CREATIVE DIGITAL

RIGHT ON TARGET

Performance marketing agency, Target, has won ‘Best Small Agency’ and ‘Best LongTerm Strategic Use of Social’ at the UK Social Media Awards, as well as an Agency Award where it won in the ‘Best Social Media Campaign’ category.

Following last year’s win at the UK Search Awards, the agency continued its winning streak by bringing home gold at both the UK Social Media & The Agency Awards for its 12-month integrated strategy and paid social campaign with FMCG brand, Elbow Grease.

LIFELINE FOR MUSEUM

Cornwall Council is providing initial transitional support while Royal Cornwall Museum reviews its business plan and applies for funding from partners to create “a museum for the 21st Century”.

The museum is set to receive £100k of financial support which will help it while exploring long-term solutions for stay open.

Earlier this year, it appeared as if the museum faced closure after an unsuccessful bid to the Council’s culture and creative investment programme.

Royal Cornwall Museum has been working with strategic partners in the Cornwall Culture Investment Board and with Cornwall

A GAME TO REMEMBER

This autumn sees the launch of a new game celebrating Cornwall’s rich past.

Born out of successive Covid-19 lockdowns, The Cornwall Memory Game is a passion project created by Merryn Threadgould, a Cornish-born author and TV producer with a love of local history and culture. Museums Partnership to explore solutions that keep the museum’s collections open to the public.

Councillor Carol Mould, Cornwall Council Portfolio Holder for Neighbourhoods said: “This is a unique situation. The partners in the Cornwall Culture Investment Board are keen to ensure that the public are able to continue to enjoy the collections at the Royal Cornwall Museum which tell key parts of Cornwall’s story. Our transitional support will enable the museum to commence its longer-term transformation and reinvention plan.”

Jonathan Morton of the Royal Cornwall Museum said: “We are extremely grateful that Cornwall Council, the National Lottery Heritage Fund, the Arts Council and Historic England have recognised the positive trajectory of RCM’s long-term plans for a sustainable future.”

The Cornwall Memory Game is a “beautifully made treasure trove of intertwined stories which shines a light on the people, places, inventions, discoveries and achievements Cornwall has given to the world”.

Threadgould explained: “I’m a storyteller at heart and fascinated by social history, so I’m interested in finding new ways of telling stories that connect us with our past. The Cornwall Memory Game is my way of giving children fun, bite-sized history stories through play and conversation.

“My ambition is that The Cornwall Memory Game will connect the current generation of children living in Cornwall with the millions of years of fascinating history they’ve inherited. This is a unique place, and I want them to see that anything is possible.”

The Cornwall Memory Game is available to buy online and from selected retailers across Cornwall, including Wayside in Zennor, The Royal Cornwall Museum in Truro, The Museum of Cornish Life in Helston, and Watts Trading in Lostwithiel. Commenting on the agency’s recent success, Josh Fletcher, Target’s founder and head of growth, said: “Target has experienced a period of significant growth, with revenue up 120% last year and the business currently 28% ahead of its forecast numbers for 2022/23.

“This growth is underpinned purely by the business-building PPC, SEO & Paid Social results that the agency is delivering for its clients every single day. The awards are testament to the team’s hard work, tenacity and skill set.”

HOME, SWEET HOME

Cornwall-based broadband provider Wildanet has been celebrating the official opening of its new Westbourne House headquarters in Liskeard following an extensive refurbishment project.

The Grade II listed landmark building has been totally transformed as the company accelerates the roll-out of its gigabit-capable fibre and wireless network to towns and villages across Cornwall and Devon, and the wider south west.

Westbourne House can now accommodate around 80 Wildanet staff from a workforce of more than 130 as the business continues its rapid growth. What was a dilapidated tired old building from 1816 has been brought back to life, bringing high quality jobs to the heart of Liskeard.

Westbourne House was officially opened by South East Cornwall MP, Sheryll Murray and North Cornwall MP, Scott Mann.

Wildanet chief executive, Helen Wylde, said: “We are thrilled to bring this much-loved landmark back into use and have been overwhelmed by the positive response from local people.”