2 minute read
csr
csr
Your community, “The brands that will be big in the Your business
future will be
those that tap 20% of people experience disability in their lifetime.1 pursue their aspirations and live independently changes everything. Making a real difference in the community into the social changes that are That’s 20% of your employees and customers. 83% of disabled people acquire their disability during their working life.2 And for businesses, it means harnessing disabled peoples, enhancing employee engagement, and attracting more customers. We’ve had great mutual outcomes with corporate partners. Organisations have brought together taking place.” Sir Michael Perry, Chairman of Centrica PLC So how can your business support them? We’re seeking pioneering businesses who read this who want to partner with a forward-thinking charity to create mutual benefit. disabled and non-disabled people in a Gareth Malone-style community choir (University of Manchester and Corkills Motor Group), taught young disabled people new skills with our Businesses know they must At Leonard Cheshire we help people to live, learn and work in To build plans to engage employees, develop their Can Do programme (John Lewis) and offering valuable research support to our charity (Straightahead). respond to today’s social issues to the way they choose: whether skillsets, undertake volunteering thrive. But what are these issues, they have a visible or an invisible with us, and learn how to better It also makes a massive difference to and how should you align your disability, whether it’s acquired support disabled colleagues and the businesses taking part. business to them? or life-long. We’re out in the customers. Jenny Bell, Head of Operations There’s no easy answer to this. But one of the biggest ways a business can make a difference today is by working with disabled people. community, changing lives where we’re needed most. We know that giving disabled people the opportunity to We can help you demonstrate your CSR impact for tenders and give guidance to those working toward the disability kitemark. at Corkills Motor Group, said that supporting our choir meant seeing a project that “united those with and without disabilities in music, friendship and joy.” This is just a snapshot of what we can achieve when we work together.
Could your business be the next success story?
For more information about how you can become a Leonard Cheshire partner, please contact Jen at
jen.sweeney@ leonardcheshire.org
or 07793 803068
Sources
1. Family Resources Survey: financial year 2017/18 2. www.gov.uk/government/ publications/disability-confidentguidance-for-levels-1-2-and-3/level-2disability-confident-employer