building on the past, looking forward A school is more than a list of programs and features, more than a logo, more even than a philosophy or mission statement. A school has a purpose, a personality, formed throughout its years in existence by the unique contributions of those in its learning community. All those parts form a whole made manifest by the emotional connections of deeply felt relationships. While our most recent strategic vision, The Dream That Drives Us, examined our aspirational goals as a school and how to achieve them, we have also been engaged in a multiyear process to reflect on who we are and how to best articulate that to a diversity of new staff members, families, and community partners. In the summer of 2019, we began working in partnership with Mission Minded, a branding firm that works exclusively with nonprofits, to begin the process of reflection on and refinement of how we express our identity in what we say and how we look. Our Mission Minded partners proved to be deep listeners, refining their understanding of our school through broad community surveys and with in-person and small group interviews and work sessions.
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We & Thee | Winter 2021
