COLUMBIA, MO FOREST VILLAGE & WOODLAKE
STATE COLLEGE, PA
GRINDSTONE CANYON
TREMONT STUDENT LIVING
GRAYSON COTTAGES
THE BRYN
BATON ROUGE, LA THE VILLAS AT RIVERBEND THE LODGES AT 777
THE OLIVER THE ARMSTRONG
BIRMINGHAM, AL THE ALDEN
TUSCALOOSA, AL PARKER 301
KALAMAZOO, MI THE WYATT
EAST LANSING, MI 25 EAST
BLOOMINGTON, IN THE MONROE
GREENVILLE, NC THE DAVIS THE BOWER
COLUMBIA, SC
THE SABAN 19 PORTFOLIO CASE STUDY In late 2016, Campus Advantage took on a $1.2 billion acquisition consisting of 19 properties that would be added to their portfolio in three stages. Catalyst was enlisted to conduct background research and provide recommendations for rebranding efforts, and then execute all necessary updates. In less than six weeks, Catalyst had completed all the necessary rebrands and continues to assist Campus Advantage into 2017 as they strategically roll out the new brands in their respective markets. When managing a large-scale acquisition with rebrands and marketing efforts, everything starts with an efficient, aggressive, and strategic plan. Set goals and priorities — and don’t neglect existing clients. Catalyst began their role in the acquisition process with portfolio-wide rebranding efforts. This included new names, logos, temporary collateral, Campus Advantage-branded landing pages, and digital marketing campaigns to encourage immediate leasing. Soon after, Catalyst developed more comprehensive marketing materials, launched permanent websites, and planned reveal parties with a signing/renewal focus for each property. With a focus on exciting changes and updates, the parties and rebranding served as a leasing boost when strategically released in their respective markets. After the first round of reveal events, over 200 leases were signed.
21 OAKS REDTAIL ON THE RIVER
TALLAHASSEE, FL TORCHLIGHT
Throughout the process, Catalyst has shown an undeniable knack for developing a streamlined plan — and implementing it — for a large portfolio acquisition that so often entails contractual obligations to meet fast timelines. It has been clear at each stage that Catalyst has a holistic understanding of not only the student marketing industry, but also the business needs and processes of property management as new projects, tasks, and portfolios come around. If your company is adding onto your portfolio by one property or many, working on a new development, establishing an identity, or just wanting to improve leasing numbers, don’t do it alone. Contact Catalyst to find out how we can help your company or property.
FOREST VILLAGE & WOODLAKE COLUMBIA, MISSOURI
FOREST VILLAGE & WOODLAKE
MEANING Forest Village & Woodlake did not undergo a rename as part of the Saban property transition.
COLOR PALETTE AND PATTERN
TYPOGRAPHY Headlines Gotham Bold ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz
Subheads Gotham Light ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz
Body Copy Neutraface Text ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz
Script/Accent FRONTAGE OUTLINE ABCDEFGHIJKLNOP QRSTUVWXYZ
EXAMPLE STOCK IMAGERY
SALES SHEET
TOP 5
Reasons to Call Forest Village & Woodlake Your Home
APARTMENT LIFE
Nestled among beautiful trees and ponds, just a short
Under new management Swimming pool with sundeck
drive from the University of Missouri, Forest Village & Woodlake is ideally located with everything residents want and need. Now under new management with
Pet-friendly community with on-site dog park
updated features, Forest Village & Woodlake is the
Located on exclusive stocked catch-and-release lakes
perfect place for anyone looking to live beyond typical
Award-winning Students First™ program
apartment living in Columbia. Throw a line in one of our fully stocked fishing lakes. Relax and grill out by the pool, or play with your dog in our on-site dog park. At
3001 South Providence Road Columbia, MO 65203 (573) 303-9442 www.forestvillagewoodlake.com
FOREST VILLAGE & WOODLAKE
Forest Village & Woodlake, residents enjoy convenient, stress-free living with all the amenities necessary to enjoy life in Columbia, Missouri.
WEBSITE
FOREST VILLAGE & WOODLAKE BRANDED COLLATERAL
www.forestvillagewoodlake.com
BROCHURE
E V IL LAG FO R ES T LA K E & WO O D
Close to the city, close to nature.
munity m o c l a i c A so ew. with a vi N ea r t Li vi ng A p ar tm en n Co lu m b ia Rel axed ow nt d D ow M iz zo u an
Nestled among beautiful trees and ponds, just a short drive from the University of Missouri, Forest Village & Woodlake is ideally located with everything residents want and need. Now under new management with updated features, Forest Village & Woodlake is the perfect place for anyone looking to live beyond typical apartment living in Columbia. Throw a line in one of our fully stocked fishing lakes. Relax and grill out by the pool, or play with your dog in our on-site dog park. At Forest Village & Woodlake, residents enjoy convenient, stress-free living with all the amenities necessary to enjoy life in Columbia, Missouri.
PAPER SYSTEM
FOREST VILLAGE & WOODLAKE FOREST VILLAGE & WOODLAKE
3001 SOUTH PROVIDENCE ROAD COLUMBIA, MO 65203
FIRST LAST
GENERAL MANAGER (573) 443-4526 NAME@FORESTVILLAGEWOODLAKE.COM
3001 SOUTH PROV IDENCE ROAD, COLUM BIA, M O 65203 | (573) 4 4 3-4 52 6 FORESTV IL L AGEWOODL AK E.COM |
FOREST VILLAGE & WOODLAKE
3001 SOUTH PROVIDENCE ROAD COLUMBIA, MO 65203 FORESTVILLAGEWOODLAKE.COM
EVENT PHOTOS
FOREST VILLAGE & WOODLAKE REVEAL CAMPAIGN
CAMPAIGN THEME For their reveal event, Forest Village & Woodlake requested a food truck theme. Residents and prospects were encouraged to visit the clubhouse for “good food and great deals!” CAMPAIGN ART EXAMPLES
Join Us for a
Join Us for a
PARTY
PARTY
WE’RE CELEBRATING WITH
WE’RE CELEBRATING WITH
good food
AND
great deals!
good food
AND
great deals!
Friday, January 20th
Friday, January 20th
Stop by the Forest Village clubhouse from 4-8 p.m. for a free biscuit from the Ozark Mountain Biscuit Co. truck, or call from your apartment and we’ll deliver! Anyone who signs a lease during the event will have all signing fees waived, and the first 20 to sign will receive a $100 gift card. Plus, everyone who signs will be entered to win a $500 Visa gift card!
Stop by the Forest Village clubhouse from 4-8 p.m. for a free biscuit from the Ozark Mountain Biscuit Co. truck, or call from your apartment and we’ll deliver! Anyone who signs a lease during the event will have all signing fees waived, and the first 20 to sign will receive a $100 gift card. Plus, everyone who signs will be entered to win a $500 Visa gift card!
RSVP with promo code BISCUITSNDEALS at forestvillagewoodlake.com/foodtruck.
RSVP with promo code BISCUITSNDEALS at forestvillagewoodlake.com/foodtruck.
3001 SOUTH PROVIDENCE ROAD, COLUMBIA, MO 65203 | (573) 443-4526 |
3001 SOUTH PROVIDENCE ROAD, COLUMBIA, MO 65203 | (573) 443-4526 |
COLUMBIA,
GRINDSTONE CANYON COLUMBIA, MISSOURI
MISSOURI
MEANING Grindstone Canyon did not undergo a rename as part of the Saban property transition.
COLOR PALETTE AND PATTERN
TYPOGRAPHY Headlines Montserrat Bold ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz
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Body Copy Avenir Book ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz
Script/Accent HOMESTEAD ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz
EXAMPLE STOCK IMAGERY
SALES SHEET
GRIND STONE CANYON COLUMBIA,
MISSOURI
STUDENT APARTMENTS
NEAR THE MIZZOU CAMPUS With the beautiful woods of the Grindstone Nature Area and the University of Missouri campus in its backyard, Grindstone Canyon gives students the best of both worlds. Now under new management with updated features, Grindstone Canyon is the perfect place for Mizzou students looking to live beyond typical student housing. Hang out in your own individual room in a spacious apartment, or catch a movie with friends in the updated movie theater. Relax by the pool, or buckle down on studying in our business center and computer lab. At Grindstone Canyon, students enjoy convenient, stress-free living with all the amenities necessary to achieve success now and in the future.
TOP 5 REASONS
TO CALL GRINDSTONE CANYON HOME UNDER NEW MANAGEMENT
ONE
A TOUCH
OF NATURE.
A TON OF MIZZOU PRIDE.
