35 minute read
OLD COUNTRY
European art, culture, food and drink make people swoon. Nearly all Americans feel the tug eastward toward the 51 countries of Europe. With the onslaught of at-home DNA tests flooding stores and homes, that distinctive European temptation is stronger than ever. Lucky for group tours, Europe has been hiding right here in the United States for years. These four towns will leave tourists feeling as though they have stepped off a plane and right into the Old Country.
Wilkommen to Leavenworth, Washington Leavenworth, Washington might be more than 5,000 miles away from Germany, but visitors would not believe it from the food, museums, shopping and architecture of this town. Bavarian-styled, half-timbered buildings frame the streets and seem to freshen the air with an alpine crispness. Every morning at 8:15 and 9:15, the alp horn cries out from the Enzian Inn’s balcony. Daily, the chime of carillon bells ring over the Leavenworth German-style fountain. Groups may be surprised if a man in lederhosen greets them from the nearby maypole, but that is simply life in Leavenworth. With such ambience, it is no surprise that people satiate their hunger with sauerkraut and a snap of bratwurst. The authentic German restaurants and beer will hit the spot, but to satisfy a thirst for art, visitors should keep a lookout for the any of Leavenworth’s many murals to find and admire. Keeping a sharp eye does not hurt when shopping, either. Leavenworth has a plethora of shopping opportunities ranging from international cheese shops to clothing stores. Not to mention the unique purchases to be made at the Leavenworth Nutcracker Museum’s gift shop or at Christkindlmarkt, which is every Thanksgiving weekend, providing oneof-a-kind gifts, crafts and costumes around every corner. To start planning a trip to Leavenworth today, phone (509) 548-5807 or visit Leavenworth.org.
Leavenworth in winter
Four Old Country Towns in the New World
Welkom to Holland, Michigan America has only one authentic, operating Dutch windmill, and it is in Holland, Michigan. Named one of “America’s Prettiest Towns” by Forbes Magazine, Holland has many Dutch experiences for groups. Dutch architecture permeates Holland’s downtown, where the sidewalks are made of cobblestone. Competing with the beauty on the street outside, there are more than 100 unique shops, galleries, eateries and pub brews to tempt groups indoors. To add a little Dutch education to a tour, Holland Museum is the stop. Dutch art and cultural objects give visitors a view of the Netherlands, home country to the North and South Holland provinces, which is rarely seen elsewhere. The artifacts on display range from the 17th to 20th centuries, granting an understanding of and connection to a country nearly 4,000 miles away. Visitors can learn about Holland, Michigan here, as well. The museum is not the only way to step back in time in Holland. The Nelis’ Dutch Village is pure living history. Groups coming to by Melissa Stanek
Nelis’ Dutch Village walk into the Netherlands of 100 years ago on the day the festival came to town. Every day has something familyfriendly for guests. Dutch dancing, rides, wooden shoe carving and shopping are just a few of the attractions in the village. Groups visiting Holland have another chance to see and buy their own wooden shoes at De Klomp Wooden Shoe & Delftware Factory. Here, a shoe carver, trained and certified in the Netherlands, uses authentic Dutch machinery to sculpt wooden shoes. Nearly anyone can find a pair for themselves as sizes range from doll to an adult size 14. Do not forget to pick up some authentic Delftware, too. Delftware, the famous blue-on-white pottery from the Netherlands, has only one production facility in North America, and it is right here in Holland. De Klomp offers more than 400 different hand-painted pieces of Delftware. Guests also have the opportunity to speak to Delftware artists as they work. What would Holland be without tulips? A walk through the Veldeheer Tulip Gardens will dazzle the senses. The Gardens boasts
the planting of more than 5 million bulbs a year, so the grounds are lush with life. Shocks of color remind guests of Dutch painter Vincent Van Gogh’s palette, while the aromas encourage guests to relax and breathe deeply, if just for a moment. For more information on how to add something “Dutch” to a tour, phone (800) 506-1299 or visit Holland’s helpful group page at holland.org/groups.
