Style From day to night, from work to play

designed to make everyone’s life better. It is simple, high-quality, everyday clothing with a practical sense of beauty—ingenious in detail, thought through with life’s needs in mind, and always evolving.”

The charming Matteo, rumored to soon to be a GMA artist, said: “Outfits play a big role in helping us look and feel good, and make our days better. That’s why we like dressing up in our casual style! With Uniqlo Philippines, we get to move in comfort and style, and with functionality through their wide range of items. Appreciate the beauty of art and everyday LifeWear with the #Uniqlo2023SpringSummer collection.” n

PROVING yet again that the Philippines is one of its important markets, Uniqlo recently offered a comprehensive preview of its LifeWear Spring/Summer 2023 collection at WhiteSpace in Makati City.

The leading specialty retailer in Japan continues to entice Filipinos with its corporate commitment “to changing clothes, changing conventional wisdom and changing the world” starting with LifeWear, which is “apparel that comes from the Japanese values of simplicity, quality and longevity. [It is] clothing that is constantly being innovated, bringing more warmth, more lightness, better design, and better comfort to people’s lives.”

Artistic Director Christophe Lemaire and his Uniqlo R&D team in Paris launched the Uniqlo U 2023 Spring/Summer collection on February 17 with the theme “A Sense of Ease,” offering a modern yet timeless modular wardrobe focused on clothes that make life easier.

A personal favorite is the brand’s collaborative collection with the Parisian style icon Ines de la Fressange, which is heavily influenced by her frequent visits to India. To be launched on March 10, it deftly melds French elegance and vitality with India’s natural hues of sky blue, subtle pinks and energetic red. It has cotton linen blend jackets, sheer cotton shirts with playful Madras checks and floral prints and a wide range of shirts, dresses and pants in colorful variations.

The highlight of the preview, however, was daily style dictum of athlete/actor Matteo Guidicelli and his wife, multimedia superstar Sarah Geronimo. They were both clad in Uniqlo’s latest casual must-haves.

“Dressing comfortably is important to Sarah and I, especially with our busy lifestyles. It gives us confidence and helps us give our best at work. You know me, AIRism is one of my all-time LifeWear favorites from Uniqlo Philippines, and pairing this casual outfit with the Utility Jacket gave it a really stylish and functional upgrade,” Guidicelli gushed on his Instagram.

An indispensable part of LifeWear, AIRism has adapted to the whims of consumers. Items traditionally categorized for men have new deodorant functionality installed, while those usually catered to women has a silk blend for a highly fashionable tank top.

Matteo has been part of Uniqlo’s journey in the Philippines for a long time, as it values quality craftsmanship, innovative designs and life’s needs.

“The craftsmanship of Uniqlo is perfect. The quality, craftsmanship and versatility of Uniqlo is very, very nice. We can wear it from day to night and from work to play. I actually have the original version of the jacket. But now that it has more pockets, Sarah puts a lot of things inside them. So when we go on travels, there’s no more need for more bags. You just need to put your things inside the jacket pockets,” Matteo tells host Nicole Anderson, who was also happily in an all-Uniqlo ensemble. was a white sleeveless outfit: “It might be a very, very beautiful dress but believe it or not, you can go hiking with that dress. It has UV Protection, You won’t get sunburn.”

Matteo was wearing pieces from the Uniform Blue category, pieces that are highly practical and functional. How important is having workwear that marries function, style and comfort for your daily life, he was asked.

“I think it’s very important. A lot of people will agree with us that if we dress up, we want to feel comfortable. We don’t want to put something that feels stiff that we can’t move,” the former racecar driver shared. “We can do chores, we can do our errands—and even party at night in the same outfit.

Introduced in 2004, Uniqlo UV Protection continues to pursue both functionality and fashion of the UV protection wear, technically using two technologies (UV reflection and absorption), depending on the characteristics of the fabric, to create a material that blocks 90 percent of UV rays.

“Sarah and I love to go on road trips and travel abroad. We just came back from a trip to the US and all our outfits were Uniqlo. I’m very, very excited for this collection because the colors are so vibrant and I’m so excited to wear them throughout the year,” enthused Matteo.

As its core philosophy states, “LifeWear is clothing

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