T WO PROPERTY SHUTTLE TO THE MU CAMPUS
THREE
VISIT US ONLINE AT GRINDSTONECANYON.COM
UPGRADED 24-HOUR BUSINESS CENTER WITH IMACS AND FREE PRINTING
AWARD-WINNING STUDENTS FIRSTâ„¢
PROGRAM UPGRADED 24-HOUR, STATE-OF-THE-ART FITNESS CENTER WITH STRENGTH EQUIPMENT, CARDIO MACHINES, AND FREE WEIGHTS
FIVE
FOUR
VISIT US ONLINE AT GRINDSTONECANYON.COM 3101 O L D U.S. HIGHWAY 63 SO UTH, CO LUMBIA, MO 652 01 | (573) 303-94 54 |
WEBSITE
GRINDSTONE CANYON BRANDED COLLATERAL
www.grindstonecanyon.com
BROCHURE
MODERN STUDENT
APARTMENTS
IN THE HEART OF THE GRINDSTONE NATURE AREA With the beautiful woods of the Grindstone Nature Area and the University of Missouri campus in its backyard, Grindstone Canyon gives students the best of both worlds. Now under new management with updated features, Grindstone Canyon is the perfect place for Mizzou students looking to live beyond typical student housing. Hang out in your own individual room in a spacious apartment, or catch a movie with friends in the updated movie theater. Relax by the pool, or buckle down on studying in our business center and computer lab. At Grindstone Canyon, students enjoy convenient, stress-free living with all the amenities necessary to achieve success now and in the future.
GRINDSTONECANYON.COM
PAPER SYSTEM 3101 OLD U.S. HIGHWAY 63 SOUTH, COLUMBIA, MO 65201 | (573) 256-7897 | GRINDSTONECANYON.COM |
GRIND STONE CANYON COLUMBIA,
MISSOURI
GRIND STONE CANYON
3101 OLD U.S. HIGHWAY 63 SOUTH, COLUMBIA, MO 65201
GRIND GRIND
FIRST LAST
CANY CANYONN
3101 OLD U.S. HIGHWAY 63 SOUTH COLUMBIA, MO 65201 GRINDSTONECANYON.COM
STONE STONE O COLUMBIA,
3101 OLD U.S. HIGHWAY 63 SOUTH, COLUMBIA, MO 65201 | (573) 256-7897 | GRINDSTONECANYON.COM |
MISSOURI
LEASING MANAGER
(573) 256-7897 NAME@GRINDSTONECANYON.COM
EVENT PHOTOS
GRINDSTONE CANYON REVEAL CAMPAIGN
CAMPAIGN THEME Grindstone Canyon’s reveal event centered around a VIP theme to generate a sense of elegance and excitement. The headline for this campaign was “Glitz and Glamour at Grindstone Canyon.� CAMPAIGN ART EXAMPLES
WE’RE ROLLING OUT THE RED CARPETŽ AND YOU’RE INVITED
WE’RE ROLLING OUT THE RED CARPETŽ AND YOU’RE INVITED
AND
AND
AT GRINDSTONE CANYON
AT GRINDSTONE CANYON
We’re celebrating exciting new changes at Grindstone Canyon, and you’re invited. Walk the red carpet and enjoy VIP treatment with a live DJ, amazing prizes, delectable food, and great leasing deals.
We’re celebrating exciting new changes at Grindstone Canyon, and you’re invited. Walk the red carpet and enjoy VIP treatment with a live DJ, amazing prizes, delectable food, and great leasing deals.
JANUARY FROM – P M
JANUARY FROM – P M
RSVP using promo code VIPSONLY at grindstonecanyon.com/VIP to get on the list!
RSVP using promo code VIPSONLY at grindstonecanyon.com/VIP to get on the list!
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GRAYSON COTTAGES COLUMBIA, MISSOURI
MEANING “Grayson” is an elegant name that matches not only the upscale feel of the property, but the muted color scheme of the individual cottages.
COLOR PALETTE AND PATTERN
TYPOGRAPHY Headlines Geared Slab Bold ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz
Subheads Gotham Bold ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz
Body Copy Gotham Book ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz
Script/Accent Grand Hotel ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz
EXAMPLE STOCK IMAGERY
SALES SHEET
TOP 5 REASONS TO LIVE AT
Under New Management
COZY COTTAGE-STYLE APARTMENTS FOR MIZZOU STUDENTS.
Award-Winning Students Firstâ„¢ Program
Located just minutes from the University of Missouri, Grayson Cottages is the perfect place for Mizzou students to call home. With a variety of floor plans available, our cottage-style homes and vibrant community were designed with students in mind. Our modern and updated interiors include hardwood-style flooring and fully equipped kitchens. At Grayson Cottages, students can enjoy convenient, stress-free living with all the amenities necessary to achieve success now and in the future.
Fully Equipped Kitchens with Granite Countertops and Stainless Steel Appliances Updated 24-Hour Business Center with iMacs and Free Printing Convenient Location with a Dedicated Resident Shuttle to the Mizzou Campus
2400 E. NIFONG BLVD. | COLUMBIA, MO 65201 | (573) 303-9415 | GRAYSONCOTTAGES.COM |
WEBSITE
GRAYSON COTTAGES BRANDED COLLATERAL
www.graysoncottages.com
BROCHURE
A NEIGHBORHOOD OF COZY STUDENT COTTAGES
Located just minutes from the University of Missouri, Grayson Cottages is the perfect place for Mizzou students to call home. With a variety of floor plans available, our cottage-style homes and vibrant community were designed with students in mind. Our modern and updated interiors include hardwood-style flooring and fully equipped kitchens. At Grayson Cottages, students can enjoy convenient, stress-free living with all the amenities necessary to achieve success now and in the future.
PAPER SYSTEM
2400 E. NIFONG BLVD. | COLUMBIA, MO 65201 | (573) 256-0070 | GRAYSONCOTTAGES.COM
2400 E. NIFONG BLVD. | COLUMBIA, MO 65201 | (573) 256-0070 | GRAYSONCOTTAGES.COM
FIRST LAST LEASING MANAGER
(573) 256-0070 NAME@GRAYSONCOTTAGES.COM 2400 E. NIFONG BLVD. COLUMBIA, MO 65201 GRAYSONCOTTAGES.COM
EVENT PHOTOS
GRAYSON COTTAGES REVEAL CAMPAIGN
CAMPAIGN THEME Grayson Cottages’ VIP reveal event featured a live DJ, big prizes, and even a red carpet. The headline for this campaign was “It’s Time to Party Like a VIP,” and the art was designed to create a sense of luxury. CAMPAIGN ART EXAMPLES
19
th
JAN.
Get a Taste of VIP Treatment at Our Red Carpet Reveal Party!
19
th
JAN.
Get a Taste of VIP Treatment at Our Red Carpet Reveal Party!
We’re celebrating exciting new changes at The Cottages of Columbia, and you’re invited. On January 19 from 4-8 p.m., enjoy VIP treatment with a live DJ, amazing prizes, delectable food, and great leasing deals!
We’re celebrating exciting new changes at The Cottages of Columbia, and you’re invited. On January 19 from 4-8 p.m., enjoy VIP treatment with a live DJ, amazing prizes, delectable food, and great leasing deals!
RSVP today using promo code VIPSTATUS at thecottagesofcolumbia.com/VIP!
RSVP today using promo code VIPSTATUS at thecottagesofcolumbia.com/VIP!
2400 E. NIFONG BLVD., COLUMBIA, MO 65201 (573) 256-0070 |
2400 E. NIFONG BLVD., COLUMBIA, MO 65201 (573) 256-0070 |
PARKER 301 TUSCALOOSA, ALABAMA
MEANING “Parker” is a popular name in Alabama, consistently ranking in the top 100 baby names each year. “301” is the street number for the property.
COLOR PALETTE AND PATTERN
TYPOGRAPHY Headlines Open Sans Bold ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz
Subheads Montserrat Bold ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz
Body Copy Raleway Book ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz
Script/Accent Everglow ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz
EXAMPLE STOCK IMAGERY
SALES SHEET
TOP 5 REASONS
TO CALL PARKER 301 HOME
YOUR
SWEET HOME
1
2
3
ATALABAMA ALABAMA AT Under new management
Parker 301 offers students everything they need to make Tuscaloosa their home sweet home. Individual bedrooms and bathrooms with updated interiors and finishes, pet-friendly apartments, and a short walk to the University of Alabama campus are all part of what makes Parker 301 the perfect choice for students looking to get the most out of their college years.
Amazing outdoor amenities: pool with sundeck, sand volleyball court, and tennis court
4 Stop by to visit with our new management, and tour the variety of floor plans and beautiful grounds. At Parker 301, students enjoy convenient, stress-free living with all the amenities necessary to achieve success now and in the future.
