴﺔ‪ ،‬وﻗﺪ ﻳﻜﻮن ﻟﻬﺬه اﻟﺠﻬﺎت ﻣﺒﺮراﺗﻬﺎ‪.‬‬ ‫وﻟﻜﻦ اﻟﺘﺴﺮﻳﺢ أو ﺧﻔﺾ اﻟﺮواﺗﺐ‪ ،‬ﻟﻦ ﻳﺤﻞ اﻟﻤﺸﺎﻛﻞ اﻟﺘﻲ ﻳﻮاﺟﻬﻬﺎ اﻟﻘﻄﺎع اﻟﺨﺎص اﻟﻨﺎﺗﺠﺔ‬ ‫ﻋﻦ اﻧﺨﻔﺎض أﺳﻌﺎر اﻟﻨﻔﻂ‪ ،‬ﻓﻌﻠﻰ اﻟﻘﻄﺎع اﻟﺨﺎص أن ﻳﺒﺤﺚ ﻋﻦ ﺣﻠﻮل اﺑﺘﻜﺎرﻳﺔ ووﺿﻊ ﺧﻄﻂ‬ ‫ﻣﺘﻮﺳﻄﺔ وﻃﻮﻳﻠﺔ اﻟﻤﺪى ﻟﺘﻌﺰﻳﺰ ﻗﺪرﺗﻬﺎ ا‪9‬ﻧﺘﺎﺟﻴﺔ‪ ،‬واﻻﺳﺘﻔﺎدة ﻣﻦ اﻟﻤﺸﺎرﻳﻊ اﻟﺘﻲ ﻳﺘﻢ ﺗﻨﻔﺬﻫﺎ ﻓﻲ‬ ‫اﻟﺪوﻟﺔ ورﻓﻊ ﻛﻔﺎءة اﻟﻌﻤﺎﻟﺔ ﻟﺪﻳﻬﺎ‪ ،‬ﻟﻠﺘﻤﻜﻦ ﻣﻦ ﻣﻮاﺟﻬﺔ ا ﺛﺎر اﻟﻤﺘﺮﺗﺒﺔ ﻋﻦ اﻧﺨﻔﺎض اﻟﻨﻔﻂ‪.‬‬

‫اﻟﺸﺮاﻛﺔ ﻣﻊ اﻟﻘﻄﺎع‬ ‫اﻟﻌﺎم وﺗﺒﻨﻲ‬ ‫اﺳﺘﺮاﺗﻴﺠﻴﺎت ﻃﻤﻮﺣﺔ‬ ‫ﻃﺮﻳﻖ ﻣﺨﺘﺼﺮة ﺑﺎﺗﺠﺎه‬ ‫واﺣﺪ‬

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‫ﺗﺤﻘﻴﻖ‬ ‫ﺗﺤﻘﻴﻖ‬

‫ﺗﺴﺮﻳﺢ‬

‫اﻟﻌﻤﺎﻟﺔ‬ ‫وﺗﺨﻔﻴﺾ‬

‫اﻟﺮواﺗﺐ‬ ‫ﻟﻦ ﺗﺤﻞ ﻣﺸﺎﻛﻞ‬

‫اﻟﻘﻄﺎع اﻟﺨﺎص‬ ‫‪12‬‬

‫‪Business Class Magazine issue No. 81‬‬


‫اﻗﺘﺼﺎدﻳﻮن‪ :‬ﻋﻠﻰ‬ ‫اﻟﺸﺮﻛﺎت ﺗﺤﻤﻞ‬ ‫ﻣﺴﺆوﻟﻴﺎﺗﻬﺎ وﻋﺪم‬ ‫اﻻﻋﺘﻤﺎد ﻋﻠﻰ اﻟﺪوﻟﺔ‬

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‫‪15‬‬


‫ﺗﺤﻘﻴﻖ‬ ‫ﺗﺤﻘﻴﻖ‬

‫اﻟﻘﻄﺎع اﻟﺨﺎص‬ ‫ﻣﻄﺎﻟﺐ ﺑﺰﻳﺎدة‬ ‫اﻟﻤﺴﺎﻫﻤﺔ ﻓﻲ‬

‫اﻟﻨﺎﺗﺞ اﻟﻤﺤﻠﻲ‬

‫ﺗﺮاﺟﻊ أﺳﻌﺎر اﻟﻨﻔﻂ ﻓﺮﺻﺔ‬ ‫اﺳﺘﺜﻤﺎرﻳﺔ ﻛﺒﻴﺮة ﺗﻨﺘﻈﺮ‬ ‫ﺗﺤﺮك اﻟﻘﻄﺎع اﻟﺨﺎص‬

‫‪14‬‬

‫‪Business Class Magazine issue No. 81‬‬


‫ﻣﻌﺰز ًا ﺑﺈﻧﺘﺎج أول ﺳﻴﺎرة ﻗﻄﺮﻳﺔ ودﻋﻢ اﻟﺪوﻟﺔ واﻟﺘﺸﺮﻳﻌﺎت اﻟﻤﺸﺠﻌﺔ‬

‫ﻗﻄﺎع اﻟﺼﻨﺎﻋﺔ ﻓﻲ ﻗﻄﺮ‬ ‫ﻳﺪﺧﻞ ﻋﻬﺪا ﺟﺪﻳﺪا‬ ‫ﺑﺰﻧﺲ ﻛﻼس ‪ -‬ﻣﺤﻤﺪ ﻋﺒﺪ اﻟﺤﻤﻴﺪ‬ ‫ﻳﺪﺧﻞ ﻗﻄﺎع اﻟﺼﻨﺎﻋﺔ وﺧﺎﺻﺔ ﺻﻨﺎﻋﺔ اﻟﺴﻴﺎرات ﻓﻲ ﻗﻄﺮ ﻋﻬﺪا َ ﺟﺪﻳﺪاَ‪ ،‬وذﻟﻚ ﺑﺎﻟﺘﺰاﻣﻦ ﻣﻊ ﻛﺸﻒ‬ ‫اﻟﻨﻘﺎب ﻋﻦ أول ﺳﻴﺎرة ﻗﻄﺮﻳﺔ اﻟﺼﻨﻊ وذﻟﻚ ﻓﻲ ﻣﻌﺮض ﻗﻄﺮ اﻟﺪوﻟﻲ ﻟﻠﺴﻴﺎرات‪ ،‬واﻟﺘﻲ ﺗﻤﺘﺎز ﺑﺄﻧﻬﺎ‬ ‫ﻳﺪوﻳﺔ اﻟﺼﻨﻊ وﻗﺪ ارﺗﻘﺖ ﻓﻲ ﺻﻨﺎﻋﺘﻬﺎ ﺑﻤﺎ ﻳﺘﺠﺎوز ﻣﺎ ﺗﻮﺻﻠﺖ ﻟﻪ ﺧﺒﺮات أﻋﺮق اﻟﺸﺮﻛﺎت اﻟﻌﺎﻟﻤﻴﺔ‬ ‫ﻓﻲ ﻣﺠﺎل ﺻﻨﺎﻋﺔ اﻟﺴﻴﺎرات‪.‬‬

