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Picklum joins Industree Group

Currently ranked number three in the world, 20-yearold surfing prodigy from Shelly Beach is an elite athlete devoted to being the best surfer in the world.

“Industree Group is incredibly proud to support Molly on her remarkable journey and to have her on board as our new ambassador,” CEO Jon Fleming said.

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Facing enormous eight-foot waves, Picklum won the prestigious Hurley Pro Sunset Beach event in Hawaii in February – her first World Surf League (WSL) Championship Tour win.

On the Australian leg of the WSL Championship tour, wearing the yellow leader’s jersey, she placed runner-up to defending champion Tyler Wright at the Rip Curl Pro event at Bells Beach and finished in the quarter finals at the Margaret River Pro.

The next leg of the 2023 WSL Championship Tour was a big one for Picklum as she competed in the Surf Ranch Pro in California, a two-day wave pool event on May 27-28.

“Molly’s professionalism, passion and resilience is setting a new standard in the sport, while her down-to-earth and humble nature makes (her) a fan favourite on the surfing circuit,” Fleming said.

“The teenage surf prodigy’s trophy cabinet is filling up rapidly, despite her career having only just begun.

“As an Australian owned and operated, designer and manufacturer of premium Personal Protective Equipment, Industree Group is genuinely dedicated to supporting the local community and thrilled to have the talented surfer onboard.

“It is Molly’s strong sense of community and passion for the environment that makes this a natural partnership for Industree Group,” Fleming said.

Industree Group is the naming rights sponsor of the Central Coast Stadium, now known as Industree Group Stadium, demonstrating the company’s strong ongoing commitment to supporting local sport and the community.

Now living at Terrigal, Picklum continues to support her local boardriders club and loves spending time with young surfers on the Central Coast.

“As a proud Central Coast girl, I am excited to become a brand ambassador for one of our local businesses, Industree Group,” she said.

“As I travel the world on my surfing journey, the support of my home community means so much to me.

“I’m looking forward to working together on projects to celebrate our shared passions of sustainability and supporting local.”

Source: Industree Group developed collaboratively with a range of stakeholders including regulatory authorities, experts and the community to ensure a considered approach to wrack management.

“The process will include a review of current wrack management, procedures, costs and benefits, plus investigate potential opportunities and improvements.”

Proposed benefits of the new Wrack Management Strategy include: clearer, more open communication of wrack operations; measurable performance indicators to evaluate success; adaptable strategy to allowing for variability in financial/ environmental factors over long term; investigation of wrack solutions in areas where collection has been unserviceable; and more engagement opportunities through focus groups and drop-in centres during development.

“We recognise that managing wrack is one of the priority issues for our community based on outcomes of a previous stakeholder risk assessment workshop, the findings of the expert panel, the community survey and feedback during recent Estuary Management pop-ups,” the spokesperson said.

“Therefore, it is a priority for Council to work in collaboration with our community as we codesign this new strategy.

“Once the Coastal Management Program for Tuggerah Lakes (which will include the Wrack Management Strategy) is certified by the NSW Government it will strategically guide management actions for the next 10 years.

“Central Coast Council is completing this project with financial assistance from the NSW Government through its Coastal and Estuary Grants Program.”

Online applications for the new reference group will be accepted until 5pm on Sunday, June 4.

For more details contact Jenna Markwick on 0428 900 870 or by emailing Jenna. Markwick@centralcoast.nsw. gov.au.

Source: Central Coast Council

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