Pet-friendly community
Upgraded units with hardwoodstyle flooring and fully equipped kitchens with granite countertops
5
Award-winning Students Firstâ„¢ program
LIVEPARKER301.COM 301 HELEN KELLER BLVD., TUSCALOOSA, AL 35404 | (205) 554-1556 | LIVEPARKER301.COM |
WEBSITE
PARKER 301 BRANDED COLLATERAL
www.liveparker301.com
BROCHURE
Parker 301 offers students everything they need to make Tuscaloosa their home sweet home. Individual bedrooms and bathrooms with updated interiors and finishes, pet-friendly apartments, and a short walk to the University of Alabama campus are all part of what makes Parker 301 the perfect choice for students looking to get the most out of their college years. Stop by to visit with our new management, and tour the variety of floor plans and beautiful grounds. At Parker 301, students enjoy convenient, stress-free living with all the amenities necessary to achieve success now and in the future.
YOUR
SWEET HOME
AT ALABAMA
PAPER SYSTEM
3
3
301 HELEN KELLER BLVD. TUSCALOOSA, AL 35404 (205) 554-1556 LIVEPARKER301.COM
3 301 HELEN KELLER BLVD. TUSCALOOSA, AL 35404 (205) 554-1556 LIVEPARKER301.COM
FIRST LAST LEASING MANAGER
(205) 554-1556 NAME@LIVEPARKER301.COM 301 HELEN KELLER BLVD. TUSCALOOSA, AL 35404 LIVEPARKER301.COM
EVENT PHOTOS
PARKER 301 REVEAL CAMPAIGN
CAMPAIGN THEME To celebrate their Southern roots and new name, Parker 301 threw a Boots and BarbeCue themed reveal party. Residents were encouraged to “bring the bowties,” while the property provided barbeCue, live music, and prizes. CAMPAIGN ART EXAMPLES
WE’LL BRING THE BOWTIES
WE’LL BRING THE BOWTIES
Y OU E N J OY T H E
YOU ENJOY THE
WE’RE CELEBRATING THE NEW YEAR
WE’RE CELEBRATING THE NEW YEAR
WITH A NEW NAME!
WITH A NEW NAME!
Join us as we celebrate with a BBQ and Bowties Party on January 19 from 4–8 p.m. We’re giving away awesome prizes like an Apple Watch, a Fitbit Charge, gift cards, and more. Come hang out with DJ Too Kold, grab a plate of barbecue, and help us celebrate an exciting new year!
Join us as we celebrate with a BBQ and Bowties Party on January 19 from 4–8 p.m. We’re giving away awesome prizes like an Apple Watch, a Fitbit Charge, gift cards, and more. Come hang out with DJ Too Kold, grab a plate of barbecue, and help us celebrate an exciting new year!
RSVP today using promo code NEWYEARNEWNAME at livecampusway.com/bbq.
RSVP today using promo code NEWYEARNEWNAME at livecampusway.com/bbq.
THURSDAY
THURSDAY
JANUARY
19
4:00 P.M. TO 8:00 P.M.
JANUARY
301 Helen Keller Blvd. Tuscaloosa, AL 35404 (205) 554-1556 |
19
4:00 P.M. TO 8:00 P.M.
301 Helen Keller Blvd. Tuscaloosa, AL 35404 (205) 554-1556 |
COLUMBIA COMPETITORS FOREST VILLAGE & WOODLAKE
COLUMBIA,
MISSOURI
TUSCALOOSA COMPETITORS
THE VILLAS AT RIVERBEND BATON ROUGE, LOUISIANA
MEANING “Villas” is an upscale synonym for “cottages”. In addition, the property is located right across the street from a curve in the Mississippi River.
COLOR PALETTE AND PATTERN
TYPOGRAPHY Headlines SWISTBLNK MONTHOERS ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz
Subheads Montserrat Bold ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz
Body Copy Raleway Book ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz
Script/Accent Geared Slab Bold ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz
EXAMPLE STOCK IMAGERY
SALES SHEET
tO LIve at T H E VI L LAS AT R I VE R B E ND
1 Under new management
2
Valet trash at your doorstep
3
Wi-Fi available throughout the community
lIve BeyOND the nORm. Just down the street from Louisiana State University, you’ll find The Villas at Riverbend student apartments. With a prime location next to the Mississippi River and just minutes from campus, The Villas at Riverbend is the perfect place for LSU students looking to live beyond typical student housing. Take advantage of our community amenities like our 24-hour clubhouse and outdoor gathering pavilion, or enjoy the solitude of your own individual room in a spacious apartment. Stop by and visit our new management, and tour the updated features within our beautiful grounds. At The Villas at Riverbend, students enjoy convenient, stress-free living with all the amenities necessary to achieve success now and in the future.
4
Award-winning Students First™ program
5
Enjoy peace of mind in our fully gated community
5689 RIVER ROAD | BATON ROUGE, LA 70820 | (225) 364-2922 | THEVILLASATRIVERBEND.COM |
WEBSITE
THE VILLAS AT RIVERBEND BRANDED COLLATERAL
www.thevillasatriverbend.com
BROCHURE
Just down the street from Louisiana State University, you’ll find The Villas at Riverbend student apartments. With a prime location next to the Mississippi River and just minutes from campus, The Villas at Riverbend is the perfect place for LSU students looking to live beyond typical student housing. Take advantage of our community amenities like our 24-hour clubhouse and outdoor gathering pavilion, or enjoy the solitude of your own individual room in a spacious apartment. Stop by and visit our new management, and tour the updated features within our beautiful grounds. At The Villas at Riverbend, students enjoy convenient, stress-free living with all the amenities necessary to achieve success now and in the future.
PAPER SYSTEM
5689 RIVER ROAD, BATON ROUGE, LA 70820
llIve Ive BBeyOND eyOND ey OND the nnORm. ORm OR FIRST LAST
LEASING MANAGER
5689 RIVER ROAD | BATON ROUGE, LA 70820 | (225) 364-2922 | THEVILLASATRIVERBEND.COM |
NAME@THEVILLASATRIVERBEND.COM 5689 RIVER ROAD | BATON ROUGE, LA 70820 P: (225) 364-2922 THEVILLASATRIVERBEND.COM
THE LODGES AT 777 BATON ROUGE, LOUISIANA
MEANING “Lodges” is a synonym for “cottages”. In addition, it draws ties to the cozy feeling and wood accents in the clubhouse and individual homes. “777” is the street number for the property.
COLOR PALETTE AND PATTERN
TYPOGRAPHY Headlines BEBAS NEUE ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz
Subheads shorelines script bold ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz
Body Copy Avenir Book ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz
Script/Accent SANS CULOTTES ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz
EXAMPLE STOCK IMAGERY
SALES SHEET
FAR FROM ORDINARY. COZY LAKESIDE LODGES DESIGNED FOR LSU STUDENTS. The Lodges at 777 student apartments are close to campus, but far from ordinary, making them perfect for students looking to live beyond typical student apartments. With community features like outdoor gathering pavilions, a hammock garden,, and an on-site dog park, The Lodges at 777 offers LSU students a comfortable and vibrant place to call home. The variety of floor plans and styles of lodges let students choose a home that fits their personality and lifestyle. Stop by to visit with our new management, and tour the welcoming features within our beautiful grounds. At The Lodges at 777, students enjoy convenient, stress-free living with all the amenities necessary to achieve success now and in the future.
top5 5reasons reasons top
TO CALL THE LODGES AT 777 HOME
Under new management
Resort-style pool with a sundeck overlooking the lake
Learn more at
THELODGES777.COM
777 BEN HUR RD., BATON ROUGE, LA 70820 (225) 663-6477 · THELODGES777.COM
777 the lodges at
Bring your furry friend — we’re pet friendly!
Award-winning Students First™ program
Two-story clubhouse with multiple fitness centers, gaming areas, and study lounges
WEBSITE
THE LODGES AT 777 BRANDED COLLATERAL
www.thelodges777.com
777 the lodges at
BROCHURE
close to campus, FAR FROM ORDINARY The Lodges at 777 student apartments are close to campus, but far from ordinary, making them perfect for students looking to live beyond typical student apartments. With community features like outdoor gathering pavilions, a hammock garden, and an on-site dog park, The Lodges at 777 offers LSU students a comfortable and vibrant place to call home. The variety of floor plans and styles of lodges let students choose a home that fits their personality and lifestyle. Stop by to visit with our new management, and tour the welcoming features within our beautiful grounds. At The Lodges at 777, students enjoy convenient, stress-free living with all the amenities necessary to achieve success now and in the future.
