Prints & Graphics
Abstract
PARADISE ISLAND BYHEART DESIGN SWEDEN
FloralCamo Textured Skins
Psychedelic Stripes Damask
Tessellating Geo's
Animalistic
MARBLING
Hazy Tie-Dye
PRINT STUDIO BYHEART DESIGN SWEDEN INVITES TO A CURIOUS AND FUN-LOVING WORLD DEFINED BY COLORFUL MEMORIES AND STORIES FROM THE EVERYDAY LIFE. FLOW WITHOUT LIMITATIONS IN HER CREATIVE WORLD. FIND A UNIQUE PATTERN & PRINT DESIGN COLLECTION.
it's all about love Artist Batoul Yazdanian INFO@BYHEART.DESIGN © 2019 BYHEART DESIGN SWEDEN
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Dappled Dots & Textured Skins
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Psychedelic Stripes Called out for S/S20-21 and easily adapted with color for winter, abstract marbled #psychedelics and colorful warped stripes come to the fore.
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Spring Meadows
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Amp up arden florals
In line with up trending #paradise garden on the Fashion Feed, this summer's floral becomes less clinched – think garden party rather than exotic landscapes. It's the new statement print for Instagrammable dresses. Replace tired tropical greenery with hothued florals in joyous amounts of color
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Adopt a maximalist mentality with print, whether it's bold brush strokes or graphic sten.
Paradise garden
A/W 21/22 has more reds than previous seasons – and in richer and more primal tones. Greens and browns, which increased in men's and women's apparel for the first half of 2019, have the largest presence this season, and come in a wider range of tones, from deep, rich darks to more luminous lights.
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Kick start spring with botanical blooms
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Non-Print Abstracts
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Hazy Tie-Dye Big across trade shows and catwalks for women and men, update with hazy pastels and a soft focus for swim and festival cut-and-sew. Real dye effects, texture and solarised or inverted- look color is important for depth. 25
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COUNTRY
Tessellating Geo's
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Key Color A/W 21/22
Dark Springs
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Why is it key? Dark Springs offers a more interesting alternative to black, which has been returning as a fashion statement recently. Black consistently holds the biggest share of the color mix as a core tone, and we are now seeing an increase in the luxury segment, where it has risen 2 pp You to make up 22% of men's and women's apparel in the UK for 2019. The green undertone of Dark Springs also gives it a Rothko-like depth – the more you look at it, the more it seems to change.
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FA B R I C SATIN . PLEATS GLOSSY . CREPE ORGANIC COTTON
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TARTAN & GEOMETRICS
Key Color A/W 21/22
Golden Harvest Why is it key? Golden Harvest offers a warmer update on beige, which has been a big story for menswear and womens wear over the past year. Neutrals had some of the highest out-of-stock levels among women's trend-led apparel in S/S 19, which suggests core styles are gaining popularity in a fashion context. Golden Harvest will be a great tone to capitalize on this shift. How to use it: This will be a natural fit for denim, jersey and classics such as trench coats, as well as accessories. For interiors, it will work well for upholstered furniture, wall colors, bedrooms, bathrooms and tableware.
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TARTAN
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DOTS 35
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Boudoir Blooms
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PLAYFUL
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Camo Hybrids With Camo remaining a staple for menswear, abstracted hybrids in natural khaki colors emerge for transitional drops, with broad appeal. Buy into prints that combine an artistic hand with floral motifs or animal markings for men's shirts and work-wear and women's separates.
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