‫اﻟﻜﻔﺎءات وا‪m‬ﻣﻜﺎﻧﻴﺎت‬ ‫اﻟﻘﻄﺮﻳﺔ ﺟﺴﺮان ﺟﺎﻫﺰان‬ ‫ﻟﻌﺒﻮر ا‪d‬ﻓﻜﺎر وﺗﺤﻘﻘﻬﺎ‬

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‫ﻃﺎﻗﺔ‬ ‫ﺗﻘﺮﻳﺮ‬ ‫ﻃﺎﻗﺔ‬ ‫ﺗﻘﺮﻳﺮ‬

Business Class Magazine issue No. 81

16


‫‪10‬‬

‫‪19.7‬‬

‫‪50‬‬

‫‪%‬‬

‫‪%‬‬

‫رﺟﺎل ا‪d‬ﻋﻤﺎل ووﻛﻼء‬ ‫اﻟﺴﻴﺎرات ﻣﺪﻋﻮون‬ ‫ﻟﻠﻨﻬﻮض ﺑﺼﻨﺎﻋﺔ‬ ‫اﻟﺴﻴﺎرات‬

‫‪%‬‬

‫‪40‬‬

‫‪2016‬‬

‫‪Business Class Magazine issue No. 81‬‬

‫‪19‬‬


‫ﻃﺎﻗﺔ‬ ‫ﻃﺎﻗﺔ‬

‫‪250‬‬

‫ﻣﻠﻴﺎر رﻳﺎل‬

‫‪52‬‬ ‫‪80‬‬

‫ﺣﺠﻢ اﻻﺳﺘﺜﻤﺎرات ﻓﻲ‬ ‫اﻟﻘﻄﺎع اﻟﺼﻨﺎﻋﻲ‬

‫‪588‬‬ ‫‪87.6‬‬

‫اﻟﻤﺸﺎرﻳﻊ اﻟﻤﺘﻮﺳﻄﺔ‬ ‫واﻟﺼﻐﻴﺮة ﺗﺸﻜﻞ ‪% 87‬‬ ‫ﻣﻦ اﻟﺼﻨﺎﻋﺔ‬

‫‪20‬‬ ‫‪670‬‬ ‫‪250‬‬

‫‪18‬‬

‫‪Business Class Magazine issue No. 81‬‬

‫‪%‬‬


‫‪1.6‬‬

‫‪28.26‬‬ ‫–‬ ‫‪7.6‬‬

‫‪13.5‬‬

‫اﻟﺼﻔﻘﺎت اﻟﻔﻮرﻳﺔ‬ ‫ﺳﻴﺎﺳﺔ ﻣﻌﺘﻤﺪة ﺑﺎﻟﺨﺘﻢ‬ ‫واﻟﺘﻮﻗﻴﻊ‬

‫‪Business Class Magazine issue No. 81‬‬

‫‪21‬‬


‫ﻃﺎﻗﺔ‬ ‫ﻃﺎﻗﺔ‬

‫ﻻﻋﺐ ﻣﺤﺘﺮف ﻣﺘﻨﻘﻞ ﻓﻲ ا‪d‬ﺳﻮاق اﻟﻌﺎﻟﻤﻴﺔ واﻟﻤﺒﺎرﻳﺎت ﻣﺤﺴﻮﻣﺔ اﻟﻨﺘﺎﺋﺞ‬

‫اﻟﻐﺎز اﻟﻘﻄﺮي ﻳﻌﻴﺪ ﺗﺮﺗﻴﺐ ا‪d‬وﻟﻮﻳﺎت‬ ‫وﻳﺨﺮج ﺷﺮﻛﺎت ﻋﺪﻳﺪة ﻣﻦ اﻟﻤﻨﺎﻓﺴﺔ‬

‫ﺑﺰﻧﺲ ﻛﻼس‪ -‬ﺑﺎﺳﻞ ﻟﺤﺎم‬ ‫ﺗﻮاﺻﻞ ﺻﻨﺎﻋﺔ اﻟﻐﺎز اﻟﻘﻄﺮﻳﺔ ﺻﻮﻻﺗﻬﺎ ﻓﻲ ا‪l‬ﺳﻮاق اﻟﻔﻮرﻳﺔ ا ﺳﻴﻮﻳﺔ ﻣﻦ ﺧﻼل اﺳﺘﻔﺎدﺗﻬﺎ ﻣﻦ‬ ‫ﺟﻤﻠﺔ ﻣﻦ اﻟﻌﻨﺎﺻﺮ اﻟﺘﻲ ﺟﻌﻠﺘﻬﺎ اﻟﻼﻋﺐ اﻟﺮﺋﻴﺴﻲ ﻓﻲ ﻫﺬه اﻟﺴﻮق ا‪l‬ﻛﺒﺮ ﻓﻲ اﻟﻌﺎﻟﻢ ﺑﺎﻋﺘﺒﺎر‬ ‫وﺟﻮد ﻛﻞ ﻣﻦ اﻟﺼﻴﻦ واﻟﻬﻨﺪ واﻟﻴﺎﺑﺎن وﻛﻮرﻳﺎ اﻟﺠﻨﻮﺑﻴﺔ ﻛﺒﺎر ﻣﺴﺘﻬﻠﻜﻲ اﻟﻄﺎﻗﺔ ﻓﻲ اﻟﻌﺎﻟﻢ‪،‬‬ ‫ﻓﻜﻠﻔﺔ ا‪9‬ﻧﺘﺎج وﻣﺮوﻧﺔ اﻟﺸﺤﻦ واﻟﻘﺮب ﻣﻦ اﻟﺴﻮق‪ ،‬ﺟﻌﻠﺖ ﻣﻦ اﻟﺸﺮﻛﺎت اﻟﻘﻄﺮﻳﺔ ا‪l‬ﻛﺜﺮ ﻗﺪرة ﻋﻠﻰ‬ ‫ردة اﻟﻔﻌﻞ ﻓﻲ ﻇﻞ ﺗﺮاﺟﻊ ا‪l‬ﺳﻌﺎر ﻓﻲ ﻣﺨﺘﻠﻒ ا‪l‬ﺳﻮاق‪ ،‬ﺑﺎ‪9‬ﺿﺎﻓﺔ إﻟﻰ دﺧﻮل ﻣﻨﺘﺠﻴﻦ ﺟﺪد ﻏﻴﺮ‬ ‫ﻣﺤﻈﻮﻇﻴﻦ أﺳﺎؤوا ﺗﻮﻗﻴﺖ اﻟﺪﺧﻮل‪.‬‬ ‫‪20‬‬