777
PAPER SYSTEM
777 the lodges at
777 BEN HUR RD., BATON ROUGE, LA 70820 · (225) 663-6477 · THELODGES777.COM ·
777
777 BEN HUR RD., BATON ROUGE, LA 70820 · (225) 663-6477 · THELODGES777.COM ·
777 the lodges at
777 BEN HUR RD. BATON ROUGE, LA 70820
777 777 the lodges at
FIRST LAST
LEASING MANAGER (225) 663-6477 NAME@THELODGES777.COM 777 BEN HUR RD. BATON ROUGE, LA 70820 THELODGES777.COM
OLI
THE OLIVER BATON ROUGE, LOUISIANA
MEANING Named for King Oliver, a popular jazz musician from Louisiana.
COLOR PALETTE AND PATTERN
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Subheads Gotham Bold ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz
Body Copy Gotham Book ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz
Script/Accent Grand Hotel ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz
EXAMPLE STOCK IMAGERY
SALES SHEET
full of Louisiana
RHYTHM FEATURING UPDATED APARTMENTS, UNBEATABLE AMENITIES, AND ALL THAT JAZZ.
OLI
The Oliver student apartments are close to campus and feature the rhythm and roots Louisiana is known for. With updated apartment features and community amenities like our 24-hour clubhouse, swimming pool, and outdoor sport courts, students can soak up the history and culture of LSU without the hassle of on-campus housing. Stop by to visit with our new management, and tour the welcoming features within our beautiful grounds. At The Oliver, students enjoy convenient, stress-free living with all the amenities necessary to achieve success now and in the future.
TOP 5 REASONS TO CALL THE OLIVER HOME • Resort-style swimming pool with oversize hot tub • 24-hour, state-of-the-art fitness center with strength equipment, cardio machines, and free weights • 24-hour business center with iMacs and free printing • Award-winning Students First™ program • Under new management
CONTACT US TODAY FOR CURRENT LEASING SPECIALS! 4500 BURBANK DRIVE, BATON ROUGE, LA 70820 | (225) 768-7172 | LIVETHEOLIVER.COM |
WEBSITE
THE OLIVER BRANDED COLLATERAL
www.livetheoliver.com
BROCHURE
STUDENT LIVING WITH
RHYTHM
AND SOUL. The Oliver student apartments are close to campus and feature the rhythm and roots Louisiana is known for. With updated apartment features and community amenities like our 24hour clubhouse, swimming pool, and outdoor sport courts, students can soak up the history and culture of LSU without the hassle of oncampus housing. Stop by to visit with our new management, and tour the welcoming features within our beautiful grounds. At The Oliver, students enjoy convenient, stress-free living with all the amenities necessary to achieve success now and in the future.
OLI PAPER SYSTEM
OLI
OLI
4500 BURBANK DRIVE BATON ROUGE, LA 70820 LIVETHEOLIVER.COM
FIRST LASTNAME GENERAL MANAGER
(225) 768-7172 NAME@LIVETHEOLIVER.COM
4500 BURBANK DRIVE, BATON ROUGE, LA 70820 (225) 768-7172 | LIVETHEOLIVER.COM |
OLI
4500 BURBANK DRIVE BATON ROUGE, LA 70820 LIVETHEOLIVER.COM
ARMS
THE ARMSTRONG BATON ROUGE, LOUISIANA
MEANING Named for Louis Armstrong, a popular jazz musician from Louisiana.
COLOR PALETTE AND PATTERN
TYPOGRAPHY Headlines Sierra Madre ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz
Subheads Gotham Bold ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz
Body Copy Gotham Book ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz
Script/Accent Grand Hotel ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz
EXAMPLE STOCK IMAGERY
SALES SHEET
student apartments
WITH SOUL SCHEDULE A TOUR OF THE ARMSTRONG, NOW LEASING FOR 2017.
ARMS
The Armstrong student apartments are close to campus and full of Louisiana soul, making them the perfect choice for LSU students. With community features like modern apartment interiors and a 24-hour clubhouse, LSU students will find not just a place to live, but a place to feel at home. Stop by to visit with our new management, and tour the jazzed-up features within our beautiful grounds. At The Armstrong, students enjoy convenient, stress-free living with all the amenities necessary to achieve success now and in the future.
TOP 5 REASONS
TO CALL THE ARMSTRONG HOME • Under new management • Amazing outdoor amenities: pool with sundeck, sand volleyball court, and tennis court • 24-hour state-of-the-art fitness center with strength equipment, cardio machines, and free weights • 24-hour business center with iMacs and free printing • Award-winning Students First™ program ‘ CONTACT US TODAY FOR CURRENT LEASING SPECIALS! 4600 BURBANK DRIVE, BATON ROUGE, LA 70820 | (225) 767-5585 | LIVETHEARMSTRONG.COM |
WEBSITE
THE ARMSTRONG BRANDED COLLATERAL
www.livethearmstrong.com
BROCHURE
STUDENT APARTMENTS
WITH SOUL. The Armstrong student apartments are close to campus and full of Louisiana soul, making them the perfect choice for LSU students. With community features like modern apartment interiors and a 24-hour clubhouse, LSU students will find not just a place to live, but a place to feel at home. Stop by to visit with our new management, and tour the jazzed-up features within our beautiful grounds. At The Armstrong, students enjoy convenient, stressfree living with all the amenities necessary to achieve success now and in the future.
ARMS PAPER SYSTEM
ARMS
ARMS
4600 BURBANK DRIVE BATON ROUGE, LA 70820 LIVETHEARMSTRONG.COM
FIRST LASTNAME GENERAL MANAGER
(225) 767-5585 NAME@LIVETHEARMSTRONG.COM
4600 BURBANK DRIVE, BATON ROUGE, LA 70820 (225) 767-5585 | LIVETHEARMSTRONG.COM |
ARMS
4600 BURBANK DRIVE BATON ROUGE, LA 70820 LIVETHEARMSTRONG.COM
EVENT PHOTOS
BATON ROUGE MARKET REVEAL CAMPAIGN
CAMPAIGN THEME The Baton Rouge market hosted three reveal parties, all with the same Mardi Gras celebration theme. Students were encouraged to visit a shared landing page and take a quiz to decide which party they should attend. CAMPAIGN ART EXAMPLES
PICK A
PICK A
PARTY,
HOME!
COME CELEBRATE, MARDI GRAS STYLE, AT THE PERFECT HOME FOR YOU! VISIT STUDENTLIVINGBATONROUGE.COM TO TAKE OUR QUIZ AND LEARN MORE.
Check out The Cottages of Baton Rouge! This upscale, social community features lodge-style apartments that are close to LSU, but far from ordinary.
JOIN US JANUARY 20 FROM 4–8 P.M.!
& Celebrate with Burbank Commons and University Crescent! Centrally located in Baton Rouge, these two communities are being newly renovated and offer tons of outdoor community amenities.
JOIN US JANUARY 19 FROM 4–8 P.M.!
Visit us at The Villas at Riverbend! These villa-style apartments right off the river offer amazing amenities within a laid-back, cozy community.
JOIN US JANUARY 20 FROM 4–8 P.M.!
OLI
ARMS
BATON ROUGE COMPETITORS
21 OAKS COLUMBIA, SOUTH CAROLINA
MEANING “21” is the street number for the property. “Oaks” is part of the original property name.
COLOR PALETTE AND PATTERN
TYPOGRAPHY Headlines Merit ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz
Subheads Museo Slab ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz
Body Copy Museo Sans 330 ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz
Script/Accent HAYMAKER ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz
EXAMPLE STOCK IMAGERY
SALES SHEET
LIVE WITH THE USC STADIUM
IN YOUR BACKYARD
TOP 5 REASONS
TO CALL 21 OAKS HOME
OFF-CAMPUS APARTMENTS NEAR USC AND WILLIAMS-BRICE STADIUM Never miss a Gamecocks game day with an apartment just steps away from the University of South Carolina’s stadium. The 21 Oaks community features updated apartments, student-focused community features, and an unbeatable location right around the corner from both campus and Williams-Brice Stadium. 21 Oaks is fully equipped to help students succeed with 24-hour study rooms, business centers, and shuttles to campus, while also providing an engaging social community that feels homey and welcoming. Stop by and visit with our new management, and tour the exciting new updates in our community. At 21 Oaks, students enjoy convenient, stress-free living with all the amenities necessary to achieve success now and in the future.
