Competitors

Vivienne Westwood has many competitors. Gucci, Selfridges, Farfetch are all brands that sell similar products that have a signature look. Farfetch is an online platform that connects customers to sellers of luxury products. It was founded in 2008. Gucci is a fashion Italian brand founded in 1921. Making it one of the oldest fashion brands in Italy. The brand started in a luggage manufacturer producing travel goods to the wealthy upper class. Selfridges, also known as Selfridges and Co, is a chain of high end department stores that are in the UK. The brand was founded by Harry Gordon Selfridge in 1908.

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Other brands that can be considered as competitors are Alexander McQueen and Zandra Rhodes. Alexander McQueen is a brand foundered in 1992. The brands first collection developed a reputation for controversy. Shocked the nation with their wild designs. Zandra Rhodes is one of the UK’s most recognisable brands. Also the best-known designer. Her brand developed during the punk aesthetic in London. It defined the style during 1970s and 1980s.