‫‪Business Class Magazine issue No. 81‬‬


‫‪40‬‬

‫‪%‬‬

‫‪2040‬‬ ‫‪15‬‬ ‫‪2016‬‬

‫‪2031‬‬

‫‪2016‬‬

‫ﻛﻠﻔﺔ اﺳﺘﺨﺮاج اﻟﻐﺎز‬ ‫اﻟﻘﻄﺮي ا‪d‬ﻗﻞ ﻓﻲ‬ ‫اﻟﻌﺎﻟﻢ‬

‫‪2015‬‬

‫‪1999‬‬

‫‪7.5‬‬ ‫‪8.5‬‬

‫‪.2004‬‬

‫‪Business Class Magazine issue No. 81‬‬

‫‪23‬‬


‫ﻃﺎﻗﺔ‬ ‫ﻃﺎﻗﺔ‬

‫‪85‬‬

‫اﻟﻤﻴﺰات اﻟﺘﻔﺎﺿﻠﻴﺔ‬ ‫ﻟﻠﻘﻄﺎع ﺳﺒﺐ ﺟﻮﻫﺮي‬ ‫ﻻﺣﺘﻔﺎﻇﻪ ﺑﻮاﺟﻬﺔ اﻟﺤﺪث‬

‫‪% 38‬‬

‫‪LNG‬‬

‫‪22‬‬

‫‪Business Class Magazine issue No. 81‬‬

‫‪15‬‬


EMBRACE I m a g i n a t i o n

DOHA JEWELLERY & WATCHES EXHIBITION 23 - 27 FEBRUARY 2016 DOHA EXHIBITION & CONVENTION CENTER (DECC) www.djwe.qa Brought to you by

25

Organized by

Laboratory & Education Partner

Business Class Magazine issue No. 81

Hosted Venue

# Dissue JWEO F F I81 CAL Business Class Magazine No.

70


‫ﻃﺎﻗﺔ‬ ‫ﻃﺎﻗﺔ‬

‫‪% 38‬‬

‫ﻧﺴﺒﺔ ﻗﻄﺮ‬

‫ﻣﻦ اﻟﺼﻔﻘﺎت اﻟﻔﻮرﻳﺔ‬ ‫ﻓﻲ ﺳﻮق اﻟﻐﺎز‬ ‫أﺳﻄﻮل ﻣﻦ ﻧﺎﻗﻼت‬ ‫اﻟﻐﺎز ﻳﻌﺒﺪ اﻟﻄﺮﻳﻖ أﻣﺎم‬ ‫اﻟﺘﻮﺟﻬﺎت اﻟﺠﺪﻳﺪة‬

‫‪60‬‬

‫‪%‬‬

‫‪2040‬‬ ‫‪40‬‬

‫‪%‬‬

‫‪% 40‬‬

‫‪24‬‬

‫‪Business Class Magazine issue No. 81‬‬


‫ﺑﺰﻧﺲ ﻛﻼس‪ -‬أﻧﺲ ﺳﻠﻴﻤﺎن‬ ‫ﻓﻲ اﻟﻮﻗﺖ اﻟﺬي ﺗﻔﻜﺮ اﻟﺠﻬﺎت اﻟﻤﻌﻨﻴﺔ ﺑﺂﻟﻴﺎت اﺳﺘﻘﻄﺎب اﻟﻤﺰﻳﺪ ﻣﻦ اﻟﺴﻴﺎح إﻟﻰ اﻟﺪوﺣﺔ‪ ،‬ﺗﻐﻔﻞ‬ ‫ﻛﻨﺰاً ﺳﻴﺎﺣﻴ ًﺎ ﻣﻔﺎﺗﻴﺤﻪ ﻓﻲ أﻳﺪﻳﻬﺎ‪ ،‬وﺗﺴﺘﻄﻴﻊ ﻣﻦ ﺧﻼﻟﻪ ﻣﻀﺎﻋﻔﺔ أﻋﺪاد اﻟﺴﻴﺎح إﻟﻰ ﻗﻄﺮ ﻓﻲ‬ ‫وﻗﺖ ﻗﻴﺎﺳﻲ‪ ،‬وﻟﻜﻦ ﺿﻌﻒ اﻟﺮؤﻳﺔ وﺗﻌﻘﻴﺪ ا‪9‬ﺟﺮاءات ﺗﻘﻒ ﻋﺜﺮة أﻣﺎم اﺳﺘﻐﻼل ﻫﺬا اﻟﻜﻨﺰ اﻟﺜﻤﻴﻦ‬ ‫اﻟﻤﺘﻤﺜﻞ ﻓﻲ ﻣﻄﺎر ﺣﻤﺪ اﻟﺪوﻟﻲ واﻟﺬي ﻳﻌﺒﺮ ﻣﻦ ﺧﻼﻟﻪ ﻣﻼﻳﻴﻦ ﻣﺴﺎﻓﺮي اﻟﺘﺮاﻧﺰﻳﺖ ﺳﻨﻮﻳﺎ‪.‬‬ ‫»ﺑﺰﻧﺲ ﻛﻼس« ﺗﺨﺘﺮق ﺟﺪار اﻟﺼﻤﺖ وﺗﺘﺤﺪث ﻋﻦ أﺑﺮز اﻟﻘﻀﺎﻳﺎ اﻟﺴﻴﺎﺣﻴﺔ اﻟﺸﺎﺋﻜﺔ‪ ،‬وﺗﺘﺴﺎءل أﻳﻦ‬ ‫ﺧﻄﻂ ﻫﻴﺌﺔ اﻟﺴﻴﺎﺣﺔ واﻟﺨﻄﻮط اﻟﺠﻮﻳﺔ اﻟﻘﻄﺮﻳﺔ ﻟﻼﺳﺘﻔﺎدة ﻣﻦ ﺳﻴﺎح اﻟﺘﺮاﻧﺰﻳﺖ ﺑﻤﻄﺎر ﺣﻤﺪ؟‬ ‫ﻟﻤﺎذا ﻟﻢ ﺗﻄﺒﻖ اﻟﺠﻬﺎت اﻟﻤﻌﻨﻴﺔ اﻟﺒﺮاﻣﺞ اﻟﺘﻲ أﻋﻠﻨﺘﻬﺎ ﻣﻦ ﻗﺒﻞ ﻓﻲ ﻫﺬا اﻟﺼﺪد؟ ﻣﺎﻫﻲ اﻟﻌﻘﺒﺎت‬ ‫اﻟﺘﻲ ﺗﻘﻒ ﻋﺜﺮة أﻣﺎم ﺗﻄﻮﻳﺮ اﻟﻘﻄﺎع اﻟﺴﻴﺎﺣﻲ ﻋﺒﺮ ﻫﺬه اﻟﻨﺎﻓﺬة؟‪.‬‬

‫ﻣﻄﺎر ﺣﻤﺪ اﻟﺪوﻟﻲ ﻳﻮارب‬ ‫اﻟﺒﻮاﺑﺎت أﻣﺎم ﺧﻴﺎرات‬ ‫اﻟﺴﻴﺎح‬

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‫اﻟﻐﻼف‬ ‫ﺣﻮار‬ ‫اﻟﻐﻼف‬ ‫ﺣﻮار‬

