Special Olympics World Games Los Angeles 2015 by carrie chang

Design Guidelines

Special Olympics Los Angeles 2015 Design Guidelines

All rights reserved. No part of this book may be reproduced in any form without written permission from the Special Olympics World Games Los Angeles 2015 comittee and Art Center College of Design Team. Lead Graphic Designer: Carrie Chang Copy Editor: Katie Healey Design Team: Ana Marie Pino, Andy Lee, Annie Buado, Ara Byun, Belle Thanassorn, Cheok Lei, Connie Bakshi, Daniel Yoon, Ellie Chan, Erica Kim, Hayley Chung, Jed Jeong, Jonathan Kim, Joseph Chung, Julia Ok, Julian Callanta, KB Jeon, Kevin Staves, Maria Shishkina, Marie Stargala, Ronnie Dai, Sabrina Che, Sam Choo, Sherry Chen, Sophia Alvarado, Tanvi Sonavane, Terry Kim, Vincent Widjaja, Wesley Sun, Yujin LimTeachers Teachers: Cody Clark, Dewi Schonbeck, Michael Neumayr

Special Olympics Los Angeles 2015 Design Guidelines

The city of Los Angeles is busy getting ready for the Special Olympics World Games of 2015. We here at Art Center College of Design are also doing our part to prepare. Over the course of the past eight months, 32 students and three teachers have combined their forces to create this book. These design guidelines will help shape the games into an unforgettable experience for everyone involved.

Special Olympics Los Angeles 2015 Design Guidelines

1. Special Olympics

1. 1 History

1.2 Philosophy

2. Special Olympics World Games Los Angeles 2015

1.3 Mission

2. 1 Los Angeles 2015

2.2 Art Center

2.3 Unique Attributes

Special Olympics Los Angeles 2015 Design Guidelines

3. Design Criteria

4. Structural Typologies

3. 1 Mission Statement

4. 1 Introduction

3.2 Key Aesthetic Drivers

4.2 Functional Relationships

5. Location Case Studies

6. System Details

5. 1 Site Strategy

6. 1 Wayfinding

5.2 Case Study 1: UCLA

6.2 Structures

5.3 Case Study 2: Long Beach

6.3 Field of Play

5.4 Case Study 3: LA Equestrian Center

6.4 Fun Amenities

6.5 Sponsorship Opportunities Package

Griffith Park

7. Vendor Recommendations

8. Conclusion

Special Olympics Los Angeles 2015 Design Guidelines

Section 1

Special Olympics Overview

Special Olympics Overview 1. 1 History

1.2 Philosophy

1.3 Mission

Special Olympics Los Angeles 2015 Design Guidelines

Section 1.1

Special Olympics Overview

History

HISTORY It all began in the 1950s and early 1960s, when Eunice Kennedy Shriver saw how unjustly and unfairly people with intellectual disabilities were treated. She also saw that many children with intellectual disabilities didn’t even have a place to play, and so she decided to take action. Soon, her vision began to take shape; she held a summer day camp for young people with intellectual disabilities in her own backyard. The goal was to learn what these children could do in sports and other activities – and not dwell on what they could not do.

Throughout the 1960s, Eunice Kennedy Shriver continued her pioneering work -- both as the driving force behind President John F. Kennedy’s White House panel on people with intellectual disabilities and as the director of the Joseph P. Kennedy Jr. Foundation. Her vision and drive for justice eventually grew into the Special Olympics movement. By 2014, more than 4.4 million athletes, worldwide, took part in the 80,000 annual Special Olympics events.

Reference “Help Us Make a Difference!” Special Olympics: http://www.specialolympics.org

PICTURE 1 Eunice Kennedy Shiver celebrates with the winner of the mile run in Chicago, Illinois, in 1968.

PICTURE 2 In 2003, Special Olympics World Summer Games

( Picture 1 )

( Picture 2 )

( Picture 3 )

PICTURE 3 In 2005, the Special Olympics World Winter Games in Nagano, Japan

Special Olympics Los Angeles 2015 Design Guidelines

Section 1.2

Special Olympics Overview

Philosophy

PHILOSOPHY Special Olympics is a global movement that unleashes the human spirit through the transformative power and joy of sports every day around the world. We empower people with intellectual disabilities to become accepted and valued members of their communities, which leads to a more respectful and inclusive society for all. Using sports as the catalyst and programming around health and education, Special Olympics is fighting inactivity, injustice and intolerance.

Reference â&#x20AC;&#x153;Help Us Make a Difference!â&#x20AC;? Special Olympics: http://www.specialolympics.org

Special Olympics Los Angeles 2015 Design Guidelines

BUILDING COMMUNITIES

Special Olympics Los Angeles 2015 Design Guidelines

Section 2

Los Angeles 2015 Overview

Los Angeles 2015 Overview 2. 1 Los Angeles 2015

1 6 -1 9

2.2 Art Center College of Design

20-25

2.3 Unique Attributes to the 2015 World Games

26 -3 3

Special Olympics Los Angeles 2015 Design Guidelines

Section 2.1

Los Angeles 2015 Overview

Los Angeles 2015

Los Angeles 2015 Overview

Los Angeles 2015

Special Olympics Los Angeles 2015 Design Guidelines

Mission of Los Angeles

Special Olympics Los Angeles 2015 Design Guidelines

Section 2.1

Los Angeles 2015 Overview

Mission of Los Angeles 2015

PERSONALITY OF LOS ANGELES The “entertainment capital of the world,” Los Angeles is absolutely a city where dreams come true. About 4 million people, from more than 140 countries, speaking 224 different languages call it home. The sprawling city is the perfect host for the Special Olympics because it is a place that truly celebrates individuality and diversity. Here, the athletes can shine like the true stars that they are.

“Such a melting pot. It is the home of where stars are made.” - Josh Franklin, Design Director, Davis Elen Advertising “In a city full of movie stars and all stars, the athletes will be the stars of the show. No greater global stage than LA to creates the awareness that leads to the acceptance and inclusion of people with intellectual disabilities.” - Patrick McClenahan, President and CEO, Special Olympics LA

PICTURE Walk of Fame, Hollywood, California

Special Olympics Los Angeles 2015 Design Guidelines

Section 2.2

Los Angeles 2015 Overview

Art Center College of Design

Los Angeles 2015 Overview

Art Center College of Design

Special Olympics Los Angeles 2015 Design Guidelines

Section 2.2

Los Angeles 2015 Overview

About Art Center College of Design

ABOUT ART CENTER COLLEGE OF DESIGN Since Art Center was founded in 1930, engagement with industry has been a critical element of the student experience. Industry collaborations take on a variety of forms, but the intention and promise is always the same: high-quality, professional experiences that bring current industry challenges and opportunities into the classroom and provide students the context for imagining future solutions. In one of the collegeâ&#x20AC;&#x2122;s most exciting programs, partners have the opportunity to sponsor studios in which select groups of upper-term undergraduate and graduate students work in multidisciplinary teams to explore a broad range of topics. These unique collaborations between design education and industry challenge students to envision the future and inspire partners to create change. Collaborating in projects with nonprofits such as the Special Olympics 2015 World Summer Games

Organizing Committee Inc. have proven to be some of Art Centersâ&#x20AC;&#x2122; richest and most rewarding engagements. In the last year alone, Art Center collaborated with 25 different corporate sponsors and civic organizations to explore a diverse range of topics from the future of air travel to new medical devices and services to branded experience for the Special Olympics 2015. Students worked with the Special Olympics Committee for the 2015 World Games. They developed branding, wayfinding, and giving the games a cohesive identity throughout the city LA.

PICTURE 1 Installation Process , Summer 2014

PICTURE 2 Model Making, Fall 2014

( PICTURE 1 )

( PICTURE 2 )

( PICTURE 3 )

PICTURE 3 Critique, Fall 2014

Special Olympics Los Angeles 2015 Design Guidelines

Section 2.2

Los Angeles 2015 Overview

About Art Center College of Design

ART CENTER TEAM The first four months of this project were devoted to ideation, mission and design. In the beginning there were five teams that spent weeks complying study models and concepts, testing each oneâ&#x20AC;&#x2122;s potential. By midterm, we had divided up the class into two main groups, Team Bruisers and Team Orange. Team Bruisers focused mainly on fractals and facets while Team Orange focused on circles and curves. This culminated in a full scale, proof of concept build which took up two full outdoor lawns at Art Centerâ&#x20AC;&#x2122;s Pasadena, Hillside Campus. We even had fabricators help us with the scaled mock-ups. The later months were dedicated to production and execution. WIth a team of mostly new students, the fresh eyes brought many new insights into the project and provided the fine tuning needed to see it through until the end. Overall, we as students learned how to work together as a team as well as working one-on-one with the clients. We are honored to be able to say that we were part of the Special Olympics World Games Los Angeles 2015.

Students Ana Marie Pino (Fine Arts), Andy Lee (Graphic Design), Annie Buado (Photo), Ara Byun (Environmental Design), Belle Thanassorn (Environmental Design), Carrie Chang (Graphic Design), Cheok Lei (Film), Connie Bakshi (Environmental Design), Daniel Yoon (Photo), Ellie Chan (Environmental Design), Erica Kim (Environmental Design), Hayley Chung (Environmental Design), Jed Jeong (Environmental Design), Jonathan Kim (Environmental Design), Joseph Chung (Environmental Design), Julia Ok (Environmental Design), Julian Callanta (Environmental Design), Katie Healey (Environmental Design), KB Jeon (Photo), Kevin Staves (Graphic Design), Maria Shishkina (Environmental Design), Marie Stargala (Environmental Design), Ronnie Dai (Photo), Sabrina Che (Photo), Sam Choo (Environmental Design), Sherry Chen (Product Design), Sophia Alvarado (Photo), Tanvi Sonavane (Environmental Design), Terry Kim (Product Design), Vincent Widjaja (Graphic Design), Wesley Sun (Photo), Yujin Lim (Environmental Design)

Teachers Cody Clark, Dewi Schonbeck, Michael Neumayr

PICTURE 1 Team Brusiers Installation, Summer 2014

PICTURE 2 Team Orange Installation, Summer 2014

( PICTURE 1 )

( PICTURE 2 )

( PICTURE 3 )

PICTURE 3 Team Brusiers & Team Orange, Summer 2014

Special Olympics Los Angeles 2015 Design Guidelines

Los Angeles 2015 Overview

Unique Attributes

to the 2015 World Games

Special Olympics Los Angeles 2015 Design Guidelines

Section 2.3

Unique Attributes to the 2015 World Games

Facts and Figures

FACTS AND FIGURES Arriving from all corners of the world, 7,000 athletes will take the global stage in Los Angeles to show the world incredible courage, unwavering determination, and sheer joy. By living out their dreams in front of millions, they will open hearts and minds, while expanding our collective sense of acceptance and inclusion.

The 2015 World Games will be the largest event hosted by the city of Los Angeles since the 1984 Olympics Games. The venues will be world class, including Special Olympics Athlete Villages at USC and UCLA. The games will also feature a star-studded Opening Ceremony on July 25, 2015 at the Los Angeles Memorial Coliseum, site of the 1932 and 1984 Olympics games.

Athletes

Duration

Coaches

Number of Events

Countries Represented

Number of Volunteers

Special Olympics Los Angeles 2015 Design Guidelines

REFERENCE â&#x20AC;&#x153;About LA2015 - Special Olympics World Summer Games Los Angeles 2015.â&#x20AC;? About LA2015 - Special Olympics World Summer Games Los Angeles 2015. http://www.la2015. org/about-org

Section 2.3

Honored Guests

Unique Attributes to the 2015 World Games

Number of Venues

Facts and Figures

Special Programs HOST TOWN : For the three days preceding the Opening Ceremony, 100 towns and cities across Southern California will host delegations from around the world. Athletes will get the welcome of a lifetime and, along with members of their Host Town, will take part in a fun schedule of cultural and sports activities. HEALTHY ATHLETES : Volunteer healthcare professionals will provide athletes with free screenings and services in seven clinical areas. Athletes will receive referrals for follow-up care, prescription eyewear, hearing aids and other life changing care. Medical volunteers return to their schools and medical practices with the experience and desire to better treat people with intellectual disabilities.

Spectators

Media Representatives 25 Sporting Events Aquatics, Athletics, Badminton, Basketball, Beach Volleyball, Bocce, Bowling, Cycling, Equestrian, Football (Soccer), Golf, Gymnastics, Judo, Kayaking, Half Marathon, Open Water Swim, Power Lifting, Roller Skating, Sailing, Softball, Table Tennis, Team Handball, Tennis, Triathlon and Volleyball.

Special Olympics Los Angeles 2015 Design Guidelines

Section 2.3

Unique Attributes to the 2015 World Games

Reach-Up LA Campaign

REACH-UP LA CAMPAIGN The “Reach-Up LA” campaign, developed by Davis Elen Advertising, was a true inspiration to us. The reach up pose fully embodies the spirit of the Special Olympics. People from all around the world, in every country and culture use this instinctive gesture because it screams celebration, victory, accomplishment and overcoming of obstacles. There is no malice or hatefulness in the pose, only joy.

RESPECT ENTHUSIASM ACCEPTANCE COMPASSION HEART

Special Olympics Los Angeles 2015 Design Guidelines

UNIFIED

PLAY

LOS ANGELES

Section 2.3

Unique Attributes to the 2015 World Games

Logo

LOGO : BRAND IDENTITY The World Games brand logo symbolizes the heart and soul of the Special Olympics messages and athletes. It is made up of three key elements.

The triumphant figure that reaches up in the celebration of courage, determination and joy.

The circle of inclusion in diversity and acceptance of disabled athletes.

The full chroma mosaic of diversity is

derived from all the colors of the flags from the participating countries.

Special Olympics Los Angeles 2015 Design Guidelines

Section 2.3

Unique Attributes to the 2015 World Games

Sponsors

CHAMPION - GOLD The Ahmanson Foundation, Capital Group Companies Charitable Foundation, W.M. Keck Foundation GAMES SPONSORS

CHAMPION - SILVER Andrew and Avery Barth, Annenberg Foundation, CBRE, California Community Foundation, The California Endowment, The Cheesecake Factory, D JENKINS, The Fletcher Jones Foundation, Haworth & Unisource Solutions, Rose Hills Foundation, Wasserman Foundation, Weingart Foundation, Konica Minolta

PROMOTIONAL PARTNERS

CHAMPION - BRONZE DreamWorks Animation, Gordon Crawford, HBO, Joseph Drown Foundation, Marilyn & Jeffrey Katzenberg, Edison International, TransPerfect, Southern California Gas Company CHAMPION Andean Dream, The Annie E. Casey Foundation, Austrian-American Council West, The Johnny Carson Foundation, Peter S. Kim, The Richard Riordan Fund, The Rosalinde and Arthur Gilbert Foundation, Todd Doney

Special Olympics Los Angeles 2015 Design Guidelines

Section 3

Design Criteria

Design Criteria 3. 1 Mission Statement

3.2 Key Aesthetic Drivers

Special Olympics Los Angeles 2015 Design Guidelines

Section 3.1

Unique Attributes to the 2015 World Games

Key Drivers

KEY AESTHETIC DRIVERS We were especially inspired by the reach-up gesture and unity of the Special Olympics logo. The full logo represents this gathering and unity of people; the circle of inclusion. The celebratory reach up pose signifies the respect, enthusiasm, acceptance, compassion, heart, and

unified play of all involved. This is shown through our iconic, gestural structures that almost seem to be celebrating as well--dancing with arms reaching to the sky. We wanted to create an all encompassing experience of the Special Olympics brand that no one would ever forget.

