Chairman’s Report

from Edition 117 – February 2021

Communications – The New Year Reset

Ivor Morgan, Chairman SSAA

Welcome to the first edition of the Insider for 2021. With 2020 now behind us I am looking forward to a positive and prosperous year ahead. We all now live in Covid normal times with guidelines and restrictions around how we go about our business, sometimes changing daily based on one’s location. The Association has been on the front foot with this and continues to adapt and deliver timely advice to all members.

The Association was keen to return to pre Covid times ASAP and even considered trying to deliver a face-toface convention to offer the in-person socialisation and networking that we have all missed. After careful consideration we have pushed ahead with events that we can be sure to deliver on for the benefit of all members. This being said at the time of writing the final touches are being put on the LEOTY (Learning Event of the Year) which is our version of an online convention.

The LEOTY will deliver some fantastic content and the opportunity for service members to market to a wide audience of potential customers. Covid has brought about increased engagement between the Association and facility members seeking assistance to establish new facilities or expand their current portfolios.

This is where the Virtual Trade Show provides the perfect platform and opportunity for this. The SSAA have adjusted the pricing to make this an affordable event for trade exhibitors and facility members alike. With strong membership renewal this year and member enquiry at its highest rate ever, there has never been a better time to get involved. Service members please contact marketing @selfstorage.com. au to secure your trade stand.

Since my last column we have held the first ever online AGM. This was well executed in a studio and provided helpful insights to assist with the smooth running of the LEOTY. We were also able to host a small group of members at this event (Covid compliant) and it was great to see some friendly faces for the first time in several months. l