‫؟!‬

‫ﻫﻴﺌﺔ اﻟﺴﻴﺎﺣﺔ واﻟﺨﻄﻮط اﻟﻘﻄﺮﻳﺔ أﻋﻠﻨﺎ ﻋﻦ ﺑﺮاﻣﺞ ﻟﻢ ﺗُﻨﻔﺬ‬

‫ﺳﻴﺎﺣﺔ اﻟﺘﺮاﻧﺰﻳﺖ؟!‬ ‫ﻫﻞ ﺗﺒﺨﺮت ﺧﻄﻂ ﺗﻄﻮﻳﺮ‬

‫‪26‬‬

‫‪Business Class Magazine issue No. 81‬‬


29

Business Class Magazine issue No. 81


‫اﻟﻐﻼف‬ ‫اﻟﻐﻼف‬

‫ﺧﻄﻂ ﺗﻄﻮﻳﺮ اﻟﺴﻴﺎﺣﺔ‬ ‫أوراق ﻣﻨﺴﻴﺔ ﺑﻌﺜﺮﺗﻬﺎ ﻳﺪ‬ ‫ا‪m‬ﻫﻤﺎل‬

‫‪28‬‬

‫‪Business Class Magazine issue No. 81‬‬


‫‪200‬‬ ‫‪30‬‬ ‫‪50‬‬

‫ﻣﻼﻳﻴﻦ اﻟﻤﺴﺎﻓﺮﻳﻦ‬ ‫ﺑﻤﻄﺎر ﺣﻤﺪ رﻫﻦ ﻏﻴﺎب‬ ‫اﻟﺮؤﻳﺔ‬

‫‪Business Class Magazine issue No. 81‬‬

‫‪31‬‬


‫اﻟﻐﻼف‬ ‫اﻟﻐﻼف‬

‫اﻟﺘﺤﺪﻳﺎت اﻻﻗﺘﺼﺎدﻳﺔ‬ ‫ﺗﻔﺮض ﺗﻄﺒﻴﻖ ﻧﻤﺎذج‬ ‫اﻟﺨﻄﻂ اﻟﻄﻤﻮﺣﺔ‬

‫‪30‬‬

‫‪Business Class Magazine issue No. 81‬‬

‫‪6‬‬

‫‪2022‬‬


‫‪56‬‬

‫ﺟﺮدة ﺣﺴﺎب ﻋﻠﻰ‬ ‫ﻣﻘﺎس اﻟﻤﻌﻄﻴﺎت‬ ‫اﻟﺠﺪﻳﺪة ورأس اﻟﻤﺎل‬

‫‪13‬‬

‫‪20‬‬ ‫‪2016‬‬ ‫‪4‬‬

‫ﻣﺘﺮدد‬

‫‪%90‬‬

‫‪20‬‬

‫ﻣﻦ اﻻﺳﺘﺜﻤﺎرات‬ ‫اﻟﻔﻨﺪﻗﻴﺔ ﺗﺘﺠﻪ ﻧﺤﻮ‬ ‫ﻓﺌﺔ اﻟﺨﻤﺲ ﻧﺠﻮم‬

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‫ﺳﻴﺎﺣﺔ‬ ‫ﺳﻴﺎﺣﺔ‬

‫اﻟﻤﺴﺘﺠﺪات اﻻﻗﺘﺼﺎدﻳﺔ ﺗﺤﺪد ﻣﺼﻴﺮﻫﺎ وﻣﺎ ﺑُﻨﻲ ﻋﻠﻰ اﻟﻨﻔﻂ ﻓﻬﻮ ﺑﺎﻃﻞ‬

‫ﻏﻤﻮض ﺣﻮل ﺗﺪﺷﻴﻦ اﻟﻔﻨﺎدق‬ ‫ﻗﻴﺪ ا‪m‬ﻧﺸﺎء ﺧﻼل ‪2016‬‬ ‫ﺑﺰﻧﺲ ﻛﻼس ‪ -‬أﻧﺲ ﺳﻠﻴﻤﺎن‬ ‫ﺗﺸﻬﺪ دوﻟﺔ ﻗﻄﺮ ﺗﻮﺳﻌﺎت ﻓﻨﺪﻗﻴﺔ ﻣﺘﻼﺣﻘﺔ‪ ،‬ﺣﻴﺚ ﺗﻢ ﺗﺪﺷﻴﻦ ﺑﻴﺎﻧﺎت ‪ 15‬ﻣﻨﺸﺄة ﻓﻨﺪﻗﻴﺔ ﺟﺪﻳﺪة‬ ‫ﺧﻼل ﻋﺎم ‪ ،2015‬ﻣﻤﺎ زاد اﻟﻤﻌﺮوض ﻣﻦ اﻟﻐﺮف ﺑﻨﺴﺒﺔ ‪ % 30‬ﻣﺎ ﻳﻤﺜﻞ ‪ 5000‬ﻏﺮﻓﺔ وﺟﻌﻞ إﺟﻤﺎﻟﻲ‬ ‫اﻟﻄﺎﻗﺔ اﻻﺳﺘﻴﻌﺎﺑﻴﺔ اﻟﻔﻨﺪﻗﻴﺔ ﻓﻲ اﻟﺒﻼد ﺗﺰﻳﺪ ﻋﻠﻰ ‪ 20‬أﻟﻒ ﻏﺮﻓﺔ ﺳﻮاء ﻛﺎﻧﺖ ﺿﻤﻦ ﻓﻨﺪﻗ ًﺎ أو ﺷﻘﺔ‬ ‫ﻓﻨﺪﻗﻴﺔ‪ .‬وﻣﻊ ﻧﻬﺎﻳﺔ اﻟﻌﺎم اﻟﻤﺎﺿﻲ اﻓﺘﺘﺤﺖ ﺧﻤﺴﺔ ﻣﻨﺸﺂت أﺧﺮى أﺑﻮاﺑﻬﺎ‪ ،‬وﻣﻦ اﻟﻤﻘﺮر أن ﺗﺒﺪأ ﺗﻠﻚ‬ ‫اﻟﻤﻨﺸﺂت ﺑﺘﺴﺠﻴﻞ ﺑﻴﺎﻧﺎت أداﺋﻬﺎ ﻓﻲ ‪.2016‬‬ ‫‪32‬‬

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‫أراض‬ ‫ﻣﻄﺎﻟﺐ ﺑﻄﺮح‬ ‫ٍ‬ ‫ﺑﺄﺳﻌﺎر ﻣﻌﻘﻮﻟﺔ‬ ‫ﻟﻼﺳﺘﺜﻤﺎر اﻟﺴﻴﺎﺣﻲ‬