Swimming pool with hot tub and sundeck Pet friendly with on-site dog park 24-hour, state-of-the-art fitness center and yoga/Pilates studio Award-winning Students First™ program
VISIT US
Under new management
ONLINE AT LIVE21OAKS.COM
VISIT US ONLINE AT LIVE21OAKS.COM 21 NAT IONA L G UA RD ROA D, C OLU M BI A , S C 2920 1 | ( 8 0 3 ) 25 2-263 4 |
WEBSITE
21 OAKS BRANDED COLLATERAL
www.live21oaks.com
BROCHURE
LIVE21OAKS.COM
FEATURES FOR STUDENT SUCCESS
AND FAN FAVORITES
PAPER SYSTEM
21 NATIONAL GUARD ROAD, COLUMBIA, SC 29201 | (803) 252-2634 | LIVE21OAKS.COM |
21 NATIONAL GUARD ROAD COLUMBIA, SC 29201
FIRST LAST LEASING MANAGER (803) 252-2634 NAME@LIVE21OAKS.COM 21 NATIONAL GUARD ROAD COLUMBIA, SC 29201 LIVE210AKS.COM
EVENT PHOTOS
21 OAKS REVEAL CAMPAIGN
CAMPAIGN THEME 21 Oaks hosted a tailgate-themed reveal party, complete with free food, outdoor games, and a big concert giveaway. The headline for this event was “Tailgate and Celebrate.” CAMPAIGN ART EXAMPLES
Grill & Chill Before the Big Reveal
Grill & Chill Before the Big Reveal
TAILGATE
TAILGATE
AND
CELEBRATE
AND
CELEBRATE
MARCH
MARCH
21
21
4-8 P.M.
4-8 P.M.
Join us March 21 for a celebration of exciting new changes coming to University Oaks! We’ll be tailgating from 4–8 p.m. with delicious food, a live DJ, and all the best tailgate games. Stop by to try your hand at cornhole, and enter to win prizes like a
Join us March 21 for a celebration of exciting new changes coming to University Oaks! We’ll be tailgating from 4–8 p.m. with delicious food, a live DJ, and all the best tailgate games. Stop by to try your hand at cornhole, and enter to win prizes like a
Meet & Greet VIP package to a Chainsmokers concert!
Meet & Greet VIP package to a Chainsmokers concert!
RSVP using promo code TAILGATEPARTY 21 National Guard Road, Columbia, SC 29201 803-252-2634 | www.uoaks.com |
RSVP using promo code TAILGATEPARTY 21 National Guard Road, Columbia, SC 29201 803-252-2634 | www.uoaks.com |
REDTAIL ON THE RIVER COLUMBIA, SOUTH CAROLINA
MEANING “Redtail” is a nod to the University of South Carolina mascot, the Gamecock, while “River” highlights the property’s close proximity to the Congaree River.
COLOR PALETTE AND PATTERN
TYPOGRAPHY Headlines Sierra Madre ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz
Subheads Gotham Bold ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz
Body Copy Gotham Book ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz
Script/Accent Grand Hotel ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz
EXAMPLE STOCK IMAGERY
SALES SHEET
TOP 5 REASONS
Welcome home to student life on the river OFF-CAMPUS APARTMENTS WITH UNBEATABLE AMENITIES AND A PRIME LOCATION Enjoy the best of Columbia with a home in the River District and only a short distance from class. Redtail on the River is a beautiful student community that features updated apartment interiors plus engaging community amenities like professional barbecue grills, a swimming pool, and sport courts. With a 24-hour business center on site, shuttles to the University of South Carolina, and convenient access to metro lines and nearby colleges, this is the perfect place for students in Columbia. Redtail on the River is designed to help students succeed and dedicated to helping them feel at home. Stop by and visit with our new management, and tour the exciting new updates in our community. At Redtail on the River, students enjoy convenient, stress-free living with all the amenities necessary to achieve success now and in the future. 500 Alexander Road, West Columbia, SC 29169 | (803) 939-9209 | redtailontheriver.com
to Call Redtail on the River Home - ONE Convenient shuttle to campus
- TWO -
Swimming pool with hot tub and sundeck
- THREE -
24-hour, state-of-the-art ďŹ tness center and yoga/Pilates studio
- FOUR -
Award-winning Students First™ program
- FIVE -
Under new management
WEBSITE
REDTAIL ON THE RIVER BRANDED COLLATERAL
www.redtailontheriver.com
BROCHURE
PAPER SYSTEM
500 Alexander Road West Columbia, SC 29169
FIRST LAST Leasing Manager
(803) 939-9209 name@redtailontheriver.com 500 Alexander Road West Columbia, SC 29169 RedtailOnTheRiver.com 500 ALEXANDER ROAD, WEST COLUMBIA, SC 29169 | (803) 939-9209 | REDTAILONTHERIVER.COM |
EVENT PHOTOS
REDTAIL ON THE RIVER REVEAL CAMPAIGN
CAMPAIGN THEME For their reveal event, Redtail on the River requested a steeplechase derby theme. Residents and prospects were encouraged to “race in” for a Derby Open House, and enjoy free food, a hat contest, and horse race games. CAMPAIGN ART EXAMPLES
for Our
for Our
Derby
Derby
PLACE YOUR BETS ON THE BIG ANNOUNCEMENT!
PLACE YOUR BETS ON THE BIG ANNOUNCEMENT!
Bring out your best derby hats and join us for a Steeplechase Derby Open House at Garnet River Walk! Stop by March 22 for a fabulous afternoon with free food, horse race games, a derby hat contest, leasing specials, and a major announcement. You won’t want to miss this! RSVP with promo code GIDDYUP.
Bring out your best derby hats and join us for a Steeplechase Derby Open House at Garnet River Walk! Stop by March 22 for a fabulous afternoon with free food, horse race games, a derby hat contest, leasing specials, and a major announcement. You won’t want to miss this! RSVP with promo code GIDDYUP.
500 Alexander Road, West Columbia, SC 29169 (803) 939-9209 | garnetriverwalk.com |
500 Alexander Road, West Columbia, SC 29169 (803) 939-9209 | garnetriverwalk.com |
tremont STUDENT LIVING
TREMONT STATE COLLEGE, PENNSYLVANIA
MEANING “Tremont” means “hill” or “over the hill,” since Pennsylvania has a very hilly landscape.
COLOR PALETTE AND PATTERN
TYPOGRAPHY Headlines Chalet-LondonNineteenEighty ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz
Subheads Gotham Bold ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz
Body Copy Gotham Book ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz
Script/Accent ASPHALT DISPLAY ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz
EXAMPLE STOCK IMAGERY
Off-Campus Apartments Near Penn State University
Tremont Student Living features a convenient location to Penn State University amid the beauty of the Pennsylvania hills. Students can turn one way and see the beautiful scenery of State College, PA, or go the other way for class at Penn State. Any way you turn from Tremont, you’ll get a taste of Pennsylvania pride. At Tremont, updated features give students a community where they’ll feel at home, and amenities support both their studies and social activities. Spend an afternoon playing sand volleyball or barbecuing with friends, or buckle down and study in our business center. At Tremont, students enjoy convenient, stress-free living with all the amenities necessary to achieve success now and in the future. Stop by and visit with our new management, and tour the exciting new updates in our community!
the
pennsylvania Pride
live in the midst of
top 5 reasons to call tremont home
SALES SHEET
Sport Courts
Swimming Pool with Hot Tub and Sundeck
24-Hour, State-ofthe-Art Fitness Center
Award-Winning Students First™ Program
Now Under New Management
VISIT US TODAY! | 201 VAIRO BLVD., STATE COLLEGE, PA 16803 | (814) 238-4099 | TREMONTSTUDENTLIVING.COM |
WEBSITE
TREMONT BRANDED COLLATERAL
www.tremontstudentliving.com
BROCHURE
live in the midst of
PENNSYLVANIA PRIDE
Tremont Student Living features a convenient location to Penn State University amid the beauty of the Pennsylvania hills. Students can turn one way and see the beautiful scenery of State College, PA, or go the other way for class at Penn State. Any way you turn from Tremont, you’ll get a taste of Pennsylvania pride. At Tremont, updated features give students a community where they’ll feel at home, and amenities support both their studies and social activities. Spend an afternoon playing sand volleyball or barbecuing with friends, or buckle down and study in our business center. At Tremont, students enjoy convenient, stress-free living with all the amenities necessary to achieve success now and in the future. Stop by and visit with our new management, and tour the exciting new updates in our community!
TREMONTSTUDENTLIVING.COM
PAPER SYSTEM
tremont STUDENT LIVING
tremont STUDENT LIVING
2 0 1 VA I R O B LV D . S TAT E C O L L E G E , PA 1 6 8 0 3
FIRST NAME Leasing Manager (814) 238-4099
name@tremontstudentliving.com
tremont STUDENT LIVING
201 VAI RO BLVD., STATE COL L EGE, PA 1 6803 | (81 4 ) 2 38-4 099 | TREM ONTSTUDENTL IV ING.COM |
201 Vairo Blvd. State College, PA 16803 tremontstudentliving.com
EVENT PHOTOS
TREMONT REVEAL CAMPAIGN
CAMPAIGN THEME Similar to 21 Oaks, Tremont Student Living hosted a tailgate-themed reveal party, complete with free food, outdoor games, and big giveaways. Tremont encouraged visitors to stop by their sister property, The Bryn, as well. CAMPAIGN ART EXAMPLES
G RI L L & C H I L L B E FO RE T H E BI G R E VE AL
G R I L L & C HI L L BE FO R E THE BI G REVEAL
TAILGATE CELEBRATE
TAILGATE CELEBRATE
AND
ATE TAILG
WITH
HE OR T N A ELL F AS W E TO WIN C NT N E A M H C AIN T R E ENT AGE! PACK
ATE TAILG
MARCH
29 4-8 P.M.
