J A R U M O N V I C H AT H A I Portfolio 2017
WHO AM I My name is Jarumon Vichathai (Mink) In terms of work, my passion to design something that meet the needs of user/customer. In my free time, I like to read; books, articles, advertising poster or even the back of a shampoo bottle. However, I am not the best at self describing. Please see the following for more details.
E D U CATI ON
W O R K E XP E R IE NC E
Bachelor of Fine Arts
Communication Designer 2015 - 2017
(1st class honor) 2011 - 2014
Sphere Solution Technology Co., Ltd.
Visual communication design Major, Faculty of decorative arts, Silpakorn University
Freelance Graphic Designer 2016 Virus1 Co.,Ltd. Internship (Mobile Game Designer) 2014 Donuts Bangkok Co., Ltd.
JA R U M O N P O RT F O L IO • 2
SK ILL SE T Web Related: - Experience with creating wireframes and mockups to met with client’s needs - Experience with designing responsive web design - Coordinated and designed Wordpress websites Visual Design: - Strong Corporate identity & branding skills - Experience with leading a design team of three developed all round advertising material - Managed outside sources/suppliers to providing work that met a deadline Professional Skills: - Experience with working for International clients - Experience with Handling multiple projects at the same time - Self-taught and flexible
TOOLS I USE
? Most of Adobe program
Hype 3 Interactive
Unity Game Engine
CONTA CT ME Mobile: +66 80 543 7271 Email: jarumon.vich@gmail.com
JA R U M O N P O RT F O L IO • 3
Any program required I am eager to learn
JA R U M O N P O RT F O L IO • 4
CARRIER
2017
PROJECT GOAL
In Thailand Carrier has been famous for commercial air conditioning for a long time. For older people they are well known, but not for people in their 30s or younger. Carrier tries to raise awareness of their residential products to the younger generation. In order to achieve this goal Carrier want to rebranding itself.
MY ROLE
Grew from the only designer in the team to lead designer on a 3-person design team. Our goal is to elevate the brand by redesigning graphic material both internal and external use. By working closely with web developer team, marketing team and supplier help me able to understand the workflow of other departments lead to effective design visually and functionally. www.carrierthailand.com
Branding
Website design
Website wireframe
JA R U M O N P O RT F O L IO • 5
Marketing material
Photo retouching
JA R U M O N P O RT F O L IO • 6
BEFORE
AFTER
Technical
Emotional
•
•
AC for bedroom
Premium AC with long history
•
•
Offline sales channel
Add online sales channel
(Dealers)
(E-commerce website)
•
•
Offline marketing
Online marketing
(TVC, Radio, Billboard)
(Facebook, Adwords, Influencer)
JA R U M O N P O RT F O L IO • 7
JA R U M O N P O RT F O L IO • 8
SEO
I also focus on designing website to be a well ranked website on search engine. As a result of website optimizing, Carrier website’s PPC (Pay-PerClick) on google adword reduce significantly from previous years.
BTU CALCULATOR
By analyzing the Btu calculation method, I structured a form with steps to make it less complicate and user friendly.
JA R U M O N P O RT F O L IO • 9
JA R U M O N P O RT F O L IO • 10
A R E YA H
2016
PROJECT GOAL
“A girl can never have enough bags” Areyah wish to be the brand Arab woman has in mind when they need a quality new bag, begins with building a brand along with online marketing plans.
MY ROLE
Start from the beginning, I studied the U.A.E. Consumer research and developed visual element of the brand by follow the concept of luxurious and delicately crafted women bag. Logo, Color palette, Typeface was created and selected to represent those qualities. Along with the logo, my responsibility is for designing and production controlling brand’s business card, care card, ribbon, box & dust bag. I also responsible for website design that comes with responsiveness and e-commerce features. www.areyah.com
Branding
Website design
Packaging design
JA R U M O N P O RT F O L IO • 11
Photo retouching
JA R U M O N P O RT F O L IO • 12
SP H E RE A GE NCY 2016-2017 PROJECT GOAL
Start from a company named “Sphere Solution Technology”, now it’s evolved to “Sphere Agency”. Sphere want to establish in the market as one-stop service agency (with all in house team).
MY ROLE
I was assigned to creating additional page on Sphere website to provide clear and in-detailed information to visitors and to boost the website rank on google. I gathered all the information about the agency’s services and popular related search keywords on google then created 6 different pages in services category on website plus a landing page. www.sphereagency.com
Branding
Website design
JA R U M O N P O RT F O L IO • 13
JA R U M O N P O RT F O L IO • 14
EMR
2016
PROJECT GOAL
Create awareness for the first International emergency medical services in Veitnam.
MY ROLE
With a team of five, i got a chance to participate in every process since building core value, choosing the name, create marketing plans, interview their employees, video shooting in Ho Chi Minh City until launching the service. Primarily, I was responsible for Branding, designing website and every visual design the team needed. www.star9999.vn
Branding
Website design
Marketing material
JA R U M O N P O RT F O L IO • 15
Photo retouching
Video production
JA R U M O N P O RT F O L IO • 16
L IFE S U S TAINING
Expert
Facility &
Management
Equipment
Professional Rescue
Price Points
JA R U M O N P O RT F O L IO • 17
JA R U M O N P O RT F O L IO • 18
LIVEHD
2016
PROJECT GOAL
LiveHD wants a website which reflecting their strength: high quality, professional and up-to-date.
MY ROLE
Live Broadcast Production & Facilities (LIVE) is an outdoor broadcast subsidiary company of Abu Dhabi Media. I was the only designer in this project worked closely with a developer. I gathered requirements and product specifications, contributed to visual design of the new user friendly, responsive, appealing and professional website. www.livehd.ae
Website design
Photo retouching
JA R U M O N P O RT F O L IO • 19
JA R U M O N P O RT F O L IO • 20
H A M H A M WA CKY TA XI 2014 PROJECT GOAL
To create mobile game application with Bangkok shopping mall scenery on android platform.
MY ROLE
With the team consist of 2 designers and 2 programmers, I have responsibility for UI design, background illustration, animated characters and effects. By working with start up company, I got to learn a lot of skills. First is a game design knowledge I gained throughout the process, and then learned Unity (game creation engine) by myself for animating the game. After finishing 4 months of internship, I got a chance from the director of the company to share my knowledge of the design aspect of Unity. It was a memorable experience to me.
Visual design (graphic and animation)
JA R U M O N P O RT F O L IO • 21
JA R U M O N P O RT F O L IO • 22
ZERO NINE
2016
PROJECT GOAL
Make a temporary website for Zero Nine 2016, provided information such as date, time, activities, event attendee data tracking.
MY ROLE
Annual event for Arab women entrepreneurs held in Fujairah, UAE. Zero Nine website’s concept is a mix of sweet/feminine and strong/leadership tone. Because of Arabic right-to-left written direction, I had made 2 versions for each language while keeping main design element consistent to make a seamless experience between 2 languages (Arabic and English). During the fast-paced process of design and development, I gain some basic knowledge of WordPress front-end development by helping the team editing website to be able to finish the work in time. Client was happy with the website and they want the agency to take care of next year’s event also.
Website design
Website wireframe
JA R U M O N P O RT F O L IO • 23
Photo retouching
For any further information, please feel free to contact me.
Mobile: +66 80 543 7271 Email: jarumon.vich@gmail.com Thank you for your time.