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‫‪%‬‬

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‫ﺳﻴﺎﺣﺔ‬ ‫ﺳﻴﺎﺣﺔ‬

‫ﻣﺆﺷﺮات ﺗﻔﺎؤل ﻣﺮﺗﻔﻌﺔ‬ ‫واﻟﻌﻮاﺋﺪ ﺑﻀﻤﺎن ﻧﻮع‬ ‫اﻻﺳﺘﺜﻤﺎر‬

‫‪.2016‬‬ ‫‪90‬‬

‫‪%‬‬

‫‪2014‬‬

‫‪8900‬‬ ‫‪39‬‬

‫‪5‬‬

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‫‪%‬‬


347

37

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‫ﺳﻴﺎﺣﺔ‬ ‫ﺳﻴﺎﺣﺔ‬

‫ﻓﻨﺪق وﻣﻨﺘﺠﻊ وﻳﺴﺘﻦ اﻟﺪوﺣﺔ ﻳﺴﺘﻘﺒﻞ ﻋﻤﻼﺋﻪ ﻓﻲ ﻗﻄﺮ‬ ‫اﻟﺪوﺣﺔ‪ -‬ﺑﺰﻧﺲ ﻛﻼس‬

‫‪1979‬‬

‫‪365‬‬

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‫ﺗﻄﺒﻴﻖ ﻟﻘﺮاءة اﻟﺮﺳﺎﺋﻞ اﻟﻨﺼﻴﺔ أﺛﻨﺎء اﻟﻘﻴﺎدة‬

‫‪messageLOUD‬‬

‫ﻛﻴﻔﻴﺔ ﻋﻤﻞ ﺻﻮرة ﻣﺘﺤﺮﻛﺔ ﻣﻦ أﺑﺮز ﺻﻮرك ﻋﻠﻰ »إﻧﺴﺘﻐﺮام«‬ ‫‪GIF‬‬

‫‪Instagfy‬‬

‫‪GIF‬‬

‫‪GIF‬‬

‫‪MP4‬‬

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‫ﺗﻜﻨﻮﻟﻮﺟﻴﺎ‬ ‫ﺗﻜﻨﻮﻟﻮﺟﻴﺎ‬

‫ﺗﻮﻗﻌﺎت ﺑﺈﻃﻼق »آﻳﺒﺎد آﻳﺮ‪ «3‬ﻓﻲ ﻣﺎرس‬ ‫‪iPhone 5se‬‬

‫‪4‬‬ ‫‪5S‬‬

‫‪3‬‬ ‫‪.6‬‬ ‫‪2‬‬

‫‪2014‬‬

‫‪LED‬‬

‫‪9.7‬‬ ‫‪Apple Pencil‬‬

‫‪5‬‬

‫ﺗﻘﻨﻴﺔ اﻟﺸﺤﻦ اﻟﻼﺳﻠﻜﻲ ﺳﺘﺼﻞ ﻟﻬﻮاﺗﻒ ا ﻳﻔﻮن!!‬

‫‪. Bloomberg‬‬ ‫‪7‬‬

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‫ﻣﻌﺮض ﻗﻄﺮ‬

‫ﻟﻠﺴﻴﺎرات‬

‫‪2016‬‬ ‫إﻋﺪاد اﻟﻤﻠﻒ‪ :‬ﻣﻴﺎدة أﺑﻮ ﺧﺎﻟﺪ‬ ‫ﺗﺼﻮﻳﺮ‪ :‬ﻣﻮﺳﻰ‬

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‫ﺳﻴﺎرات‬ ‫ﺳﻴﺎرات‬

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2016

1

28

2016 20

40 20

2030

43

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‫ﺳﻴﺎرات‬ ‫ﺳﻴﺎرات‬

‫ﺗﺜﺒﻴﺖ ﺣﺪود اﻟﺨﺮﻳﻄﺔ اﻟﺠﺪﻳﺪة ﻟﻠﺠﻐﺮاﻓﻴﺎ اﻻﻗﺘﺼﺎدﻳﺔ‬

‫وﻗﻄﺮ ﻋﺎﺻﻤﺔ داﺋﻤﺔ‬ ‫ﻣﻌﺮض ﻗﻄﺮ ﻟﻠﺴﻴﺎرات ‪ 2016‬ﻓﻌﺎﻟﻴﺔ‬ ‫ﺳﺠﻠﺖ أﺣﺪاﺛﻬﺎ ﻓﻲ دﻳﻮان اﻟﺘﻨﻤﻴﺔ‬ ‫ﻟﻴﺲ ﻣﺠﺮد ﻣﻌﺮض وﻟﻴﺴﺖ ﻣﺠﺮد ﺳﻴﺎرات‪ ،‬ﻓﺎﻟﺤﺪث ﺑﻤﻔﻬﻮﻣﻪ اﻟﻌﻤﻴﻖ وﺑﻤﺴﺘﻮى اﻟﺤﻀﻮر‬ ‫وﻣﺴﺘﻮى اﻟﺮﻋﺎﻳﺔ‪ ،‬ﻳﺤﻴﻞ إﻟﻰ ﻣﺠﻤﻮﻋﺔ ﻛﺒﻴﺮة ﻣﻦ اﻟﺪﻻﻻت‪ ،‬ﻋﻠﻰ رأﺳﻬﺎ ﻣﻮﻗﻊ ﻗﻄﺮ وأﻫﻤﻴﺘﻬﺎ‬ ‫ﻓﻲ اﻟﺠﻐﺮاﻓﻴﺎ اﻻﻗﺘﺼﺎدﻳﺔ اﻟﻤﻌﺎﺻﺮة‪ ،‬ورﺳﻮﺧﻬﺎ وﺛﻘﻠﻬﺎ اﻟﻤﺎﻟﻲ واﻟﺤﻀﺎري‪ ،‬وﺛﻘﺔ اﻟﻌﺎﻟﻢ ﻣﺘﻤﺜﻠﺔ‬ ‫ﺑﻤﺠﻤﻮﻋﺎت ﻛﺒﻴﺮة ﻣﻦ أﻫﻢ اﻟﻤﺼﻤﻤﻴﻦ واﻟﺼﻨﺎﻋﻴﻴﻦ واﻟﺸﺮﻛﺎت اﻟﻜﺒﺮى اﻟﺘﻲ وﺟﺪت ﻓﻲ ﻫﺬا‬ ‫اﻟﻤﻌﺮض ﻓﺮﺻﺔ ﻟﻌﺮض اﺑﺘﻜﺎراﺗﻬﺎ وﻫﻲ ﻣﻄﻤﺌﻨﺔ إﻟﻰ ذوق اﻟﻤﺘﺎﺑﻌﻴﻦ وﺗﻘﺪﻳﺮﻫﻢ ﻟﻠﻌﻼﻣﺎت‬ ‫اﻟﻜﺒﻴﺮة واﻟﺘﻄﻮرات اﻟﺘﻲ اﺳﺘﺤﺪﺛﻮﻫﺎ ﻋﻠﻰ اﻟﻤﺎرﻛﺎت اﻟﻌﺮﻳﻘﺔ‪..‬‬ ‫وﻻ ﺗﺘﻮﻗﻒ أﻫﻤﻴﺔ اﻟﻤﺸﺎرﻛﺔ ﻓﻲ ﻫﺬا اﻟﻤﻌﺮض ﻋﻨﺪ ﺣﺪود اﻟﻌﺮض أو ﺻﻔﻘﺎت اﻟﺒﻴﻊ واﻟﺸﺮاء‪ ،‬ﻓﻬﻮ‬ ‫ﻳﻤﺜﻞ ﻟﻠﻌﺎرﺿﻴﻦ ﻓﺮﺻﺔ ﻟﺘﺒﺎدل ا‪l‬ﻓﻜﺎر واﻟﺮؤى وﻗﻴﺎس ﻣﺪى ﺗﻄﻮر اﻟﺬاﺋﻘﺔ‪ ،‬وﻣﺴﺘﻮﻳﺎت اﻟﻄﻤﻮح‬ ‫ﻟﺪى ﻣﺤﺒﻲ اﻟﺴﻴﺎرات ﻟﻤﻌﺮﻓﺔ إﻟﻰ أي ﻣﺪى ﻳﻤﻜﻦ ﻟﺘﺼﻮرات اﻟﻤﺼﻤﻤﻴﻦ أن ﺗﻠﺒﻴﻪ‪..‬‬ ‫إذن‪ ،‬ﻫﻲ ﺟﻤﻠﺔ ﻣﻦ ا‪l‬ﻫﺪاف ﻣﺮﺑﻮﻃﺔ ﺑﺨﻴﻂ اﻻﻗﺘﺼﺎد واﻟﺘﻨﻤﻴﺔ وﻃﺮق اﺳﺘﻜﺸﺎف ا‪l‬ﻓﻀﻞ ﻟﻴﺲ‬ ‫ﻓﻘﻂ ﻋﻠﻰ ﻣﺴﺘﻮى اﻟﻠﺤﻈﺔ اﻟﺮاﻫﻨﺔ وإﻧﻤﺎ ﻋﻠﻰ اﻟﻤﺪى اﻟﺒﻌﻴﺪ‪..‬‬ ‫وﻳﺒﺪو أن اﻣﺘﺤﺎن اﻟﺴﻮق ﺑﻌﺪ ا‪l‬زﻣﺔ اﻟﻤﺎﻟﻴﺔ اﻟﻌﺎﺻﻔﺔ اﻟﺘﻲ ﺗﻀﺮب اﻟﺪول اﻟﻤﺼﺪرة ﻟﻠﻨﻔﻂ‪،‬‬ ‫ﻛﺎن واﺣﺪاً ﻣﻦ أﻫﻢ اﻻﻋﺘﺒﺎرات اﻟﺘﻲ ﺗﻘﻴﺲ ﻧﺒﺾ اﻟﻮاﻗﻊ اﻟﻤﺎﻟﻲ ﻣﺎ ﺑﻌﺪ اﻧﺨﻔﺎض أﺳﻌﺎر اﻟﻨﻔﻂ‬ ‫وﻣﺂﻻت رؤوس ا‪l‬ﻣﻮال واﻟﺼﻨﺎﻋﺎت‪ ،‬وﻣﻦ اﻟﻮاﺿﺢ أن اﻟﺤﺮاك اﻟﺬي ﺧﻠﻘﻪ اﻟﻤﻌﺮض ﺑﻌﺚ ﺑﺮﺳﺎﺋﻞ‬ ‫اﻟﻄﻤﺄﻧﻴﻨﺔ اﻟﺘﻲ ﻳﺒﺤﺚ ﻋﻨﻬﺎ اﻟﻌﺎرﺿﻮن ﻟﻴﺤﺪدوا اﺗﺠﺎﻫﺎﺗﻬﻢ ﻓﻲ اﻟﺴﻨﻮات اﻟﻤﻘﺒﻠﺔ‪.‬‬

