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Telia’s Digital Transformation Journey: Enabling innovation in telecom marketing
Telia has redesigned the way their digital marketing operates. By using the right technology and an agile way of working, they have enabled a process that is both faster and more effective. We spoke to Telia’s Digital Transformation Manager, Lena Lindgren, to find out how they use display advertising to stand out from the crowd, increase sales and boost customer loyalty.
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Lena Lindgren Digital Transformation Manager Telia
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