Join Joinus usMarch March29 29for foraacelebration celebrationof ofexciting excitingnew newchanges changes coming comingto toLions LionsCrossing! Crossing!We’ll We’llbe betailgating tailgatingfrom from4–8 4–8p.m. p.m. with delicious food, a live DJ, and all the best tailgate with delicious food, a live DJ, and all the best tailgategames. games. TheStop first 40 people will receive a $5 gift card! Stop by to by to try your hand at cornhole, and enter to wintry your hand atprize cornhole, and enter to winwait great gift awesome giveaways! We can’t to prizes, see youlike there! baskets, a Beats Pill, and a YETI cooler! RSVP using promo code TAILGATEPARTY 201 Vairo Blvd., State College, PA 16803 (814) 238-4099 | www.lionscrossing.com |
AND
WITH
HE OR T N A ELL F AS W E TO WIN C NT N E A M H C AIN T R E ENT AGE! PACK
MARCH
29 4-8 P.M.
Join Joinus usMarch March29 29for foraacelebration celebrationof ofexciting excitingnew newchanges changes coming comingto toLions LionsCrossing! Crossing!We’ll We’llbe betailgating tailgatingfrom from4–8 4–8p.m. p.m. with delicious food, a live DJ, and all the best tailgate with delicious food, a live DJ, and all the best tailgategames. games. TheStop first 40 people will receive a $5 gift card! Stop by to by to try your hand at cornhole, and enter to wintry your hand atprize cornhole, and enter to winwait great gift awesome giveaways! We can’t to prizes, see youlike there! baskets, a Beats Pill, and a YETI cooler! RSVP using promo code TAILGATEPARTY 201 Vairo Blvd., State College, PA 16803 (814) 238-4099 | www.lionscrossing.com |
THE BRYN STATE COLLEGE, PENNSYLVANIA
MEANING Similar to Tremont, “Bryn” means “hill.”
COLOR PALETTE AND PATTERN
TYPOGRAPHY Headlines Didot ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz
Subheads Gotham Bold ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz
Body Copy Gotham Book ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz
Script/Accent Lilly Belle ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz
EXAMPLE STOCK IMAGERY
SALES SHEET
Top 5 Reasons
TO CALL THE BRYN HOME
OFF-CAMPUS APARTMENTS NEAR PENN STATE UNIVERSITY Within the rolling hills surrounding Penn State University, you’ll find The Bryn student community. At The Bryn, students enjoy the perfect balance of close-to-campus convenience without missing out on the beauty of Pennsylvania’s scenery. These updated apartments and facilities are designed to help students succeed, and social amenities help residents develop a sense of community and a home away from home. Finish up projects or study in peace in our 24-hour business center and study areas, or meet up with friends after class for a game of sand volleyball or an afternoon by the pool. At The Bryn, students enjoy convenient, stress-free living with all the amenities necessary to achieve success now and in the future. Stop by and visit with our new management, and tour the exciting new updates in our community!
The Perfect Home for a Nittany Lion
V I S I T U S O N L I N E AT L I V E T H E B RY N .CO M
1 2 3 4 5
24-HOUR, STATE-OF-THE-ART FITNESS CENTER SWIMMING POOL WITH HOT TUB AND SUNDECK TENNIS COURTS NOW UNDER NEW MANAGEMENT AWARD-WINNING STUDENTS FIRST™ PROGRAM
VISIT US ONLINE AT LIVETHEBRYN.COM 6 0 1 VA I R O B LV D . , S T A T E C O L L E G E , P A 1 6 8 0 3
WEBSITE
THE BRYN BRANDED COLLATERAL
www.livethebryn.com
•
(814) 238-3030
•
BROCHURE
nitt any lion THE
PERFECT
HOME FOR A
Within the rolling hills surrounding Penn State University, you’ll find The Bryn student community. At The Bryn, students enjoy the perfect balance of closeto-campus convenience without missing out on the beauty of Pennsylvania’s scenery. These updated apartments and facilities are designed to help students succeed, and social amenities help residents develop a sense of community and a home away from home. Finish up projects and study in peace in our 24hour business center and study areas, or meet up with friends after class for a game of sand volleyball or an afternoon by the pool. At The Bryn, students enjoy convenient, stress-free living with all the amenities necessary to achieve success now and in the future. Stop by and visit with our new management, and tour the exciting new updates in our community!
PAPER SYSTEM
6 0 1 VA I R O B LV D . S TAT E C O L L E G E , PA 1 6 8 0 3
First Last
LEASING MANAGER (814) 238-3030 NAME@LIVETHEBRYN.COM 6 0 1 VA I R O B LV D . S TAT E C O L L E G E , PA 1 6 8 0 3 LIVETHEBRYN.COM
601 VAIRO BLVD. , STAT E COLLEGE, PA 1 6 8 03 • (8 1 4 ) 238 -3030 • LIV ET HEBRY N.COM •
EVENT PHOTOS
THE BRYN REVEAL CAMPAIGN
CAMPAIGN THEME Similar to 21 Oaks, The Bryn hosted a tailgate-themed reveal party, complete with free food, outdoor games, and big giveaways. The Bryn encouraged visitors to stop by their sister property, Tremont Student Living, as well. CAMPAIGN ART EXAMPLES
G RI L L & C H I L L B E FO RE T H E BI G R E VE AL
G R I L L & C HI L L BE FO R E THE BI G REVEAL
TAILGATE CELEBRATE
TAILGATE CELEBRATE
AND
ATE TAILG
WITH
HE OR T N A ELL F AS W E TO WIN C NT N E A M H C AIN T R E ENT AGE! PACK
AND
ATE TAILG
MARCH
29 4-8 P.M.
WITH
HE OR T N A ELL F AS W E TO WIN C NT N E A M H C AIN T R E ENT AGE! PACK
MARCH
29 4-8 P.M.
Join us March 29 for a celebration of exciting new changes coming to Nittany Crossing! We’ll be tailgating from 4–8 p.m. with delicious food, a live DJ, and all the best tailgate games. The first 40 people will receive a $5 gift card! Stop by to try your hand at cornhole, and enter to win great prizes, like Beats headphones, a gift basket, a Keurig coffee package, and a tailgating grill package!
Join us March 29 for a celebration of exciting new changes coming to Nittany Crossing! We’ll be tailgating from 4–8 p.m. with delicious food, a live DJ, and all the best tailgate games. The first 40 people will receive a $5 gift card! Stop by to try your hand at cornhole, and enter to win great prizes, like Beats headphones, a gift basket, a Keurig coffee package, and a tailgating grill package!
RSVP using promo code TAILGATEPARTY 601 Vairo Blvd., State College, PA 16803 (814) 238-3030 | livenittanycrossing.com |
RSVP using promo code TAILGATEPARTY 601 Vairo Blvd., State College, PA 16803 (814) 238-3030 | livenittanycrossing.com |
COLUMBIA COMPETITORS
STATE COLLEGE COMPETITORS
tremont STUDENT LIVING
THE DAVIS GREENVILLE, NORTH CAROLINA
MEANING Named for Howell Davis, a famous pirate.
COLOR PALETTE AND PATTERN
TYPOGRAPHY Headlines Neutraface Condensed ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz
Subheads Neutraface Text Demi ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz
Body Copy Neutraface Text Book ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz
Script/Accent Everglow ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz
EXAMPLE STOCK IMAGERY
SALES SHEET
STUDENT APARTMENTS
IN PIRATE COUNTRY
OFF-CAMPUSÂ?LIVINGÂ?WITHÂ?AÂ? TREASUREÂ?TROVEÂ?OFÂ?PIRATEÂ?PRIDE
The Davis offers ECU Pirates a place to call home that’s close to campus and full of amenities and features that go beyond the norm for student housing. With top-of-the-line community features like a clubhouse with billiards and a coffee bar, and outdoor amenities like sport courts and barbecue grills, The Davis has everything students need to build a community during their college years. A 24-hour business center gives students a place to collaborate, study in peace, or finish up projects. At The Davis, students enjoy convenient, stress-free living with all the amenities necessary to achieve success now and in the future. Stop by and visit with our new management, and tour the exciting new updates in our community!