REACH UP Welcoming, Celebration, Gathering, Connecting, Bring Together, (Joy)

ROUND FORM Gentle, Universal, Embrace, Unity, Acceptance, Support, World, Inclusion (Courage)

FACETED FORM Bold, Brazen, Diversity, Individuality, Empowerment (Determination)

Special Olympics Los Angeles 2015 Design Guidelines

Section 4

Structural Typologies

Structural Typologies 4. 1 Introduction

40-41

4. 2 Functional Relationships

42-49

Special Olympics Los Angeles 2015 Design Guidelines

Section 4.1

Structural Typologies

System Explanation

TYPOLOGIES SYSTEM EXPLANATION The guidelines are broken up into five major categories. 1) Wayfinding which provides a bold yet practical method that is understandable by everyone. 2) Structures, which give shelter and rest havens to spectators while simultaneously creating an unforgettable presence. 3) Field of Play to afford a uniquely branded tone to each sport. 4) Sponsorship Opportunities Package to accommodate our sponsors with plenty of customizable options with which they can integrate seamlessly into the Special Olympics. 5) Fun Amenities to help spread the word to the world.

Special Olympics Los Angeles 2015 Design Guidelines

Section 4.1

Structural Typologies

SYSTEM DETAIL SYMBOLS

System Detail

System Detail Symbols Digital File Directory Special Olympics Graphic File Assets System Detail Symbols Symbols.ai

Selfie Rings

Special Olympics Los Angeles 2015 Design Guidelines

Section 4.1

Structural Typologies

System Explanation

TYPOLOGIES WAYFINDING The reach-ups are our realization of the celebratory pose, and are to be placed at the bookends of the festivals areas at every venue in groups of three. They provide spectators a semi-shaded, branded place to sit, relax, and enjoy the outdoor festivities. The directionals provide a universally understandable approach to wayfinding. We wanted people of all backgrounds and languages to be able to get where they need to go with ease. The greeters are to be placed at all of the possible entrances to a venue. They are the first visual cue that you have arrived at the Special Olympics.

A gradient of banners reinforce athlete stories and the color coded wayfinding system. Facade banners are iconic pieces that herald arrival at venues. They too reinforce the color coded wayfinding system while celebrating the joy and dynamism of sport.

Football Football

11-a-Side Drake Stadium

Football

11-a-Side Drake Stadium

Special Olympics Los Angeles 2015 Design Guidelines

Tennis

LA Tennis Center

Section 4.1

Structural Typologies

Special Olympics Los Angeles 2015 Design Guidelines

System Detail

Section 4.1

Structural Typologies

System Explanation

TYPOLOGIES STRUCTURES The arches serve as iconic connection points for the spectators. From the large entrance arches, which first connects the viewer to the World Games to the medium arches that doubles as either a finish line for athletes or a smaller welcome piece, to the small photo arches, helping inspire people to connect to the world. The tents are multi-purpose. They are mainly used to provide temporary shaded gathering spaces for spectators to get out of the hot sun. But they can also double as, for example, Special Olympics medical tents. The info booths are the main source of information for spectators. They are to be located in the central hub of the festival areas.

Special Olympics Los Angeles 2015 Design Guidelines

Section 4.1

Structural Typologies

Special Olympics Los Angeles 2015 Design Guidelines

System Detail

Section 4.1

Structural Typologies

Field of Play

TYPOLOGIES FIELD OF PLAY Our field of play options will help brand any playable space. Using different combinations of just a few simple elements, we can turn every field, court, and path into a Special Olympics experience. The unity awards podiums embrace athletes in a semi-circle (reminiscent of the logo) with the joy and dynamism of sport. This is the ending experience embraces our theme of unification.

Special Olympics Los Angeles 2015 Design Guidelines

Section 4.1

Structural Typologies

Special Olympics Los Angeles 2015 Design Guidelines

Field of Play

Section 4.1

Structural Typologies

Fun Amenities & Sponsors

TYPOLOGIES FUN AMENITIES & SPONSORS Dream Vision and the Selfie Rings will help involve the people who can not attend the World Games. They spread the enthusiasm and energy of the Special Olympics throughout the event venues, web and media outlets. We want to invite and engage new brand partners and sponsors to reach up and support Special Olympics Events. Using our Sponsorship Opportunities Packages, sponsors can choose from a dynamic range of possibilities to seamlessly integrate their brand identity into each event. They are to be spread throughout the venues providing sponsor touch points in conjunction with event activities.

Special Olympics Los Angeles 2015 Design Guidelines

Section 4.1

Structural Typologies

Fun Amenities & Sponsors

#ICANDOIT

Selfie Rings Special Olympics Los Angeles 2015 Design Guidelines

Section 5

Location Case Studies

Location Case Studies 5. 1 Site Strategy

52-53

5.2 Case Study 1: UCLA

54-59

5.3 Case Study 2: Long Beach

6 0-6 5

5.4 Case Study 3: LA Equestrian Center, Griffith Park

6 6 -7 1

Special Olympics Los Angeles 2015 Design Guidelines

Section 5.1

Location Case Studies

Strategy

SITE STRATEGY Of the thirteen competing and noncompeting venues, there are three basic types:

• Type 1 : Large, Multi-Building Venues (Case Study 1 : UCLA) • Type 2 : Large, Outdoor Sprawling Venues (Case Study 2 : Long Beach) • Type 3 : Small, Quaint Venues (Case Study 3 : LA Equestrian Center in Griffith Park) Over the course of our eight-month exploration, we have broken down and studied these three basic venue types in order to help get a better idea of what is needed and where. Despite their differences, there is an underlying strategic method to each site.

The placement of system elements focuses traffic along the main arteries and festival areas of each event experience. From start to finish, the overall system moves gradually from an individual based experience at entry to a unifying crowd based experience in the sports venues. From engaging with individual athletes and their stories, to celebrating the Special Olympics with fellow international attendees. Traffic is then directional, with experiences and color coded elements pushing event goers to the main festival areas, where there is the highest concentration of people gathering and uniting in celebration. The diagram below indicates our general site strategy and approach. As spectators and athletes get closer to the festival area, the epicenter of each venue, the intensity of objects gets greater. This is to slowly build excitement into a culminating explosion of the Special Olympics spirit while simultaneously unifying people within that built experience.

Main Festival Area

Special Olympics Los Angeles 2015 Design Guidelines

Section 5.1

Location Case Studies

Strategy

Competitive and Noncompetitive Venues • University of Southern California (USC) Basketball (Galen Pavilion), Athletics (Loker Stadium), Aquatics (Utengsu) • Los Angeles Convention Center Badminton (South Hall J & K), Bocce (South Hall K), Team Handball (South Hall G),

Rollerskating (South Hall H), Table Tennis (South Hall J), Powerlifting (Hall E & F)

• LA Live Bowling (Lucky Strike)

Type 1

• University of California Los Angeles (UCLA) Gymnastics (Collins Court – Wooden Center), Judo (Student Activity Center),

Football, 5 A Side (Intramural Fields), Football, 11 A Side (Drake Stadium & N. Athletic

Field), Volleyball (Pauley Pavilion), Tennis (LA Tennis Center), Softball (Easton Field)

Type 2

• Wilson-Harding Golf Course, Griffith Park Golf • Alamitos Beach, Long Beach Beach Volleyball, Open Water Swim, Triathlon, Cycling, Half Marathon • Alamitos Bay & Belmont Pier, Long Beach Sailing • Marine Stadium, Long Beach Kayaking • Los Angeles International Airport • Loyola Marymount University

Typ e 3

• Balboa Park Football, 7 A Side • Los Angeles Equestrian Center, Griffith Park Equestrian • Delegation Welcome Center

Special Olympics Los Angeles 2015 Design Guidelines

Section 5.2

Location Case Studies

UCLA

Large, Multi-Building Venues Case Study 1

UCLA STRATEGY The UCLA venue was used as the kick-off point of our designs. As a team, we decided that UCLA was one of the most diverse and challenging venues out of all the Special Olympics venue hubs. The campus is large and difficult to navigate through, with indoor and outdoor activities that last for long periods of time. Because the UCLA campus is so large, our focus was to keep self-orientation as easy as possible, all while keeping spectators close together and preventing them from spreading out too much around the venue. First, we overlaid UCLA with a color gradient that goes from warm to cool to hot starting from the right to left. This way, there will be a feel of color zones throughout the campus and visitors and spectators can orient themselves by noticing which color zone they are currently in. We decorated Bruin Walk with large landmarks and Reach-Up structures to channel spectators through this walkway. We also placed the main festivities at Bruin Plaza, at the east end of Bruin Walk, to act as a main hub and largest landmark throughout the whole campus.

Special Olympics Los Angeles 2015 Design Guidelines

We first approached these studies by breaking down each site and stripping them to their basic elements. You will see this in the upcoming site strategy maps. We wanted to simplify the amenities spaces to only what people will need to know in order to have a successful Special Olympics. After mapping out the main zones and circulatory journeys of athletes, spectators and automotive traffic we were able to determine the exact locations of where wayfinding would be needed as well as the main festivities areas, which is where the concentration of elements will be located. At each venue, all of the individual sports have been given an identifiable color to help guide people to the correct location. This simplified color key system will provide the attending international audience with an easily understandable system, despite lingual differences.

UCLA MAP Digital File Directory Special Olympics Graphic File Assets Maps UCLA.ai

Special Olympics Los Angeles 2015 Design Guidelines

Section 5.2

Location Case Studies

UCLA

SITE STRATEGY Legend FESTIVAL FESTIVAL Wilson Plaza

Wilson Plaza

Tennis Volleyball Judo Gymnastic Football Festival

FOOTBALL 11-A-SIDE

Main Area

North Athletic Field

Bruin Plaza Restroom First Aid

FOOTBALL 5-A-SIDE Intramural Field

Information Parking Lot Shuttle Bus Water Food

FOOTBALL 11-A-SIDE Drake Stadium

Merchandise Dorms Spectator Traffic Athlete Traffic Bus Traffic Wayfinding Needed

Special Olympics Los Angeles 2015 Design Guidelines

Section 5.2

Location Case Studies

UCLA

ELEMENT LOCATIONS PLAN Based on our breakdown of the site, we were able to determine exact locations for each system element based off of need and the purpose of those elements.

Legend Reach-up Greeters

GOLD HALL

KAUFMAN HALL K L

General Outdoor Directional (Large) Specific Outdoor directional (Medium) Indoor Directional (Small)

OPEN TO ABOVE

C COLLINS E EXECUTIVE EDUCATION E CENTER NTE NT

PLAZA

Banner (Outdoor), REACH

X X

(E) CONC WALK WAY

WESTWO OD

Banner (Facade) Arch (Large)

X X X

(E) CONC WALK WAY

Pardee Gym

Arch (Medium)

PARKING LOT 7

UNDERGROUND

Arch (Small) Tent (Large) Tent (Medium) ACOSTA TRAINING CENTER

STRATHMORE

ENTRANCE

Special Olympics Los Angeles 2015 Design Guidelines

Tent (Small) Info Desk

Section 5.2

Location Case Studies

UCLA / Indoor

PAULEY PAVILLION SITE STRATEGY Legend HONORED GUEST ENTRY

Court Spectator Area Honored Guest Lounge Athlete Lounge Water Food Restroom First Aid

11’-4”

Information Spectator Entry

10’-4”

Athlete Entry HG Entry Media Entry Spectator Traffic 14’

Athlete Traffic 7’-10”

MEDIA ENTRY

Special Olympics Los Angeles 2015 Design Guidelines

Section 5.2

Location Case Studies

UCLA / Indoor

PAULEY PAVILLION ELEMENT LOCATIONS PLAN Based on our breakdown of the site, we were able to determine exact locations for each system element based off of need and the purpose of those elements.

Legend Greeters

HG CHECK-IN

ATHLETE ENTRY

ATHLETE CHECK-IN

LANGUAGE SERVICES

AWARDS CHECK-IN

VOLLEYBALL SPORT INFORMATION

Indoor Directional (Small)

HG ENTRY

ATHLETE LOUNGE

Banner (Facade) Arch (Medium) Arch (Small) Information Booth

B 11’-4”

Barrier Banner (Sponsor) Team Seats

10’-4”

Field Stands

12’-7”

14’

7’-10”

12’-7”

MEDIA ENTRY

Special Olympics Los Angeles 2015 Design Guidelines

Section 5.3

Location Case Studies

Long Beach

Large, Outdoor Venues Case Study 2

Long Beach STRATEGY The Long Beach venue is a very complex. It has three different main sport hubsâ&#x20AC;&#x201C;Alamitos Beach, Belmont Pier, and Marine Stadium. Belmont Pier hosts sailing, Marine Stadium hosts kayaking, and Alamitos Beach hosts the triathlon, cycling, the half-marathon, beach volleyball, and open water swim. We decided to focus on the most intricate of hubs, Alamitos Beach, to determine the best system strategy to use as a reference to the other locations. The system maps are divided into Site Strategy, Sports Paths and Element Location Plan. Since Alamitos Beach is an outdoor and public location, the structures must be set up and taken down every day there is an event. Therefore, the structures placed at this location must be limited and simple. There will not be much festivities occurring at this site (purely for observing or participating in the events), and the more complex structures are limited to one. Also, since the sport events are not happening simultaneously, the structures can be easily moved and repurposed within the Long Beach Venues.

Special Olympics Los Angeles 2015 Design Guidelines

We first approached these studies by breaking down each site and stripping them to their basic elements. You will see this in the upcoming site strategy maps. We wanted to simplify the amenities spaces to only what people will need to know in order to have a successful Special Olympics. After mapping out the main zones and circulatory journeys of athletes, spectators and automotive traffic, we were able to determine the exact locations of where wayfinding would be needed as well as the main festivities areas, which is where the concentration of elements will be located. At each venue, each of the individual sports have been given an identifiable color to help guide people to the correct location. This simplified color key system will provide the attending international audience with an easily understandable system, despite lingual differences.

LONG BEACH MAP Digital File Directory Special Olympics Graphic File Assets Maps Longbeach.ai

Special Olympics Los Angeles 2015 Design Guidelines

Section 5.3

Location Case Studies

Long Beach

SITE STRATEGY Legend Tennis Volleyball Festival Main Area Restroom First Aid Information Parking Lot Shuttle Bus Water Food Merchandise Dorms Spectator Traffic Athlete Traffic Bus Traffic Wayfinding Needed

Special Olympics Los Angeles 2015 Design Guidelines

Section 5.3

Location Case Studies

Long Beach

SPORTS PATHS This map shows the long spread out routes for swimming, bicycling, and running.

Special Olympics Los Angeles 2015 Design Guidelines

Section 5.3

Location Case Studies

Long Beach

ELEMENT LOCATION PLAN Based on our breakdown of the site, we were able to determine exact locations for each system element based on need and the purpose of those elements.

Legend

Reach-up Greeter Directional (Large) Directional (Medium) DIrectional (Small) Banner (Outdoor), REACH Banner (Facade) Podium (Individual) Podium (Team) Barrier Arch (Large) Arch(Medium) Arch (Small) Tent (Large) Tent (Medium) Tent (Small) Information Desk Sponsor Tents Athlete Pathway Barricades Cones Field of Play

Special Olympics Los Angeles 2015 Design Guidelines

Section 5.3

Location Case Studies

Special Olympics Los Special Angeles Olympics 2015 Design Los Angeles Guidelines 2015

Long Beach

6581 65

Section 5.4

Location Case Studies

Griffith Park (L.A. Equestrian Center)

Small, Quaint Venues Case Study 3

Griffith Park

L.A. Equestrian Center STRATEGY The strategy for this type of site is to create a journey for all its visitors. Centralized in the primary area of activity and spreading out into the rest of the site, bigger structures like the “Arch” are used to bookend the area of use. Unlike the other sites that will be used during the 2015 World Games, the strategy of the equestrian center focuses on creating as much energy within the space as possible without the use of larger structures like the “Reach Up.” This is a smaller space. Using the “Facade Graphics” to emphasize the main gathering hub of the space creates a stronger sense of space and focuses the energy within this main area. There are two scenarios at this site. The first is if the north most parking garage is open to the public; the second is if the north most parking garage is closed.