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MINI MINI

MINI Clubman

‫ﺳﻴﺎرات ﺟﺪﻳﺪة ﻛﻠﻴ ًﺎ‬ ‫ول‬d‫ﺗﺴ ّﺠﻞ ﻇﻬﻮرﻫﺎ ا‬ ‫وﺳﻂ‬d‫ﻓﻲ اﻟﺸﺮق ا‬

MINI

32

Clubman

12 MINI Clubman

Clubman

MINI Steptronic

BMW BMW M2

45

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BMW Solitaire


‫ﺳﻴﺎرات‬ ‫ﺳﻴﺎرات‬

‫ا‪d‬ﺿﻮاء ﺗﺘﺴﻠﻂ ﻋﻠﻰ ﺳﻴﺎرﺗﻲ روﻟﺰ‪-‬روﻳﺲ داون و راﻳﺚ‬

‫اﻟﻤﺼﻤﻤﺔ ﺣﺴﺐ اﻟﻄﻠﺐ ﺧﺼﻴﺼ ًﺎ ﻟﻠﺴﻮق اﻟﻘﻄﺮي‬

‫إﻳﻬﺎب ﻋﻠّﺎم‪ ،‬اﻟﻤﺪﻳﺮ اﻟﻌﺎم ﻟﺸﺮﻛﺔ اﻟﻔﺮدان ﻟﻠﺴﻴﺎرات ﻟـ »ﺑﺰﻧﺲ ﻛﻼس«‪:‬‬

‫ﺧﺪﻣﺔ ﻣﺎ ﺑﻌﺪ اﻟﺒﻴﻊ اﻟﻌﻤﻮد اﻟﻔﻘﺮي‬ ‫اﻟﺬي أدى اﻟﻰ ﻧﺠﺎح اﻟﻔﺮدان‬ ‫ً‬ ‫ﻣﺴﺎﺑﻘﺔ ﻛﻞ ﻣﻨﺘﺠﺎت‬ ‫ﺗﻄﻠﻖ ﺷﺮﻛﺔ اﻟﻔﺮدان ﺳﺮﻋﺘﻬﺎ اﻟﻘﺼﻮى دون اﻟﻀﻐﻂ ﻋﻠﻰ اﻟﻤﻜﺎﺑﺢ‬ ‫اﻟﻤﺼﺪر ﻟﺘﻀﻌﻬﺎ داﺋﻤ ًﺎ ﺑﻴﻦ ﺧﻴﺎرات ﻋﻤﻼﺋﻬﺎ‪ ،‬ﺣﺎﺻﻞ اﻟﻤﺒﻴﻌﺎت ﻳﻘﻮل ذﻟﻚ ﻋﻼﻧﻴﺔ ﻗﺒﻞ اﻟﺘﺼﺮﻳﺢ‬ ‫ﺗﻮﺻﻒ ﺣﺎﻟﺔ اﻟﺸﺮﻛﺔ وﻫﻲ ﺗﺴﻌﻰ ﺑﻜﻞ ﻣﺎ أوﺗﻴﺖ ﻣﻦ‬ ‫ﺑﻪ ﻣﻦ ﻗﺒﻞ ﻣﺴﺆوﻟﻲ اﻟﺸﺮﻛﺔ‪ ،‬ﺗﻠﻚ ﺟﻤﻠﺔ‬ ‫ّ‬ ‫إﻣﻜﺎﻧﻴﺎت ﻟﺘﺒﻘﻰ اﻟﺨﻴﺎر ا‪l‬ﻣﺜﻞ ﻟﻤﺤﺒﻲ اﻟﺴﻴﺎرات‪.‬‬ ‫وﻳﺄﺗﻲ ﻣﻌﺮض ﻗﻄﺮ ﻟﻠﺴﻴﺎرات ﻟﻴﺆﻛﺪ اﻟﻨﺘﺎﺋﺞ‪ ،‬ﺣﻴﺚ ﻛﺎن ﻟﻠﻔﺮدان ﻣﻮﻗﻌﻬﺎ اﻻﺳﺘﺜﻨﺎﺋﻲ اﻟﺬي أﻛﺪت‬ ‫ﻣﻦ ﺧﻼﻟﻪ ﺣﺮﺻﻬﺎ ﻋﻠﻰ وﺿﻊ ﻋﻤﻴﻠﻬﺎ ﻓﻲ اﻟﻤﻘﺪﻣﺔ ﺑﺘﻮﻓﻴﺮ أﺣﺪث اﻟﺘﺼﺎﻣﻴﻢ واﻟﻤﻮدﻳﻼت‪ ،‬وﺟﺎء‬ ‫اﻟﻤﻮﻗﻊ اﻻﺳﺘﺮاﺗﻴﺠﻲ ﻟﻠﻤﻌﺮض ﻫﺬا اﻟﻌﺎم ﻟﻴﺴﺎﻫﻢ ﻓﻲ ﻗﻮة اﻟﺤﻀﻮر وإﺑﺮاز اﻟﻌﻼﻣﺔ ﺑﺸﻜﻞ أﻛﺒﺮ‬ ‫ﻣﻦ ﺧﻼل ا‪l‬ﻋﺪاد اﻟﻜﺒﻴﺮة اﻟﺘﻲ ﺗﻘﺎﻃﺮت ﻋﻠﻴﻪ‪.‬‬ ‫‪44‬‬

