39 davis by Keller Williams

Real Estate Services Proposal Prepared Especially for:

Geoff Kupferschmid For Marketing the Property Located at:

39 Davis Ave.

Prepared by:

Carolyn Schoemer, ABR,CRS,e-PRO,CDPE,GRI,IRES.SRES Licensed Associate Broker & Partner Office: 914.437.6106 Cell 914.629.6572 Websites: Cloud9Homes.com E-mail: Carolyn@Cloud9homes.com

Keller Williams NY Realty 120 Bloomingdale Rd, 101 White Plains, NY 10605 Date: January 21, 2011

January 21, 2011

Geoff Kupferschmid 39 Davis Ave. White Plains, NY 10605 Dear Geoff: Thank you very much for giving me the opportunity to present the enclosed proposal to market your home. I appreciate the time you spent with me reviewing the features of your home and outlining your financial goals and time considerations. You will receive competent and professional service when you select the Cloud 9 Homes Team, affiliated with Keller Williams NY Realty to represent you. We have represented many families in this area concluding transactions that realize maximum value in a reasonable time. I hope you will select me as your agent in this very important transaction. This proposal includes a comprehensive market analysis that will assist us in determining the market value and pricing of your home. I hope the information included on me and Keller Williams NY Realty will confirm that I am best qualified to market your home. Sincerely,

Carolyn Schoemer, ABR,CRS,e-PRO,CDPE,GRI,IRES.SRES Licensed Associate Broker & Partner, REALTOR速

About Keller Williams Realty Keller Williams Realty was founded in Austin, Texas in 1983 by Gary Keller and Joe Williams. Gary and Joe were two young real estate brokers with a vision of providing unsurpassed real estate service in a true partnership with agents and home buyers and sellers, with a “win-win” or “no deal” philosophy. Within three years, Keller Williams was the largest single office real estate company in the city of Austin. In spite of the Texas real estate crash of the late 1980's, Keller Williams grew from a single office company of 33 agents to a regional business of sixteen offices with over one hundred and twenty agents. Keller Williams Realty began franchising in 1987 and expanded to Canada in 1998. From 1995 to present, the company has become one of the fastest growing real estate companies in the United States with sales and commissions growth topping 700% during that period. Keller Williams Realty is America's 3rd-largest real estate franchise in 2009 with more than 650 offices and more than 70,000 associates across the United States and Canada. Company founder Gary Keller serves as chairman of the board. He is responsible for providing strategic direction for all Keller Williams® divisions and affiliate companies. Mo Anderson serves as Vice Chairman of the Board and is the driving force behind Keller Williams Realty’s culture of family. Mark Willis was named Chief Executive Officer (CEO) of Keller Williams Realty International in 2005 and is responsible for the day-to-day operations of Keller Williams®.

Everyone has a story Begin the next exciting chapter of yours with Keller Williams Realty!

Carolyn Schoemer, ABR,CRS,e-PRO,CDPE,GRI,IRES.SRES Office: 914.437.6106 Cell 914.629.6572 Websites: Cloud9Homes.com E-mail: Carolyn@Cloud9homes.com

Use Keller Williams® ...Because Your Move Matters! l

We are committed to providing the most professional and most comprehensive real estate services to our clients across the country.

Our standards of performance are the highest in the industry.

Our sales agents undergo rigorous and continuous real estate training to keep them on the cutting edge of industry trends and information.

By maintaining close relationships with lending institutions, we help buyers find the best possible financing every day and we guide and support the seller throughout the sales process.

Our Market Centers provide services to consumers in all areas of buying and selling a home, including relocation, financing assistance, and market analysis.

We have a corporate philosophy of “working for the agent, instead of the agent working for the company.”

We prefer to partner with only the top REALTORS® in each market. We have a company policy of selecting only the very best agents in any given area. These individuals are top producers, or have the potential to be so.

By maintaining our standards of excellence, we can provide Keller Williams customers with the best real estate experience possible.

We have a wealth of regional real estate listings available on our website: http://www.kw.com.

The combined knowledge, dedication and professionalism of our Sales Associates, results in a nationwide commitment to finding the buyer or seller that is right for you.

Carolyn Schoemer, ABR,CRS,e-PRO,CDPE,GRI,IRES.SRES Office: 914.437.6106 Cell 914.629.6572 Websites: Cloud9Homes.com E-mail: Carolyn@Cloud9homes.com

Use Keller Williams® ...Because Your Move Matters!

Full Time Professionals

At Keller Williams®, we work to protect buyers and sellers by obtaining pre-qualifying information on all potential buyers. This service helps buyers know if they might be qualified to purchase a new home and it helps sellers know if their purchaser may be qualified to purchase a home.

Keller Williams® is made up of top sales associates and supporting staff that are carefully selected to be part of our firm. l

Knowledgeable In addition to required education for licensing, our sales associates attend numerous courses through Keller Williams® University to keep them up-to-date on current real estate trends and information. Our training is the most comprehensive in the industry.

Financing Power Our sales associates and staff maintain a dayto-day contact with preferred lending institutions in their business area. This helps our buyers find the best possible financing. Carolyn Schoemer, ABR,CRS,e-PRO,CDPE,GRI,IRES.SRES Office: 914.437.6106 Cell 914.629.6572 Websites: Cloud9Homes.com E-mail: Carolyn@Cloud9homes.com

Inventory Knowledge In order to be successful in working with buyers, each Keller Williams® office maintains a large inventory of brokerage and new homes for sale. Our associates are always aware of all the available properties within their market.

Professional Standards Our standards for performance are for the benefit of our clients and they are the highest standards in the industry. Our policy manual guarantees our professional standards.

Prequalified Buyers

Total Commitment Our commitment to you is this We will always strive to provide professional real estate services to the very best of our ability.

Why Use a Real Estate Agent to Sell My Home? There are countless decisions to be made when selling a home, and many of them will significantly affect whether or not you make a profit and how much time it takes to sell your home. A real estate agent can offer specialized knowledge in research, marketing and negotiations to help you meet or exceed your goals. According to the National Association of REALTORS®, 82 percent of home sales are the result of agent connections.