Special Olympics Los Angeles 2015 Design Guidelines

We first approached these studies by breaking down each site and stripping them to their basic elements. You will see this in the upcoming site strategy maps. We wanted to simplify the amenities spaces to only what people will need to know in order to have a successful Special Olympics. After mapping out the main zones and circulatory journeys of athletes, spectators and automotive traffic we were able to determine the exact locations of where wayfinding would be needed as well as the main festivities areas, which is where the concentration of elements will be located. At each venue, each of the individual sports have been given an identifiable color to help guide people to the correct location. This simplified color key system will provide the attending international audience with an easily understandable system, despite lingual differences.

GRIFFITH PARK MAP Digital File Directory Special Olympics Graphic File Assets Maps GriffithPark.ai

Special Olympics Los Angeles 2015 Design Guidelines

Section 5.4

Location Case Studies

Griffith Park (L.A. Equestrian Center)

SITE STRATEGY: SCENARIO 1 North parking garage is open.

Legend Athelte Drop-Off Volunteeer Area Main Area Competition Area Officials Lounge Honored Guetes Lounge Restroom First Aid Information Food Parking Lot Parking Traffic Spectator Traffic HG LOUNGE

Athlete Traffic Wayfinding Needed

Special Olympics Los Angeles 2015 Design Guidelines

Section 5.4

Location Case Studies

Griffith Park (L.A. Equestrian Center)

SITE STRATEGY: SCENARIO 2 North parking garage is closed.

Athelte Drop-Off Volunteeer Area Main Area Competition Area Officials Lounge Honored Guetes Lounge Restroom First Aid Information Food Parking Lot Parking Traffic Spectator Traffic HG LOUNGE

Athlete Traffic Wayfinding Needed

Special Olympics Los Angeles 2015 Design Guidelines

Section 5.4

Location Case Studies

Griffith Park (L.A. Equestrian Center)

Element Location Plan Based on our breakdown of the site, we were able to determine exact locations for each system element based off of need and the purpose of those elements.

Legend

Reach-up Greeter Directional (Large) Directional (Medium) Banner (Outdoor), REACH Banner (Facade) Arch(Medium) Tent (Small) Information Desk Sponsor Banners PARKING LOT

HG LOUNGE

PARKING LOT

Special Olympics Los Angeles 2015 Design Guidelines

Section 5.4

Location Case Studies

Special Olympics Los Angeles 2015 Design Guidelines

Griffith Park (L.A. Equestrian Center)

Section 6

System Details

6. 1 Wayfinding

7 4-1 6 3

6.2 Structures

1 6 5-221

6.3 Field of Play

222-27 5

6.4 Fun Amenities

27 8 -28 5

6.5 Sponsorship Opportunities Package

28 8 -29 9

Special Olympics Los Angeles 2015 Design Guidelines

Section 6.1

System Details

Wayfinding

System Details

Wayfinding

Special Olympics Los Angeles 2015 Design Guidelines

Section 6.1

System Details

Wayfinding

R, G, DL, DM, DS

REACH-UP, GREETERS, DIRECTIONAL (LARGE), DIRECTIONAL (MEDIUM), DIRECTIONAL (SMALL)

The wayfinding structures lead and direct people to their desired destinations using a big, bold, simple and universally understandable graphic strategy. In order of appearance, we start with the greeters who are the first touch points for the spectators. This is followed by a large general directional to acquaint you with the spaces ahead. Then the medium directional, which means that you are getting closer to a specific venue. The small directionals are located directly outside of a specific event. And finally the reach-up. The reach-ups bookend the main festival areas. They are to be in groups of three and surrounded by modular seating to reinforce unification in a spatial gathering moment. The wayfinding utilizes circular panels that represent the unity and togetherness of the Special Olympics. These panels are of many different sizes and are each used for different hierarchical purposes. Each panel is applied to a white aluminum structure that towers over people like beacons. The overall color strategy is the use of vibrant colors against a dark fractaled background. The white type stands out against the dark background. There is also a layering and offsetting of these panels to create depth and interest when applied to the structures.

Special Olympics Los Angeles 2015 Design Guidelines

LOCATION Throughout All Venues

MATERIALS 2” Aluminum Pipes, 1/2” Conduit Cable, 1/4” Dibond, Velcro fasteners, 3M VHB Tape

Section 6.1

System Details

Wayfinding 25'

20'

15'

10'

Football Football 11-a-Side Drake Stadium

Football 11-a-Side Drake Stadium

11-a-Side Drake Stadium

Tennis

LA Tennis Center

0' Special Olympics Los Angeles 2015 Design Guidelines

Section 6.1

System Details

Wayfinding

GRAPHIC ASSETS MAPS (60", 42") The map is used to navigate athletes, fans and event workers through each venue, while still communicating unification of people. It was created using a ¾” square grid and simple geometric shapes to resemble landmarks and provide clear pathways to navigate through the event. There are two sizes of the map 42” and 60”. The large 60” maps will be placed on all reach up structures. The coloration plays an important role in event navigation as well as conveying the brand concept. Each building is coordinated by the color key system and sports iconography. The 42” map is scaled 70% smaller than the 60” map. New maps should be designed in the 60” scale, outlined, and then scaled to 70%.

Special Olympics Los Angeles 2015 Design Guidelines

LOCATIONS 60" Maps on R 42" Maps on DL and DM

MATERIALS ¼" Dibond

Structual Grid Digital File Directory Special Olympics Graphic File Assets Map Grid.ai

Section 6.1

System Details

Wayfinding

STRUCTURAL GRID

Special Olympics Los Angeles 2015 Design Guidelines

Section 6.1

System Details

Wayfinding

GRAPHIC ASSETS MAP EXAMPLES UCLA Map Digital File Directory

EXAMPLE MAP: UCLA

Special Olympics Graphic File Assets Panels UCLA.ai

60"

All Leading 48pt (except Key)

Sport Names Proxima Bold ALL CAPS

Street names Proxima regular ALL CAPS

45pt

Parking Lots Proxima Bold ALL CAPS

Special Olympics Los Angeles 2015 Design Guidelines

45pt

Sport Numbering Proxima Regular ALL CAPS, 100 tracking

45pt

Primary Buildings Proxima Regular 100 Tracking

34pt

Secondary Buildings Proxima Regular

45pt

Key typography Proxima Bold 100 tracking Leading 84.75

Lockup/spacing around all typography

Section 6.1

System Details

Griffth Park Map Digital File Directory

EXAMPLE MAP: LA EQUESTRAIN CENTER, GRIFFITH PARK

Special Olympics Graphic File Assets Panels GriffthPark.ai

60" Street names Proxima regular ALL CAPS

Sport Names Proxima Bold ALL CAPS

Wayfinding

45pt

Lockup/spacing around all typography

45pt

Key typography Proxima Bold 100 tracking Leading 84.75

45pt

Primary Buildings Proxima Regular 100 Tracking All Leading 48pt (except Key)

Special Olympics Los Angeles 2015 Design Guidelines

Section 6.1

System Details

Wayfinding

DIRECTIONAL ARROW PANEL Directional Arrow Panel The arrow panel also a separate piece of dibond so that its direction can be determined on site. The dark and light elements of the directional indicator panel is inverted. Instead of the light graphic elements being against a white background. This helps the arrow to stand out against the rest of the panels.

Special Olympics Graphic File Assets Panels GWPanel_2.ai

BACK

SIDE

1' 6"

FRONT

General Wayfinding Panel Digital File Directory

1/4"

3" 5"

1' 6"

Special Olympics Los Angeles 2015 Design Guidelines

Section 6.1

System Details

Specific Wayfinding Panel Digital File Directory

DIRECTIONAL ARROW PANEL The arrow panel as also a separate piece of dibond so that its direction can be determined on site. The dark and light elements of the directional indicator panel is inverted. Instead of the light graphic elements being against a dark background, it is instead a black arrow against a white background. This helps the arrow to stand out against the rest of the panels.

Special Olympics Graphic File Assets Panels SWPanel_3.ai

1' 2"

SIDE

1' 2"

BACK

1' 2"

FRONT

Wayfinding

1/4"

Special Olympics Los Angeles 2015 Design Guidelines

Section 6.1

System Details

Wayfinding

GRAPHIC ASSETS PICTOGRAM ICONOGRAPHY We have chosen an oversized icon based graphic system because of its universality of understandability. The goal is to have each person from any language be able to understand the graphic and its meaning. Like the Special Olympics itself, the system is more about the athletes themselves rather than the sports. Each icon consists of two parts, a colorful fractal background and a white figure. This color background will dictate the color of that sport and associated venue. For example, the volleyball icon is in front of a blue background. Therefore, volleyball is blue, and so too is Pauley Pavilion. This overview shows how the system works together.

Special Olympics Los Angeles 2015 Design Guidelines

LOCATIONS On Wayfinding Maps, DL, DM and DS

Pictogram Digital File Directory Special Olympics Graphic File Assets Pictogram Pictogram.ai

Section 6.1

System Details

Wayfinding

SPORT ICONOGRAPHY FIGURE Inspired by action photography, this iconography uses hard angular shapes to continue brand consistency and message that is present within the logo. An angular shape was developed as a spacing mechanism to create dynamic negative shapes. Although there is no grid for these icons, a consistent stylized persona must remain. Simplicity of shapes, exaggerated poses, and longer legs are important attributes to take into consideration. All iconography has been designed within a 4 1â &#x201E;2" circle, and then scaled for different uses. Keeping this scale while designing is another important factor to continue consistency.

Pictogram Gap Digital File Directory Special Olympics Graphic File Assets Pictogram PictogramGap.ai

3pt

6pt

41pt

Special Olympics Los Angeles 2015 Design Guidelines

Section 6.1

System Details

Wayfinding

GRAPHIC ASSETS PICTOGRAM ICONOGRAPHY Pictogram Background Digital File Directory

FRACTAL COLOR CREATION These are 15 examples of possible color combinations for sports iconography and other branding applications. Color and shape consistency is created using the different blending options and opacities listed below. The full chroma color system takes inspiration from the logo construction. The diversity of color helps strengthen the overall brand message, while gradation helps unify and tie the system together in a cohesive manner. The 15 color system may be recycled throughout different venues. For example, volleyball and open swim could potentially be blue because they exist at different venues.

CYCLING

HORSEBACK

SOFTBALL

GYMNASTICS

BADMINTON

TENNIS

Special Olympics Los Angeles 2015 Design Guidelines

Special Olympics Graphic File Assets Pictogram Pictogram_bg.ai

SAILING

VOLLEYBALL

OPEN WATER SWIM

FOOTBALL

KAYAKING

BEACH VOLLEYBALL

JUDO

HALF MARATHON

TRIATHALON

Section 6.1

1. MASKED SHAPES OPACITY 100% BLENDING NORMAL

1. COLORS: CMYK 75/40/92/24

OPACITY 69% BLENDING OVERLAY 2. MASKED SHAPES OPACITY 69% BLENDING NORMAL

1. COLORS:

System Details

1. COLORS:

Wayfinding

1. COLORS:

1. COLORS

CMYK L: 35/100/45/93 M: 29/100/100/92 R: 25/100/92/24

CMYK L: 0/86/68/0 M: 3/64/0/0 R: 8/90/0/0

CMYK L: 0/93/10/0 M: 35/100/38/12 R: 50/100/0/0

CMYK L: 100/100/25/25 M: 72/92/4/4 R: 50/100/0/0

CMYK L: 100/98/25/42 M: 100/100/20/32 R: 82/50/26/5

CMYK L: 100/50/26/24 M: 64/0/12/0 R: 66/0/15/0

CMYK L: 53/0/52/0 M: 76/0/66/0 R: 82/10/74/0

CMYK L: 86/20/88/6 M: 89/40/90/40 R: 77/52/76/62

CMYK L: 60/15/100/0 M: 48/0/100/0 R: 10/0/90/0

CMYK L: 3/0/96/0 M: 8/28/100/0 R: 2/58/100/0

CMYK L: 0/33/100/0 M: 4/72/100/0 R: 16/100/100/45

CMYK L: 16/100/100/45 M: 0/97/97/0 R: 30/100/100/40

CMYK L: 14/100/90/10 M: 0/0/0/0 R: 50/10/45/0

OPACITY 100%

OPACITY 100`%

OPACITY 100%

OPACITY 80%

OPACITY 90%

OPACITY 100%

OPACITY 90%

OPACITY 30%

OPACITY 100%

OPACITY 80%

BLENDING OVERLAY

2. MASKED SHAPES

OPACITY 100%

CMYK L: 60/15/100/0 M: 48/0/100/0 R: 10/0/90/0

BLENDING NORMAL

BLENDING OVERLAY

BLENDING NORMAL

OPACITY 100%

BLENDING NORMAL

2. COLORS:

2. MASKED SHAPES

OPACITY 100%

BLENDING OVERLAY

BLENDING NORMAL

BLENDING OVERLAY

BLENDING OVERLAY 3. MASKED SHAPES OPACITY 100% BLENDING NORMAL

Special Olympics Los Angeles 2015 Design Guidelines

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101

102

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Section 6.1

System Details

Wayfinding

Pictogram Gymnastic Digital File Directory Special Olympics Graphic File Assets Pictogram Gymnastic.ai

GYMNASTICS 2"

BADMINTON 2"

Pictogram Badminton Digital File Directory Special Olympics Graphic File Assets Pictogram Badminton.ai

Special Olympics Los Angeles 2015 Design Guidelines

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Section 6.1

System Details

Wayfinding

GRAPHIC ASSETS PICTOGRAM ICONOGRAPHY EXAMPLES Pictogram Softball Digital File Directory

SOFTBALL

OPEN WATER SWIM

Special Olympics Graphic File Assets Pictogram Softball.ai

Pictogram Open Water Swim Digital File Directory Special Olympics Graphic File Assets Pictogram Openwaterswim.ai

104

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Section 6.1

System Details

Special Olympics Los Angeles 2015 Design Guidelines

Wayfinding

105

Section 6.1

System Details

Wayfinding

REACH UP

The reach up structures are the realization of the celebratory gesture. They bring an explosion of color to the venues and bookend the main festival areas. The structural strategy utilizes an aluminum tower structure along with a larger base to create seating, branches at the top of the structure with colorful mosaic panels, and seating placed all around the base. They are to be placed in groups three so that they bring a sense of space for gathering, resting, interaction, and community.

R Digital File Directory Special Olympics Graphic File Wayfinding REACHUP R.ai

LOCATIONS Bookends Festival Areas

MATERIALS 2" Aluminum Pipes, 1/2" Conduit Cable, 1/4" Dibond, Velcro Fasteners, 3M VHB Tape

Plywood Platform with Vinyl Graphic Wrap

Sandbag Weights Located Inside Base

106

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Section 6.1

System Details

Wayfinding

R Render Digital File Directory 1/2" Upper Hanging Unrolled Conduit Cables (12)

Upper Graphic Panels

Conduit Cable to Tighten Top

2" Aluminum Pipes (6)

Special Olympics Structure File Wayfinding REACHUP R.3dm

R Structure Drawing Digital File Directory Special Olympics Structure File Wayfinding REACHUP R.dwg

1/2" Unrolled Conduit Cables (12) Powder Coated White

Lower Graphic Panels

Surrounding Seats (5) Vinyl Graphic Side Covers 6 Plywood Tops with Vinyl Graphic Covers Aluminum Subframe Base Plated Pole Attachments Bolted to Floor Plate Plywood Floor Plate

Special Olympics Los Angeles 2015 Design Guidelines

107

Section 6.1

System Details

Wayfinding

REACH UP ELEVATIONS FRONT

RIGHT

7' 5"

Panel Type 1

3' 6"

Panel Type 5

14' 10"

Panel Type 3

Positioning of the panels on the structure are approximate. Types and colors of panels are interchangeable.

