3 minute read

PLAN YOUR DAY!

Before you start your day at The International Franchise Show it might be worth considering what you are looking to gain from attending the show.

Here

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are some key tips to make the most of your visit:

Research brands in attendance

Take a look at our website and see what brands will be exhibiting at the show. If any of them capture your interest or you want to learn more you can take note of their stand number and visit them on the day.

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Whether you're looking at investing in your first franchise, growing your franchise portfolio or hearing from industry experts on how to expand and run a successful franchise, there's something for everyone!

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Work on your elevator pitch

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Talk to anyone and everyone!

At The Franchise Show the more you put in the more you get out. By being open to conversations with everyone you meet, or even stepping out of your comfort zone and starting conversations, you’ll likely come away with more connections, information, and future opportunities.

Take notes for later reflection 5.

There can be a lot to absorb when you’re at The Franchise Show from seminar sessions you attend, people you meet, and tips and tricks you receive. It is advised to take notes where you can so that after each of the busy days you can look back over what you’ve found and allow time for reflection.

Make your own agenda

We suggest you pull together a to-do list complete with the talks you want to attend and exhibitors you want to meet as well as the times to catch them. This means that you can personally choose which aspects of the show will be most useful to you and make sure that you don’t miss out on them.

When meeting people and making new business connections you will have to have information or a pitch readily available. You’ll want to be able to market yourself efficiently to individuals you meet, you never know when an exciting opportunity could be just around the corner.

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Arrive ahead of time

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Doors to the show open at 10am, make sure you get there early to avoid queues. It is also advised that throughout the day you arrive 10 minutes early to each keynote, seminar, or panel discussion to avoid disappointment, find your seat, and get settled before the session begins.

alone. These statistics point to the previous and continual growth of restaurant, takeaway and food companies.

We might ask then where are there opportunities for growth within the industry? Nowadays there is a larger focus on healthy food options and a greater awareness of lifestyle factors. New legislation was introduced in April 2022 that stipulates that larger restaurants, takeaway chains, and coffee shops must display calorie information on their menus. This includes online and physical menus, food labels, and food delivery platforms. It must also include the daily recommended calorie allowance. This was introduced as a strategy to allow people to make more informed and healthier food choices. This can be taken advantage of by food companies providing healthier options.

Now more than ever is the perfect time to get involved with the food and drink industry. Coffee franchises are also increasing in numbers and popularity. According to a coffee industry analysis by Scooter's Coffee, the global market is expected to be worth $144.68 billion by 2025. Another report from Statista reveals that in 2021 consumers spent £2.9 billion on coffee and tea. The statistics speak for themselves, why not consider starting or investing in a coffee franchise this year?

In conclusion, the food, drink, and takeaway industry has grown at an exponential rate and continues to show promise for the years to come. The International Franchise Show offers incredible opportunities to those looking to invest in this industry, talk to some of the exhibitors at the show this year to find out how you can get involved in the UK or across

Over the years, US brands have been dominating the UK market, from food and drink franchises to fitness, cleaning and hospitality sectors. Industry giants like McDonald’s have taken the food industry by storm all across the world, especially in the UK.

American franchises are finding it appealing to open branches in the UK especially considering that there are cultural similarities between the two countries and no language barriers to contend with. In fact, according to Forbes, in Europe’s biggest restaurant list, half of them are operating as a QSR, a sector which is heavily dominated by US brands. American franchises’ ever-increasing expansion into the UK is a testament to their far-reaching success and popularity across the globe.

Many American brands have made big plans for growth in the UK over the next couple of years, this is especially significant for them to maintain their competitive advantage. Branches opening across the UK ensure that the brands develop a loyal customer base and global exposure.

With the ever-growing success of American franchises, it would be worth considering an investment into one of the branches. By starting with a pre-established business model that has proven to be successful, you can eliminate the risk associated with going it alone.

At the International Franchise Show we have a US pavilion to host some of the incredible brands in attendance. Many of them are looking to increase their presence in the UK, so why not have a conversation with them if you think it could be something you’d want to invest in.

Find some of the excellent US brands that we have at the show below:

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