A real estate agent will: l l l l

l l l l l l

Serve as your advocate and representative when dealing with buyers, buyers’ agents and service providers. Help you establish a fair asking price that also meets your goals. Advise you on how to present your home aesthetically to maximize its appeal to buyers. Design a customized marketing plan that will promote your home 24 hours a day, seven days a week. Tactics can include the MLS, direct mail campaigns, fliers, yard signs, advertising, Internet listings and open houses. Schedule and host open houses and home tours. Screen all written offers and discuss their advantages and disadvantages. Assist you in making counteroffers. Prepare your closing documents. Represent you at closing and mediate any last-minute obstacles to ensure a smooth, successful transaction. Provide referrals to proven service providers, including title companies, inspectors, appraisers, pest control, moving companies and more.

IMPORTANT TO NOTE: Real estate professionals can represent the seller, the buyer or both. When agents represent both parties, it is called dual agency. In some states, dual agency affects the real estate professional’s fiduciary responsibilities to the seller. Keep in mind that real estate laws differ from state to state and even from locale to locale. For more in-depth answers, talk with a knowledgeable real estate professional and ask about local practices.

Carolyn Schoemer, ABR,CRS,e-PRO,CDPE,GRI,IRES.SRES Office: 914.437.6106 Cell 914.629.6572 Websites: Cloud9Homes.com E-mail: Carolyn@Cloud9homes.com

Electronic Agent Consortium When you list your home with me the top real estate consumer web sites will automatically market your listing on their site. We have formed these business relationships to help feature your home and get it sold quickly.

Trulia — l Real Estate Search Engine l Over 6 Million visits each month l Named by ComScore.com as "The fastest-growing real estate Web site in the U.S."

GoogleBase — l World's largest search engine l 56.5% of searches on "real estate" and related terms were conducted on Google and our search partners

Yahoo Real Estate — l Averages approximately 4.6 million unique visitors per month and reached a record high level of 5.3 million unique visitors in February 2008 l Is consistently the second largest real estate Web site

Homescape — Zillow — l Provides local, comprehensive l Zillow.com is an online real property listings and rich content estate service dedicated to to home buyers and sellers helping you get an edge in real nationwide through affiliation with estate by providing you with a 125 online newspaper partners Zestimate® home valuation and 23,000 advertisers l Zillow has over 5MM monthly l Supplies 3 million property listings users — buyers, sellers and nationwide homeowners

AOL Real Estate — l Homepage of AOL.com which is a Web services company that runs one of the country's largest Internet access businesses l 3 million visitors monthly

Frontdoor — l Online real estate listing service powered by HGTV, the No. 1 source for homerelated media content

Cyberhomes — l Web site powered by Fidelity National Financial, Inc. that provides home valuation and neighborhood information l Consumers spend an average of 30 minutes on Cyberhomes

Carolyn Schoemer, ABR,CRS,e-PRO,CDPE,GRI,IRES.SRES Office: 914.437.6106 Cell 914.629.6572 Websites: Cloud9Homes.com E-mail: Carolyn@Cloud9homes.com

Eight Steps to Selling Your Home 1. Define your needs. Write down all the reasons for selling your home. Ask yourself, “Why do I want to sell and what do I expect to accomplish with the sale?” For example, a growing family may prompt your need for a larger home, or a job opportunity in another city may necessitate a move. For your goals, write down if you’d like to sell your house within a certain time frame or make a particular profit margin. Work with your real estate agent to map out the best path to achieve your objectives and set a realistic time frame for the sale.

2. Name your price. Your next objective should be to determine the best possible selling price for your house. Setting a fair asking price from the outset will generate the most activity from other real estate agents and buyers. You will need to take into account the condition of your home, what comparable homes in your neighborhood are selling for, and state of the overall market in your area. It’s often difficult to remain unbiased when putting a price on your home, so your real estate agent’s expertise is invaluable at this step. Your agent will know what comparable homes are selling for in your neighborhood and the average time those homes are sitting on the market. If you want a truly objective opinion about the price of your home, you could have an appraisal done. This typically costs a few hundred dollars. Remember: You’re always better off setting a fair market value price than setting your price too high. Studies show that homes priced higher than 3 percent of their market value take longer to sell. If your home sits on the market for too long, potential buyers may think there is something wrong with the property. Often, when this happens, the seller has to drop the price below market value to compete with newer, reasonably priced listings.

3. Prepare your home. Most of us don’t keep our homes in “showroom” condition. We tend to overlook piles of boxes in the garage, broken porch lights, and doors or windows that stick. It’s time to break out of that owner’s mindset and get your house in tiptop shape. The condition of your home will affect how quickly it sells and the price the buyer is willing to offer. First impressions are the most important. Your real estate agent can help you take a fresh look at your home and suggest ways to stage it and make it more appealing to buyers. A home with too much “personality” is harder to sell. Removing family photos, mementos and personalized décor will help buyers visualize the home as theirs. Make minor repairs and replacements. Small defects, such as a leaky faucet, a torn screen or a worn doormat, can ruin the buyer’s first impression. Clutter is a big no-no when showing your home to potential buyers. Make sure you have removed all knickknacks from your shelves and cleared all your bathroom and kitchen counters to make every area seem as spacious as possible.

Carolyn Schoemer, ABR,CRS,e-PRO,CDPE,GRI,IRES.SRES Office: 914.437.6106 Cell 914.629.6572 Websites: Cloud9Homes.com E-mail: Carolyn@Cloud9homes.com

Eight Steps to Selling Your Home 4. Get the word out. Now that youâ&#x20AC;&#x2122;re ready to sell, your real estate agent will set up a marketing strategy specifically for your home. There are many ways to get the word out, including: l The Internet l Open houses l Agent-to-agent referrals

l Yard signs l Media advertising l Direct mail marketing campaigns

In addition to listing your home on the MLS, your agent will use a combination of these tactics to bring the most qualified buyers to your home. Your agent should structure the marketing plan so that the first three to six weeks are the busiest.

5. Receive an offer. When you receive a written offer from a potential buyer, your real estate agent will first find out whether or not the individual is prequalified or preapproved to buy your home. If so, then you and your agent will review the proposed contract, taking care to understand what is required of both parties to execute the transaction. The contract, though not limited to this list, should include the following: l l l l l l

Legal description of the property Down payment List of fees and who will pay them Inspection rights and possible repair allowances Appliances and furnishings that will stay Contingencies

Offer price Financing arrangements Deposit amount Method of conveying the title and who will handle the closing l Settlement date l l l l

At this point, you have three options: accept the contract as is, accept it with changes (a counteroffer), or reject it. Remember: Once both parties have signed a written offer, the document becomes legally binding. If you have any questions or concerns, be certain to address them with your real estate agent right away.