Panel Type 3

Panel Type 4

Panel Type 5 5'

Panel Type 1 Panel Type 5 Panel Type 3

Panel Type 3

1' 6" 1' 6"

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Special Olympics Los Angeles 2015 Design Guidelines

Panel Type 4

Section 6.1

BACK

System Details

Wayfinding

LEFT 23' 10"

Panel Type 3

Panel Type 3 23

Positioning of the panels on the structure are approximate. Types and colors of panels are interchangeable. Panel Type 4

Panel Type 4

Panel Type 2

Panel Type 5

Panel Type 3 Panel Type 3 12

7' 1"

3' 3"

Panel Type 5 Panel Type 1

Panel Type 5

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110

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Section 6.1

System Details

Special Olympics Los Angeles 2015 Design Guidelines

Wayfinding

111

Section 6.1

System Details

Wayfinding

REACH UP LOGO PANEL

The logo panel is mainly used on the greeters and reach-ups. We wanted to display the logo high and large so that it can be seen from great distances. The logo is against a black background which brings out the colors of the mosaic pattern and helps it to stand out from the surrounding environment.

Logo Panel Digital File Directory

LOCATIONS

Special Olympics Graphic File Wayfinding REACHUP LogoPanel.ai

On R and G

MATERIALS 1/4" Dibond

FRONT

BACK

SIDE

2 1/2"

Black Background

112

Special Olympics Los Angeles 2015 Design Guidelines

3' 6"

Special Olympics World Games Los Angeles 2015 Logo

Section 6.1

System Details

Wayfinding

60" MAP PANEL

Special Olympics Graphic File Wayfinding REACHUP 60MapPanel.ai

On R

MATERIALS 1/4" Dibond

SIDE

BACK

FRONT

LOCATIONS

The map panel is used to help people find their next destination after spending some time at the festival area. People can relax instead of panic when finding their next activity. The map panel located on the reach up structures is to be 60â&#x20AC;? and not the standard 42â&#x20AC;? because it is placed farther away than the others. A map that is five feet in diameter makes it easier to read it from a distance.

60" Map Panel Digital File Directory

1/4"

Special Olympics Los Angeles 2015 Design Guidelines

113

Section 6.1

System Details

Wayfinding

REACH UP MOSAIC COLOR PANELS

Utilizing the color mosaic backgrounds from the sport icons, we wanted to create colorful explosion of kinetic celebration. Each of the top panels are sandwiched around the unrolled conduit and can spin on their axis. As the wind hits the structure, the dangling arms will dance with the Special Olympicâ&#x20AC;&#x2122;s spirit. As for the bottom part of the reach up, there will also be a few of these panels, fixed, just to add even more color. The rings are to appear random. 3'-10" 3'-0"

Top Panel Type 1

3'-0"

2'-3"

Top Panel Type 2

Color Options

114

However, only the colors are arbitrary. Panels types 1, 2 and 4 are rings and types 3 and 5 are circular panels and each have the full spectrum of color options. There two branch types that cross in the middle and each repeated six times (twelve branches total). Branch B has panel types 5, 3 and 1 respectively. Branch A has panel types 4, 2 and 1 respectively. The smaller panels are closer to the reach up and the larger panels are at the ends.

Special Olympics Los Angeles 2015 Design Guidelines

1'-8"

1'-3"

Top Panel Type 3

Top Panel Type 4

Top Panel Type 5

R Mosaic Color Panels Digital File Directory Special Olympics Graphic File Wayfinding REACHUP MosaicColorPanels.ai

Section 6.1

System Details

Wayfinding

Branch A

Branch B

Panel Type 1

Panel Type 1 Branches A and B are crossed and braced, cable to cable.

Panel Type 2

Panel Type 3

Panel Type 5

11' 2.5"

Panel Type 4

Branch B 7' 4.25 "

Branch A

Special Olympics Los Angeles 2015 Design Guidelines

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Section 6.1

System Details

Wayfinding

G 3D Model Digital File Directory Special Olympics Structure File Wayfinding Greeter G.3dm

1/2" Unrolled Conduit Cable to Tighten Top Powder Coated White

2" Aluminum Framing (6) Attached Graphic Panels

G CAD Drawing Digital File Directory Special Olympics Structure File Wayfinding Greeter G.dwg

1/2" Unrolled Conduit Cable

Plywood Tops with Vinyl Graphic Covers

Vinyl Graphic Covers MDF Subframe to Hold Up Tops Base Plated Pole Attachments Bolted to Floor Plate Plywood Floor Plate

Special Olympics Los Angeles 2015 Design Guidelines

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118

Special Olympics Los Angeles 2015 Design Guidelines

119

Section 6.1

System Details

Wayfinding

GREETER LOGO PANEL

The logo panel is mainly used on the greeters and reach-ups. We wanted to display the logo high and large so that it is the first thing that people will see, and from a distance. The logo is against a black background which brings out the colors of the mosaic pattern and helps it to stand out from the surrounding environment.

LOCATIONS

Logo Panel Digital File Directory

On G

MATERIALS 2" Aluminum Pipes, 1/2" Conduit Cable, 1/4" Dibond, Velcro Fasteners, 3M VHB Tape

FRONT

BACK

Special Olympics Graphic File Wayfinding Greeter LogoPanel.ai

SIDE

2 1/2"

Black Background

120

Special Olympics Los Angeles 2015 Design Guidelines

3' 6"

Special Olympics World Games Los Angeles 2015 Logo

Special Olympics Los Angeles 2015 Design Guidelines

121

122

Special Olympics Los Angeles 2015 Design Guidelines

123

124

Special Olympics Los Angeles 2015 Design Guidelines

Section 6.1

System Details

1/2" Unrolled Conduit Cable to Tighten Top

Wayfinding

DL 3D Model Digital File Directory Special Olympics Structure File Wayfinding Directional_Large DL.3dm

1/2" Unrolled Conduit Cable

2" Aluminum Framing (6)

Powder Coated White

DL CAD Drawing Digital File Directory Special Olympics Structure File Wayfinding Directional_Large DL.dwg

Attached Graphic Panels

Plywood Tops with Vinyl Graphic Covers Vinyl Graphic Covers

Plywood Floor Plate Aluminum Subframe Base Plated Pole Attachments Bolted to Floor Plate

Special Olympics Los Angeles 2015 Design Guidelines

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126

Special Olympics Los Angeles 2015 Design Guidelines

127

128

Special Olympics Los Angeles 2015 Design Guidelines

129

Section 6.1

System Details

Wayfinding

DIRECTIONAL / LARGE 42" MAP PANEL

The map panels help people locate to themselves and get a better understanding of the surrounding venue. On the medium and large directionals, the map is placed at eye level for maximum readability.

LOCATIONS

42" Map Panel Digital File Directory

On DM and DL

Special Olympics Graphic File Wayfinding Directional_Large MapPanel.ai

MATERIALS 1/4" Dibond

Front

Back

3' 6"

SIDE

3' 6"

BACK

3' 6"

FRONT

Side

1/4"

130

1" = 1'

Special Olympics Los Angeles 2015 Design Guidelines

Section 6.1

System Details

Special Olympics Los Angeles 2015 Design Guidelines

Wayfinding

131

132

Special Olympics Los Angeles 2015 Design Guidelines

Section 6.1

System Details

Wayfinding

DM 3D Model Digital File Directory Special Olympics Structure File Wayfinding Directional_Medium DM.3dm

1/2" Unrolled Conduit Cable to Tighten Top Powder Coated White

2" Aluminum Framing (6) Attached Graphic Panels

DM CAD Drawing Digital File Directory Special Olympics Structure File Wayfinding Directional_Medium DM.dwg

1/2" Unrolled Conduit Cable

Plywood Tops with Vinyl Graphic Covers

Vinyl Graphic Covers MDF Subframe to Hold Up Tops Base Plated Pole Attachments Bolted to Floor Plate Plywood Floor Plate

Special Olympics Los Angeles 2015 Design Guidelines

133

134

Special Olympics Los Angeles 2015 Design Guidelines

135

136

Special Olympics Los Angeles 2015 Design Guidelines

Section 6.1

System Details

Wayfinding

42" MAP PANEL

LOCATIONS

42" Map Panel Digital File Directory

On DM and DL

Special Olympics Graphic File Wayfinding Directional_Medium 42MapPanel.ai

MATERIALS 1/4" Dibond

SIDE

3' 6"

BACK

3' 6"

FRONT

3' 6"

The map panels help people locate to themselves and get a better understanding of the surrounding venue. On the medium and large directionals, the map is placed at eye level for maximum readability.

1/4"

Special Olympics Los Angeles 2015 Design Guidelines

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Special Olympics Los Angeles 2015 Design Guidelines

Section 6.1

System Details

Wayfinding

DS 3D Model Digital File Directory Special Olympics Structure File Wayfinding Directional_Small DS.3dm

1/2" Unrolled Conduit Cable to Tighten Top Powder Coated White

2" Aluminum Framing (6) Attached Graphic Panels

DS CAD Drawing Digital File Directory Special Olympics Structure File Wayfinding Directional_Small DS.dwg

1/2" Unrolled Conduit Cable

Plywood Tops with Vinyl Graphic Covers

Vinyl Graphic Covers MDF Subframe to Hold Up Tops Base Plated Pole Attachments Bolted to Floor Plate Plywood Floor Plate

Special Olympics Los Angeles 2015 Design Guidelines

139

140

Special Olympics Los Angeles 2015 Design Guidelines

141

Separate Panel

142

Special Olympics Los Angeles 2015 Design Guidelines

143

Section 6.1

System Details

Wayfinding

BANNERS / OUTDOOR

As event-goers and athletes move through the event venue, the banners function as an inspirational color way that allude to the spirit of Special Olympics athletes and spirit of the event. They reinforce the story of the athlete and the color coded wayfinding system. The vinyl R.E.A.C.H. banners can go anywhere where they can be hanged; mostly light poles and

FRONT

144

Special Olympics Los Angeles 2015 Design Guidelines

other such permanent fixtures. They are made using black and white athlete photography which symbolizes the athletes stories, bold oversized type for universal understanding and a two-tone fractal gradient system. They are a quick and impactful read for event attendees with virtually none of the high costs.

Section 6.1

System Details

Wayfinding

LOCATION Mainly Outdoors, Sometimes Inside Sports Venues

MATERIALS Double Sided Vinyl

BACK

Special Olympics Los Angeles 2015 Design Guidelines

145

Section 6.2

System Details

Banners / Outdoor

BANNERS / OUTDOOR The R.E.A.C.H. banners are made using a 8 stage overlay process, front and back. In order, the front side of banners is made of a black and white photo, a fractal graphic, three different color gradients,

one grey gradient, the radial black and white photo and lastly the associated “R.E.A.C.H.” word.

HOW TO MAKE (FRONT) Bottom Layer

Top Layer

TYPE Photo

TYPE Fractal Graphic

TYPE Color Gradient 1

TYPE Color Gradient2

TYPE Color Gradient 3

TYPE Grey Gradient 1

TYPE Radial Photo

TYPE Type (Words)

OPACITY 100%

OPACITY 50%

OPACITY 100%

BLENDING MODE Regular

BLENDING MODE Color

BLENDING MODE Multiply

BLENDING MODE Overlay

BLENDING MODE Normal

BLENDING MODE Regular

146

Special Olympics Los Angeles 2015 Design Guidelines

Section 6.2

The back is similar to the front part. It has more gradients and no photo layers. A fractal graphic goes on the bottom followed by different gradients and lastly the logo lock up.

System Details

Banners / Outdoor

The logo lockup has a white halo background to accent the full chroma of logo on the vibrant color of the background.

HOW TO MAKE (BACK) Bottom Layer

Top Layer

TYPE Fractal Graphic

TYPE Color Gradient 1

TYPE Color Gradient 2

TYPE Grey Gradient 1

TYPE Color Gradient 3

TYPE Grey Gradient 2

TYPE Color Gradient 4

TYPE Halo Logo Lockup

OPACITY 100%

OPACITY 50%

OPACITY 100%

OPACITY 50%

OPACITY 100%

OPACITY 50%

OPACITY 100%

BLENDING MODE Regular

BLENDING MODE Color

BLENDING MODE Multiply

BLENDING MODE Overlay

BLENDING MODE Multiply

BLENDING MODE Overlay

BLENDING MODE Screen

BLENDING MODE Regular

Special Olympics Los Angeles 2015 Design Guidelines

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Section 6.1

System Details

Wayfinding

BO.R

BANNERS / OUTDOOR / (RESPECT)

Font ProximaNovaBlack

BO.R Digital File Directory

1.75"

Special Olympics Graphic File Wayfinding Banners BOR.ai

Greyscale Athelete Photo

Vertical Logo Lockup

Faceted gradient background

24"

148

Special Olympics Los Angeles 2015 Design Guidelines

24"

Section 6.1

System Details

Wayfinding

BO.E

BANNERS / OUTDOOR / (ENTHUSIASM)

Font ProximaNovaBlack

BO.E Digital File Directory

1.75"

Special Olympics Graphic File Wayfinding Banners BOE.ai

Greyscale Athelete Photo

Vertical Logo Lockup

Faceted gradient background

24"

Special Olympics Los Angeles 2015 Design Guidelines

149

Section 6.1

System Details

Wayfinding

BO.A

BANNERS / OUTDOOR / (ACCEPTANCE)

Font ProximaNovaBlack

BO.A Digital File Directory

1.75"

Special Olympics Graphic File Wayfinding Banners BOA.ai

Greyscale Athelete Photo

Vertical Logo Lockup

Faceted gradient background

24"

150

Special Olympics Los Angeles 2015 Design Guidelines

24"

Section 6.1

System Details

Wayfinding

BO.C

BANNERS / OUTDOOR / (COMPASSION)

Font ProximaNovaBlack

BO.C Digital File Directory

1.75"

Special Olympics Graphic File Wayfinding Banners BOC.ai

Greyscale Athelete Photo

Vertical Logo Lockup

Faceted gradient background

24"

Special Olympics Los Angeles 2015 Design Guidelines

151

Section 6.1

System Details

Wayfinding

BO.H

BANNERS / OUTDOOR / (HEART)

Font ProximaNovaBlack

BO.H Digital File Directory

1.75"

Special Olympics Graphic File Wayfinding Banners BOH.ai

Greyscale Athelete Photo

Vertical Logo Lockup

Faceted gradient background

24"

152

Special Olympics Los Angeles 2015 Design Guidelines

24"

Section 6.1

System Details

Special Olympics Los Angeles 2015 Design Guidelines

Wayfinding

153

Section 6.1

System Details

Wayfinding

BANNERS / FACADE

Facade banners are iconic pieces that herald arrival at venues. The graphic marks the entrance to each color-coded venue by celebrating the joy and dynamism of sport. The dark to light fractal motif symbolizes how the athletes move away from an oppressive darkness and into the light that is courage, determination, and joy. The faceted graphic represents the celebration of uniqueness, diversity, and competition.

Each banners is created using the particular color of the associated sport dictated by the color key system. This is to reinforce the wayfinding system. As a secondary application, these graphics can also be scaled and used as podium backdrops.

