BRAND STANDARDS MANUAL
TABLE OF CONTENTS Introduction 3
IDENTITY SYSTEM
Brand message Purpose of manual
Graphic elements
24
Primary color palette
26
Secondary color palette
27
Primary typeface
28
Secondary typeface
30
3 3
FAMILY OF MARKS Primary mark
6
One color Reversed out
7 8
Secondary mark
9
One color Reversed out
10 11
Wordmark 12 Reversed out
13
DESIGN SPECIFICATIONS Minimum sizes
16
Primary mark Secondary mark Wordmark
16 17 18
Safe space
19
Inappropriate uses
20
BUSINESS SYSTEM Business card Letterhead Envelope
37 38 40
APPLICATIONS Employee t-shirt Takeout container Takeout bag Instagram post Website Takeout menu
44 45 45 46 48 50
Bâan Yāy Brand Standards Manual 1
2 Bâan YÄ y Brand Standards Manual
INTRODUCTION Brand message Bâan Yāy is a small, family-owned Thai cuisine restaurant that serves classic and simply delicious Thai food favorites featuring spices and ingredients brought back from our annual trip back to Thailand. Our name—directly translated to “grandma’s house”—reflects our values of exceptional service and cultural pride, and most importantly, our desire to make everyone feel at home. Bâan Yāy wants everyone who walks through our doors to get a taste of Thailand through our authentic food and feel the warmth and sense of family that is the definition of Thai culture. Our goal is to communicate a message of hospitality, warmth, and authenticity. We want every guest to leave feeling full, not just of food but of joy and happiness.
Purpose of manual This manual was created to help maintain the message Bâan Yāy wants to communicate to the SLO community and what we represent as a restaurant. Current and future handlers of our brand materials should refer to the components of this manual in order to maintain a consistent message of Bâan Yāy’s goals and objectives.
Bâan Yāy Brand Standards Manual 3
4 Bâan YÄ y Brand Standards Manual
FAMILY OF MARKS
Bâan Yāy Brand Standards Manual 5
PRIMARY MARK The primary mark consists of the noodle bowl symbol and our restaurant name “Bâan Yāy” stacked vertically. It is the best way to describe Bâan Yāy and as such should be used whenever possible and in full color. The primary mark utilizes all colors in the primary color palette, found on page 26.
6 Bâan Yāy Brand Standards Manual
One color When full color printing is not available, the primary mark may be printed in one of any color included in the primary color palette, found on page 26. It is important to be mindful of the background the one-color mark will be printed on. One-color marks in “Mustard” and “Turmeric” will be more legible on darker backgrounds, and onecolor marks in “Cayenne” and “Anise” will be more legible on lighter backgrounds. One-color marks may be printed in black when color printing is not available.
Bâan Yāy Brand Standards Manual 7
Reversed out If the primary mark is to be reversed out, use any one color included in the primary color palette, found on page 26. Black may be used if color printing is not available. Note that the reversed out mark must adhere to a different minimum size than the full color and one-color mark.
8 Bâan YÄ y Brand Standards Manual
SECONDARY MARK The secondary mark consists of the noodle bowl symbol and wordmark “Bâan Yāy” placed in a horizontal orientation. It may be used when the primary mark is interfering with its surroundings or when adequate vertical space is not an option.
Bâan Yāy Brand Standards Manual 9
One color When full color printing is not available, the secondary mark may be printed in one of any color included in the primary color palette, found on page 26. As with the primary one-color mark, it is important to be mindful of whatever background the secondary one-color mark will be printed on when choosing what color to print it in. Black may be used when color printing is not available.
10 Bâan YÄ y Brand Standards Manual
Reversed out If the secondary mark is to be reversed out, use any one color included in the primary color palette, found on page 26. Black may be used if color printing is not available. Note that the reversed out secondary mark must adhere to a different minimum size than the original secondary mark.
Bâan YÄ y Brand Standards Manual 11
WORDMARK The wordmark consists of just our restaurant name “Bâan Yāy” without the noodle bowl symbol. It may be used when the primary and secondary marks are interfering with their surroundings or when the noodle bowl symbol already appears independently on the same application. It must be used with any one color included in the primary color palette, but “Turmeric” should be preferred. The wordmark may be printed in black when color printing is not available.