6. Negotiate to sell. Most offers to purchase your home will require some negotiating to come to a win-win agreement. Your real estate agent is well versed on the intricacies of the contracts used in your area and will protect your best interest throughout the bargaining. Your agent also knows what each contract clause means, what you will net from the sale and what areas are easiest to negotiate. Some negotiable items: l l l l

Price Closing costs Appliances and fixtures Painting

l l l l

Financing Repairs Landscaping Move-in date

Once both parties have agreed on the terms of the sale, your agent will prepare a contract.

Carolyn Schoemer, ABR,CRS,e-PRO,CDPE,GRI,IRES.SRES Office: 914.437.6106 Cell 914.629.6572 Websites: Cloud9Homes.com E-mail: Carolyn@Cloud9homes.com

Eight Steps to Selling Your Home 7. Prepare to close. Once you accept an offer to sell your house, you will need to make a list of all the things you and your buyer must do before closing. The property may need to be formally appraised, surveyed, inspected or repaired. Your real estate agent can spearhead the effort and serve as your advocate when dealing with the buyer’s agent and service providers. Depending on the written contract, you may pay for all, some or none of these items. If each procedure returns acceptable results as defined by the contract, then the sale may continue. If there are problems with the home, the terms set forth in the contract will dictate your next step. You or the buyer may decide to walk away, open a new round of negotiations or proceed to closing. Important reminder: A few days before the closing, you will want to contact the entity that is closing the transaction and make sure the necessary documents will be ready to sign on the appropriate date. Also, begin to make arrangements for your upcoming move if you have not done so.

8. Close the deal. “Closing” refers to the meeting where ownership of the property is legally transferred to the buyer. Your agent will be present during the closing to guide you through the process and make sure everything goes as planned. By being present during the closing, he or she can mediate any last-minute issues that may arise. In some states, an attorney is required and you may wish to have one present. After the closing, you should make a “to do” list for turning the property over to the new owners. Here is a checklist to get you started. l Cancel electricity, gas, lawn care, cable and other routine services. l If the new owner is retaining any of the services, change the name

on the account. l Gather owner’s manuals and warranties for all conveying appliances.

Carolyn Schoemer, ABR,CRS,e-PRO,CDPE,GRI,IRES.SRES Office: 914.437.6106 Cell 914.629.6572 Websites: Cloud9Homes.com E-mail: Carolyn@Cloud9homes.com

Determining the Value of Your Home A Comparative Market Analysis (CMA) is essential to determine the value of residential property. Location and characteristics of the property are the key elements in determining value. Therefore, the basis for valuation is similar properties in your area. The market analysis takes into account the amount received from recent sales of comparable properties and the quantity and quality of comparable properties currently on the market. The desired end result is to find a price that will attract a willing and able buyer in a reasonable time.

Once the value of your home has been determined, you can decide on an offering price that will achieve your goals. Generally, the price should not exceed the value by more than 5% or potential buyers may not even make offers. Naturally, if you want to sell quickly your asking price should be very near the value. The following are a few things to keep in mind about pricing: l

Realistic pricing will achieve maximum price in a reasonable time.

Your cost or profit desire is irrelevant; the market determines the price.

The cost of improvements are almost always more than the added value.

Houses that remain on the market for a long time do not get shown.

A house that is priced right from the beginning achieves the highest proceeds.

Carolyn Schoemer, ABR,CRS,e-PRO,CDPE,GRI,IRES.SRES Office: 914.437.6106 Cell 914.629.6572 Websites: Cloud9Homes.com E-mail: Carolyn@Cloud9homes.com

The Importance of Intelligent Pricing Determining the best asking price for a home can be one of the most challenging aspects of selling a home. It is also one of the most important. If your home is listed at a price that is above market value, you will miss out on prospective buyers who would otherwise be prime candidates to purchase your home. If you list at a price that is below market value, you will ultimately sell for a price that is not the optimum value for your home. As Figure 1 illustrates, more buyers purchase their properties at market value than above market value. The percentage increases as the price falls even further below market value. Therefore, by pricing your property at market value, you expose it to a much greater percentage of prospective buyers. This increases your chances for a sale while ensuring a final sale price that properly reflects the market value of your home. Another critical factor to keep in mind when pricing your home is timing. A property attracts the most attention, excitement and interest from the real estate community and potential buyers when it is first listed on the market (see Figure 2). Improper pricing at the initial listing misses out on this peak interest period and may result in your property languishing on the market. This may lead to a below market value sale price (see Figure 3), or, even worse, no sale at all. Therefore, your home has the highest chances for a fruitful sale when it is new on the market and the price is reasonably established.

Figure 1 - Percentage of Buyers by Asking Price

Figure 2 - Activity versus Timing

We can give you up-to-date information on what is happening in the marketplace and the price, financing, terms, and condition of competing properties. These are key factors in getting your property sold at the best price, quickly and with minimum hassle. Figure 3 - The Effect of Overpricing Carolyn Schoemer, ABR,CRS,e-PRO,CDPE,GRI,IRES.SRES Office: 914.437.6106 Cell 914.629.6572 Websites: Cloud9Homes.com E-mail: Carolyn@Cloud9homes.com

Subject Property Profile for 39 Davis Ave. The following features have been identified to aid in the search for properties that are comparable to yours. This will help in determining proper pricing for your home.