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2015 BMW

% %

.% 34

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MINI

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2015

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‫ﺗﻜﺸﻒ ﻋﻦ ﺗﺸﻜﻴﻠﺔ ﺳﻴﺎرات ﺟﺎﻛﻮار ﻻﻧﺪ روﭬﺮ اﻟﻔﺎﺧﺮة‬

‫»اﻟﻔﺮدان ﺑﺮﻳﻤﻴﻴﺮ ﻣﻮﺗﻮرز« ﺗﺘﺄﻟﻖ ﻓﻲ‬

‫ﻣﻌﺮض ﻗﻄﺮ ﻟﻠﺴﻴﺎرات‬ ‫‪XF‬‬

‫‪2016‬‬

‫‪2016‬‬ ‫‪F-TYPE Coupé‬‬

‫‪XJ‬‬

‫‪XE‬‬ ‫‪2016‬‬

‫‪2016‬‬ ‫‪LR4‬‬

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‫ﺳﻴﺎرات‬ ‫ﺳﻴﺎرات‬

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‫‪.V8‬‬ ‫‪V‬‬

‫‪488‬‬ ‫‪RHT‬‬

‫‪-25‬‬

‫‪V8‬‬

‫ﻣﻔﺎﺟﺂت ﺑﺎﻟﺪﻓﻊ اﻟﺮﺑﺎﻋﻲ واﻟﻤﺰاﻳﺎ ﺣﺼﺮﻳﺔ‬

‫ﻣﺎزﻳﺮاﺗﻲ ﺗﻄﻠﻖ ﻣﻘﺼﻮرات داﺧﻠﻴﺔ ﻣﻦ‬ ‫»إرﻣﻨﻴﺠﻴﻠﺪو زﻳﻨﻴﺎ« ﻓﻲ ﻣﻌﺮض ﻗﻄﺮ ﻟﻠﺴﻴﺎرات‬

‫‪% 100‬‬

‫‪Business Class Magazine issue No. 81‬‬

‫‪51‬‬


‫ﺳﻴﺎرات‬ ‫ﺳﻴﺎرات‬

‫اﻟﻜﺸﻒ ﻋﻦ ﻓﻴﺮاري ‪ 488‬ﺳﺒﺎﻳﺪر ﻓﻲ ﻣﻌﺮض ﻗﻄﺮ ﻟﻠﺴﻴﺎرات‬

‫ﺷﺎرﻟﻲ داﻏﺮ اﻟﻤﺪﻳﺮ اﻟﻌﺎم ﻟﺸﺮﻛﺔ اﻟﻔﺮدان ﻟﻠﺴﻴﺎرات‪:‬‬

‫ﻣﺘﻼزﻣﺔ اﻟﺬوق اﻟﺮﻓﻴﻊ واﻟﺮﻓﺎﻫﻴﺔ اﻟﻌﺎﻟﻴﺔ ﻣﻦ‬ ‫اﻟﻬﻴﻜﻞ إﻟﻰ اﻟﺘﺸﻐﻴﻞ‬ ‫‪488‬‬

‫‪488‬‬

‫‪2016‬‬ ‫‪2017‬‬ ‫‪488‬‬

‫‪50‬‬

‫‪Business Class Magazine issue No. 81‬‬


1997

FT-1

FT-1 FT-1

2016 5 4

53

Business Class Magazine issue No. 81


‫ﺳﻴﺎرات‬ ‫ﺳﻴﺎرات‬

‫اﻟﺘﺰاﻣ ًﺎ ﺑﺎﻟﻮﻋﻮد ووﻗﻮﻓ ًﺎ ﻋﻨﺪ اﻟﺘﻄﻠﻌﺎت‬

‫ّ‬ ‫ﺗﺸﻐﻞ ﻣﺤﺮﻛﺎﺗﻬﺎ اﻟﺤﺪﻳﺜﺔ وﻣﻨﺼﺔ‬ ‫ﺗﻮﻳﻮﺗﺎ‬ ‫اﻟﻌﺮض ﺳﺎﺣﺔ اﺧﺘﺒﺎر‬ ‫‪,‬‬

‫‪4‬‬ ‫‪FT1‬‬

‫‪52‬‬

‫‪Business Class Magazine issue No. 81‬‬


‫ﻧﻴﺴﺎن واﻟﻄﺮز اﻟﺼﺤﺮاوﻳﺔ‬ ‫ﻓﻲ ﻣﻌﺮض ﻗﻄﺮ اﻟﺪوﻟﻲ ﻟﻠﺴﻴﺎرات‬ 2016 370 NISMO

NISMO Dessert Edition

4×4 NISMO

55

Business Class Magazine issue No. 81

NISMO 370Z NISMO

GT-R

NISMO


‫ﺳﻴﺎرات‬ ‫ﺳﻴﺎرات‬

‫ﺷﻬﺮ واﻟﻄﺒﻊ ﻏﻠﺐ اﻟﺘﻄﺒّﻊ‬d‫ﻃﺒﻌﺔ ﺟﺪﻳﺪة ﻣﻦ اﻟﻌﻼﻣﺔ ا‬

‫»ﻟﻜﺰس« وأﺧﻮاﺗﻬﺎ ﻓﻲ ﺿﻴﺎﻓﺔ ﻣﻌﺮض اﻟﺴﻴﺎرات‬ –

F LX

LX NX

RX 350

F Sport

RX

Sport NX 200t F

2015 F Sport

4 RC 200t ,IS 200t, GS 200t

2.0

F Sport Sport GS F

RC 200t F Sport

RC F GT

GS F RC F RC F

3

F

5.0

V8

RC F

GS F

Business Class Magazine issue No. 81

54


100-80

57

Business Class Magazine issue No. 81


‫ﺳﻴﺎرات‬ ‫ﺳﻴﺎرات‬