12 Bâan Yāy Brand Standards Manual
Reversed out If the wordmark is to be reversed out, use any one color included in the primary color palette, found on page 26. Black may be used if color printing is not available. Note that the reversed out wordmark must adhere to a different minimum size than the original secondary mark.
Bâan YÄ y Brand Standards Manual 13
14 Bâan YÄ y Brand Standards Manual
DESIGN SPECIFICATIONS
Bâan Yāy Brand Standards Manual 15
MINIMUM SIZES Primary mark The noodle bowl element is dominant compared to the wordmark in the primary mark. To preserve legibility of the wordmark, the primary mark, both in full color and one color, should keep a minimum size of 1" and should never be scaled smaller. If reversed out, 1.25" is the minimum size for the primary mark.
1"
1"
1.25"
16 Bâan YÄ y Brand Standards Manual
Secondary mark The noodle bowl element and wordmark are aligned horizontally in the secondary mark, making both elements similar in height. Because of this, the secondary mark can be scaled down even smaller than the primary mark. The minimum size for both the full color and one color secondary mark is .60". If reversed out, .75" is the minimum size for the secondary mark.
.60"
.60"
.75"
Bâan YÄ y Brand Standards Manual 17
Wordmark To preserve legibility of the independent wordmark, it should never be scaled down smaller than .60". If reversed out, .75" is the minimum size for the wordmark.
.60"
.75"
18 Bâan YÄ y Brand Standards Manual
SAFE SPACE Every time a mark is being used, there must be a safe space around all four sides to prevent other design elements from interfering with it. The safe space for all marks should be equal to or greater than the circumflex accent found above the letter ‘a’ in the mark. Be sure to keep the circumflex proportional to the specific mark being used at the time. This safe space applies to all versions of all marks.
Bâan Yāy Brand Standards Manual 19
INAPPROPRIATE USES The following are nine examples of alterations to the primary logotype that should not be made at any time and under no circumstances. These rules apply to all marks in the family of marks.
Do not change the opacity of the mark. The mark should always be printed in full color or, if color is not available, in black or white.
20 Bâan YÄ y Brand Standards Manual
Do not use unapproved colors in the mark. The only colors that should be used can be found in the primary color palette on page 26. White and black are the only colors aside from the ones in the primary colors palette that are acceptable only in the case of being reversed out or when color printing is not available, respectively.
Do not change the size of the noodle bowl icon in relation to the wordmark and vice versa. The relative sizes of the elements within any mark should be proportionate to each other.
Do not print the mark in white on a light background. The only time a mark can be white is when it is reversed out against the approved colors in the primary color palette, found on page 26.
Do not stylize the mark. For example, do not add a drop shadow or blur to the mark. The mark should always appear flat.
Do not disproportionately scale the mark.
Do not rotate, tilt, or change the orientation of the mark. The mark Wshould always remain either stacked vertically (as seen in the primary mark) or aligned horizontally (as seen in the secondary mark).
Do not print the mark in black on a dark background.
Do not warp or distort the mark.
Bâan YÄ y Brand Standards Manual 21
22 Bâan YÄ y Brand Standards Manual
IDENTITY SYSTEM
Bâan Yāy Brand Standards Manual 23
GRAPHIC ELEMENTS The noodle bowl The noodle bowl icon is the most important visual identifier of our business. This graphic element is always present in our business system and used in all applications. The noodle bowl icon stands independently, but be mindful that the wordmark must also be present somewhere else in the same application. It may be printed in full color or any one color from the primary color palette. Black may be used when color printing is not available. The noodle bowl graphic element should never be scaled down smaller than .50".
.50"
24 Bâan YÄ y Brand Standards Manual
Chili pepper The chili pepper icon identifies items on the menu that are spicy. The icon should only be used on the in-house menu display, takeout menu, online menu, and any other future menu materials. Although the icon may be scaled up and down as necessary, the colors—“Cayenne” and “Sugarcane”—should never be changed.
Star The star icon identifies items on the menu that are most popular. It should only be used on the in-house menu display, takeout menu, online menu, and any other future menu materials. Although the icon may be scaled up and down as necessary, the color— “Mustard”—should never be changed.