Taxes: Area: 4 High School: White Plains Tot Apt Units: 3 Est SqFt: Style: Victorian

City: White Plains Elem School: White Plains Year Built: Eff Units: Gross Ann Inc: Exterior:

Parking:

Heat:

Fuel:

Heating Units:

Elec Meters:

Gas Meters:

Amenities: front porch

Amenities:

Carolyn Schoemer, ABR,CRS,e-PRO,CDPE,GRI,IRES.SRES Office: 914.437.6106 Cell 914.629.6572 Websites: Cloud9Homes.com E-mail: Carolyn@Cloud9homes.com

Comparative Market Analysis Summary Currently On The Market Address 173 Fisher Ave 183 Chatterton Ave 236 Battle Ave 29 Cambridge Ave

City White Plains White Plains White Plains White Plains

Grossincme 0 0 30000 0

Sqft 1700 2400 2200 2130

Average of 4 Properties: $434,250

Sold Price

List Price $350,000 $429,000 $459,000 $499,000

Taxes 5594 10250 5900 9233

Min: $350,000

Style Colonial Colonial Colonial Colonial

Mls Numb 3010064 2933572 3027804 3032516

Parking 2 Car Detached 2 Car Detached Driveway 2 Car Detached

Max: $499,000

Dom 298 445 150 106

Apt U 2 2 2 3

Median: $444,000

Under Contract Address 163 Fisher Ave 30 Robertson Ave 96 Waller Ave 1 Orchard Pkwy 108 Wayne Ave

City White Plains White Plains White Plains White Plains White Plains

Grossincme 0 36000 72000 52800 0

Sqft 3376 2400 3000 2800 2100

Average of 5 Properties: $401,000

Sold Price

List Price $349,000 $399,000 $410,000 $412,000 $435,000

Taxes 8027 9867 9038 13877 6656

Min: $349,000

Style A Frame A Frame Other Other Other

Mls Numb 3018123 3013232 3037268 2913334 3029083

Parking Driveway 3 Car Detached 1 Car Detached 2 Car Attached Driveway

Max: $435,000

Dom 240 276 50 632 133

Apt U 2 3 2 2 2

Median: $410,000

Recently Sold Address 3 Roosevelt St 82 Waller Ave

City White Plains White Plains

Grossincme 55200 0

Average of 2 Properties: $381,500

Sqft 2400 2458

Sold Price $375,000 $388,000

List Price $499,000 $389,900

Min: $375,000

Carolyn Schoemer, ABR,CRS,e-PRO,CDPE,GRI,IRES.SRES Office: 914.437.6106 Cell 914.629.6572 Websites: Cloud9Homes.com E-mail: Carolyn@Cloud9homes.com

Taxes 7731 11433

Style Colonial Colonial

Mls Numb 3008977 3022790

Max: $388,000

Parking 2 Car Detached 2 Car Detached

Dom 305 77

Apt U 3 2

Median: $381,500

Map of Comparable Properties

Ref # 1 2 3 4 5 6 7 8

Status Subject Property Currently On The Market Currently On The Market Currently On The Market Currently On The Market Under Contract Under Contract Under Contract

Address 39 Davis Ave. 173 Fisher Ave 183 Chatterton Ave 236 Battle Ave 29 Cambridge Ave 163 Fisher Ave 30 Robertson Ave 96 Waller Ave

Carolyn Schoemer, ABR,CRS,e-PRO,CDPE,GRI,IRES.SRES Office: 914.437.6106 Cell 914.629.6572 Websites: Cloud9Homes.com E-mail: Carolyn@Cloud9homes.com

List of Mapped Properties continuedâ&#x20AC;Ś Ref # 9 10 11 12

Status Under Contract Under Contract Recently Sold Recently Sold

Address 1 Orchard Pkwy 108 Wayne Ave 3 Roosevelt St 82 Waller Ave

Carolyn Schoemer, ABR,CRS,e-PRO,CDPE,GRI,IRES.SRES Office: 914.437.6106 Cell 914.629.6572 Websites: Cloud9Homes.com E-mail: Carolyn@Cloud9homes.com

Comparable Properties Currently On The Market

173 Fisher Ave

List Price: $350,000 DOM: 298 Year Built: 1924 Est SqFt: 1700 Sold Date: Tot Apt Units: 2 Taxes: 5594 MLS #: 3010064 Eff Units: 0 Gross Ann Inc: 0 City: White Plains Heat: Steam Style: Colonial Area: White Plains Fuel: Gas Ext: Vinyl Amen: Close To Bus Heat Units: 1 Parking: 2 Car Detached Amen: Close To Railroa Elec Meters: 1 Elem Sch: White Plains Amen: Close To School Gas Meters: 1 High Sch: Amen: Eat In Kitchen Remarks: Short Sale Investment Property With Low Taxes In The Heart Of White Plains. Detached 2 Car Garage & Parking Available For Additional Cars.

Currently On The Market

183 Chatterton Ave List Price: $429,000 DOM: 445 Year Built: 1929 Est SqFt: 2400 Sold Date: Tot Apt Units: 2 Taxes: 10250 MLS #: 2933572 Eff Units: 0 Gross Ann Inc: 0 City: White Plains Heat: Hot Air Style: Colonial Area: White Plains Fuel: Oil Ext: Stucco Amen: Close To Bus Heat Units: 1 Parking: 2 Car Detached Amen: Close To Railroa Elec Meters: 2 Elem Sch: White Plains Amen: Close To Shops Gas Meters: 1 High Sch: Amen: Eat In Kitchen Remarks: Solid Two Family - Full Unfin.Bsmt. Great Investment Prop. Detached 2 Car Garage/$150.Ea. Mo. Roof 10 Yrs Old. Convenience Is An Understatement.Transportation/Shopping Abounds. 1st Flr Has Sm Deck,Top Flr Unit Has A Front Porch...Needs Tlc

Currently On The Market

236 Battle Ave

List Price: $459,000 DOM: 150 Year Built: 1940 Est SqFt: 2200 Sold Date: Tot Apt Units: 2 Taxes: 5900 MLS #: 3027804 Eff Units: 0 Gross Ann Inc: 30000 City: White Plains Heat: Hot Water Style: Colonial Area: White Plains Fuel: Gas Ext: Other/See Remark Amen: Close To Bus Heat Units: 2 Parking: Driveway Amen: Close To Shops Elec Meters: 2 Elem Sch: White Plains Amen: Eat In Kitchen Gas Meters: 2 High Sch: Amen: Fenced Yard Remarks: All Work Has Been Done Just Move In And Collect Rent Or Make Income.New Bathrooms And New Kitchen Hardwood Floors Throughout

Carolyn Schoemer, ABR,CRS,e-PRO,CDPE,GRI,IRES.SRES Office: 914.437.6106 Cell 914.629.6572 Websites: Cloud9Homes.com E-mail: Carolyn@Cloud9homes.com