Velkommen to Solvang, California It is hard to compete with Denmark’s quaint charm. In 2019, Vogue had no choice but to frame model Bella Hadid with a beautiful Danish village, the town’s windmill striking against the horizon. No, wait, that was Solvang, California. The confusion is easy to understand considering Solvang’s half-timbered Danish provincial architecture and thatched roofs. People strolling through the streets will feel as though they are staring up at historic 1500s buildings in Denmark.
Wooden shoe carving
This village is certainly a place for exploring. At every corner, a new international restaurant or boutique reveals itself. For some of America’s most authentic butter cookies, Danish waffles or cream puffs, known as flodeboller, visit one of the seven Danish bakeries in Solvang. From the Hans Christian Anderson Museum to the historic Bethania Lutheran Church, opportunities to learn about Danish culture abound. As if a town could hold any more culture, summer brings the Pacific Conservatory Theatre Group. This theater troupe performs from June to September at the 700- seat outdoor amphitheater, Solvang Festival Theater. To add a bit of Danish culture to a
phone (805) 688-6144. weekend through October 15.
Some groups want to feel as though they
Wilkommen to New Glarus, Wisconsin Founded in 1845 by immigrants from the have stepped back in time, and for them The Swiss Historical Village Museum is the place
canton of Glarus, Switzerland, New Glarus, to be. The Swiss Historical Village and
Wisconsin bursts with authentic Swiss culture. The buildings of America’s Little Switzerland Museum has been a popular stop for visitors to New Glarus since it first opened in 1942.
are done in the traditional Swiss Chalet style. The architecture alone promises a genuine The museum not only shares the 1845 migration story of Swiss colonists, but also
Swiss experience to guests, before they even shows the evolution of agriculture and
step off the bus. The only thing missing from the landscape is a mountain range. dairying, while explaining New Glarus’s transformation into a tourist’s dream. The
What New Glarus lacks in mountains, however, it makes up for with international shopmuseum’s 14 buildings include a cheese factory, a one-room schoolhouse, a print shop,
ping. From stores like Winehaus, a wine store, an authentic 1850s cabin and a replica of
to Kinderladen, a toy store, there is a shop for every need. Groups will be pleased with the the community’s first church. The museum’s annual Harvest Fest, a family-friendly day
sheer number of shopping opportunities. Many of these shops stock European imports. devoted to old world traditions and demonstrations, is Sunday, October 11, 2020. For
Since the Swiss are a mixing pot of the 2020 season, the museum is open seven
French, Italian and German cultures, one thing is for sure: they know what they are days a week, 10 a.m. to 4 p.m., from May 22 to October 15. For more details, visit the
doing when it comes to cuisine. The same can be said of those in New Glarus, Wisconmuseum’s Web site at swisshistoricalvillage.org. To start planning a trip to New
sin. New Glarus offers a number of restauGlarus, visit swisstown.com.
rants and pubs, including Swiss, Mexican and American fare. For a remarkably fresh America is a tossed salad of cultures, and no matter the results of an at-home DNA test,
meal, guests visit Cow and Quince, which delivers a true farm-to-table experience. guests are sure to feel as though they have returned to the Old Country after visiting any
After lunch, groups feast on the educaone of these towns. Trips to Europe can
tional and spectacular collection at The Golden Fleece Museum, which bares disenrich the soul and mind, but so do trips within one’s own country. Adding Leaven
plays like King Louis XVI’s jewel-encrusted watch. Located in a 1937 copy of the Swiss worth, Washington; Holland, Michigan; Solvang, California or New Glarus, Wisconsin
Bernese Mountain Chalet, this museum also to a group tour provides the perfect path to
features one of the oldest examples of written music, the Georgian chant scrolls; 2,000- year-old Etruscan earrings; original art and Swiss antiques. This fine collection is all thanks to cultural hero, Edwin P. Barlow, who packed his rare assortment and fled Europe as Adolf Hitler began his terrifying reign. Thanks to Barlow’s efforts, the Golden Fleece Museum has long been a mecca of Swiss culture. The Golden one’s roots. Golden Fleece Chalet
This Issue’s BTM From the Road Winner Of the attractions mentioned in the many photos we received this issue, Island Resort and Casino in Harris, Michigan received the most praise. For everything from their delicious food to their top-notch amenities, groups love Island Resort and Casino. Who will win next issue?