LOCATIONS On Venue Facade and Podium Backdrops

MATERIALS Vinyl

154

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Section 5.3

Location Breakdown

Griffith

Section 6.1

Scenario 1

System Details

Special Olympics Los Angeles 2015 Design Guidelines

Wayfinding

155

Section 6.1

System Details

Wayfinding

BANNERS / FACADE

HOW TO MAKE STEP 1

STEP 2

Triangulator Digital File Directory Special Olympics Graphic File Assets Triangulator Triangulator.zip

Unzipped the file ‘Triangulator’. Open ‘index.html’ with browser.

Drag and drop the photo that should be edited into part “Drop your bitmap here” Photos should be jpg, png or gif (Jpg recommended)

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System Details

STEP 3

STEP 4

Adjust (Lower) the opacity of faceted forms by dragging to left little bit so that you can see the photo underneath of faceted triangles. Clicking around to create faceted triangles of the photo. When you make triangles, the background part should be bigger triangles and once you get closer to the subject it gets smaller.

Once you are done with creating the triangles all over the photo, click the ‘export’ After you click it, click right button on the part of “this file” and click “Save Link as...” If you click it, you can download svg(vector) file into your computer to edit.

Special Olympics Los Angeles 2015 Design Guidelines

Wayfinding

157

Section 6.1

System Details

Wayfinding

BANNERS / FACADE

LAYERS

TYPE Color Gradient 2 OPACITY 20% BLENDING Lighten

TYPE Color Gradient 1 OPACITY 100% BLENDING Color

TYPE Actual Photograph OPACITY 30% BLENDING Normal

TYPE Color Gradient 2 OPACITY 100% BLENDING Normal

158

Special Olympics Los Angeles 2015 Design Guidelines

Group the Layers and crop it as right size. Place the logo (with halo) lock up on the right place.

Section 6.1

System Details

Wayfinding

BF.G

BANNERS / FACADE / (GYMNASTICS)

Lock Up Margin

BF.G Digital File Directory Special Olympics Graphic File Wayfinding Banners BFG.ai

Size Varies

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Section 6.1

System Details

Wayfinding

BF.J

BANNERS / FACADE / (JUDO)

Lock Up Margin

BF.J Digital File Directory Special Olympics Graphic File Wayfinding Banners BFJ.ai

Size Varies

160

Special Olympics Los Angeles 2015 Design Guidelines

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System Details

Wayfinding

BF.V

BANNERS / FACADE / (VOLLEYBALL)

Lock Up Margin

BF.V Digital File Directory Special Olympics Graphic File Wayfinding Banners BFV.ai

Size Varies

Special Olympics Los Angeles 2015 Design Guidelines

161

Section 6.1

System Details

Wayfinding

BF.T

BANNERS / FACADE / (TENNIS)

Lock Up Margin

BF.T Digital File Directory Special Olympics Graphic File Wayfinding Banners BFT.ai

Size Varies

162

Special Olympics Los Angeles 2015 Design Guidelines

Section 6.1

System Details

Wayfinding

BF.S

BANNERS / FACADE / (SOFTBALL)

Lock Up Margin

BF.S Digital File Directory Special Olympics Graphic File Wayfinding Banners BFS.ai

Size Varies

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System Details

Structure

System Details

Structure

164

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Section 6.2

System Details

Structure

ARCHES The arches serve as iconic connection points and visual landmarks for the spectators. From the large entrance arches which first connects the viewer to the World Games, to the medium arches which doubles as either a finish line for athletes or a smaller welcome piece, to the small photo arches which help inspire people to connect to the world. They evoke moods of empowerment, grandeur and uplifting achievements. In the logo, the multi colored facets represent the flag colors of all of the participating countries which is why a full three dimensional expression of that logo make for a perfect welcome statement, a perfect finish line, and a perfect photo opportunity.

All arches are made of lightweight aluminum sculpted to represent the circle of inclusion of the logo. High tension fabric is then printed and wrapped around the frame. There will also be a small lighting fixture setup located somewhere inside the frame. At night, the goal is to have light slowly graze upwards towards the top of structure. This will make the arches come alive.

LOCATIONS Locations dependant on individual purposes

MATERIALS High Tension Fabric, Aluminum Rods, Plywood 25'

20'

15'

10'

166

Special Olympics Los Angeles 2015 Design Guidelines

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Section 6.2

System Details

Structure

ARCHES FIRE CLEARANCE

The minimum clearance width for fire truck access roads is 15 feet wide by 13 feet high. Following these requirements, the medium and large arches can be placed in main throughways with plenty of room for emergency vehicle access.

F I NI SH 15â&#x20AC;&#x2122;

13â&#x20AC;&#x2122;

AM. 1 Finish Line

168

AM.2 Welcoming Arch

Special Olympics Los Angles Angeles2015 2015Design DesignGuidelines Guidelines

Arch Large

Special Olympics Los Angeles 2015 Design Guidelines

169

Section 6.2

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Structure

ARCHE / LARGE The large arches serve as a visual welcoming landmark for people to enter and exit. It also serves as meeting point because people can easily find this arch from the distance. It is made from aluminum framing wrapped in high tension fabric.

LOCATIONS

AL Digital File Directory

Large Main Entrances

MATERIALS High Tension Fabric, 2" Aluminum Rods, 1/2-3/4" Aluminum Solid Rod, Plywood

World Games Special Olympics Los Angeles 2015 Logo

Tension Fabric

Mosaic Pattern on Full Chroma Background

Special Olympics Graphic File Structures Arch_Large AL.ai

AL Render Digital File Directory Special Olympics Structure File Structures Arch_Large AL.3dm

Special Olympics Logo on White Background

AL Structure Drawing Digital File Directory Special Olympics Structure File Structures Arch_Large AL.dwg

2"-3â&#x20AC;? Aluminum Frame

Bottom Plate Velcro Connectors

Plywood Base

170

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Section 6.2

System Details

Structure

HOW TO INSTALL

Connection Plates Detail Options 1-Plywood

1" Aluminum Framing

Connection Plates Detail (Need to Let Light Through)

Connection Plates Detail Options 2-Aluminum

Base Plate Detail

1" Plywood Base Plate Internal Gradient Lighting Needed

Base Plate Detail

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Section 6.2

System Details

Structure

ARCH / LARGE ELEVATIONS

FRONT AND BACK

LEFT AND RIGHT

40' 3" 6' 8.25"

29' 1.5"

101˚

23'

79˚ 7' 5.5"

16' 10.75" 37' 11"

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System Details

Structure

PLAN

23'

37' 11" 40' 3"

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Section 6.2

System Details

Structure

ARCH / LARGE FLAT PATTERN

There are three pieces to the arch flat pattern. The top (middle) is the Special Olympics World Games Los Angeles 2015 logo on a white background. The two side panels are another World Games logo (new curved lock up) message in the rise of the arch against the full chroma fractal pattern from the logo. We chose the full chroma mosaic pattern because it represents flags of all nations, backgrounds and cultures which makes for the perfect welcome gesture. The three fabric strips are to be sewn and then zippered on one side. In order to keep the fabric from riding up, it is imperative that it be velcroed to the base.

174

Special Olympics Los Angeles 2015 Design Guidelines

MESSAGE â&#x20AC;&#x153;World Games Special Olympics 2015â&#x20AC;? with the logo

LOCATIONS AL

MATERIALS Printed High Tension Fabric

Flat Pattern Digital File Directory Special Olympics Graphic File Structures Arch_Large FlatPattern.ai

Section 6.2

System Details

Structure

23' 7.5"

Length: 77' 1" Length: 77' 1"

Length: 45' 6"

S p e c i a l O l y m p i c s LO

Curved Logo Lock-up

S p e c i a l O l y m p i c s LO

White Background

4' 3.5"

S 2' 0.5"

Logo Lock-Up

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Section 6.2

System Details

Structure

A AM.1

ARCH / MEDIUM / (1) The medium arch, type 1, serves as a finish line which will mark the end of races with the celebratory and triumphant sense of accomplishment for the athletes. This is used for sports such as open water swim, triathlon, cycling and the half marathon. They will add extra grandiosity to spectator and press photos of the athletes completely this extraordinary goal. It is made from aluminum framing wrapped in high tension fabric.

LOCATIONS

AM.1 Digital File Directory

Specific Sports Venues

MATERIALS High Tension Fabric, 2" Aluminum Rods, 1/2-3/4" Aluminum Solid Rod, Plywood

Special Olympics Graphic File Structres Arch_Medium AM1.ai

Finish Signage

AM.1 3D Model Digital File Directory

Tension Fabric Mosaic Pattern on Full Chroma Background

Special Olympics Structure File Structures Arch_Medium AM1.3dm

Special Olympics Logo on White Background

AM.1 CAD Drawing Digital File Directory Special Olympics Structure File Structures Arch_Medium AM1.dwg

2" Aluminum Frame

Bottom Plate

Velcro Connectors

Plywood Base

176

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Section 6.2

System Details

Structure

HOW TO INSTALL

Connection Plates Detail Options 1-Plywood

1" Aluminum Framing

Connection Plates Detail (Need to Let Light Through)

Connection Plates Detail Options 2-Aluminum

Base Plate Detail

1" Plywood Base Plate Internal Gradient Lighting Needed

Base Plate Detail

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Section 6.2

System Details

Structure

ARCH / MEDIUM / (1) ELEVATIONS

FRONT AND BACK

LEFT AND RIGHT

28'

20' 3"

4' 7.75"

101˚

16'

79˚

5' 2.5"

11' 9" 26' 5"

178

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Section 6.2

System Details

Structure

PLAN

16' 26' 5" 28'

Special Olympics Los Angeles 2015 Design Guidelines

179

Section 6.2

System Details

Structure

ARCH / MEDIUM / (1) FLAT PATTERN

There are three pieces to the arch flat pattern. The top (middle) is the Special Olympics World Games Los Angeles 2015 logo on a white background. The two side panels are another World Games logo message in the rise of the arch against the full chroma fractal pattern from the logo. We chose the full chroma mosaic pattern because it represents flags of all nations, backgrounds and cultures. The three fabric strips are to be sewn and then zippered on one side. In order to keep the fabric from riding up, it is imperative that it be velcroed to the base.

180

Special Olympics Los Angeles 2015 Design Guidelines

MESSAGE â&#x20AC;&#x153;World Games Special Olympics 2015â&#x20AC;? with the Logo

LOCATIONS AM.1

MATERIALS Printed High Tension Fabric

Flat Pattern Digital File Directory Special Olympics Graphic File Structures Arch_Medium AM1_FlatPattern.ai

Section 6.2

System Details

Structure

466pt Proxima Extra Bold

44' 3 1/2"

2' 6 1/2" 32' 1 1/4"

4' 4 1/4"

FINISH

FINISH LINE MESSAGE “FINISH”

51' 5 3/4"

White Background

Logo Lock-Up

4' 4/25”

7’ 5”

11' 3 3/4"

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Section 6.2

System Details

Structure

AM.2

ARCH / MEDIUM / (2) The medium arch, type 2, serves as a visual welcoming landmark for people to enter and exit. It also serves as meeting point because people can easily find this arch from the distance. It is made from aluminum framing wrapped in high tension fabric.

LOCATIONS

AM.2 Digital File Directory

Small Main Entrances

MATERIALS High Tension Fabric, 2" Aluminum Rods, 1/2-3/4"Aluminum Solid Rod, Plywood

World Games Special Olympics Los Angeles 2015 Logo

Tension Fabric

Mosaic Pattern on Full Chroma Background

Special Olympics Graphic File Structures Arch_Medium AM2.ai

AM.2 3D Model Digital File Directory Special Olympics Structure File Structures Arch_Medium AM2.3dm

Special Olympics Logo on White Background

AM.2 CAD Drawing Digital File Directory Special Olympics Structure File Structres Arch_Medium AM2.dwg

2" Aluminum Frame

Bottom Plate Velcro Connectors

Plywood Base

182

Special Olympics Los Angeles 2015 Design Guidelines

Section 6.2

System Details

Structure

HOW TO INSTALL

Connection Plates Detail Options 1-Plywood

1" Aluminum Framing

Connection Plates Detail (Need to Let Light Through)

Connection Plates Detail Options 2-Aluminum

Base Plate Detail

1" Plywood Base Plate Internal Gradient Lighting Needed

Base Plate Detail

Special Olympics Los Angeles 2015 Design Guidelines

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Section 6.2

System Details

Structure

ARCH / MEDIUM / (2) ELEVATIONS

FRONT AND BACK

LEFT AND RIGHT

28' 20' 3"

4' 7.75"

101˚

CL EQ

16'

79˚ 5' 2.5"

11' 9" 26' 5"

184

Special Olympics Los Angeles 2015 Design Guidelines

Section 6.2

System Details

Structure

PLAN

16' 26' 5" 28'

Special Olympics Los Angeles 2015 Design Guidelines

185

Section 6.2

System Details

Structure

ARCH / MEDIUM / (2) FLAT PATTERN

There are three pieces to the arch flat pattern. The top (middle) is the Special Olympics World Games Los Angeles 2015 logo on a white background. The two side panels are another World Games logo message in the rise of the arch against the full chroma fractal pattern from the logo. We chose the full chroma mosaic pattern because it represents flags of all nations, backgrounds and cultures which makes for the perfect welcome gesture. The three fabric strips are to be sewn and then zippered on one side. In order to keep the fabric from riding up, it is imperative that it be secured to the base.

186

Special Olympics Los Angeles 2015 Design Guidelines

MESSAGE â&#x20AC;&#x153;World Games Special Olympics 2015â&#x20AC;? with the Logo

LOCATIONS AM.2

MATERIALS Printed High Tension Fabric

AM.2 Flat Pattern Digital File Directory Special Olympics Graphic File Arches Arch_Medium AM2_FlatPattern.ai

Section 6.2

System Details

Structure

White Background

4' 4 1/4"

44' 3 1/2"

51' 5 3/4"

ur ed Logo Lock-up

32' 1 1/4"

2' 6 1/2"

' 2/3"

Logo Lock-Up

4' 4/25”

7’ 5”

11' 3 3/4"

Special Olympics Los Angeles 2015 Design Guidelines

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Section 6.2

System Details

Structure

ARCH / SMALL The small arch is also known as â&#x20AC;&#x153;the photo arch.â&#x20AC;? It encourages people to use social networking and other media outlets to help spread the positive and energetic spirit of the Special Olympics. We hope that these can also be placed around Los Angeles prior to the events in order to raises awareness.

LOCATIONS

AS Digital File Directory

Placed Sporadically Around Venues

MATERIALS High Tension Fabric, 1" Aluminum Rods, 0.75" Aluminum Solid Rod, Plywood

Special Olympics Graphic File Structures Arch_Small AS.ai

AS 3D Model Digital File Directory

Aluminum Rod Frame

Special Olympics Structure File Structures Arch_Small AS.3dm Social Network Campaign Tag

Tension Fabric Mosaic Pattern on Full Chroma Background

Special Olympics Structure File Structures Arch_Small AS.dwg

Special Olympics Logo Lockup on White Background

Bottom Plate Plywood Base

188

AS CAD Drawing Digital File Directory

Velcro Connectors

Special Olympics Los Angeles 2015 Design Guidelines

Section 6.2

System Details

Structure

HOW TO INSTALL

Connection Plates Detail Options 1-Plywood

1" Aluminum Framing

Connection Plates Detail (Need to Let Light Through)

Connection Plates Detail Options 2-Aluminum

Base Plate Detail

1" Plywood Base Plate Internal Gradient Lighting Needed

Base Plate Detail

Special Olympics Los Angeles 2015 Design Guidelines

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Section 6.2

System Details

Structure

ARCH / SMALL ELEVATIONS

FRONT AND BACK

LEFT

RIGHT

10' 6" 1' 9"

1' 9"

7' 7.25"

101˚

EQ EQ

101˚

EQ EQ

CL EQ

79˚

1' 11.5"

4' 4.75" 9' 11"

190

Special Olympics Los Angeles 2015 Design Guidelines

4' 4.75"

Section 6.2

System Details

Structure

PLAN

1' 9"

6' 7' 7.25"

9' 11"

Special Olympics Los Angeles 2015 Design Guidelines

191

Section 6.2

System Details

Structure

ARCH / SMALL FLAT PATTERN

There are three pieces to the arch flat pattern. The top (middle) is the Special Olympics World Games Los Angeles 2015 logo as well as a few social media pictograms on a white background. The two side panels will have the #REACHUPLA message in the rise of the arch against the full chroma fractal pattern from the logo. We chose the full chroma mosaic pattern because it represents flags of all nations, backgrounds and cultures which makes for the perfect welcome gesture. The three fabric strips are to be sewn and then zippered on one side. In order to keep the fabric from riding up, it is imperative that it be secured to the base.