Social media icons The social media icons—Facebook, Twitter, and Instagram—should only be used on the website where they can be linked to the restaurant’s social media accounts. It should remain underneath the navigation options. The icons must be in Cayenne and inside a white circle.
Leaf The leaf icon identifies items on the menu that are vegetarian. It should only be used on the in-house menu display, takeout menu, online menu, and any other future menu materials. Although the icon may be scaled up and down as necessary, the color— “Sugarcane”—should never be changed.
Bâan Yāy Brand Standards Manual 25
PRIMARY COLOR PALETTE The primary color palette consists of all colors found in the full color, primary logotype,seen on page 6. Cayenne is used for the bowl, Mustard for the noodles, Turmeric for the shrimp and wordmark, and Anise for the chopsticks. Cayenne and Mustard are also used on the menu in the chili pepper and star icons, respectively. The four colors in the primary palette should be the first colors considered when designing anything across the business system and all applications. These colors should never be used in text, with the exception of bolded information on the business card.
CAYENNE C:17 M:98 Y:93 K:7 R:193 G:39 B:45 #C1272D
TURMERIC C:1 M:69 Y:100 K:0 R:241 G:113 B:16 #F17110
26 Bâan YÄ y Brand Standards Manual
MUSTARD C:9 M:21 Y:83 K:0 R:235 G:196 B:76 #EBC44C
ANISE C:27 M:66 Y:86 K:15 R:166 G:97 B:56 #A66138
SECONDARY COLOR PALETTE The secondary color palette consists of colors that are to be used sparingly and to support the primary color palette. Sugarcane is used on the menu in the chili pepper and vegetarian icons. Seed and Elephant should only be used for text.
SUGARCANE C:39 M:15 Y:74 K:0 R:165 G:183 B:105 #A5B769
ELEPHANT C:40 M:43 Y:53 K:7 R:153 G:134 B:117 #998675
SEED C:69 M:63 Y:62 K:58 R:51 G:51 B:51 #333333
Bâan YÄ y Brand Standards Manual 27
PRIMARY TYPEFACE Bagatela Our primary typeface is Bagatela. It should only be used for all large bodies of text, such as the letterhead and food item descriptions. Although Bagatela consists of 14 families, only the Light and Regular weights should be used in bodies of text. Light Italic or Italic may be used if necessary. Seed and Elephant should be the only colors used for all text. If reversed out, white is acceptable, and weight should be increased to Semibold, Bold, Semibold Italic, or Bold Italic depending on the background color.
Regular
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789?!ñ€$@#%^&*_+-=[](){}:“” Light
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789?!ñ€$@#%^&*_+-=[](){}:“” Italic
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789?!ñ€$@#%^&*_+-=[](){}:“” Light italic
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789?!ñ€$@#%^&*_+-=[](){}:“”
28 Bâan Yāy Brand Standards Manual
Semibold
Semibold italic
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789?!ñ€$@#%^&*_+-=[](){}:“”
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789?!ñ€$@#%^&*_+-=[](){}:“”
Bold
Bold italic
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789?!ñ€$@#%^&*_+-=[](){}:“”
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789?!ñ€$@#%^&*_+-=[](){}:“”
Medium
Medium italic
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789?!ñ€$@#%^&*_+-=[](){}:“”
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789?!ñ€$@#%^&*_+-=[](){}:“”
Dark
Dark italic
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789?!ñ€$@#%^&*_+-=[](){}:“”
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789?!ñ€$@#%^&*_+-=[](){}:“”
Extrabold
Extrabold italic
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789?!ñ€$@#%^&*_+-=[](){}:“”
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789?!ñ€$@#%^&*_+-=[](){}:“” Bâan Yāy Brand Standards Manual 29
SECONDARY TYPEFACE Lato Our secondary typeface is Lato, which is used for our tagline. Lato should also be the only typeface used in headers, titles, all web applications, and business information—such as that on the business card and envelope. In regards to the online menu, it should not be used for food item descriptions. Lato consists of 18 families, but only the Light and Regular weights should be applied. Light Italic or Italic may be used if necessary, such as in the case of the tagline. Seed and Elephant should be the only colors used for all text. If reversed out, white is acceptable, and weight should be increased to Semibold, Bold, Semibold Italic, or Bold Italic depending on the background color.