Comparable Properties Currently On The Market

29 Cambridge Ave

List Price: $499,000 DOM: 106 Year Built: Est SqFt: 2130 Sold Date: Tot Apt Units: 3 Taxes: 9233 MLS #: 3032516 Eff Units: 0 Gross Ann Inc: 0 City: White Plains Heat: Steam Style: Colonial Area: White Plains Fuel: Oil Ext: Shingle Amen: 1st Floor Bedroo Heat Units: 1 Parking: 2 Car Detached Amen: Close To Bus Elec Meters: 3 Elem Sch: White Plains Amen: Close To Park Gas Meters: 3 High Sch: Amen: Close To Railroa Remarks: Professional/Residence Possibilities In This Conveniently Located White Plains Three Family Home. The Floor Plan Of This Home Offers Versatile Arrangements. Freshly Painted. Charming Enclosed Front Porch, Fireplace, French Doors, Hardwood Floors Under Carpet. This Home Sits On 1/4 Acre Level Property. Plenty Of Parking. Walk To Town,Bus,Train. Two Car

Under Contract

163 Fisher Ave List Price: $349,000 DOM: 240 Year Built: 1924 Est SqFt: 3376 Sold Date: Tot Apt Units: 2 Taxes: 8027 MLS #: 3018123 Eff Units: 0 Gross Ann Inc: 0 City: White Plains Heat: Hot Water Style: A Frame Area: White Plains Fuel: Oil Ext: Shingle Amen: Close To Park Heat Units: 1 Parking: Driveway Amen: Close To Shops Elec Meters: 2 Elem Sch: White Plains Amen: Close To School Gas Meters: 2 High Sch: Amen: Eat In Kitchen Remarks: Two Family House Needs Lot Of Work With Endless Possibilities . No Accees To Inside Only Drive By Showings.

Under Contract

30 Robertson Ave List Price: $399,000 DOM: 276 Year Built: 1924 Est SqFt: 2400 Sold Date: Tot Apt Units: 3 Taxes: 9867 MLS #: 3013232 Eff Units: 0 Gross Ann Inc: 36000 City: White Plains Heat: Hot Water Style: A Frame Area: White Plains Fuel: Oil Ext: Stucco Amen: Close To Bus Heat Units: 1 Parking: 3 Car Detached Amen: Close To Park Elec Meters: 3 Elem Sch: White Plains Amen: Close To Railroa Gas Meters: 0 High Sch: Amen: Close To Shops Remarks: Walk To Downton And Metrop North Commute. Legal 3 Family Home. Needs Work Carolyn Schoemer, ABR,CRS,e-PRO,CDPE,GRI,IRES.SRES Office: 914.437.6106 Cell 914.629.6572 Websites: Cloud9Homes.com E-mail: Carolyn@Cloud9homes.com

Comparable Properties Under Contract

96 Waller Ave List Price: $410,000 DOM: 50 Year Built: 1924 Est SqFt: 3000 Sold Date: Tot Apt Units: 2 Taxes: 9038 MLS #: 3037268 Eff Units: 2 Gross Ann Inc: 72000 City: White Plains Heat: Hot Air Style: Other Area: White Plains Fuel: Gas Ext: Vinyl Amen: Access Apartment Heat Units: 1 Parking: 1 Car Detached Amen: Close To Bus Elec Meters: 1 Elem Sch: White Plains Amen: Close To Park Gas Meters: 1 High Sch: Amen: Close To Shops Remarks: Multifamily House In The Heart Of Downtown White Plains. Must See. Great Income Producing Property.

Under Contract

1 Orchard Pkwy List Price: $412,000 DOM: 632 Year Built: 1928 Est SqFt: 2800 Sold Date: Tot Apt Units: 2 Taxes: 13877 MLS #: 2913334 Eff Units: 0 Gross Ann Inc: 52800 City: White Plains Heat: Hot Water Style: Other Area: White Plains Fuel: Gas Ext: Stucco Amen: Access Apartment Heat Units: 2 Parking: 2 Car Attached Amen: Close To Bus Elec Meters: 2 Elem Sch: White Plains Amen: Close To Park Gas Meters: 0 High Sch: Amen: Close To Shops Remarks: Short-Sale, Beautiful Spanish Style House In An Excellent Residential Area, Close To Parks & Schools. Excellent Extra Income Opportunity For 1st Time Buyer Or Investor.

Under Contract

108 Wayne Ave List Price: $435,000 Year Built: 1908 Est SqFt: 2100 Tot Apt Units: 2 Taxes: 6656 Eff Units: 0 Gross Ann Inc: 0 Heat: Steam Style: Other Fuel: Gas Ext: Aluminum Heat Units: 1 Parking: Driveway Elec Meters: 2 Elem Sch: White Plains Gas Meters: 2 High Sch: Remarks: Needs Updating, Needs Work.

Carolyn Schoemer, ABR,CRS,e-PRO,CDPE,GRI,IRES.SRES Office: 914.437.6106 Cell 914.629.6572 Websites: Cloud9Homes.com E-mail: Carolyn@Cloud9homes.com

DOM: 133 Sold Date: MLS #: 3029083 City: White Plains Area: White Plains Amen: Close To Shops Amen: Fenced Yard Amen: Walkout Basement Amen:

Comparable Properties Recently Sold

3 Roosevelt St List Price: $499,000 Sold Price: $375,000 DOM: 305 Year Built: 1930 Est SqFt: 2400 Sold Date: 01/18/11 Tot Apt Units: 3 Taxes: 7731 MLS #: 3008977 Eff Units: 0 Gross Ann Inc: 55200 City: White Plains Heat: Hot Water Style: Colonial Area: White Plains Fuel: Gas Ext: Vinyl Amen: Close To Bus Heat Units: 1 Parking: 2 Car Detached Amen: Close To Railroa Elec Meters: 3 Elem Sch: White Plains Amen: Close To Shops Gas Meters: 3 High Sch: Amen: Close To School Remarks: Legal 3 Family. Conveniently Located. Short Sale. Attractive Rent Roll. Good Investment.