Top: When North Country Tours (Lake City, Michigan) took a group through Michigan’s Upper Peninsula, they snapped this great shot. “MI’s UP is prime with all its natural beauty,” Cindy Ashley, tour operator and part owner, said. Of local attractions, Island Resort and Casino in Harris, Michigan was mentioned as a favorite, as it has “outstanding” amenities and service. Middle: A group from Deb’s Casino Getaway’s Tours (Franklin, Wisconsin) revels in a great time. “Look at all these happy faces, smiles and thumbs up!” said Owner Debra Niemann. There is no doubt these passengers are having the time of their lives. Bottom: “Washington D.C. is one of the most popular trips we do,” says Barbara Mansell of Alpha Tours & Expeditions. Smiling before the Capitol Building, these lucky passengers are clearly excited for some sightseeing.
Do you have bus tour group photos you would like to share? E-mail them and info on your tour company to editorial@busmag.com using the title “Bus Tour Photos” for a chance to be published in the next issue.
Social Marketing forTourism
bycatherine Heeg
H o w t o G e t t h e M o s t M i l e a g e f r o m Y o u r S o c i a l A d s
A r e s o c i a l a d s a p a r t o f y o u r m a r k e t i n g s t r a t e g y ? M a y b e y o u a r e a s k i n g y o u r s e l f i f t h e y r e a l l y w o r k a n d a r e w o r t h t h e e x t r a t i m e . H e r e i s t h e s c o o p : O n c e y o u r t r a v e l b i z i s o n b o a r d w i t h s o c i a l a d s , t h e r e a r e s e v e r a l s t r a t e g i e s t h a t w i l l h e l p y o u g e t t h e m o s t b a n g f o r y o u r b u c k . L e t u s e x p l o r e t h e l a t e s t t e c h a n d t a c t i c s t o m a x i m i z e t h e b e n e fi t s o f a d s .
I s A d v e r t i s i n g W o r t h M y M o n e y ? M a n y i n o u r i n d u s t r y h a v e m e n t i o n e d t h a t t h e i r a d s j u s t a r e n o t b r i n g i n g i n b u s i n e s s a n d l i g h t i n g u p t h e i r b o t t o m l i n e . D o y o u fi n d t h a t y o u r a d s a r e r e a c h i n g a h i g h n u m b e r o f p e o p l e , b u t t h a t n o o n e i s t a k i n g a n y a c t i o n ? H e r e a r e s o m e t h i n g s t o t a k e y o u r a d s f r o m m e d i o c r e t o m a r v e l o u s .
R e l e v a n c e S c o r e H o w w o u l d y o u l i k e t o k n o w h o w p e o p l e r e a l l y r e a c t e d t o y o u r a d ? W h e n a n a d fi n i s h e s y o u w i l l fi n d a “ R e l e v a n c e S c o r e ” o n y o u r A d s M a n a g e r d a s h b o a r d . Y o u c a n n o w u s e q u a l i t y r a n k i n g , e n g a g e m e n t r a t e r a n k i n g a n d c o n v e r s i o n r a t e r a n k i n g t o g e t h e r t o u n d e r s t a n d h o w r e l e v a n t y o u r a d s w e r e t o a u d i e n c e s r e a c h e d . T h i s w i l l t e l l y o u h o w e f f e c t i v e y o u r a d w a s c o m p a r e d t o y o u r a d g o a l . I f y o u fi n d t h a t y o u r a d r e l e v a n c e i s l o w , h e r e a r e a c o u p l e o f t w e a k s y o u c a n p u t i n t o p l a y . 1 . A d j u s t y o u r a u d i e n c e t o b e t t e r fi t y o u r a d . S i m p l e a d j u s t m e n t s t o t h e d e m o g r a p h i c s , i n t e r e s t s a n d e v e n t h e t i m i n g o f y o u r a d p l a c e m e n t c a n m a k e a b i g d i f f e r e n c e .
