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Laura Wuller

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Margaret Crenshaw

Margaret Crenshaw

Broker-In-Charge/Owner, Coastal Long-Term Rental Company, LLC

(843) 842-4546

Laura@CoastalLTR.com

CoastalLTR.com

Some of the best moments in business are those “dare to be great” moments, when destiny puts a challenge in front of you and urges you to risk it all in pursuit of greatness. Laura Wuller’s dare to be great moment came 10 years ago, when the opportunity presented itself to take over Coastal Long-Term Rental Company. At the time, she already had a two-year-old and—although she didn’t know it when she signed the papers— another child on the way. But armed with a wealth of experience as a property manager and procurement manager, supported by her husband Matt and spurred on by confidence in her own abilities, she took that leap of faith. And she was rewarded, with success that saw her business grow from a one-woman-show to now encompass offices on the island and in Bluffton.

What’s her secret to success? In a word, integrity.

“I grew up on a ranch in Montana, so hard work and integrity were expected,” she said. “And with that work ethic, I gained the trust of owners, tenants and Realtors, who I’ve work with for years.”

Balancing hard work with high-tech solutions, Wuller and her staff utilize an excellent software program which allows owners, tenants and vendors access to an online portal. Transparency is important to Coastal, along with a single-fee approach with owners—no nickel and diming. Coastal is a refreshing approach to property management, built on integrity, which has proven successful, thanks to Laura Wuller’s leap of faith.

ARTICLE BY LIZ MAHEW PHOTOGRAPHY BY M.KAT

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