Regular
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789?!ñ€$@#%^&*_+-=[](){}:“” Light
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789?!ñ€$@#%^&*_+-=[](){}:“” Italic
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789?!ñ€$@#%^&*_+-=[](){}:“” Light italic
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789?!ñ€$@#%^&*_+-=[](){}:“”
30 Bâan Yāy Brand Standards Manual
Medium
Medium italic
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789?!ñ€$@#%^&*_+-=[](){}:“”
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789?!ñ€$@#%^&*_+-=[](){}:“”
Semibold
Semibold italic
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789?!ñ€$@#%^&*_+-=[](){}:“”
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789?!ñ€$@#%^&*_+-=[](){}:“”
Bold
Bold italic
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789?!ñ€$@#%^&*_+-=[](){}:“”
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789?!ñ€$@#%^&*_+-=[](){}:“”
Heavy
Heavy italic
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789?!ñ€$@#%^&*_+-=[](){}:“”
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789?!ñ€$@#%^&*_+-=[](){}:“”
Black
Black italic
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789?!ñ€$@#%^&*_+-=[](){}:“”
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789?!ñ€$@#%^&*_+-=[](){}:“” Bâan Yāy Brand Standards Manual 31
32 Bâan YÄ y Brand Standards Manual
BUSINESS SYSTEM
Bâan Yāy Brand Standards Manual 33
34 Bâan YÄ y Brand Standards Manual
Bâan YÄ y Brand Standards Manual 35
36 Bâan YÄ y Brand Standards Manual
Business card The business card is 3.5" in width and 2" in height. The front of the business card simply features our primary mark. The back features our tagline and both the chopsticks and shrimp graphic elements. The owner’s information is right aligned and the business information is left aligned to the center of the card. The tagline should be set in 15 pt Lato light italic with an additional tracking of 10. The website, employee’s name, and email should be set in Cayenne 10 pt Lato bold with an additional tracking of 10. The rest of the business information should be set in 10 pt Lato light.
With love, from Thailand. Cassidy Ha owner (805) 594–1638 cassidy@baanyay.com
3212 Broad St Ste 140 San Luis Obispo, CA 93401 baanyay.com
Bâan Yāy Brand Standards Manual 37
Letterhead The letterhead is 8.5" in width and 11" in height. The primary mark is centered at the top of the letterhead. The contact information, set in Cayenne 8 pt Lato light, is lined up with the tagline, set in 14 pt Lato light italic with an additional tracking of 10, at the foot of the letterhead. The content of the letter should be set in 9.5 pt Bagatela regular with an additional tracking of 10 and leading set at 12. The letter should be centered on the page with the top margin being 2.5" and the bottom margin being 1.5".
Kathryn E. McCormick Professor of Design Department of Art & Design California Polytechnic State University San Luis Obispo, CA 93407 November 2, 2017 Dear Ms. McCormick, Bâan Yāy exists to provide simply delicious, traditional, and authentic Thai cuisine featuring spices sourced from our annual trip back to Thailand. We aim to provide customers with heart-warming comfort food and a welcoming environment reminiscent of one’s grandmother’s house. We pride ourselves in our exceptional customer service, Thai cultural pride, efficient serving system, and simple, yet flavorful and authentic Thai food. Bâan Yāy’s short term goals include building a stronger social media presence, simplifying our menu, selling alcohol, modifying our restaurant layout and service system, updating the decor, and introducing promotions and discounts. Our short term goals contribute to our long term vision by giving us a starting point to continue growing as a business. Building a stronger social media presence will help increase engagement with the SLO community, especially with younger customers. Simplifying our menu will decrease wait times and may also increase the quality of our food, achieved by paying more attention to and only serving the most popular dishes so far. The modification of our restaurant layout and service system will increase space and efficiency, getting the busy customer in and out the doors faster. By introducing promotions and discounts, such as student discounts and a Happy Hour, we will increase foot traffic overall, but especially during non-prime hours. Details aside, the big picture of Bâan Yāy’s long term vision is to communicate a message of hospitality, warmth, and authenticity. We want every customer to walk in feeling welcome and leave feeling full, not just of food but of joy and happiness. Sincerely,
Cassidy Ha Owner
3212 Broad St Ste 140, San Luis Obispo, CA 93401 • (805) 594–1638 • baanyay.com
38 Bâan Yāy Brand Standards Manual
With love, from Thailand.
