CEO’s Report

Susan Phillips, CEO SSAA

Festivities and summer holidays are fast becoming distant memories and thankfully so is 2020. However, there are some upsides from 2020 (the year that wasn’t). Many of us have had the opportunity to learn new skills or polish up on skills that we already had but were not using. Some have had to learn to live more closely with our nearest and dearest. Parents became school teachers overnight. We were travelling less and saving more. Storage became popular as the need for more space at home grew. Our Association reached out to members through webinars and the online Industry Week. 2021 is here and SSAA Convention has had a name change for this year. On the 9-10 March, we will deliver online, the Learning Event of the Year – LEOTY. We have researched extensively to come up with the best solution we possibly can, given the current circumstances with travel restrictions and the ever-changing COVID landscape. Over 2 shorter days, there will be 20-minute insightful presentations delivered in various formats including pre-recorded, live streaming, in-person and panel discussions. We will be broadcasting the event from a studio in Melbourne. There will be the opportunity for some to attend the event in the studio, subject to the physical distancing rules in place at that time.

Our expert presenters come from all around Australia, New Zealand, USA and Asia. Some of the session topics include: l Leading, innovating and thriving amidst transformative times l Managing your customers digital expectations l Dynamic pricing/revenue management l One simple tool to increase your self storage sales conversions l The power of good communication l Hot Topics from the Legal Desk

l Launch of the Storage

Marketing Indices l Self Storage of Tomorrow l and many more.

The new format offers the opportunity for so many more facility owners and all their staff to participate from wherever you are. You do not need to fly, you do not need to pay for accommodation, you do not need to employ temporary staff to cover for your absence from the office.

Maximum learning, minimum cost. We have priced the tickets accordingly and this allows for a group buy so that you and your team can gather in the one meeting room. In other words, group training streamed live to your facility. Each session will be followed by a live Q&A.

The SSAA team are really excited to bring this newly styled event to a screen near you. See you online

Susan Phillips