192

Special Olympics Los Angeles 2015 Design Guidelines

MESSAGE â&#x20AC;&#x153;#REACHUPLAâ&#x20AC;?

LOCATIONS AS

MATERIALS Printed High Tension Fabric

Flat Pattern Digital File Directory Special Olympics Graphic File Structures Arch_Small FlatPattern.ai

Section 6.2

System Details

Structure

6' 2.75" Length :20' 1.25" Length :20' 1"

Social Media Pictogram Facet Dark Blue Background

Length: 17' 0.5"

White Background

Social Network Campaign Tag: “#REACHUPLA” 233pt Proxima Extra Bold

1' 1.5" 1' 9"

1' 0.75"

Logo Lock-Up

4' 4.75"

Special Olympics Los Angeles 2015 Design Guidelines

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Section 6.2

System Details

Structure

ARCH / SMALL GRAPHIC DETAIL

AS Graphic Detail Digital File Directory

The pictograms include “snap”, “tag”, “share”, and “like”. We chose to use the international symbols for these actions to ensure the encouragement of posting and sharing these pictures throughout all cultures and languages.

Special Olympics Graphic File Structures Arch_Small Graphic_Detail.ai

White Background

Proxima Nova Bold 1.1" Proxima Nova Light Social Media Pictogram in 5.5" Diameter 3' 7.25"

Proxima Nova Light

Margin for Print

Special Olympics World Game Logo Lockup 5.5"

1.6" 24"

Right

194

Special Olympics Los Angeles 2015 Design Guidelines

2' 1"

Left

10.5"

20.5"

10.5"

Section 6.2

System Details

Special Olympics Los Angeles 2015 Design Guidelines

Structure

195

Section 6.2

System Details

Structure

TENTS The Special Olympic tents will be placed within the designated main tent areas with a few scattered throughout high activity centers. These tents and their dome shape, inspired by the circle of inclusion, represent unity, inclusion and empowerment. These tents act as gathering hubs for people to come together and interact with one another. The tents afford a shaded respite for athletes and spectators. Within the tents, they will be broadcasting current game scores, athlete stories and other applicable information. Their main purpose is to house a fun interactive experience/lounge space but they can also double as medical tents, guest lounges and any other program that might require a little bit more privacy than the open outdoors. Inside the tents there will be a small variety of seating options which will help foster unification and comfort. The dome structures are created using a lightweight aluminum structure covered in stretched printed fabric. The white background provide a suitable background which makes the World Games logo pop.

LOCATIONS Designated Tent Area, Other Heavy Populated Areas

MATERIALS 2" Aluminum Steel Rods, Printed High Tension Fabric, 3/4" Plywood, Upholstered Seat Cushions

25'

20'

15'

10'

196

Special Olympics Los Angeles 2015 Design Guidelines

Section 6.2 6.3

System Details

Special Olympics Los Angeles 2015 Design Guidelines

Arches / Medium Structure

197

Section 6.2

System Details

Structure

TENT / LARGE The large tents provide shading for spectators at the event. They also serve as a gathering hub for people to come together and interact with one another. The 30’ by 30’ structures are created using a plywood base, lightweight, aluminum rods and finally a fabric skin is stretched over the framework. The majority of the tent is white with the exception of having the lip of the entrance in the full chroma pattern extracted from the Special Olympic logo.

White High Tension Fabric with Printed Logo

LOCATIONS Designated Tent Area, Other Heavy Populated Areas

MATERIALS 2" Aluminum Steel Rods, Printed High Tension Fabric, 3/4" Plywood, Upholstered Seat Cushions

TL Digital File Directory Special Olympics Graphic File Structures Tents_Large TL.ai

TL Render Digital File Directory

Powder Coated White 2'' Aluminume Pipe

Special Olympics Structure File Structures Tents_Large TL.3dm

Full Chroma

TL Structure Drawing Digital File Directory Custom Connectors Inside 3/4” Plywood Base White Vinyl Cover

Sandbags Located Inside the Seating

Fabric Cusion Top

Circle Logo Velcro Connector to Base Plate World Games Logo

198

Special Olympics Los Angeles 2015 Design Guidelines

Special Olympics Structure File Structures Tents_Large TL.dwg

Section 6.2

System Details

Structure

HOW TO INSTALL

Ceiling is Dropped for Air Flow

High Tension Fabric Upholstered Cushion Top 2" Aluminum Framing (6) Powder Coated White 3/4" Plywood Subframing

Vinyl Graphic Cover High Tension Fabric Upholstered Seat Top

Weights Located in Fixed Seats

Movable Seating

Upholstered Cushion Top

3/4" Plywood Subframing Vinyl Graphic Cover Seats Attached to Plywood Base Plate

Special Olympics Los Angeles 2015 Design Guidelines

199

Section 6.2

System Details

Structure

TENTS / LARGE ELEVATIONS

FRONT

BACK

7'-6''

10’-3”

11'-3''

8'-11''

13'-8 7/8''

2'' aluminum pipe

12'-0 3/8''

8'-8 3/8'' 30'

200

Special Olympics Los Angeles 2015 Design Guidelines

20'-6 1/8''

Section 6.2

System Details

Structure

PLAN

30'

8’-

10'

SIDE

10’-3”

11'-3''

20 '-

61 /8' '

12'-0 3/8''

/8'

11 3

3'-

20'-6 1/8''

Special Olympics Los Angeles 2015 Design Guidelines

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Section 6.2

System Details

Structure

TENTS / LARGE FLAT PATTERN TL Pattern Side Digital File Directory

LOCATIONS

There are thirteen total fabric panels for the tents. The arched doorways panels are the full chroma fractal graphic from the logo. Three of the panels have the full Special Olympics World Games Los Angeles 2015 logo.

Special Olympics Graphic File Structures Tents_Large TL_Pattern_Side.ai

MATERIALS Printed High Tension Fabric

2'-6''

11' 1 3/4''

O.C. 3'-9â&#x20AC;?

202

Special Olympics Los Angeles 2015 Design Guidelines

Section 6.2

System Details

Structure

32'-10 3/4''

TL Pattern Digital File Directory /2' 71 8'-

4'-2 1/4''

Special Olympics Graphic File Tents Tents_Large TL_Pattern.ai

Special Olympics Icon and Type

Icon

plain White white Fabric fabric Plain

Full Chorma Pattern

12'-0 3/8''

Special Olympics Los Angeles 2015 Design Guidelines

203

Section 6.2

System Details

Structure

TENTS / LARGE SEATING / BASE

There are two types of seating inside the tents. The first are fixed seats which are actually part of the base and will house the weights to keep the tents grounded. They are made using a plywood subframe, a vinyl front cover, and an upholstered cushion top. The second are portable seating fixture which are made from the same materials.

LOCATIONS TL

MATERIALS 3/4" Plywood, Vinyl Cover White, Upholstered Cushion Top

FIXED SEATS

POSITION PLAN

14'-6''

TOP 9'-2 1/2''

12'-3''

SIDE

9''

BACK

1'-4 1/4''

9'-0 5/8''

1'-11 5/8''

204

Special Olympics Los Angeles 2015 Design Guidelines

Section 6.2

SMALL PORTABLE SEAT Fabric Cushion Top

System Details

LARGE PORTABLE SEAT

3/4” Plywood 3/4” Plywood

Vinyl Cover

TOP

FRONT

FRONT 20’

3’-4”

20’

3’-4”

TL Seating Digital File Directory Special Olympics Graphic File Structures Tents_Large TL_Seating.ai

Fabric Cushion Top

Vinyl Cover

Structure

Special Olympics Los Angeles 2015 Design Guidelines

205

Section 6.5

System Details

Tents / Medium

TENT / MEDIUM The medium tents provide shading for spectators at the event. They also serve as a gathering hub for people to come together to interact with one another. The 20’ by 20’ structures are created using a plywood base, lightweight, aluminum rods and finally a fabric skin is stretched over the framework. The majority of the tent is white with the exception of having the lip of the entrance in the full chroma pattern extracted from the Special Olympic logo.

White High Tension Fabric with Printed Logo

LOCATIONS Designated Tent Area, Other Heavy Populated Areas

MATERIALS 2" Aluminum Steel Rods, Printed High Tension Fabric, 3/4" Plywood, Upholstered Seat Cushions

TM Digital File Directory Special Olympics Graphic File Structures Tents_Medium TM.ai

TM 3D Model Digital File Directory

Powder Coated White 2'' Aluminume Pipe

Special Olympics Structure File Structures Tents_Medium TM.3dm

Full Chroma

TM CAD Drawing Digital File Directory Custom Connectors Inside 3/4” Plywood Base White Vinyl Cover

Sandbags Located Inside the Seating

Fabric Cusion Top

Circle Logo Velcro Connector to Base Plate World Games Logo

206

Special Olympics Los Angeles 2015 Design Guidelines

Special Olympics Structure File Structures Tents_Medium TM.dwg

Section 6.2

System Details

Structure

HOW TO INSTALL

Ceiling is Dropped for Air Flow

High Tension Fabric Upholstered Cushion Top 2" Aluminum Framing (6) Powder Coated White 3/4" Plywood Subframing

Vinyl Graphic Cover High Tension Fabric Upholstered Seat Top

Weights Located in Fixed Seats

Movable Seating

Upholstered Cushion Top

3/4" Plywood Subframing Vinyl Graphic Cover Seats Attached to Plywood Base Plate

Special Olympics Los Angeles 2015 Design Guidelines

207

Section 6.2

System Details

Structure

TENT / MEDIUM ELEVATIONS

FRONT

BACK

6'-10''

7'-6''

3'-4''

5'-11 3/8''

9'-1 7/8''

2'' aluminum pipe

8'-0 1/4''

5'-9 5/8'' 20'

208

Special Olympics Los Angeles 2015 Design Guidelines

13'-8 1/8''

Section 6.2

SIDE

System Details

Structure

PLAN 20'

5'-

7'-6''

13' -

/8' '

8'-0 1/4''

5/8

7 2'-

5/8

Special Olympics Los Angeles 2015 Design Guidelines

209

Section 6.5

System Details

Tents / Medium

TENT / MEDIUM FLAT PATTERN

LOCATIONS

TM Pattern Side Digital File Directory

Special Olympics Graphic File Structures Tents_Medium TM_Pattern_Side.ai

MATERIALS

1'-8''

8'-0 1/2''

Printed High Tension Fabric

O.C. 2'-6''

210

Special Olympics Los Angeles 2015 Design Guidelines

Section 6.2

System Details

Structure

TM Pattern Digital File Directory

20'-7 1/4''

4 5'-

2'-7 1/2''

'' 3/4

Special Olympics Graphic File Structures Tents_Medium TM_Pattern.ai

Special Olympics Icon and Type

Icon

Plain White Fabric

Full Chorma Pattern

7'-5 3/8''

Special Olympics Los Angeles 2015 Design Guidelines

211

Section 6.2

System Details

Structure

TENT / MEDIUM SEATING / BASE FIXED SEATS There are two types of seating inside the tents. The first are fixed seats which are actually part of the base and will house the weights to keep the tents grounded. They are made using a plywood subframe, a vinyl front cover, and an upholstered cushion top. The second are portable seating fixture which are made from the same materials.

Fabric Cushion Top

Top Cover to Close Bucket

LOCATIONS TM

3/4'' Plywood

MATERIALS Vinyl Cover

3/4" Plywood, Vinyl Cover White, Upholstered Cushion Top

TOP

POSITION PLAN 9'-8''

9'-2 1/2''

8'-2''

SIDE

9''

9'-0 5/8''

1'-4 1/4''

1'-11 5/8''

212

Special Olympics Los Angeles 2015 Design Guidelines

BACK

Section 6.2

SMALL PORTABLE SEAT Fabric Cushion Top

System Details

LARGE PORTABLE SEAT

3/4” Plywood 3/4” Plywood

Vinyl Cover

TOP

FRONT

FRONT 20’

3’-4”

20’

3’-4”

TL Seating Digital File Directory Special Olympics Graphic File Structures Tents_Large TL_Seating.ai

Fabric Cushion Top

Vinyl Cover

Structure

Special Olympics Los Angeles 2015 Design Guidelines

213

Section 6.2

System Details

Structure

INFORMATION DESK The information desks provide answers to visitors’ inquiries and questions, as well as house promotional and informational pamphlets and small maps for distribution. They are the main source of information for spectators. The awning, shade structure is inspired from reach-up gestures. It also takes some of its structural form language from the arch structures. Inside the awning, there is to be a lighting fixture which will make the information desk glow at night.

i Digital File Directory Special Olympics Graphic File Structures Information Desk i.ai

2” Aluminium Pipe Frame

LOCATIONS

Main Festival Areas Printed High Tension Fabric

MATERIALS

3/4" Plywood, Vinyl, High Tension Fabric, 2" Aluminum Pipe

3/4" Plywood Desk with White Painted Top

“Info” Graphic Display 3/4" Plywood Platform with Vinyl Graphic Cover Special Olympics Full Chroma Logo

Printed Vinyl Front Graphic

214

Special Olympics Los Angeles 2015 Design Guidelines

Section 6.2

System Details

Structure

i 3D Model Digital File Directory Special Olympics Structure File Structures Information Desk i.dm

1" Aluminum Framing

High Tension Fabric

Top and Sides of Plywood Desk Painted White

i CAD Drawing Digital File Directory Special Olympics Structure File Structures Information Desk i.dwg

3/4" Plywood Shelf and Substructure Vinyl Graphic Front

Plywood Floor Painted White

Lighting Located Inside Overhang

Decking Subframe Custom 1" Metal Base Plate Holder

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System Details

Structure

INFORMATION DESK MODULARITY

The desk itself is modular and can be scaled to fit any location; one for small venues and three for large venues. From the plan view, the base and shade has 120 degree span, which makes it able to put together up to 3, creating a full circle.

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System Details

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Structure

217

Section 6.2

System Details

Structure

INFORMATION DESK ELEVATIONS

3’ - 1”

10' - 1"

10' - 6.75"

FRONT

16' - 11.75"

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Section 6.2

SIDE

System Details

Structure

PLAN

11' - 11.75"

3' - 9.5" 11' - 10.75" 18' - 7.75"

9' - 9.625"

3’ - 1”

7' - 7.625"

10' - 1"

10' - 6.75"

BASE PLAN

16' - 11.625"

9' - 9.625"

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Section 6.2

System Details

Structure

INFORMATION DESK FLAT PATTERN

The awning fabric is actually a huge sock that fits over the aluminum frame, zips down the back, and gets fastened to the base. The front of the desk is draped in a graphic vinyl cover. When multiple information desk are placed next to each, the logos will visually connect to create a more holistic logo. In the same respect, the full chroma ring on the inside top of the awning will connect to create the logo ring.