2 . A d d i n g r e l e v a n t e m o j i c a n m a k e y o u r a d m o r e e y e - c a t c h i n g . 3 . A d d i n g v i d e o c a p t i o n s i s f o u n d t o a t t r a c t s c r o l l e r s w i t h t h e a u d i o o f f . 4 . A c a l l - t o - a c t i o n b u t t o n h e l p s v i e w e r s t a k e t h e d e s i r e d a c t i o n . 5 . S p l i t - t e s t y o u r a d s a n d u s e “ D y n a m i c A d s ” t o l e a r n w h a t a p p e a l s t o y o u r a u d i e n c e .
W h o i s W h o ? D o y o u w a n t t o h a v e a b e t t e r i d e a o f w h o y o u r a d i s a c t u a l l y r e a c h i n g ? E v e n i f y o u h a v e t a r g e t e d a h i g h l y s p e c i fi c a u d i e n c e , y o u m a y b e r e a c h i n g v i e w e r s w h o d o n o t y e t h a v e a r e l a t i o n s h i p w i t h y o u . A f t e r y o u r a d i s c o m p l e t e d y o u c a n e a s i l y c h e c k y o u r A u d i e n c e I n s i g h t s t o l e a r n m o r e a b o u t t h e p e o p l e y o u h a v e r e a c h e d w i t h a p a i d a d . P o w e r - u p y o u r n e x t a d w i t h t h e a u d i e n c e i n f o f o u n d h e r e : B u s i n e s s M a n a g e r > A d s M a n a g e r > P l a n > A u d i e n c e I n s i g h t s . T h e n e x t k e y t a c t i c i s t o r e a c h “ w a r m ” c o n t a c t s a n d w i n n e w f a n s a n d c l i e n t s . H o w d o y o u d o t h a t w i t h a n a d ?
P i x e l P e r f e c t i o n I f y o u a r e l o o k i n g t o r e a c h o u t t o “ w a r m ” c o n t a c t s ; p e o p l e w h o h a v e i n t e r a c t e d w i t h y o u r W e b s i t e , s o c i a l s i t e o r b o o k i n g e n g i n e , s e t t i n g u p y o u r p i x e l i s k e y . A p i x e l i s a s n i p p e t o f c o d e g e n e r a t e d t h r o u g h F a c e b o o k t h a t y o u t h e n a d d t o y o u r W e b s i t e . W i t h t h e p i x e l i n p l a c e , y o u c a n t r a c k a n d r e a c h b a c k o u t t o p e o p l e w h o h a v e a c c e s s e d y o u r W e b s i t e f r o m F a c e b o o k o r I n s t a g r a m . C r e a t i n g a n a u d i e n c e f r o m y o u r p i x e l i s s i m p l e a n d g i v e s y o u a n o p p o r t u n i t y t o d e l i v e r a d s t o j u s t t h o s e p e o p l e . W h i l e w e d o n o t k n o w a l l t h e i n n e r s e c r e t s o f s o c i a l a l g o r i t h m s , w e a r e a b l e t o i n s p i r e t h e r i g h t p e o p l e a n d b u i l d s t r o n g e r r e l a t i o n s h i p s w i t h s o c i a l m e d i a . W i t h a b r i g h t e r l i g h t b e i n g f o c u s e d o n t h e r e l e v a n c e o f o u r p o s t s a n d a d s , w e a r e b e t t e r a b l e t o n a v i g a t e t h e w o r l d o f s o c i a l m a r k e t i n g a n d r e a c h t h e p e o p l e w h o m a t t e r . ❑
Catherine Heeg, international speaker and trainer, focuses on social media marketing strategies for the tourism and hospitality industry. Join the conversation and connect with her at cmsspeaking.com and socially.
20 Tips For Bus TourPlanners
20 Tips on Adding Safe Scares to Tours Whether during the Halloween season or not, a good scare is a treasure. When having a frightfully good time, the adrenaline and cortisol in our brains combine to create indelible memories. I still remember the first time a chainsaw-wielding clown chased my best friend into the parking lot of a haunted house. Good times. When playing with thrills and spooks, tour planners must explore a variety of scares to keep from boring their group. More importantly, extra care must go into keeping the group safe during these thrilling adventures. Using these tips to keep scares lively, safe and occasionally educational, planners are sure to create a stimulating tour that leaves groups screaming with joy.