Recently Sold

82 Waller Ave List Price: $389,900 Sold Price: $388,000 DOM: 77 Year Built: 1924 Est SqFt: 2458 Sold Date: 09/22/10 Tot Apt Units: 2 Taxes: 11433 MLS #: 3022790 Eff Units: 0 Gross Ann Inc: 0 City: White Plains Heat: Other/See Remark Style: Colonial Area: White Plains Fuel: Gas Ext: Shingle Amen: Heat Units: 1 Parking: 2 Car Detached Amen: Elec Meters: 2 Elem Sch: White Plains Amen: Gas Meters: 2 High Sch: Amen: Remarks: Bank Owned Reo Foreclosure. 2 Story 2 Family Grand Victorian On Tree-Lined Street. Updated Interiors, 6 Bedrooms, 3 Bathrooms, Finished Basement And Attic Bonus Rooms. Garage And Driveway. Sold As-Is. Buyer Pays Transfer Tax Of 0.4%. All Offers With Pre-Approval And Proof Of Funds.

Carolyn Schoemer, ABR,CRS,e-PRO,CDPE,GRI,IRES.SRES Office: 914.437.6106 Cell 914.629.6572 Websites: Cloud9Homes.com E-mail: Carolyn@Cloud9homes.com

Comparative Market Analysis 39 Davis Ave.

Status List Price List$ SqFt Sold Price Sold$ SqFt

173 Fisher Ave

183 Chatterton Ave

236 Battle Ave

29 Cambridge Ave

A $350,000 $205.88

A $429,000 $178.75

A $459,000 $208.64

A $499,000 $234.27

298 3010064 5594

445 2933572 10250

150 3027804 5900

106 3032516 9233

White Plains White Plains White Plains

1924

1929

1940

2 0 1700 0 Colonial

2 0 2400 0 Colonial

2 0 2200 30000 Colonial

3 0 2130 0 Colonial

Exterior Parking Heat Fuel Heating Units

Vinyl 2 Car Detached Steam Gas 1

Stucco 2 Car Detached Hot Air Oil 1

Other/See Remark Driveway Hot Water Gas 2

Shingle 2 Car Detached Steam Oil 1

Elec Meters Gas Meters Amenities Amenities Amenities

1 1 Close To Bus Close To Railroa Close To School

2 1 Close To Bus Close To Railroa Close To Shops

2 2 Close To Bus Close To Shops Eat In Kitchen

3 3 1st Floor Bedroo Close To Bus Close To Park

Eat In Kitchen Patio

Eat In Kitchen Patio Storage Room

Fenced Yard

Close To Railroa Close To Shops Close To School

Contract Date Sold Date DOM MLS # Taxes City Area Elem School High School Year Built Tot Apt Units Eff Units Est SqFt Gross Ann Inc Style

Amenities Amenities Amenities

White Plains 4 White Plains White Plains

Victorian

front porch

Carolyn Schoemer, ABR,CRS,e-PRO,CDPE,GRI,IRES.SRES Office: 914.437.6106 Cell 914.629.6572 Websites: Cloud9Homes.com E-mail: Carolyn@Cloud9homes.com

Comparative Market Analysis 39 Davis Ave.

Status List Price List$ SqFt Sold Price Sold$ SqFt Contract Date Sold Date DOM MLS # Taxes City Area Elem School High School Year Built Tot Apt Units Eff Units Est SqFt Gross Ann Inc Style

White Plains 4 White Plains White Plains

Victorian

Exterior Parking Heat Fuel Heating Units Elec Meters Gas Meters Amenities Amenities Amenities Amenities Amenities Amenities

front porch

163 Fisher Ave

30 Robertson Ave

96 Waller Ave

1 Orchard Pkwy

P $349,000 $103.38

P $399,000 $166.25

P $410,000 $136.67

P $412,000 $147.14

240 3018123 8027

276 3013232 9867

50 3037268 9038

632 2913334 13877

White Plains White Plains White Plains

1924

1928

2 0 3376 0 A Frame

3 0 2400 36000 A Frame

2 2 3000 72000 Other

2 0 2800 52800 Other

Shingle Driveway Hot Water Oil 1

Stucco 3 Car Detached Hot Water Oil 1

Vinyl 1 Car Detached Hot Air Gas 1

Stucco 2 Car Attached Hot Water Gas 2

2 2 Close To Park Close To Shops Close To School

3 0 Close To Bus Close To Park Close To Railroa

1 1 Access Apartment Close To Bus Close To Park

2 0 Access Apartment Close To Bus Close To Park

Eat In Kitchen

Close To Shops Close To School

Close To Shops Close To School Eat In Kitchen

Carolyn Schoemer, ABR,CRS,e-PRO,CDPE,GRI,IRES.SRES Office: 914.437.6106 Cell 914.629.6572 Websites: Cloud9Homes.com E-mail: Carolyn@Cloud9homes.com

Comparative Market Analysis 39 Davis Ave.

Status List Price List$ SqFt Sold Price Sold$ SqFt Contract Date Sold Date DOM MLS # Taxes City Area Elem School High School Year Built Tot Apt Units Eff Units Est SqFt Gross Ann Inc Style

White Plains 4 White Plains White Plains

Victorian

Exterior Parking Heat Fuel Heating Units Elec Meters Gas Meters Amenities Amenities Amenities Amenities Amenities Amenities

front porch

108 Wayne Ave

3 Roosevelt St

P $435,000 $207.14

S $499,000 $207.92 $375,000 $156.25

S $389,900 $158.62 $388,000 $157.85

133 3029083 6656

01/05/11 01/18/11 305 3008977 7731

07/27/10 09/22/10 77 3022790 11433

White Plains White Plains White Plains

1908

1930

1924

2 0 2100 0 Other

3 0 2400 55200 Colonial

2 0 2458 0 Colonial

Aluminum Driveway Steam Gas 1

Vinyl 2 Car Detached Hot Water Gas 1

Shingle 2 Car Detached Other/See Remark Gas 1

2 2 Close To Shops Fenced Yard Walkout Basement

3 3 Close To Bus Close To Railroa Close To Shops

2 2

Close To School

Carolyn Schoemer, ABR,CRS,e-PRO,CDPE,GRI,IRES.SRES Office: 914.437.6106 Cell 914.629.6572 Websites: Cloud9Homes.com E-mail: Carolyn@Cloud9homes.com

82 Waller Ave

Comparative Market Analysis 39 Davis Ave.