LOCATIONS i

MATERIALS Printed Tension Fabric

3'-6"

2'-1.25"

r = 12' - 3.125"

O.C.

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3' - 6

.375"

Section 6.2

System Details

Structure

20' - 5.625"

i Flat Pattern Digital File Directory Special Olympics Graphic File Wayfinding Information Desk iFlatPattern.ai

5.125" 2' - 1.25" 6.625"

3' - 1"

5' - 5.562"

O.C.

2' - 11.375" O.C. 9' - 7.25"

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Section 6.3

System Details

Field of Play

System Details

Field of Play

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Section 6.3

System Details

Field of Play

Example 1: UCLA Soccer Fields This is an example of how the field of play elements can be combined to brand unique sports venues. Barricades Team Seats Officals Spectator Seats Field Stand Special Olympics Logo

WARMUP

(E) CONC WALK WAY

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Pardee Gym

40"x40" per podium

WARMUP

WOODEN WEST

(E) CONC WALK WAY

WARMUP

UCLA SOCCER FIELD OF PLAY MAP Digital File Directory

Collins Court

Special Olympics Graphic File Assets Field of Play Maps UCLA.ai

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Section 6.3

System Details

Field of Play

Example 2: Long Beach This is an example of how the field of play elements can be combined to brand unique sports venues.

Barricades Team Seats Officals Spectator Seats Hydration Station

FINISH

Field Stand

Sports in Order of Action 1. SWIM 2. RUN 3. BEACH VOLLEYBALL

LONG BEACH FIELD OF PLAY MAP Digital File Directory Special Olympics Graphic File Assets Field of Play Maps Longbeach.ai

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Field of Play

Example 3: LA Equestrian Center This is an example of how the field of play elements can be combined to brand unique sports venues. Barricades Team Seats Officals Spectator Seats Field Stand Hanging Logo Sponsor Banners

GRIFFITH PARK FIELD OF PLAY MAP Digital File Directory Special Olympics Graphic File Assets Field of Play Maps Griffithpark.ai

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Section 6.3

System Details

Field of Play

Example 4: UCLA Pauley Pavilion This is an example of how the field of play elements can be combined to brand unique sports venues. SPECTATOR

Barricades

ENTRY HG CHECK-IN

Sponsor Banners

ATHLETE HG ENTRY

ENTRY

HG LOUNGE

ATHLETE LOUNGE

Team Seats Officals Field Stand Hanging Logo

LANGUAGE SERVICES

UCLA PAULEY PAVILION FIELD OF PLAY MAP Digital File Directory Special Olympics Graphic File Assets Field of Play Maps UCLAPauleyPavilion.ai

INTERVIEW AREA

MEDIA ENTRY

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System Details

Field of Play

HL, FG, B, FS, P

HANGING LOGO, FLOOR GRAPHIC, BARRIERS, FIELD STAND, PODIUMS Each field of play is different and unique. We have come up with a few interchangeable pieces that can be added together in many different combinations to help brand the space. Using everything from floor decals, to a 10 foot hanging Special Olympics logo, to numbered field stands, to a varying range of banners and barrier graphics, we will bring together the uniqueness of each venue and make each one into a Special Olympics experience.

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LOCATIONS Sports Venues

MATERIALS Varies

Section 6.3

System Details

Field of Play

Indoor Venue Floor Graphic Hanging Logo

Outdoor Venue Floor Graphic

Field Stand

Barriers

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Field of Play

HANGING LOGO This hanging logo was inspired by the original Davis Elen prototype of the logo design. The whole structure is a massive 10â&#x20AC;&#x2122; large rotating logo that is to be hung inside the large sports venues from either the center of the ceiling or the jumbotron-like-structure. This will enhance the Special Olympics brand.

LOCATIONS Inside Large Sports Venues

MATERIALS 1" Printed Coroplast, Cast Colored Plastic, Airplane Cable, Weights

Jumbo Tron

Indoor Venue Hanging Logo 2" Coroplast Printed Panel 1/8" Nicro Sleeve in 2" Length (Black Part)

Plastic Sphere Ball

6" Coroplast Printed Panel

1/8" Aircraft Cable Delrin Tube (Grey Part)

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HL Digital File Directory Special Olympics Graphic File Field of Play Hanging Logo HL.ai

Section 6.3

System Details

Field of Play

HL 3D Model Digital File Directory Special Olympics Structure File Field of Play Hanging Logo HL.3dm 1" Coroplast Printed Bodies (6 Stacked for Extra Depth)

1" Coroplast Rings (2 or 3)

HL CAD Drawing Digital File Directory Cast Plastic Half Sphere (2)

Special Olympics Structure File Field of Play Hanging Logo HL.dwg

1/8" Aluminum Cable Sleeve in 2" Length (To Be Placed at Critical Points)

1/8" Aircraft Cable

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Section 6.3

System Details

Field of Play

HANGING LOGO ELEVATIONS

FRONT AND BACK

RIGHT AND LEFT 10' 3"

1/2" 6'

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1/8" Aircraft Cable

Section 6.3

System Details

Field of Play

HANGING LOGO PRINT PATTERNS

The outer coroplast layers of the hanging logo are to have the full chroma fractal pattern printed on them. The plastic head will just be cast using a dye.

LOCATIONS HL

MATERIALS Printed Coroplast

EXTERIOR RING

CELEBRATORY FIGURE 6'

2" Coroplast Panel Printed with Graphic

6" Coroplast Panel Printed with Graphic

Front and Back

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System Details

Field of Play

Coroplast Fixed Ring

Staples

FS 3D Model Digital File Directory Velcro

Interchangeable, Double Sided, Perforated Vinyl Graphics

Special Olympics Structure File Field of Play Field Stand FS.3dm

Coroplast Cover Ring

FS CAD Drawing Digital File Directory 1" Aluminum Framing

Special Olympics Structure File Field of Play Field Stand FS.dwg

Powder Coated White

Screws to Keep 1/2" Spacing

Welded Fastener 1/2" Metal Base Plate with Sticker Graphic

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Section 6.3

System Details

Field of Play

FIELD STAND PERFORATED VINYL INSERT OPTIONS

The top of the field stand is made from two parts, the double sided perforated vinyl which is then sandwiched in between to printed coroplast rings. The vinyl inserts can be changed and repurposed for different events that happen at different times. There are a few different options as to what types of information should be displayed by the field stands. The first option shows the Special Olympics World Game 2015 celebratory figure. It can be snapped on to field stands when needed, and used as an alternative for logo display when floor graphics or banner graphics are not plausible.

The second option is used when stands are placed along courtside as identification numbers or along side long routes to be used as mile markers.

LOCATIONS FS

MATERIALS 0.75" OD Wire Ring, Perforated Vinyl

Option #1

1.5" Spacing for Insert 0.75" OD Wire Ring Support

1.5"

Black Background

Full Chroma Celebrate Firgure

Figure in Centered Position

Front and Back

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Perforated Vinyl Digital File Directory Special Olympics Graphic File Field of Play Field Stand PerforatedVinyl1.ai

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System Details

Field of Play

FG.1

FLOOR GRAPHIC / (OUTDOOR) The outdoor floor graphic is the Special Olympics logo icon and goes on large, outdoor fields of play. In the same respect as a college mascot logo, the graphic is to be placed at either the center of the field or at the ends. These mats will attract spectatorsâ&#x20AC;&#x2122; attention and enhance the Special Olympics Branding. This graphic can be scaled to fit any needed size.

LOCATIONS Outdoor Venue Fields/Courts/Tracks

MATERIALS Printed Vinyl Floor Mat (Paint If Needed)

Overall dimensions are venue specific

Printed Vinyl Floor Mat

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FG.1 Digital File Directory Special Olympics Graphic File Field of Play Floor Graphic FG1.ai

Section 6.3

System Details

Field of Play

FG.2

FLOOR GRAPHIC / (INDOOR) The indoor floor graphic is an enlarged version of the Special Olympics logo ring as well as the World Games lock up on a large black background in the center. Most of the indoor venues will have multiple courts with a pathway down the middle. This pathway will define the location of the center black strip of the decal. These mats will attract spectatorsâ&#x20AC;&#x2122; attention and enhance the Special Olympics Branding. This graphic can be scaled to fit any needed size.

LOCATIONS Indoor Venue Fields/Courts/Tracks

FG.2 Digital File Directory Special Olympics Graphic File Field of Play Floor Graphic FG2.ai

MATERIALS Printed Vinyl Floor Mat

Overall dimensions are venue specific

Full Chroma Printed Vinyl Floor Sticker

Secondary Logo Lock-up Printed Vinyl Floor Sticker

Secondary Logo Lock-up is Centered to the Ring

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System Details

Special Olympics Los Angeles 2015 Design Guidelines

Field of Play

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250

Special Olympics Los Angeles 2015 Design Guidelines

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252

Special Olympics Los Angeles 2015 Design Guidelines

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Section 6.3

System Details

Field of Play

PODIUMS The Unity Podiums are specifically designed for the Special Olympics World Games Los Angeles 2015. Derived from the unity circle of the brand logo, the podium embraces athletes in a semicircle with the joy & dynamism of sport. Unlike other typical award podiums, The Unity Podium has 8 levels. The reason for this is to show equality between all the athletes and that everyone is a winner. For example, in the team and hybrid podiums, first place has the highest spot, but is in the very back. Similarly, 7th and 8th place have the lowest heights, but are at the very front. Thus, there is equality between all of the athletes and a sense of unity & joy as each receive their medal. The podium is built with a simple plywood framing that is assembled like a box. Each platform has a front, back, and 2 sides. The front and both sides would have a vinyl graphic covering the plywood frame.

This modular construction make it ease to put up, easy to move, and easy to take down. The backdrop is a separate piece of aluminum scaffolding covered with a large vinyl graphic drape. The drape itself can be changed depending on the sport, while the platform graphics can be used for all sports. The Unity Podium is the platform where athletes will be awarded for their participation in the 2015 World Games. As the major media opportunity, the podium is a reflection of the brand as well as what it stands for: unity of athletes from every nation in the world.

LOCATIONS Determined by Sport and Available Space

MATERIALS Plywood, Printed Vinyl, Aluminum Scaffolding

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System Details

Special Olympics Los Angeles 2015 Design Guidelines

Field of Play

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Section 6.3

System Details

Field of Play

PODIUM / INDIVIDUALS The Unity Podium is the platform where athletes will be awarded for their participation in the 2015 World Games. As the major media opportunity, the podium is a reďŹ&#x201A;ection of the brand as well as what it stands for: unity of athletes from every nation in the world. The individual podium is purposed to have one athlete stand on each of the eight platforms that increase in height towards the center.

LOCATIONS Determined by Sport and Available Space

MATERIALS Plywood, Printed Vinyl, Aluminum Scaffolding

PI Digital File Directory Special Olympics Graphic File Field of Play Podium Individual PI.png

EXAMPLE SPORTS Gymnastics, Kayaking, Golf, Tennis PI 3D Model Digital File Directory Special Olympics Structure File Field of Play Podium Individual PI.3dm

PI CAD Drawing Digital File Directory Special Olympics Structure File Field of Play Podium Individual PI.dwg

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System Details

Field of Play

HOW TO INSTALL

Aluminum Scaffolding

Printed Fabric Backdrop

Printed Vinyl Top Cover

Printed Vinyl Side Cover Plywood Structure Backdrop

Printed Vinyl Side Cover Printed Vinyl Front Cover

1 2

5 7

6 8 Platforms

Vinyl Graphic Covers

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Section 6.3

System Details

Field of Play

PODIUM / INDIVIDUALS

FRONT ELEVATION

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Special Olympics Los Angeles 2015 Design Guidelines

1'0"

1'4"

1'0"

10'0"

21'9"

Section 6.3

System Details

Field of Play

3'3"

7'3-1/2"

2'4

3'4

10'6-1/4"

PLAN

14'4-3/4" 33'5-1/2" BACKDROP DIMENSION

3'4-1/4" EXCESS DIMENSION

21'9" 2"

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Section 6.3

System Details

Field of Play

PODIUM / INDIVIDUALS PLATFORM AND BACKDROP GRAPHICS

PI Backdrop Digital File Directory Special Olympics Graphic File Field of Play Podium PI_Backdrop.ai

The first backdrop option for the podiums are the resized banners. The faceted graphic represents the celebration of uniqueness, diversity, and competition. Each backdrop is created using the particular color of the associated sport dictated by the color key system. On the top of the faceted graphic, there is horizontal logo lockup located in the middle of backdrop for brand exposure.

PI Platform Digital File Directory Special Olympics Graphic File Field of Play Podium PI_Platform.ai

10'0"

BACKDROP

33'5-1/2"

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Section 6.3

System Details

Field of Play

1' 2-1/2"

FRONT PLATFORM GRAPHIC

18'8"

INDIVIDUAL PODIUM GRAPHIC TOP

FRONT

BACK

LEFT

RIGHT

TOP

2'4"

3'4"

LEFT

RIGHT

3'4"

3'3"

4-1/2"

4-1/2" 4-1/2"

4-1/2" 2-1/2"

3'4"

2'4"

3'4"

3'3"

2-1/2"

3'3"

2-1/2"

6-1/2"

3'3"

3'4"

3'3"

3'4"

2'4"

2-1/2"

10-1/2"

2'4"

3'3"

2'4"

3'4"

2-1/2"

3'3"

3'3" 10-1/2"

10-1/2"

3'4"

3'3"

2'4"

3'3"

3'4"

4-1/2"

10-1/2"

2'4"

3'3"

2'4"

2-1/2"

3'3"

3'3" 10-1/2"

10-1/2"

3'4"

3'3"

2'4"

3'3"

3'4"

4-1/2"

1'2-1/2"

2'4"

3'3"

2'4"

2-1/2"

3'3"

3'4" 1'2-1/2"

1'2-1/2"

3'3"

2'4"

3'3"

BACK

3'4"

2'4"

FRONT

3'3"

2'4"

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Section 6.3

System Details

Field of Play

PODIUM / HYBRID The Unity Podium is the platform where athletes will be awarded for their participation in the 2015 World Games. As the major media opportunity, the podium is a reďŹ&#x201A;ection of the brand as well as what it stands for: unity of athletes from every nation in the world. The hybrid podium is purposed for the small teams, fitting two to three athletes on eight platforms and is slightly bigger than the individual platform.

LOCATIONS Determined by Sport and Available Space

MATERIALS Plywood, Printed Vinyl, Aluminum Scaffolding

PH Digital File Directory Special Olympics Graphic File Field of Play Podium PH.png

EXAMPLE SPORTS Beach Volleyball, Table Tennis, Handball PH 3D Model Digital File Directory Special Olympics Structure File Field of Play Podium PH.3dm

PH CAD Drawing Digital File Directory Special Olympics Structure File Field of Play Podium PH.dwg

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Section 6.3

System Details

Field of Play

HOW TO INSTALL Aluminum Scaffolding

Printed Fabric Backdrop

Printed Vinyl Top Cover

Printed Vinyl Side Cover Plywood Structure Backdrop

Printed Vinyl Side Cover Printed Vinyl Front Cover

1 2

5 7

6 8 Platforms

Vinyl Graphic Covers

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Section 6.3

System Details

Field of Play

PODIUMS / HYBRID

FRONT ELEVATION

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Special Olympics Los Angeles 2015 Design Guidelines

1'0"

1'4"

1'0"

10'0"

26'1"

Section 6.3

System Details

Field of Play

-3/4

8'9"

2'9

3'10

-3 /

4'0

12'9-3/4"

PLAN

17'3-1/4" 40'2" BACKDROP DIMENSION

4'0" EXCESS DIMENSION

26'1" 2"

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Section 6.3

System Details

Field of Play

PODIUM / HYBRID PLATFORM AND BACKDROP GRAPHICS

PH Backdrop Digital File Directory Special Olympics Graphic File Field of Play Podium PH_Backdrop.ai

The second style of podium backdrop is a step and reapeat of the logo. The background is of course the blue fractal mosaic. Located at the very center is a large logo lock up as the step and repeat facades out to both sides.