Heart-Pounding Attractions
1. Amusement and water parks are full of rides and slides that get the adrenaline pumping. Roller coasters and water slides come in varying degrees of thrill, which makes them perfect for groups. With just one stop, every member of the group can find the right scare for their desired level of risk. Some members of the group would love plummeting 11 stories at a 70-degree slope on the Deep Water Dive in Louisville, Kentucky. Others may get an adrenaline rush from a Ferris wheel. Amusement and water parks allow for frightful customization.
Crime and Punishment 2. Take your group on a historic prison tour. On a prison tour, guests are educated about the history of the prison, defunct forms of capital punishment and more all while strolling through some of the creepiest, emptiest spaces around. The United States has plenty of historic prisons, such as Alcatraz or the Ohio State Reformatory, that host events and tours. West Virginia Penitentiary even has a Halloween tour called Dungeon of Horrors. The right prison for your group is only a Google search away.
3. Walk where killers walked. True crime walking tours provide an unusual intimacy with the lives of bygone criminals. Look to places such as Chicago for Gangster Ghost Walks and Milwaukee for the Cream City Cannibal tour, which focuses on serial killer Jeffery Dahmer. 4. If a walking tour is too close for comfort, look into a true crime exhibition. Alcatraz East Museum, Death Becomes Us true crime convention and more provide all the spine-chilling facts without the eerie nearness of a walking tour. Groups can examine items such as Ted Bundy’s yellow Volkswagen or exhibits on DNA analysis and ballistics in clean, well-lit rooms. Stops such as these emphasize the devastation crime can cause, while exploring law enforcement’s efforts and criminals’ means.
Historic Horrors
5. Reveal societal horrors at a historical museum. It is chilling to think about how
by: Melissa Stanek
ordinary people have justified horrific acts. Check out Holocaust museums; antebellum plantations, such as Myrtles Plantation – one of “America’s Most Haunted Homes;” The Japanese Interment Museum; The Salem Witch Museum and more to consider how easily people turn towards cruelty and pandemonium. Groups can also stop at Mount Rushmore or the Crazy Horse Monument to consider conspiratorially why one was finished in 14 years and the other remains unfinished 70 years later.
Relaxing Spooks
6. Take a breather with light-hearted autumnal stops such as family farms. Allow your group to catch their breath and refresh themselves with reminders of the good in the world. This is a simple task at farms, arboretums, garden centers and orchards. At places such as these, groups can harvest apples, explore corn mazes, drink hot apple cider or join a hayride. These sites are often family-run and make for a great autumnal escape. See what harvest time celebrations farms have in your area.
“Hollyweird”
7. Thrill movie buffs with stops at horror movie locations. Many iconic horror movie sets are not sets at all, but regular public places. Visit The Outlook Hotel from The Shining by lodging at The Stanley Hotel at Timberline Lodge in Colorado. The stairs from the climax
of The Exorcist are open to the public in Washington D.C., and the gas station from the original The Texas Chainsaw Massacre is now a horror-themed barbecue restaurant and inn in Bastrop, Texas called The Gas Station. These are great photo opportunities, too.
8. Find Hollywood-approved attractions. Some of the biggest names in horror happily rate attractions in the genre. The Scarehouse in Etna, Pennsylvania passes the creepout test from Guillermo del Toro, who said, “I could live here!” Thanks to social media, finding places that are well loved by horror celebrities is as easy as looking into who and what a celebrity is “following” or “likes.”