E TH ST GREENVILLE NC
- | LIVETHEDAVIS COM
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STUDENT APARTMENTS FIT FOR A PIRATE The Davis offers ECU Pirates a place to call home that’s close to campus and full of amenities and features that go beyond the norm for student housing. With top-of-the-line community features like a clubhouse with billiards and a coffee bar, and outdoor amenities like sport courts and barbecue grills, The Davis has everything students need to build a community during their college years. A 24-hour business center gives students a place to collaborate, study in peace, or finish up projects. At The Davis, students enjoy convenient, stress-free living with all the amenities necessary to achieve success now and in the future. Stop by and visit with our new management, and tour the exciting new updates in our community!
L I V E T H E DAV I S C O M
PAPER SYSTEM 3535 E. 10TH ST.,ST., GREENVILLE, NC NC 27858 | (252) 758-5551 | LIVETHEDAVIS.COM 3535 E. 10TH GREENVILLE, 27858 | (252) 758-5551 | LIVETHEDAVIS.COM
3535 E. 10TH ST. GREENVILLE, NC 27858
FIRST LAST LEASING MANAGER (252) 758-5551 NAME@LIVETHEDAVIS.COM 3535 E. 10TH ST., GREENVILLE, NC 27858 LIVETHEDAVIS.COM
EVENT PHOTOS
THE DAVIS REVEAL CAMPAIGN
CAMPAIGN THEME In a nod to their school’s mascot (and their new namesake), The Davis hosted a pirate-themed reveal party, complete with a cruise giveaway. The headline for this event was “It’s Parrghty Time!,” and the art was given a weathered look. CAMPAIGN ART EXAMPLES
Join us Marrrch 23 from 4–8 p.m. for celebrate’n exciting new changes coming to University Manor. We’ll have loads of grub and plenty of activities and treasures to feed your fancy. Stop by to toss yer hat in the running for a cruise to the Caribbean. We can’t wait to see ye there!
Join us Marrrch 23 from 4–8 p.m. for celebrate’n exciting new changes coming to University Manor. We’ll have loads of grub and plenty of activities and treasures to feed your fancy. Stop by to toss yer hat in the running for a cruise to the Caribbean. We can’t wait to see ye there!
RSVP WITH PROMO CODE PIRATEPARTY
RSVP WITH PROMO CODE PIRATEPARTY
3535 E. 10TH ST., GREENVILLE, NC 27858 (252) 758-5551 | UMANOR.COM |
3535 E. 10TH ST., GREENVILLE, NC 27858 (252) 758-5551 | UMANOR.COM |
THE BOWER THE BOWER GREENVILLE, NORTH CAROLINA
MEANING A “bower” is a type of anchor carried at a ship’s bow.
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THE BOWER
Off-Campus Student Housing Near East Carolina University The Bower is the perfect place for East Carolina University Pirates to drop their anchors and claim their home. Pirate pride runs deep at The Bower, and expectations are high for a quality living experience beyond typical student housing. Our townhome community features state-of-the-art features and amenities like modern interior designs, a multimedia area with gaming systems, and an upgraded 24-hour fitness center. Located just down the road from the ECU campus, Pirates can quickly get to class or Dowdy-Ficklen Stadium. At The Bower, students enjoy convenient, stress-free living with all the amenities necessary to achieve success now and in the future. Stop by and visit with our new management, and tour the exciting new updates in our community!
VISIT US TODAY! | 1526 SOUTH CHARLES BOULEVARD, GREENVILLE, NC 27858 | (252) 321-7613 | LIVETHEBOWER.COM |
THE TOP 5 REASONS TO CALL THE BOWER HOME
THE PERFECT PLACE FOR ECU PIRATES TO LAND
Swimming pool with sundeck
WEBSITE
THE BOWER BRANDED COLLATERAL
www.livethebower.com
24-hour business center with iMacs, PCs, and free printing
24-hour, state-ofthe-art fitness center
Now under new management
Award-winning Students Firstâ„¢ program
BROCHURE
THE PERFECT PLACE FOR ECU PIRATES TO LAND The Bower is the perfect place for East Carolina University Pirates to drop their anchors and claim their home. Pirate pride runs deep at The Bower, and expectations are high for a quality living experience beyond typical student housing. Our townhome community features state-of-the-art features and amenities like modern interior designs, a multimedia area with gaming systems, and an upgraded 24-hour fitness center. Located just down the road from the ECU campus, Pirates can quickly get to class or Dowdy-Ficklen Stadium. At The Bower, students enjoy convenient, stress-free living with all the amenities necessary to achieve success now and in the future. Stop by and visit with our new management, and tour the exciting new updates in our community!
PAPER SYSTEM
1526 S. CHARLES BLVD., GREENVILLE, NC 27858
FIRST NAME
LEASING MANAGER (252) 321-7613 NAME@LIVETHEBOWER.COM 1526 S. CHARLES BLVD. GREENVILLE, NC 27858 LIVETHEBOWER.COM 1526 S. C H ARL ES BLV D., GREENV IL L E, NC 27858 | (252 ) 321 -761 3 | L IV ETHEBOW ER.COM |
THE MONROE BLOOMINGTON, INDIANA
MEANING The city of Bloomington is located in Monroe County.
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SALES SHEET
TOP 5 REASONS TO LIVE AT THE MONROE
NOW UNDER NEW MANAGEMENT 24-HOUR, FULLY EQUIPPED FITNESS CENTER
OFF-CAMPUS LIVING IN BLOOMINGTON, INDIANA Experience everything Indiana has to offer with off-campus student living at The Monroe. Now under new management, residents can expect only the best from our friendly staff and our award-winning Students First™ Program. Located just minutes from Indiana University, the College Mall, and plenty of dining options, students have access to everything they need. As a resident at The Monroe, you’ll be inspired to tackle challenging course work in our 24-hour business center, or get in the Hoosier spirit with our community game room. With amenities and staff to support your unique journey, The Monroe is the perfect place to call home.
1150 S. CLARIZZ BLVD., BLOOMINGTON, IN 47401 (812) 778-9415 | THEMONROELIVING.COM
24-HOUR BUSINESS CENTER WITH IMACS AND FREE PRINTING COMMUNITY GAME COMMUNITY GAME ROOM WITH BILLIARDS ROOM WITH BILLIARDS AND MORE AND MORE AWARD-WINNING STUDENTS FIRST™ PROGRAM
|
WEBSITE
THE MONROE BRANDED COLLATERAL
www.themonroeliving.com
BROCHURE
A BREATH OF FRESH AIR Experience everything Indiana has to offer with offcampus student living at The Monroe. Residents can expect only the best from our friendly staff and our award-winning Students First™ program. Located just minutes from Indiana University, College Mall, and plenty of dining options, students have access to everything they need. As a resident at The Monroe, you’ll be inspired to tackle challenging course work in our 24-hour business center, or get in the Hoosier spirit with our community game room. With amenities and staff to support your unique journey, The Monroe is the perfect place to call home.
PAPER SYSTEM
1150 S. CLARIZZ BLVD. BLOOMINGTON, IN 47401
FIRST LAST GENERAL MANAGER (812) 323-1300 LEASING@THEMONROELIVING.COM 1 1 5 0 S . CL ARI Z Z BL V D. BL OOMI NGTON, I N 47401 ( 8 1 2) 3 23 - 1 3 00 TH EMONROEL I V I NG.COM |
1150 S. CLARIZZ BLVD. BLOOMINGTON, IN 47401 THEMONROELIVING.COM
GREENVILLE COMPETITORS
THE BOWER
BLOOMINGTON COMPETITORS
25 EAST EAST LANSING, MICHIGAN
MEANING “25” is part of the street number for the property, while “East” is for East Lansing.
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TYPOGRAPHY Headlines Gotham Black ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz
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SALES SHEET
25 EAST: Reach New Heights
Top 5 Reasons
TO CALL 25 EAST HOME
STUDENT LIVING IN EAST LANSING, MICHIGAN Welcome to 25 East, off-campus student living for Spartans who want more out of their college years. Now under new management, 25 East is home to the award-winning Students First™ program, designed to help students achieve success in college and beyond. Our amenities were designed to give students the resources they need academically and the space they need to have fun. Residents at 25 East can dive in to research at our 24-hour business center, or relax in our resort-style swimming pool. At 25 East, enjoy convenient off-campus living that supports your goals in every way.
NOW UNDER NEW MANAGEMENT RESORT-STYLE SWIMMING POOL 24-HOUR STATE-OF-THE-ART FITNESS CENTER 24-HOUR BUSINESS 24-HOUR BUSINESS CENTER WITH IMACS CENTER WITH IMACS
2501 ABBOT ROAD, EAST LANSING, MI 48823 (844) 800-0250 | LIVE25EAST.COM | AAA
AWARD-WINNING STUDENTS FIRST™ PROGRAM
WEBSITE
25 EAST BRANDED COLLATERAL
www.live25east.com
BROCHURE
Reach
NEW HEIGHTS Welcome to 25 East, off-campus student living for Spartans who want more out of their college years. Now under new management, 25 East is home to the award-winning Students Firstâ„¢ program, designed to help students achieve success in college and beyond. Our amenities were designed to give students the resources they need academically and the space they need to have fun. Residents at 25 East can dive in to research at our 24-hour business center, or relax in our resort-style swimming pool. At 25 East, enjoy convenient off-campus living that supports your goals in every way.