3 Roosevelt St

82 Waller Ave

Adjustments

Sold Price Sold$ SqFt List Price List$ SqFt Contract Date Sold Date DOM MLS # Taxes City Area Elem School High School Year Built Tot Apt Units Eff Units Est SqFt Gross Ann Inc Style Exterior

$375,000 $156.25 $499,000 $207.92 01/05/11

White Plains 4 White Plains White Plains 3

Victorian

Parking Heat Fuel Heating Units Elec Meters Gas Meters Amenities Amenities Amenities Amenities

front porch

Adjustments

$375,000

$388,000 $157.85 $389,900 $158.62 07/27/10

01/18/11 305 3008977 7731 White Plains

09/22/10 77 3022790 11433 White Plains

White Plains White Plains

1930 3

1924 2

0 2400 55200 Colonial Vinyl

0 2458 0 Colonial Shingle

2 Car Detached Hot Water Gas 1 3

2 Car Detached Other/See Remark Gas 1 2

3 Close To Bus Close To Railroa Close To Shops Close To School

$388,000

Amenities Amenities

$381,500

$375,000

Carolyn Schoemer, ABR,CRS,e-PRO,CDPE,GRI,IRES.SRES Office: 914.437.6106 Cell 914.629.6572 Websites: Cloud9Homes.com E-mail: Carolyn@Cloud9homes.com

$388,000

Adjustments

Comparative Market Analysis Graphed by Status Currently On The Market

Under Contract

Recently Sold

Carolyn Schoemer, ABR,CRS,e-PRO,CDPE,GRI,IRES.SRES Office: 914.437.6106 Cell 914.629.6572 Websites: Cloud9Homes.com E-mail: Carolyn@Cloud9homes.com

Comparative Market Analysis Statistics Graphic Analysis of Currently On The Market Properties

Summary Statistics of 4 Properties: Average Price: High Price: Low Price: Median Price: Average $ per SqFt: Average Year Built: Average Days On Market: Carolyn Schoemer, ABR,CRS,e-PRO,CDPE,GRI,IRES.SRES Office: 914.437.6106 Cell 914.629.6572 Websites: Cloud9Homes.com E-mail: Carolyn@Cloud9homes.com

$434,250 $499,000 $350,000 $444,000 $206.88 1931 249

Comparative Market Analysis Statistics Graphic Analysis of Under Contract Properties

Summary Statistics of 5 Properties: Average Price: High Price: Low Price: Median Price: Average $ per SqFt: Average Year Built: Average Days On Market: Carolyn Schoemer, ABR,CRS,e-PRO,CDPE,GRI,IRES.SRES Office: 914.437.6106 Cell 914.629.6572 Websites: Cloud9Homes.com E-mail: Carolyn@Cloud9homes.com

$401,000 $435,000 $349,000 $410,000 $152.12 1921 266

Comparative Market Analysis Statistics Graphic Analysis of Recently Sold Properties

Summary Statistics of 2 Properties: Average Price: High Price: Low Price: Median Price: Average $ per SqFt: Average Year Built: Average Sale Price % List Price: Average Days On Market: Carolyn Schoemer, ABR,CRS,e-PRO,CDPE,GRI,IRES.SRES Office: 914.437.6106 Cell 914.629.6572 Websites: Cloud9Homes.com E-mail: Carolyn@Cloud9homes.com

$381,500 $388,000 $375,000 $381,500 $157.05 1927 85.84% 191

Pricing Your Property to Sell

Pricing your property correctly is crucial. You want to sell your property in a timely manner at the highest price possible. Current market conditions determine the value. Pricing too high or too low can cost you time and money. Realistic pricing will achieve a maximum sale price in a reasonable amount of time.

Analysis of the comparable properties suggests a list price range of: $362,500 to $400,600

Carolyn Schoemer, ABR,CRS,e-PRO,CDPE,GRI,IRES.SRES Office: 914.437.6106 Cell 914.629.6572 Websites: Cloud9Homes.com E-mail: Carolyn@Cloud9homes.com

Pricing Strategy General Rulesâ&#x20AC;Ś Let's review some important considerations. There are certain factors that are beyond our control and certain factors that are within our control. Those factors outside of our control are: the location of the property, the finished square feet and types of rooms and the amenities that are in place. Those factors we can control are: the appearance of the property inside and out, how aggressively we market the property and the price, including terms. It is critical for us to accept those factors that are beyond our control and to focus on pricing and preparation.

Local Market Observationsâ&#x20AC;Ś Our market for multi family homes has improved and several are now in contract which is a very good sign. Properties are not moving very fast but they are not languishing for months either. Given the current interest rate situation we should continue to experience relatively low mortgage rates and thus the market should remain steady for awhile.

Suggested Price Strategyâ&#x20AC;Ś My analysis of the comparable properties suggests a list price range of $------- to $-------. This range should achieve your primary goal which is a reasonably quick sale.

Carolyn Schoemer, ABR,CRS,e-PRO,CDPE,GRI,IRES.SRES Office: 914.437.6106 Cell 914.629.6572 Websites: Cloud9Homes.com E-mail: Carolyn@Cloud9homes.com

Services You Will Receive l

We will help you determine the best selling price for your home.

We will suggest what you can do to get your home in top selling condition.

We will develop a strategy to show your home.

We will enter your home in the Multiple Listing System.

We will implement the enclosed marketing plan.

We will talk with you to review progress periodically.

We will advise you of changes in the market climate.

We will present all offers to you promptly and assist in evaluating them.

We will monitor progress toward closing when a contract is accepted.

We will monitor the appraisal and buyers loan approval.

We will immediately advise you of events that may threaten closing.

We will coordinate and monitor the settlement process.

Carolyn Schoemer, ABR,CRS,e-PRO,CDPE,GRI,IRES.SRES Office: 914.437.6106 Cell 914.629.6572 Websites: Cloud9Homes.com E-mail: Carolyn@Cloud9homes.com

When An Appointment Is Made Agents from many real estate firms will want to show your home. Please allow any agent who calls to show your home at the suggested time. If you are not frequently available, it is suggested that you allow a lockbox to be installed on your door. You will increase your odds for a sale by allowing more qualified buyers to see your home. You do not want to miss an out-of-town transferee because your home was not able to be shown.

During a showing: l

Open all draperies and window shades during daylight hours.

Turn on all lights and replace bulbs with high wattage bulbs where needed.

Open windows one half hour before showing to circulate fresh air.