Creature Feature
9. Get within nibbling distance of wild animals at animal preserves, aquariums or zoos. From moose tours in New Hampshire to grizzly bear preserves in Indiana, there are ample opportunities for groups to watch, feed or even pet wildlife. At Chestatee Wildlife Preserve, guests help feed rescued tigers, zebra, bears, emu, wolves, elk and z-donks. Johnny Morris’s Wonders of Wildlife National Museum and Aquarium in Springfield, Missouri plops guests into a cage, which is then submerged into a shark-infested tank. While groups will have to break down into much smaller groups for a stop such as this, few will complain about the wait for this rare experience. For a milder thrill, stroll through the reptile and insect displays at zoos. The mere sight of a Goliath spider can make people squeal.
Roleplay
10. Murder mystery train rides and dinners are great ways to settle down after a frightfully fun day. These interactive plays are often set in the Wild West or the Roaring Twenties. Many encourage guests to wear costumes to ramp up the fun and blur the lines between fiction and reality. Give attractions such as Napa Wine Train Murder Mystery and San Diego’s Murder ‘N’ Mayhem a gander to see if they are the right choice for your group. The latter even allows cre
ative planners to design their own murder mystery.
11. Pick attractions that put your group in the seat of the action. Minnesota’s Drive A Tank lets groups take turns driving tanks, crushing cars and shooting targets. Also consider adding laser tag or paintball to an itinerary to give groups the rush of adventure in a safe environment.
Mother (Nature) Dearest
12. Visit national parks or beaches to combine risk with beautiful scenery. Sure. Statistically, deaths from geothermic water/geysers, falls into canyons, alligator, bear or shark attacks are rare, but they leave lingering dread in the hearts of those who hear about them. Play documentaries such as Grizzly Man or Missing 411: The Hunted on the way to places such as Yellowstone National Park or The Grand Canyon. This may be a simple scare, but it is effective.
Do Not Look Down
13. Add a suspension or swinging bridge to a nature stop. The Royal Gorge Bridge in Canon City, Colorado, for example, puts little between tourists and the Arkansas River 955 feet below.
14. If groups remain unfazed, glassbottom bridges and decks await. The Grand Canyon Skywalk is a horseshoeshaped, glass-bottomed observation deck jutting over the Grand Canyon. Kinzua Sky Walk’s glass bottom extends 225 feet above the Kinzua Gorge. Urban tour planners can utilize skyscrapers. Some, such as Willis (Sears) Tower in Chicago, have sky decks that project out into the open air, leaving nothing but glass between guests and the street more than 1,300 feet below.
Adults Only
15. Get scared like a local with a haunted pub crawl. Almost every town has some spooky history. Groups get a lesson in local tales, crimes and legends while stopping for drinks at establishments that may or may not be haunted. Check out Matthew’s Haunted Pub Crawl in Galena, Illinois or Savannah Tours’ Creepy Crawl Haunted Pub Tour in Savannah, Georgia for examples.
16. Be prepared if considering 18+ haunted houses. Just because there are zero kids, does not mean there will be zero crying. Some haunted houses card guests and make them sign waivers in case of physical or emotional harm. The shock factors at these kinds of haunted houses may offend as much as frighten. Haunted houses such as these are beyond extreme, so make sure your groups are fully informed before they book the tour and that your bus has ample paper towels, wet wipes and tissues for after.
Safety First
17. Keep group members safe by scheduling drinks, bars and wine tastings after dangerous stops. When guests are tipsy, they can become overconfident in their animal-charming abilities or their sense of balance, so do not schedule any alcoholrelated events before riskier stops.
18. Consider printing up the attraction’s rules and safety tips to hand out as people exit the bus. Even sober people make “goofy,” yet fatal mistakes every day. Remind your travelers of the rules, even generally unspoken or “insultingly obvious” ones. Many people have perished by backing off a cliff for a photo. Others have failed to determine how perilous an area is, because it was not roped off. For instance, some boardwalks at Yellowstone National Park lack fencing, yet the ground around them is weak, barely covering the scalding water beneath it. In Fall 2019, a man suffered severe burns from such a fall. Dangerous spaces are not always sequestered, and signage is not always clear. Do not leave it up to the attraction to keep everyone informed.
19. If a member of your group is behaving in a foolhardy, dangerous manner, do not be afraid to eject them from the trip or to call the authorities. Do not worry about being a party pooper. It is not okay for a traveler to put themselves or others in danger.
