Coldwell Banker® Listing Presentation
©2009 Coldwell Banker Real Estate LLC. All Rights Reserved. Coldwell Banker® is a registered trademark licensed to Coldwell Banker Real Estate LLC. An Equal Opportunity Company. Equal Housing Opportunity. Each Office Is Independently Owned And Operated.
Legacy and Network
Over 100,000 agents globally Global presence; in 49 countries and 3,300 offices worldwide Over 100 years of real estate experience $169 billion in sales volume globally in 2009 Coldwellbanker.com generates over 730,000 consumer inquiries per month
Legacy and Network J.D. Power and Associates 2009 Home Buyer/Seller StudySM Awarded Coldwell Banker® “Highest Overall Satisfaction For Home Sellers Among National Full Service Real Estate Firms”
Coldwell Banker received the highest numerical score among full service real estate firms for home sellers in the proprietary J.D. Power and Associates 2009 Home Buyer/Seller StudySM. Study based on 3,138 total evaluations measuring 5 firms and measures opinions of individuals who sold a home between March 2008 and April 2009. Proprietary study results are based on experiences and perceptions of consumers surveyed April-June 2009. Your experiences may vary. Visit jdpower.com
An Innovation Leader Coldwell Banker On Location is the first dedicated video real estate channel on YouTube Video topics include:
Agent videos Office videos Video listings Community videos Smart tips and news related videos
Allows buyers to search for videos via a map First to use dynamic IP lookup on the channel (Generates geographical information based on your specific location.)
About Coldwell Banker Morris Realty, Inc.
Coldwell Banker Morris Realty, Inc. Company Stats 4 offices 125 Sales Associates $120 million in sales volume Over 959 closed transactions Punta Gorda (33950) had second overall highest ranking with 25% market share.
Business Philosophy
“Let our proven record of dependability and satisfaction, combined with Coldwell Banker, a name you can trust, be your first step in making your real estate dreams come true.” Local Real Estate Statistics Please see next page for bar graphs….
About “Mike Kissinger” As your agent, I will put all my experience, local market knowledge, and the resources of Coldwell Banker to work for you. Credentials – NAR (National
Association of Realtors), FAR (Florida Association of Realtors) & PG/PC/NP Board of Realtors
Qualifications – 30+ years as an
independent real estate investor plus 8 years as a licensed Florida agent
Specialties – Buyers representative,
new home sales, condominiums & wet & dry land
Expertise – No-Nonsense Real Estate Acquisition
Awards – Multi-Million Dollar Producer
AGENT PHOTO HERE
Marketing Your Property
A Personalized Market Plan for You.
Information Sources Used in Home Search
Source: The 2009 National Association of Realtors速 Profile of Home Buyers and Sellers.
Leverage the Power of the Internet coldwellbanker.com Over 30 million visits in 2009 Average visitors spends more than 9 minutes on the site
Automatic placement on sites such as Yahoo! Real Estate, Trulia, Century 21, ERA, Google and more Multiple Listing Service (MLS) www.mfr.mlxchange.com Realtor.com Our local Web site: coldwellbankerflorida.com
Getting Started Your home will be added to: Our MLS database coldwellbanker.com coldwellbankerflorida.com We will execute upon the following: Develop a custom plan to enhance property attributes Take pictures and create virtual tour Set up a Coldwell Banker & Local Board Caravans Put a “For Sale” sign on your property Place a lock box on your house
Property Enhancement and Marketing Activities Develop a custom plan to enhance your property’s appearance Review curb appeal and make necessary suggestions I will conduct the following marketing activities:
Create a professional listing flyer and agent packet Send out “Just Listed” postcards to area residents Place your listing on Facebook, Twitter & You Tube Place your listing on my blog – http://whypuntagordarealestate.com Create “hot new listing bulletin” for Coldwell Banker Agents Hold open houses Arrange showings for other agents Prequalify potential buyers Review pricing based on agent feedback and market conditions Provide a weekly activity report Present and review all offers to seller Facilitate the closing process
The Sales Process
“The right agent makes it simple�
The Steps to Selling a Home Start
Evaluate your needs
Set the right price
Determine time frame
Sign guarantee and disclosure forms
Assemble all documents and attend closing
Final walkthrough
Assist with title process
Assist with inspection process
Proceed checks delivered to you
Property sold
Implement a personalized marketing plan
Prepare your property “For Sale�
Show to potential buyers
Get showings feedback and make adjustment
Receive offers
Assist with mortgage process
Begin Closing process
Sign Contacts
Accept Offer
Negotiate Offers
What it takes to sell your home Pricing
Promotion on the Internet
Avoiding inconvenience Negotiation strategy Broker’s qualifications
Open houses
Marketing and advertising
Financing options Closing costs and net proceeds Staying informed on market
Time on market
Home enhancement recommendations Handling the details Post-sale follow up Buyer’s financial qualifications
Setting the Right Price Priced right and ready to show opens your home to a great number of potential buyers ƒ Hit the market as a hot property. Priced right, more buyers will be interested ƒ Mortgages are based on fair market value, priced competitively equals more potential buyers
If The Asking Price Is:
15% Over Market Value
10% Over Market Value
Fair Market Value
10% Under Market Value
The Property Appeals To:
10% Of The Market
30% Of The Market
60% Of The Market
75% Of The Market
Thank You I accept this challenge and will endeavor to deliver the 3 most requested aspects of selling your home. 1) Acquire the best possible price 2) In the shortest period of time 3) With the least amount of inconvenience.
All I need is your approval!