Open all the doors between rooms to give an inviting feeling.

Place fresh flowers on kitchen table and/or in the living room.

If possible, bake cookies or bread to add an inviting aroma.

The kitchen & bathroom should sparkle.

Pets should be confined or restricted from view. Eliminate pet odors. Not everyone may share your love of animals. Some people may be allergic to them.

All jewelry and small valuables should be stored in a safety deposit box or in a locked closet.

Replace any items not included in the sale, or tag them appropriately with “to be replaced with…” or “not included” signs.

Beds should be made & clothes picked up. Bathrooms should be clean, with towels folded and toilet lid down.

When you leave the house, please leave it as if you know it is going to be shown. You never know when the right person is going to look at it!

Carolyn Schoemer, ABR,CRS,e-PRO,CDPE,GRI,IRES.SRES Office: 914.437.6106 Cell 914.629.6572 Websites: Cloud9Homes.com E-mail: Carolyn@Cloud9homes.com

Increasing Your Home's Appeal Remember the 60-second rule: That’s all the time you have to create a winning first impression. Here are some simple to significant ways to maximize your home’s appeal.

Exterior l l l l l l l l l l

Keep the grass cut and remove all yard clutter. Weed and apply fresh mulch to flower beds. Apply fresh paint to wooden fences. Tighten and clean all door handles. Clean windows inside and out. Powerwash home’s exterior. Ensure all gutters and downspouts are firmly attached and functioning. Paint the front door. Buy a new welcome mat. Place potted flowers near the front door.

Interior l l l l l l l l l l l l l l l l l l l l l l l l l

Evaluate the furniture in each room and remove anything that interrupts “the flow” or makes the room appear smaller. Consider renting a storage unit to move items off-site. Clean and organize cabinets, closets and bookshelves. Clean all light fixtures and ceiling fans. Shampoo carpets. Remove excessive wall hangings and knickknacks. Repair all plumbing leaks, including faucets and drain traps. Make minor repairs (torn screens, sticking doors, cracked caulking). Clean or paint walls and ceilings. Replace worn cabinet and door knobs. Fix or replace discolored grout. Replace broken tiles. Replace worn countertops. Special details for showings. Turn on all the lights. Open all drapes and shutters in the daytime. Keep pets secured outdoors. Buy new towels for bathrooms. Buy new bedding for bedrooms. Replace old lamps or lampshades. Play quiet background music. Light the fireplace or clean out the ashes and light a candelabrum. Infuse home with a comforting scent, such as apple spice or vanilla. Set the dining room table for a fancy dinner party. Vacate the property while it is being shown. Carolyn Schoemer, ABR,CRS,e-PRO,CDPE,GRI,IRES.SRES Office: 914.437.6106 Cell 914.629.6572 Websites: Cloud9Homes.com E-mail: Carolyn@Cloud9homes.com

Practicing Good Seller’s Etiquette Let’s face it: When your house goes on the market, you’re not only opening the door to prospective buyers, but also sometimes to unknown vendors and naïve or unqualified buyers. As with any business transaction, there is an expected protocol to how sellers, buyers and their respective agents interact. Should you find yourself in a sticky situation, alert your agent so he or she can address and remedy the problem.

The aggressive agent When your agent puts your house on the market, typically all promotional materials state clearly that your agent is the primary contact for buyers and buyers’ agents. However, sometimes a buyer’s agent will contact a seller directly to try to either win over their business or cut the seller’s agent out of the deal. This is not reputable behavior and you should report it to your agent immediately if it happens to you.

The unscrupulous vendor Have you ever started a business or moved into a new house and suddenly found your mailbox full of junk mail? Unfortunately, this also can happen when you put your house on the market. When you sell your home, it necessitates all kinds of new purchasing decisions and less-than-ethical vendors are keenly aware of this. Though MLS organizations enforce rules on how posted information is used, some companies have found ways to cull information from various sources to produce mass mailing lists. If you find yourself regularly emptying your mailbox of junk, let your agent know. He or she can tap the appropriate sources to prompt an investigation into the matter.

The naïve buyer Yard signs, Internet listings and other advertisements can generate a lot of buzz for your home. Some prospective buyers — particularly first-timers — will be so buzzed to see your home that they’ll simply drop by. If this happens, no matter how nice these unexpected visitors are, it’s best not to humor their enthusiasm by discussing your home or giving an impromptu tour. Instead, politely let them know that your real estate agent is in charge of scheduling tours and provide them with the agent’s contact information. If you attempt to handle these surprise visits on your own, you might inadvertently disclose information that could hurt you during negotiations down the road.

Carolyn Schoemer, ABR,CRS,e-PRO,CDPE,GRI,IRES.SRES Office: 914.437.6106 Cell 914.629.6572 Websites: Cloud9Homes.com E-mail: Carolyn@Cloud9homes.com

Resume Carolyn Schoemer - Cloud 9 Homes

Experience: Licensed Associated Broker-Sold over $200 Million in Homes Residential Relocation Specialist- Member of 21 Networks Foreclosure Specialist-Sold Properties Owned by Several Banks Condo/Coop Specialist-Listed & Sold over 100 Condo/Coops Affiliations: Empire Multiple Listing Service New York Association of Realtors Woman's Council of Realtors Westchester Magazine FIVE STAR Real Estate Agent 2010 Education: Completed Certified Distressed Property Expert (2009) Accredited Buyer Representative & E-Marketing Specialist (2004) E-Pro Designation & Certified Residental Specialist (2004) Completed Real Estate Broker Course Awards: Gold Award Multiple Listing Service 2009 Gold Award Multiple Listing Service 2007 Platinum Award Multiple Listing Service 2006

Personal: Married to Author Patrick Huyghe Daughter Alexandra attends George Washington University Standard Poodle "Zoe"

In Conclusion You should choose Carolyn Schoemer because: l

We will provide you with excellent service and support.

We have made a thorough market analysis of your home.

We have developed a winning marketing plan.

We will make every effort to sell your home promptly.

We have the resources of Keller Williams NY Realty.

Let Us List Your Home Now!

Carolyn Schoemer, ABR,CRS,e-PRO,CDPE,GRI,IRES.SRES Office: 914.437.6106 Cell 914.629.6572 Websites: Cloud9Homes.com E-mail: Carolyn@Cloud9homes.com