Large predatory animals normally do not approach groups, but just in case, know how
to handle the wildlife in the area your group is exploring.
Make a lot of noise to alert bears who
may be hidden up ahead, as they otherwise reward surprise visits with horrific maul
ings. If you encounter a mountain lion or a bear, make yourself large by extending your
limbs. Do not run, turn your back or break
eye contact. Talk to the animal in a loud, but not shrill voice, and do not scream.
Often, this will be enough to make them lose interest or realize that you are not prey.
Phone for help, and retreat calmly, keeping
an eye on the animal.
When adding thrills to a group tour, con
sideration must first go to the abilities, ages and interests of your guests. Pair the attrac
tions to your group’s demographic, and
remember: the only good scare is a safe
scare. ❐
Advertiser’s Index
Bellingrath Gardens & House . . . . . . . .7 Billy Graham Library . . . . . . . . . . . . . . .2 Castle Farms . . . . . . . . . . . . . . . . . . . . .6 City of Fort Madison . . . . . . . . . . . . . .11 Clinton, Iowa CVB . . . . . . . . . . . . . . . .20 Columbia Gorge
Interpretive Center . . . . . . . . . . . . . .17 Experience Jackson . . . . . . . . . . . . . . .11 George Bush Library & Museum . . . . . .8 Heartland Travel Showcase . . . . . . . .32 Hofwyl-Broadfield Plantations
State Historic Site . . . . . . . . . . . . . . .31 J.M. Smucker Company . . . . . . . . . . . .22 Jacksonville Area CVB . . . . . . . . . . . . .30 Jefferson, Texas CVB . . . . . . . . . . . . . .20 Laura Ingalls Wilder
Memorial Society . . . . . . . . . . . . . . . .7 Maltz Museum of Jewish Heritage . . .14 Martinsburg-Berkeley County CVB . . .19 McKinney CVB . . . . . . . . . . . . . . . . . . .15 Morse Farms . . . . . . . . . . . . . . . . . . . .18 National Comedy Center . . . . . . . . . . .21 National Museum of Nuclear
Science & History . . . . . . . . . . . . . . .23 New York Power Authority . . . . . . . . .17 North Carolina Transportation
Museum . . . . . . . . . . . . . . . . . . . . . . .6 Oil Creek & Titusville Railroad . . . . . .30 Our Lady of Consolation . . . . . . . . . . .13 Portage Area Chamber
of Commerce . . . . . . . . . . . . . . . . . . . .8 Ronald Reagan
Presidential Foundation . . . . . . . . . . .9 Rosa Parks Museum . . . . . . . . . . . . . .10 SAM Shortline Railroad . . . . . . . . . . . .15 Ships of the Sea Maritime Museum . .13 Starved Rock Lodge
& Conference Center . . . . . . . . . . . .18 Swiss Historical Village & Museum . .11 Texan Theater Greenville . . . . . . . . . .17 Tri-State Museum . . . . . . . . . . . . . . . .30 Tudor Place . . . . . . . . . . . . . . . . . . . . .11 U.S. Naval Academy . . . . . . . . . . . . . . .9 Wingate by Wyndham . . . . . . . . . . . . .22
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A r k E n c o u n t e r , W i l l i a m s t o w n , K Y
Lansing, Michigan February 28 – March 1, 2020 Heartland Travel Showcase
N i a g a r a F a l l s , B u a l o , N Y
Grow Your Business at Heartland Travel Showcase Heartland Travel Showcase Tour Operators On Average Experience $36,700 In Booked Business Resulting From the Show In A Given Year!
M i l l e n n i u m P a r k , C h i c a g o , I L
R o c k & R o l l H a l l o f F a m e , C l e v e l a n d , O H
Heartland Travel Showcase is filled with unmatched destinations and sellable group ideas in Illinois, Indiana, Iowa, Kentucky, Michigan, Minnesota, New York, Ohio, Pennsylvania, Tennessee, West Virginia, Wisconsin and Ontario. Grow your business, and build relationships at the largest regional group tour marketplace in North America.