‫ﻣﺠﻤﻮﻋﺔ اﻟﻤﻨﺎﻋﻲ ﻟﻠﺴﻴﺎرات ﻓﻲ إﺻﺪارات ﺧﺎﺻﺔ ﻟﻠﻤﻌﺮض‬ ‫اﺧﺘﺼﺎﺻﻲ اﻟﺘﺴﻮﻳﻖ ﻋﺎدل ﻣﺤﻤﺪ ﻟـ »ﺑﺰﻧﺲ ﻛﻼس«‪:‬‬

‫»ﺟﻲ إم ﺳﻲ ﺳﻴﻴﺮا ‪ «150‬إرث ﻋﺮﻳﻖ ﻳﻤﺘﺪ‬ ‫ﻋﻠﻰ ﻣﺪى ‪ 112‬ﻋﺎﻣ ًﺎ‬

‫‪XL‬‬ ‫‪XL‬‬

‫‪150‬‬ ‫‪112‬‬

‫‪2016‬‬ ‫‪2015‬‬

‫‪Z71‬‬

‫‪44‬‬

‫‪56‬‬

‫‪Business Class Magazine issue No. 81‬‬

‫‪%‬‬


XT5

XT5

XT5

CT6

100

4

20 2015

%

2016 1902

85

59

Business Class Magazine issue No. 81


‫ﻛﺎدﻳﻼك ﺗﺤﺮك ﻃﺮازاﺗﻬﺎ ﺑﺎﻟﻘﺪرات اﻟﻌﺎﻟﻴﺔ واﻻﺳﺘﻌﻤﺎﻻت اﻟﻔﺎﺧﺮة‬ ‫ﻧﺪﻳﻢ ﻏﺮﻳﺐ اﻟﻤﺪﻳﺮ ا‪m‬ﻗﻠﻴﻤﻲ ﻟﻠﻤﺒﻴﻌﺎت واﻟﺘﺴﻮﻳﻖ ﻟﻜﺎدﻳﻼك اﻟﺸﺮق ا‪d‬وﺳﻂ‪:‬‬

‫‪ 85‬ﻋﺎﻣ ًﺎ ﻣﻦ اﻟﺤﻀﻮر اﻟﻤﻤﻴﺰ وا‪d‬ﻧﺎﻗﺔ‬ ‫واﻟﻘﻮة ﺷﺮﻃﺎن ﻣﺘﻜﺎﻣﻼن‬ ‫‪ATS-V‬‬ ‫‪ATS‬‬ ‫‪V-Series‬‬ ‫‪ATS-V‬‬

‫‪ESV‬‬

‫‪58‬‬

‫‪Business Class Magazine issue No. 81‬‬


,

, 200

% 100

SUV

CRM 2016 60 36

61

Business Class Magazine issue No. 81

200


‫ﺳﻴﺎرات‬ ‫ﺳﻴﺎرات‬

‫ﻋﻤﺮ ﻣﻨﺬر ﻣﺪﻳﺮ ﻣﺒﻴﻌﺎت ﺷﺮﻛﺔ »اﻟﻤﺘﺤﺪة ﻟﻠﺴﻴﺎرات«‪:‬‬

‫ﻧﻘﺪم ﻛﻞ اﻟﻤﺰاﻳﺎ اﻟﺘﻲ ﻳﺘﻮﻗﻌﻬﺎ ﻋﻤﻼء »ﺟﻴﺐ«‬

‫‪SUV‬‬

‫‪60‬‬

‫‪% 100‬‬

‫‪Business Class Magazine issue No. 81‬‬


EcoBoost

2.0 Twin-scroll

3.5

V6

2.7

EcoBoost V6

2016 SEL SE

2016 18

F-150 F-150

38

2014 F-150

TDCi Built Ford Tough

63

Business Class Magazine issue No. 81

Duratorq

3.2


‫ﺳﻴﺎرات‬ ‫ﺳﻴﺎرات‬

‫ﺳﺒﺎق اﻟﺘﺤﺪﻳﺚ ﻓﻲ اﻟﺸﻜﻞ واﻟﻤﻀﻤﻮن‪ ..‬وﺣﻜﺎﻳﺔ اﻟﺒﻴﻊ ﻣﺘﻌﺪدة اﻟﻔﺼﻮل‬

‫ﻓﻮرد ﺗﻔﺮد أوراﻗﻬﺎ ﻓﻲ ﻣﻌﺮض ﻗﻄﺮ‬ ‫ﻟﻠﺴﻴﺎرات ودﻫﺸﺔ اﻟﺰوار ﻣﺘﻮﻗﻌﺔ‬ ‫‪2016‬‬ ‫‪V6‬‬

‫‪2016‬‬

‫‪XLT‬‬

‫‪3.5‬‬ ‫‪PS 294‬‬

‫‪2016‬‬

‫‪2016‬‬

‫‪6500‬‬

‫‪346‬‬

‫‪4000‬‬ ‫‪6 SelectShift Automatic‬‬ ‫‪V6 EcoBoost‬‬

‫‪6500‬‬ ‫‪F-150‬‬

‫‪30‬‬ ‫‪2020‬‬

‫‪2016‬‬ ‫‪2016‬‬ ‫‪25‬‬

‫‪62‬‬

‫‪Business Class Magazine issue No. 81‬‬

‫‪370‬‬ ‫‪3500‬‬

‫‪470‬‬ ‫‪SelectShift‬‬

‫‪20‬‬

‫‪3.5‬‬ ‫‪PS‬‬



‫ﺳﻴﺎرات‬ ‫ﺳﻴﺎرات‬

‫ﻗﺼﺔ ﺗﺸﻮﻳﻖ ﺣﻘﻴﻘﻴﺔ واﻟﺮاوي ﻣﻦ ﻗﻠﺐ اﻟﻮرﺷﺔ‬

‫ اﻟﺠﺪﻳﺪة ﻛﻠﻴ ًﺎ ﻓﻲ‬2016 MKX ‫ﻟﻴﻨﻜﻮﻟﻦ‬ ‫ﻣﻌﺮض ﻗﻄﺮ ﻟﻠﺴﻴﺎرات‬ SUV

MKX

MKZ

MKX

2.0

EcoBoost SYNC

MyLincoln Touch

MKX Ti-VCT

EcoBoost V6

2.7 15,2 360 MKX

Revel V6

277

MKZ

MKZ

3.7 4000

MKX SUV

MKZ Business Class Magazine issue No. 81

64



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