Apresentação Cogito Pop 2014

Page 1

connected fashion

Technologies and Copyright of CONNECTEDEVICE Ltd @ 2014


Smartwatches will disrupt the 1.1Bpcs watch market “Once consumers recognize that Smartwatches combine functionality and style the market for traditional watches will quickly be disrupted". Canalys July 2013

‌.. these new generation products will provide more sophisticated software and more fashion than previous models. Analysts describe "glanceable information, integration across sensors and hooks into web services" as being key features. And we believe watches should not need to be recharged. Technologies and Copyright of CONNECTEDEVICE Ltd @ 2014


Smartwatch : significant growth ahead • Juniper forecasts 36 million annual unit sales by 2018. • Credit Suisse, in their most recent wearable computing report, estimates smartwatch sales of 114 million units by 2015. • Canalys sees over 5 million units sold in 2014. • ABI forecasts 30 million smartwatch units sold in 2015.

Technologies and Copyright of CONNECTEDEVICE Ltd @ 2014


How many times a day do you check your phone?

X150 times a day

Technologies and Copyright of CONNECTEDEVICE Ltd @ 2014


Our vision

of the smartwatch market

standard cell button battery

no recharge required extra long battery life

great design affordable price for mainstream appeal


connected fashion

Technologies and Copyright of CONNECTEDEVICE Ltd @ 2014


Technologies and Copyright of CONNECTEDEVICE Ltd @ 2014


http://www.youtube.com/watch?v=G3R4R2jOXnw


COGITO POP helps you focus on what really matters to you, RIGHT NOW! Unisex Light

Social Fashion

Affordable Colorful

4 vivid icons

One of the thinnest smartwatches on the market

Bezel 42 mm - Thickness 15 mm


Discreet notifications TEXT

SMS, MMS

MAIL

As many email accounts set

SOCIAL

Social media post like Facebook, Twitter & message like Skype, Line, Viber, WhatsApp, WeChat etc…

INFO

Other info such as calendar events, alarms, etc.

Notifications : The watch vibrates and beeps (optional) and the illuminated icons blink every 2s.

All icons blink & vibrate for urgent alerts such as • • • •

Incoming & missed calls Alarm notification * Find watch Find phone *

* Currently available for iOS only. Android support will be announced in coming app release.


Easy & simple operations COMMAND

Mute/Un-mute watch: press and hold for 9 sec When the CONNECTED WATCH camera is active :  tap to trigger the camera shutter When playing music on the phone:  tap to play/ pause the music  press and hold for 3 seconds to skip songs To find your phone*: press and hold for 3 sec

SET TIME Pull ½ way and turn to set the time POWER

Power on/off: press and hold for > 3 sec Check connection: 1 sec

Initial pairing

Press and hold the COMMAND+POWER buttons until 1st beep (approx. 3 sec). All icons will blink in every 2 sec during the pairing mode.

Reset

Press and hold the COMMAND+POWER buttons until 2nd beep (approx. 6 sec) to reset the watch. * Currently available for iOS only. Android support will be announced in coming app release.


Features NOTIFICATIONS Incoming call Missed call

REMOTE CONTROL Camera control

Remote music control

SMS Phone finder Calendar Email

Low Phone Battery

SOCIAL Social media message Including:

And more‌

NO CHARGE No recharge required Extra long life


Featuring BluetoothŽ Smart technology — Compatible with mobile and tablet labeled Bluetooth Smart Ready

or upwards

LG Galaxy S4, S4 mini, S4 active, Note 4 & Note 3

More devices will be announced in the near future. Visit our website for latest compatibility. Some features may vary depending on version of OS and device.