PAPER SYSTEM
2501 ABBOT ROAD EAST LANSING, MI 48823
FIRST LAST
(517) 324-9880
GENERAL MANAGER
LEASING@LIVE25EAST.COM
2501 ABBOT ROAD EAST LANSING, MI 48823
LIVE25EAST.COM
2501 ABBOT ROAD EAST LANSING, MI 48823 (517) 324-9880 LIVE25EAST.COM
THE WYATT KALAMAZOO, MICHIGAN
MEANING “Wyatt” is a popular Old West name — a nod to Western Michigan University’s mascot, the Broncos.
COLOR PALETTE AND PATTERN
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Subheads Montserrat Bold ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz
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SALES SHEET
the
TOP FIVE REASONS
OFF-CAMPUS APARTMENTS
with
BRONCO
PRIDE Spend your time in the 269 as part of The Wyatt student community! The town of Kalamazoo is more than just your average city, and The Wyatt strives to provide an experience fitting for such a unique home. With everything you need — like a 24-hour, fully-equipped fitness center, a swimming pool with a sundeck and hot tub, community sport courts, and a business center to help you crack down on work or studying — The Wyatt is perfect for WMU students. Stop by and visit with our new management, and tour the exciting new updates coming to our community. At The Wyatt, students enjoy convenient, stress-free living with all the amenities necessary to achieve success now and in the future.
TO CALL
1
HOME
Now Under New Management
THE WYATT
2 Swimming Pool
3 24-Hour, State-of-the-Art Fitness Center
4 Convenient Shuttle to Campus
5 VISIT US TODAY! 5200 Croyden Avenue Kalamazoo, MI 49009 (269) 459-3118 livethewyatt.com
Award-Winning Students First™ Program
WEBSITE
THE WYATT BRANDED COLLATERAL
www.livethewyatt.com
BROCHURE
Spend your time in the 269 as part of The Wyatt student community! The town of Kalamazoo is more than just your average city, and The Wyatt strives to provide an experience fitting for such a unique home. With everything you need — like a 24-hour, state-of-thecenter a swimming pool with a sundeck and hot tub, art fitness center, courts and a business center to help you crack community sport courts, down on work or studying — The Wyatt is perfect for WMU students. Stop by and visit with our new management, and tour the exciting new updates coming to our community. At The Wyatt, students enjoy convenient, stress-free living with all the amenities necessary to achieve success now and in the future.
PAPER SYSTEM
5200 CROYDEN AVENUE KAL AMAZOO, MI 49009
GENERAL MANAGER
FIRST LAST
(269) 344-7120
LEASING@LIVETHEWYATT.COM
LIVETHEWYATT.COM
(2 6 9 ) 34 4 -7 1 2 0 | LI V ET HEWYAT T.CO M |
5200 CROYDEN AVENUE KALAMAZOO, MI 49009
5 200 CROYDEN AV ENU E, KAL AM AZO O , M I 49 009
EAST LANSING COMPETITORS
KALAMAZOO COMPETITORS
TORCHLIGHT TALLAHASSEE, FLORIDA
MEANING The torch is a popular symbol at Florida State University, both on their academic crest and around campus.
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Subheads Montserrat Bold ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz
Body Copy Montserrat Regular ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz
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TOP 5 REASONS
to call Torchlight home SWI MMI NG POOL WI TH SUNDECK
24-HOUR ON-CAL L MAI NTENANCE
RAISE YOUR EXPECTATIONS.
GATED COMMUNI TY FOR YOUR PEACE OF MI ND
O FF- CA MPUS TOWN H O ME S ID E A LLY LOCAT E D FO R FLO R IDA S TAT E S T UD E N T S Experience all Tallahassee has to offer with a modern and spacious townhome just minutes from campus. The Torchlight community is perfect for Florida State University students looking for a home that’s close to campus and equipped with everything students need for a successful and memorable college experience. Print out important projects for free in our 24-hour business center, or play a game of billiards with friends in our community clubhouse. Our swimming pool area with professional barbecue grills is perfect for those warm Tallahassee summers! Stop by and visit with our new management, and tour the exciting new updates in our community. At Torchlight, students enjoy convenient, stress-free living with all the amenities necessary to achieve success now and in the future.
CO M E M E E T O U R N E W S TA F F A N D TA K E A TO U R TO DAY!
SAND VOL L EYBAL L COURT
L OCATED ON THE SEMI NOL E EX PRESS OSCEOL A ROUTE
228 DIXIE DRIVE, TALLAHASSEE, FL 32304 (850) 536-8209 | LIVETORCHLIGHT.COM
WEBSITE
TORCHLIGHT BRANDED COLLATERAL
www.livetorchlight.com
BROCHURE
TOWNHOME-STYLE Apartments for Seminoles Experience all Tallahassee has to offer with a modern and spacious townhome just minutes from campus. The Torchlight community is perfect for Florida State University students looking for a home that’s close to campus and equipped with everything students need for a successful and memorable college experience. Print out important projects for free in our 24-hour business center, or play a game of billiards with friends in our community clubhouse. Our swimming pool area with professional barbecue grills is perfect for those warm Tallahassee summers! Stop by and visit with our new management, and tour the exciting new updates in our community. At Torchlight, students enjoy convenient, stress-free living with all the amenities necessary to achieve success now and in the future.
PAPER SYSTEM
228 DIXIE DRIVE TALLAHASSEE, FL 32304
FIRST LAST GENERAL MANAGER 228 DIXIE DRIV E TAL L AHAS S EE, FL 3230 4 (8 50) 30 9 - 0 10 0 L IV ETO RCH L IG H T. CO M |
(850) 309-0100 LEASING@LIVETORCHLIGHT.COM 228 DIXIE DRIVE, TALLAHASSEE, FL 32304 LIVETORCHLIGHT.COM
THE ALDEN BIRMINGHAM, ALABAMA
MEANING “Alden” is a nature name that comes from the Alder tree. It also has the same beginning as Alabama, where the property is located.
COLOR PALETTE AND PATTERN
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Script/Accent Hipster Script ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz
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SALES SHEET
TOP 5 REASONS TO LIVE AT THE ALDEN
NOW UNDER NEW MANAGEMENT
WELCOME TO SWIMMING POOL
THE ALDEN
BUSINESS CENTER
CONVENIENT OFF-CAMPUS APARTMENTS IN THE HEART OF BIRMINGHAM. Welcome home to your home away from home in Birmingham, Alabama! The Alden is a social student community ideally located in Birmingham. Live with your friends in our spacious three-bedroom apartments, and enjoy our many amenities that help Birmingham feel like home. Relax with friends by our swimming pool, or finish up projects in our business center. At The Alden, students have everything they need to achieve success now and in the future. Stop by and visit with our new management, and tour the exciting updates coming to our community!
5 00 PA LISA DES DR., BIRM IN GHA M , A L 35209 | ( 205 ) 94 3 -8 4 27 | WWW.LIVETHEA LDEN .COM |
CAR CARE CENTER
AWARD-WINNING STUDENTS FIRST TM PROGRAM
WEBSITE
THE ALDEN BRANDED COLLATERAL
www.livethealden.com
BROCHURE
WELCOME TO
THE ALDEN STUDENT LIVING Welcome home to your home away from home in Birmingham, Alabama! The Alden is a social student community ideally located in Birmingham. Live with your friends in our spacious three-bedroom apartments, and enjoy our many amenities that help Birmingham feel like home. Relax with friends by the swimming pool, or finish up projects in our business center. At The Alden, students have everything they need to achieve success now and in the future. Stop by and visit with our new management, and tour the exciting updates coming to our community!
PAPER SYSTEM
5 0 0 PA L I S A D E S D R I V E BIRMINGHAM, AL 35209
FIRST LAST GENERAL MANAGER (205) 943-8427 LEASING@LIVETHEALDEN.COM 500 PALISADES DRIVE BIRMINGHAM, AL 35209 (205) 943-8427 | LIVETHEALDEN.COM
500 PALISADES DRIVE BIRMINGHAM, AL 35209 LIVETHEALDEN.COM
TALLAHASSEE COMPETITORS
BIRMINGHAM COMPETITORS
110 WILD BASIN ROAD SUITE 350 AUSTIN, TX 78746 THELYST.COM