Professor of Design Department of Art & Design California Polytechnic State University San Luis Obispo, CA 93407 November 2, 2017 Dear Ms. McCormick, Bâan Yāy exists to provide simply delicious, traditional, and authentic Thai cuisine featuring spices sourced from our annual trip back to Thailand. We aim to provide customers with heart-warming comfort food and a welcoming environment reminiscent of one’s grandmother’s house. We pride ourselves in our exceptional customer service, Thai cultural pride, efficient serving system, and simple, yet flavorful and authentic Thai food. Bâan Yāy’s short term goals include building a stronger social media presence, simplifying our menu, selling alcohol, modifying our restaurant layout and service system, updating the decor, and introducing promotions and discounts. Our short term goals contribute to our long term vision by giving us a starting point to continue growing as a business. Building a stronger social media presence will help increase engagement with the SLO community, especially with younger customers. Simplifying our menu will decrease wait times and may also increase Kathryn E. McCormick the quality of our food, achieved by paying more attention to and only serving the Professor of Design most popular dishes so far. The modification of our restaurant layout and service Department of Art & Design system will increase space and efficiency, getting the busy customer in and out the California Polytechnic State promotions University and discounts, such as student discounts doors faster. By introducing San Obispo, CAwe 93407 and Luis a Happy Hour, will increase foot traffic overall, but especially during non-prime hours. Details aside, the big picture of Bâan Yāy’s long term vision is to November 2, 2017 communicate a message of hospitality, warmth, and authenticity. We want every customer to walk in feeling welcome and leave feeling full, not just of food but of Dear Ms.happiness. McCormick, joy and Bâan Yāy exists to provide simply delicious, traditional, and authentic Thai Sincerely, cuisine featuring spices sourced from our annual trip back to Thailand. We aim to provide customers with heart-warming comfort food and a welcoming environment reminiscent of one’s grandmother’s house. We pride ourselves in our exceptional customer service, Thai cultural pride, efficient serving system, and simple, Cassidy Ha yet flavorful and authentic Thai food. Owner Bâan Yāy’s short term goals include building a stronger social media presence, simplifying our menu, selling alcohol, modifying our restaurant layout and service system, updating the decor, and introducing promotions and discounts. Our short term goals contribute to our long term vision by giving us a starting point to continue growing as a business. Building a stronger social media presence 3212 Broad St Ste 140, San Luis Obispo, CA 93401 • (805) 594–1638 • baanyay.com With love, from Thailand. will help increase engagement with the SLO community, especially with younger customers. Simplifying our menu will decrease wait times and may also increase the quality of our food, achieved by paying more attention to and only serving the most popular dishes so far. The modification of our restaurant layout and service system will increase space and efficiency, getting the busy customer in and out the doors faster. By introducing promotions and discounts, such as student discounts and a Happy Hour, we will increase foot traffic overall, but especially during non-prime hours. Details aside, the big picture of Bâan Yāy’s long term vision is to communicate a message of hospitality, warmth, and authenticity. We want every customer to walk in feeling welcome and leave feeling full, not just of food but of Bâan Yāy Brand joy and happiness. Sincerely,
Standards Manual 39
Envelope The size of the folded envelope is 9.5" in width and 4.13" in height. The primary mark is shown again on the top left corner of the front side of the envelope. The address of the restaurant is printed on the seal flap of the envelope with the shrimp graphic element placed on top. The address should be set in 13 pt Lato light with an additional tracking of 10.