Nexus 5


Specifications •Size

bezel 42 mm - thickness 15 mm

•Materials

Polycarbonate casing with acrylic glass, silicone strap

•Water Resistance

10 ATM (100 Meter Water Resistance)

•Notifications

by icons on watch dial, buzzer, vibrations

•Embedded technologies Bluetooth® Smart technology •Watch movement

3 analog hands Japanese quartz movement

•Battery life*

No charge required. Extra long life with self replaceable standard CR2032 button-cell battery. SR626SW for analog which last about 3 years

*based on standard daily usage


Batteries and Certification CR2032 Battery Spec: SR626SW Silver-Oxide, output 1.55V, capacity 28mAh CR2032 Lithium Manganese Dioxide, output 3V, capacity 220mAh Related certification: SR626SW MSDS CR2032 MSDS, UN38.3

SR626SW

2 batteries for operation no AC charge required. SR626SW for analog movement CR2032 for Bluetooth connectivity

Certification •BQB

• FCC

• CE

• C-Tick • RoHS

• WEEE


Smartwatches Competition

1 day

1 year

3 days

5-7 days

N/A

10ATM 100 Meters

Splash resistance IP67 only

N/A

5 ATM 50 Meter

Splash resistance IP67 only

Samsung devices only

$

299 USD

iOS & Android

Android only

iOS & Android

From 129 USD

199 USD

149 USD


Unveiled at CES 2014, the award-winning COGITO watches win rave reviews from technology & lifestyle media

“If you are in the market for a smartwatch but don’t fancy waiting for the major manufacturers such as Intel to launch their own, you might be interested” Geeky Gadgets, 07 Jan 2014


COGITO POP helps you focus on what really matters to you, Right Now!

Technologies and Copyright of CONNECTEDEVICE Ltd @ 2014


Simplifies & de-clutters the increasingly connected life Helps you stay socially connected

Technologies and Copyright of CONNECTEDEVICE Ltd @ 2014


Enables you to enjoy the moment while remaining connected

Technologies and Copyright of CONNECTEDEVICE Ltd @ 2014


Reduces the stress of missing a call or message

Technologies and Copyright of CONNECTEDEVICE Ltd @ 2014


Know your phone battery is low before it’s too late and your phone dies

Technologies and Copyright of CONNECTEDEVICE Ltd @ 2014


What if your phone is nearby but your can’t find it?

Technologies and Copyright of CONNECTEDEVICE Ltd @ 2014


Remotely trigger the camera shutter of your phone so that everyone is in the picture!

Technologies and Copyright of CONNECTEDEVICE Ltd @ 2014


REMOTE music control

Technologies and Copyright of CONNECTEDEVICE Ltd @ 2014


COGITO POP

Target Audience

Technologies and Copyright of CONNECTEDEVICE Ltd @ 2014


target audience Enjoy

Enjoy every moment of your life. Be here and now.

Freedom

Free your time - Organize your free time - You have the choice.

Beauty, Fashion, Style, Elegance

Sleek design. High-end at an affordable price. Combining the power of a smartwatch with the sophistication of a conventional timepiece.

Relax- Zen

No need to check your phone every minute – disconnect.

Simplicity

The watch displays alerts only. It's not a duplication of your phone (unlike competitors). No recharge required.

Active

Do things on the go - Don't be stuck to your phone. Get the right message at the right time. Technologies and Copyright of CONNECTEDEVICE Ltd @ 2014


COGITO POP collection

Technologies and Copyright of CONNECTEDEVICE Ltd @ 2014


SKU: CW3.0-004-01

Black Panther

SKU: CW3.0-002-01

Grey Paloma

Available in Feb

SKU: CW3.0-006-01

Spring Collection 2014

Raspberry Crush

SKU: CW3.0-005-01

Blue Electric

SKU: CW3.0-003-01

White Crisp

SKU: CW3.0-001-01

Black Mamba

Playful colors US $129.95 only


COGITO POP

Packaging & Merchandising

Technologies and Copyright of CONNECTEDEVICE Ltd @ 2014


Retail Packaging Packaging size : 270 x 60 x 25mm Weight : 0.13kg per pack Qty per carton : 20pcs Carton dimension approx. : 37.5 x 30 x 15.5cm G.W.: 2.3 kg N.W.: 1.3 kg HS Code : 8525.60.2000(US)


Merchandising Outstanding countertop POS

Technologies and Copyright of CONNECTEDEVICE Ltd @ 2014


CONNECTED FASHION FOR EVERYONE

Technologies and Copyright of CONNECTEDEVICE Ltd @ 2014


Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.