STAYCATIONS ARE CATCHING ON // TOURISM & TRAVEL
STAYCATIONS ARE CATCHING ON ALMOST 99 PERCENT OF ALBERTA’S TOURISM-RELATED BUSINESSES ARE SMALL BUSINESSES
BY JOHN HARDY
I
n any normal year, travel and tourism is rarely thought of as a business because it is so synonymous with enjoyment, relaxation, excitement and fun. By any measure, 2020 was no normal year but as life, the economy and business move forward into the light at the end of a very long and stressful tunnel, the badly battered business
of tourism is readying for the new normal, including the already popular trend of staycations. It’s been a challenging year-and-a-half and, particularly in Alberta, dealing with COVID-19 has taken an enormous toll on everything from social and family life, workplaces, the
PHOTO SOURCE: TOURISM CALGARY
70
MAY 2021 // BUSINESS IN CALGARY // BUSINESSINCALGARY.COM