3212 Broad St Ste 140 San Luis Obispo, CA 93401
40 Bâan YÄ y Brand Standards Manual
3212 Broad St Ste 140 San Luis Obispo, CA 93401
Bâan Yāy Brand Standards Manual 41
42 Bâan YÄ y Brand Standards Manual
APPLICATIONS
Bâan Yāy Brand Standards Manual 43
Employee t-shirt 44 Bâan Yāy Brand Standards Manual
Takeout container
Takeout bag Bâan YÄ y Brand Standards Manual 45
Instagram post 46 Bâan YÄ y Brand Standards Manual
Bâan YÄ y Brand Standards Manual 47
CONTACT US
ABOUT US
We’d love to hear from you! Send us a message! Name
E-mail address
ABOUT
ABOUT
Message
MENU
MENU
CONTACT
CONTACT
Bâan Yāy is a small, family-owned Thai cuisine restaurant that serves classic and simply delicious Thai food favorites featuring spices and ingredients brought back from our annual trip back to Thailand. Our name—directly translated to “grandma’s house”— reflects our values of exceptional service and cultural pride, and most importantly, our desire to make everyone feel at home. Bâan Yāy wants everyone who walks through our doors to get a taste of Thailand through our authentic food and feel the warmth and sense of family that is the definition of Thai culture. Our goal is to communicate a message of hospitality, warmth, and authenticity. We want every diner to leave feeling full, not just of food but of joy and happiness.
With love, from Thailand. LOCATION
SUBMIT
LOCATION
3212 Broad St Ste 140 San Luis Obispo, CA 93401
3212 Broad St Ste 140 San Luis Obispo, CA 93401
(805) 594–1638
(805) 594–1638
HOURS
HOURS
M—F 11 am – 8 pm Sat & Sun — closed
M—F 11 am – 8 pm Sat & Sun — closed
Website
48 Bâan Yāy Brand Standards Manual
Bâan YÄ y Brand Standards Manual 49
CURRY
KHAO PAD (FRIED RICE)
Pa-Nang Curry‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌.$12
$u-7bাom-Ń´ $_-b _-o -7ĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝŪĆ?Ć‘
Carrots, baby corn, and your choice of meat simmered in Pa-Nang curry and coconut milk
Steamed rice stir fried with eggs, onions, tomatoes, and your choice of meat
Tao Hu Tod (8)‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌..$6
Red Curry‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌$12
bm;-rrŃ´; _-o -7ĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝŪĆ?Ć‘
Fresh crispy fried tofu, served with peanut sauce and topped with roasted ground peanuts
Bamboo shoots, basil, and your choice of meat simmered in red curry and coconut milk
Steamed rice stir fried with pineapples, cashew nuts, mixed vegetables, and your choice of meat
Chicken Sa-tay (4)‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌.$8
Green Curry‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌..$12
"rb1‹ _-o -7ĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĺĺŪĆ?Ć‘
Skewered chicken marinated in Thai herbs and coconut milk and slowly grilled, served with peanut sauce and Thai cucumber salad
Green beans, bamboo shoots, basil, and your choice of meat simmered in green curry and coconut milk
Steamed rice stir fried with red chili peppers, green beans, onions, bamboo shoots, Thai sweet basil, and your choice of meat
Kiao Tod (8)‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌..$6
Yellow Curry‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌..$12
";-=oo7 _-o -7ĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝŪĆ?Ć“
Deep fried wontons stuffed with ground pork, served with sweet and sour sauce
Potato, carrots, and your choice of meat simmered in yellow curry and coconut milk
SALADS
Masaamun Curry‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌$12
APPETIZERS Po Pia Thawt (4)‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌.$5 Chicken or vegetable — Thai fried egg rolls with specially prepared filling (bean thread, carrots, and cabbage), served with sweet and sour sauce
Larb (Chicken or Tofu)‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌$9 Romaine lettuce tossed with red onions, scallions, cilantro, lime juice, chili powder, and roasted ground sweet rice blended with kaffir lime leaves and lemongrass
Yum Woon Sen‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌$10
With love, from Thailand.