PH Platform Digital File Directory Special Olympics Graphic File Field of Play Podium PH_Platform.ai

10'0"

BACKDROP

40'2"

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Section 6.3

System Details

Field of Play

1' 2-1/2"

FRONT PLATFORM GRAPHIC

22'6"

INDIVIDUAL PODIUM GRAPHIC TOP

FRONT

BACK

LEFT

RIGHT

TOP

4'0"

FRONT

BACK

LEFT

RIGHT

4-1/2" 4-1/2"

3'10-3/4"

2-1/2"

3'10-3/4"

2-1/2"

4-1/2" 4-1/2"

4'0"

3'10-3/4"

2-1/2"

4'0"

3'10-3/4"

2-1/2"

4-1/2" 4-1/2"

2'9-3/4"

4'0"

2-1/2"

2'9-3/4"

4'0"

2-1/2"

4-1/2" 4-1/2"

2'9-3/4"

2-1/2"

2'9-3/4"

2-1/2"

3'10-3/4"

3'10-3/4

3'10-3/4"

1'2-1/2"

4'0"

3'10-3/4

2'9-3/4"

3'10-3/4

4'0"

3'10-3/4"

2'9-3/4"

4'0"

3'10-3/4"

2'9-3/4"

4'0"

3'10-3/4"

3'10-3/4 "

3'10-3/4"

10-1/2"

4'0"

10-1/2"

2'9-3/4"

3'10-3/4

2'9-3/4"

4'0"

3'10-3/4"

6-1/2"

3'10-3/4"

3'10-3/4

4'0"

2'9-3/4"

3'10-3/4

4'0"

3'10-3/4

3'10-3/4 "

4'0"

2'9-3/4"

3'10-3/4

3'10-3/4"

10-1/2"

4'0"

10-1/2"

3'10-3/4

2'9-3/4"

3'10-3/4

4'0"

2'9-3/4"

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Section 6.3

System Details

Field of Play

PODIUMS / TEAM The Unity Podium is the platform where athletes will be awarded for their participation in the 2015 World Games. As the major media opportunity, the podium is a reďŹ&#x201A;ection of the brand as well as what it stands for: unity of athletes from every nation in the world. The Team Podium is purposed to fit one team of up to 11 athletes on the entire platform with steps that would be provided along each side.

Vinyl Graphic Backdrop: 33'5 1/2" x 10'

LOCATIONS Determined by Sport and Available Space

PT Digital File Directory

MATERIALS

Special Olympics Graphic File Field of Play Podium PT.ai

Plywood, Printed Vinyl, Aluminum Scaffolding

EXAMPLE SPORTS

PT 3D Model Digital File Directory

Soccer, Basketball, Softball, Volleyball

Special Olympics Structure File Field of Play Podium PT.3dm

PT CAD Drawing Digital File Directory Special Olympics Structure File Field of Play Podium Team PT.dwg

Plywood Subframe

2" Aluminium Framing for Backdrop

270

Front: Full Chroma Vinyl Graphic

Special Olympics Los Angeles 2015 Design Guidelines

Side: Full Chroma Vinyl Graphic

Section 6.3

System Details

Field of Play

HOW TO INSTALL Aluminum Scaffolding

Printed Fabric Backdrop

Printed Vinyl Top Cover

Printed Vinyl Side Cover Plywood Structure Backdrop

Printed Vinyl Side Cover Printed Vinyl Front Cover

Platforms

Vinyl Graphic Covers

Special Olympics Los Angeles 2015 Design Guidelines

271

Section 6.3

System Details

Field of Play

PODIUMS / TEAM

FRONT ELEVATION

272

Special Olympics Los Angeles 2015 Design Guidelines

1'4"

10-3/4"

5-1/4"

10'0"

21'9"

Section 6.3

System Details

Field of Play

6'10-3/4"

2'4

3'4

10'6-1/4"

PLAN

11-1/4"

1'3-3/4"

14'4-3/4"

8-1/2" Excess Dimension

15'2-1/2" 21'9" 2"

Special Olympics Los Angeles 2015 Design Guidelines

33'5-1/2" Backdrop Dimension

273

Section 6.3

System Details

Field of Play

PODIUMS / TEAM PLATFORM AND BACKDROP GRAPHICS

PT Backdrop Digital File Directory Special Olympics Graphic File Field of Play Podium PT_Backdrop.ai

The third backdrop option is probably the simplest. On the top of the blue fractal background lies one huge World Games logo.

PT Platform Digital File Directory Special Olympics Graphic File Field of Play Podium PT_Graphic.ai

10'0"

BACKDROP

33'5-1/2"

274

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Section 6.3

System Details

Field of Play

1' 4"

10-3/4"

5-1/4"

FRONT PLATFORM GRAPHIC

23'1"

5-1/4"

STEPS GRAPHIC

1'1-1/4"

5-1/4"

1'1-1/4"

5-1/4"

1'1-1/4"

Special Olympics Los Angeles 2015 Design Guidelines

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Section 6.4

System Details

Fun Amenities

System Details

Fun Amenities

276

Special Olympics Los Angeles 2015 Design Guidelines

277

Section 6.4

System Details

Fun Amenities

DREAM VISION

Dream Vision is a fun crowd-based interaction. It spreads the enthusiasm and energy of the Special Olympics throughout the event venues, web and media outlets. In other words, it bring the high energy levels from inside the venues outside to the festival areas. Dream Vision will re-appropriate the stadium â&#x20AC;&#x153;beach ball experienceâ&#x20AC;? to capture the Special Olympics Reach Up celebratory gesture from thousands of spectators and athletes in real-time.

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Special Olympics Los Angeles 2015 Design Guidelines

LOCATIONS High Energy Level Venues

MATERIALS Vinyl Beach Ball, WIFI Camera, Camera Mount

DV Digital File Directory Special Olympics Graphic File Fun Amenities Dream Vision DV.MP4

Section 6.4

System Details

Fun Amenities

HOW IT WORKS The beach ball is embedded with a WIFI camera and thrown into high energy events. As the ball jumps around the crowds, a digital feed is recorded and then sent back out every screen imaginable. The video footage can be streamed throughout the venue, to other venues, and through web and broadcast avenues. Step 1

This is the ultimate unifying experience that connects all of the separate venues together. This interactive experience brings the courage, determination, joy, and energy of the special olympics into every home, cell phone and computer around the world.

Step 2

Step 3

Festival Area

Wifi Antenna

Broadcast

Camera

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280

Special Olympics Los Angeles 2015 Design Guidelines

281

Section 6.4

System Details

Fun Amenities

SELFIE RINGS

The selfie is a worldwide phenomenon. A trend that was started by the young facebookers and myspacers has now become a part of every generation’s vocabulary. We propose to use this experience to help spread the Special Olympics brand and share the experience with the world.

LOCATIONS

SR Digital File Directory

Bathroom Mirrors

Special Olympics Graphic File Fun Amenities Selfie Rings SelfieRings.ai

MATERIALS Die-Cut Vinyl Sticker Decals

# DREAMBIG

# DETERMINATION

# CHAMPION

12.5 ”

# YOUCANDOIT

# DETERMINATION

5.5 ”

Hashtag Word Centered

1 ”

19 ”

Full Chroma Ring

19 “

282

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# VICTORY

# ACHIEVE

Section 6.4

System Details

Fun Amenities

HOW IT WORKS Most selfies are taken with a camera held at armâ&#x20AC;&#x2122;s length or pointed at a mirror. On every bathroom mirror there will be a vinyl sticker. The whole decal is made up of two parts, the outer, full chroma ring and the inspirational hashtags. As people take pictures of themselves inside the logo ring, they can then upload it to their social media network of choice. Step 1

# DETERMINATION

# VICTORY

Step 2

Step 3

# ACHIEVE

# DETERMINATION

BATHROOM Special Olympics Los Angeles 2015 Design Guidelines

283

Griffith

284

Special Olympics Los Angeles 2015 Design Guidelines

285

Section 6.7

System Details

Sponsorship Opportunities Package

System Details

Sponsorship Opportunities Package We want to invite and engage new brand partners and sponsors to Reach Up and support Special Olympics events. Using our Sponsorship Opportunities Packages, sponsors can choose from a dynamic range of possibilities to seamlessly integrate their brand identity into each event. They are to be spread throughout the venues providing sponsor touchpoints in conjunction with event activities. There are two basic packages, each with a range of different option, sponsor tents and sponsor banners.

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Section 6.7

System Details

Sponsorship Opportunities Package

SPONSOR TENT

ST Digital File Directory

Sponsor tents are the same as the Special Olympics tents except they have different fabric graphics. This means that sponsors have two different size choices, medium and large. There will only be a limited number of spaces available for the large sponsor tents because they are 30' by 30'. They will be placed within the designated main tent areas with a few sporadically placed throughout high activity centers. These tents and their dome shape, inspired by the circle of inclusion, represent unity, inclusion and empowerment. These tents act as gathering hubs for people to come together and interact with one another. Within the tents, sponsors will be encouraged to provide their own interactive lounge activities. The dome structures are created using a lightweight aluminum structure covered in stretched printed fabric.

LOCATIONS Designated Tent Area, Other Heavy Populated Areas

Special Olympics Graphic File Sponsor Opportunities Package Sponsor Tents ST.ai

MATERIALS 2" Aluminum Steel Rods, Printed High Tension Fabric, 3/4â&#x20AC;&#x2122;â&#x20AC;&#x2122; Plywood, Upholstered Seat Cushions

ST 3D Model Digital File Directory Special Olympics Structure File Sponsor Opportunities Package Sponsor Tents ST.3dm

ST CAD Drawing Digital File Directory Special Olympics Structure File Sponsor Opportunities Package Sponsor Tents ST.dwg

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HOW TO INSTALL

Ceiling is Dropped for Air Flow

High Tension Fabric Upholstered Cushion Top 2" Aluminum Framing (6) Powder Coated White 3/4" Plywood Subframing

Vinyl Graphic Cover High Tension Fabric Upholstered Seat Top

Weights Located in Fixed Seats

Movable Seating

Upholstered Cushion Top

3/4" Plywood Subframing Vinyl Graphic Cover Seats Attached to Plywood Base Plate

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SPONSOR TENT FLAT PATTERN

Each sponsor will be given a blank flat pattern of thirteen panels. Using a few basic rules to keep everything looking consistent, they can create their own graphic pattern that will help them stand out.

LOCATIONS ST

MATERIALS Printed High Tension Fabric

Sponsor Chosen Graphic

Sponsor Logo

Sponsor Chosen Graphic

Fractal Pattern Derived from Sponsor Brand Color

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Flat Pattern Digital File Directory Special Olympics Graphic File Sponsor Opportunities Package Sponsor Tents FlatPattern.ai

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EXAMPLE

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SPONSOR BANNERS

SB Digital File Directory

LOCATIONS Sponsor banners are the same as the barriers except sponsor can chose the color of the fractal background. This means that sponsors have six different color choices. The dimension of them can vary depending on locations.

Outdoor Venue Fields/Courts/Tracks

MATERIALS

Special Olympics Graphic File Sponsor Opportunities Package Sponsor Banners SB.ai

Printed Vinyl Floor Mat

1/4" Coroplast Folded in Triangular Shape

Printed Vinyl Graphic on Both Sides

72"

75 o

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Front and Back

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Scale: 1"=1'0

Section 6.7

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EXAMPLES

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SPONSOR / BANNERS / (SINGLE) COLOR BACKGROUND OPTIONS

The sponsor banners are created using a solid color fractal background, a full chroma strip along the bottom, and a white version of the brandâ&#x20AC;&#x2122;s logo.

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Background Color Options Digital File Directory Special Olympics Graphic File Sponsor Opportunities Package Sponsor Banners BackgroundColorOptions.ai

Section 6.7

21"

System Details

Sponsorship Opportunities Package

Overlapped Bottom Support

Logo Area

Selected Color Background

Horizontal Full Chroma

Middle Bind

18.65"

36"

1/2"

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Sponsorship Opportunities Package

SPONSOR BANNERS (MULTIPLE) COLOR BACKGROUND OPTIONS

The sponsor banners are created using a solid color fractal background, a full chroma strip along the bottom, and a white version of the brandâ&#x20AC;&#x2122;s logo.

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SB Multiple Digital File Directory Special Olympics Graphic File Sponsor Opportunities Package Sponsor Banners Multiple.ai

Section 6.7

System Details

5.5"

22"

Sponsorship Opportunities Package

5.5"

Overlapped Bottom Support

Horizontal Multiple Logo Lockup

Dark Blue Faceted Background

Horizontal Full Chroma

Middle Bind

18.65"

1/2"

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Section 7

Vendor Recommendations

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Section 8

Vendor Recommendations

Wayfinding

Wayfinding • • • • • • • • • • • • • • • • • • • • • • • • • •

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An issue with the tapering of the structure (harder to read the upper panels) Positive attachment on all signage. (Through-bolt) Keep in mind of the wind, sun and maybe rain Maybe use velcro for the placement of the panels Chloroplast might not be heavy enough to way down the Reach Up branches Option to add weights at the end (like the magnets on the scale model) Branch from ground up is not impossible. Gives it structure / stability Consider places with underground parking (can’t have things that are too heavy) Tethering is an option Footprint of the bases look about right Spinning panels- sandwich, delrin style sleeve or brackets past points of connection. Put pole through the middle and close the ends Measurements between the panels Crosby- pole connections. Metal strapping to keep poles in place Mill a custom piece for the crossing poles Sub-frame / base structure for panel attachments (plywood, plastic) Create connection first then illusion second Make it easier to attach on field Bolt base panel onto structure for the placement, then signage on top of it Cintra- it’s more rigid but it will potato chip from the heat Dibond 3M VHB- aluminum adhesive tape Base- aluminum skeletal base. Just leave enough room for pole bases. Half bases to bolt together to make one Pre-rolled rods is a possibility Material of the pole might have to be determined while fabricating it. Can’t really be determined without experimenting Define the drooping of the branches. The radius / angle Option for lighting the Reach Up structure. Exposed fixture- becomes part of design. Location- base or at start of branches. MR8 Bulb

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Vendor Recommendations

Arches - Podiums

Arches • Different possible variations for lighting. Desired effect is a gradient where the bottoms are lighter and the light slowly gets dimmer as it reaches the top. Top is still to be lit however, just not as bright. • Velcro fasteners on base to keep fabric from riding up. • All aluminum

Tents • Pillow case fabric for sponsor tents so that the graphics don’t bleed through. • Add lighting between benches to graze the fabric. Lightest on the bottom, darkest on top, and then highlight logo on top. • All structure (bases) to be aluminum

Information Desks • Plywood shelf maybe should not by plywood due to splintering. Maybe place whole cabinet underneath to add weight. • All aluminum

Podiums • • • • •

Non stick laminate top so that athletes don’t slip All aluminum structure Disub fabric print for backdrop Anti-slip laminate for the top graphic vinyl graphics Snap connectors for backdrop as part of a modular structure in less than 5' increments

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Reach Up and Let the Gameâ&#x20AC;&#x2122;s Begin! The Special Olympics are about bringing people together in the celebration of the athleteâ&#x20AC;&#x2122;s courage, determination and joy. These guidelines will help and foster that connecting process and help expand its reaches to the world. We hope that this Special Olympics will touch more people than ever before.

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