3212 Broad St Ste 140 San Luis Obispo, CA 93401 baanyay.com (805) 594–1638
Potato, carrots, and your choice of meat simmered in Massamun curry and coconut milk, topped with roasted ground peanuts
Seafood Pa-Nang Curry‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌$15 Shrimp, squid, scallops, and mixed vegetables simmered in Pa-Nang curry and coconut milk
50 Bâan YÄ y Brand Standards Manual
Steamed rice stir fried with shrimp, squid, scallops, eggs, onions, and tomato
NOODLES
chicken, pork, beef, shrimp, or tofu
-7 $_-bĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĺĺŪĆ?Ć‘ Thin rice noodles pan fried with eggs, green onion, bean sprouts, and your choice of meat, topped with roasted ground peanuts
MAIN DISHES
-7 ";;ĹŠ ‰ĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĺĺĝŪĆ?Ć‘
served with steamed white rice / chicken, pork, beef, shrimp, or tofu
Flat rice noodles pan fried with eggs, broccoli, brown Thai sauce, and your choice of meat
"‰;;| -vbŃ´ "াu u‹ĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĺĺŪĆ?Ć“
-7 )oom ";mĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝŪĆ?Ć‘
Thai Beef Salad‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌$9
Your choice of meat stir fried with green beans, bamboo shoots, Thai sweet basil, and chili garlic sauce
Bean thread noodles pan fried with eggs, vegetables, Thai sauce, and your choice of meat
-7 ubhĹŠ bm]ĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝŪĆ?Ć“
$_-b oo7Ń´; "o†rĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĺŪĆ?Ć‘
Your choice of meat stir fried with Prik-King curry, green beans, carrots, and chili-garlic sauce
Our famous spicy Thai noodle soup with bean sprouts, scallions, and your choice of meat, topped with roasted ground peanuts
-7 ]]rŃ´-m| -vbѴĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝŪĆ?Ć“
";-=oo7 -7 $_-bĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĺĺŪĆ?Ć“
SOUP Tom Yum‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌..$10 Hot and sour soup with mushrooms, lemongrass, lime juice, and your choice of chicken, tofu, or shrimp
Tom Kha‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌..$10 Hot and sour coconut milk soup with mushrooms, lemongrass, and lime juice, and your choice of chicken, tofu, or shrimp
Seafood Tom Yum‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌..$14 Hot and sour soup with mushrooms, lemongrass, shrimp, squid, scallops, and lime juice
Eggplant stir fried with, carrots, onions, Thai sweet basil, and chiligarlic sauce
-7 ;7 !;7ĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĝĺŪĆ?Ć“
Thin rice noodles pan fried with shrimp, squid, scallops, eggs and bean sprouts, topped with roasted ground peanuts
EXTRAS
BEVERAGES
Your choice of meat stir fried with red curry, bamboo shoots, carrots, and homemade basil sauce
"|;-l;7 ub1;ĝĝĝĝĺĺĺĺĺĺĺŪĆ? $_-b 1;7 $;-ĝĝĝĝĝĝĺĺĺĝĺŪƒ
Seafood Pad Basil‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌‌..$15
;-m†| v-†1; Ĺ?Ć‘ oÂŒĹ‘ÄşÄşÄşÄşÄşÄşÄşÄşĹŞĆ? "o[ ubmhĝĝĝĝĝĝĝĺĺĺĝĺĺĺŪƑ
Shrimp, squid, and scallops stir fried with green beans, bamboo shoots, Thai sweet basil, and spicy sauce
-uŃ´b1 v-†1; Ĺ?Ć‘ oÂŒĹ‘ÄşÄşÄşÄşÄşÄşÄşÄşÄşÄşĹŞĆ?
"|;-l;7 ˆ;];|-0Ń´;vĺĺĝĺĺŪƒ $_-b 1;7 o@;;ĝĝĝĝĺĺĺĝĺŪƒ
†1†l0;u v-Ѵ-7ĝĺĝĝĝŪƒ
BEER $_-b l-ub| -m]hohĝĺĺĺĝĺĺŪƓ "bm]_-ĝĝĝĝĝĝĝĝĝĺĺĺĝĝŪƓ
spicy
Takeout menu
chicken, pork, beef, shrimp, or tofu
Bean thread noodles, shrimp, ground chicken, red onions, green chili pepper, and cashew nuts on a bed of iceberg lettuce, served with homemade lemon juice dressing
Thinly sliced beef tossed with lemongrass, green chili, red onions, cucumber, tomatoes, and scallions on a bed of iceberg lettuce, served with sour and spicy lime juice dressing
TAKEOUT MENU
served with steamed white rice / chicken, pork, beef, shrimp, or tofu
vegetarian
popular
_-m]ĝĝĝĝĝĝĝĝĝĺĺĺĝĝŪƓ
Bâan YÄ y Brand Standards Manual 51
52 Bâan YÄ y Brand Standards Manual
Bâan YÄ y Brand Standards Manual 53