C21 Market Pulse | July 2018

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PUBLISHER Century 21 Australia Pty Ltd

CONTRIBUTORS Charles Tarbey Tim Lawless Tim Neary Chris Gray Bradley Beer Terri Scheer Insurance

EDITORIAL ENQUIRIES Century 21 Australia (02) 8295 0600

ADVERTISING ENQUIRIES

WELCOME TO

THE JULY 2018 ISSUE OF

C21 MARKET PULSE

Century 21 Australia (02) 8295 0600

DISCLAIMER We have in preparing this information used our best endeavours to ensure that the information contained therein is true and accurate, but accept no responsibility and disclaim all liability in respect of any errors, inaccuracies or misstatements contained herein. Prospective buyers and sellers should make their own enquiries to verify the information contained herein. All information contained in the CENTURY 21 Australia Pty Ltd website is provided as a convenience to clients. All links to property prices displayed on the website are current at the time of issue, but may change at any time and are subject to availability. For more information on our Privacy Policy please refer to: www.century21.com.au/privacy


C O N T E N T S J U L Y

CHAIRMAN STATEMENT

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BUYING OFF-THE-PLAN

Where to buy in a falling market?

Depreciation and off-the-plan properties.

Century 21 Chairman, Charles Tarbey

BMT Tax Depreciation, Bradley Beer.

NATIONAL DWELLING VALUE UPDATE

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EVICTING TENANTS

Dwelling values trend lower amidst tight conditions.

How and when to evict tenants.

CoreLogic Head of Research, Tim Lawless

Terri Scheer Landlord Insurance.

HISTORY IN THE MAKING

05

Real estate brand announces historic marketing push.

INTERIOR MAKEOVER FOR WINTER Simple tips for an interior makeover this winter.

Real Estate Business Journalist, Tim Neary

WINTER PROPERTY PREPARATION

06-07

5 tips for preparing your property for sale this winter. Your Empire CEO, Chris Gray.

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C H A I R M A N STAT E ME N T

WHERE TO BUY IN A FALLING MARKET? B Y C H A R L E S T A R B E Y,

CHAIRMAN CENTURY 21 AUSTRALASIA

In June, the property market continued to slow with prices falling by 0.2%. This means that the market is down nearly 1% over the year. These conditions may have many property investors salivating and watching the market closely for buying opportunities. Many agents are reporting

some instances, settlement prices

The city recorded a larger quarterly

challenging selling conditions and

are coming in lower than purchase

decline in prices than any other

increasing days on market for much

prices.

capital in Australia and this trend,

of their stock.

With falling clearance rates,

like Sydney, shows no immediate signs of reversing.

Australia’s largest property market

investors may have less competition

– Sydney – is down 4.5% over the

in many areas in Sydney and

I expect that housing affordability

year and shows no immediate signs

Melbourne. This environment often

may improve naturally over the

of picking up.

means investors have more power

short to medium term as prices

to negotiate and pick up bargains.

decline and less buyer interest

While property is typically a great

empowers first home buyers to

investment in most areas if one

That being said, the Victorian

takes a long term view, at present

Coalition’s muted plans to create

I especially like the outer CBD

almost 300,000 new lots by 2020

Regardless, housing affordability

areas around Brisbane, Sydney and

is a story that investors should

remains a very real and ongoing

Melbourne for investment.

watch closely. Such a large influx

issue in many markets across

of new supply could put further

Australia. It has been widely

downward pressure on property

reported that the ‘Bank of Mum and

prices and rents across that state.

Dad’ has become one of the nation’s

As has been widely reported, Brisbane has a great deal of apartment stock coming through the pipeline and this may create

Melbourne is already experiencing

unique buying opportunities for

falling property prices which will

investors and homeowners alike. In

assist with housing affordability.

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make purchasing decisions.

largest lenders and this statistic would be concerning for many parties.


Parents that are looking to assist

Hobart’s incredible growth

hot right now so property investors

their children in this way may

story continues with the market

may find better opportunities in

be wise to help children buy

recording a 0.2% increase in prices

markets like Perth where prices are

apartments not houses. This

in June. Dwelling values are up an incredible 12.7% over

strategy will minimise

the previous year

their exposure to the market while still giving children a foot hold into property. While this strategy may not be popular with many children,

“With falling clearance rates, investors may have less competition in many areas in Sydney and Melbourne.”

paying off an apartment will help them build equity and over time, can provide an effective launch pad into a larger home.

and since January 2015, rents are 20% higher.

much competition for stock. The aforementioned information paints a complex and dynamic picture where there are clearly markets within markets in Australia.

Despite these

Savvy investors would be wise to

headline

recognise and exploit this situation.

numbers, investors should remember that Hobart was coming

off quite a low base in terms of prices and rents. Whether this means that the market has more growth in it is hard to tell. The market is clearly very

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subdued and there may not be as

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Australia has a robust economy and stable government. These characteristics along with the country’s beauty and safety bode well for the future of the nation. In turn, this outlook continues to make property investment an attractive long term proposition in my mind.


N AT I O N A L DW E L L I N G VA L U E U P DAT E

DWELLING VALUES TREND LOWER AMIDST TIGHT CONDITIONS

BY T I M L AW L E S S , CO R E LO G I C H E A D O F R E S E A R C H

CoreLogic’s June Home Value Index results have revealed that Australian dwelling values tracked lower in June, down 0.2% over the month to be 0.8% lower over the year. June marks the ninth consecutive month-on-month fall in national home values, taking the cumulative decline to -1.3% since the housing market peaked in September last year. According to CoreLogic research director Tim Lawless, despite recent and consistent monthly falls, national dwelling values remain 32.4% higher than five years ago. He said, “This highlights the wealth creation that many home owners have experienced over the recent growth phase, but also the fact that recent home buyers could be facing negative equity.” “Tighter finance conditions and less investment activity have been the primary drivers of weaker housing market conditions and we don’t see either of these factors relaxing over the second half of 2018, despite APRA’s 10 per cent investment

speed limit being lifted this month.” The June quarter results saw national dwelling values fall by half a per cent, driven by a 0.8% drop in values across the combined capital

The regional markets of Victoria have shown the highest rate of capital gain over the June quarter (+1.8%), closely followed by regional Tasmania (+1.7%).

cities. The capital city decline

Declines are more pronounced

was partially offset by a 0.6% rise

across the most expensive quarter

in values across the combined

of the market. Based on the

regional markets. The largest

CoreLogic stratified hedonic index,

decline amongst the capitals over

values across the most expensive

the June quarter was in Melbourne,

quartile of capital city properties

with dwelling values down 1.4%,

were down 1.5% over the past three

followed by Sydney (-0.9%), Darwin

months while the least expensive

(-0.8%) and Perth (-0.7%).

quartile saw values hold firm.

Hobart continues to show the strongest capital gain trend amongst the capital cities with dwelling values rising a further 2.3% over the past three months.

Similarly, over the past twelve months, the most expensive end of the market recorded a decline of 3.6%, while the least expensive end of the market recorded a 1.4% gain.

Although housing market trends

Declines across the most expensive

remain very positive across Hobart,

sector of the capital city market is

the quarterly pace has eased

largely attributable to the declines

relative to the March quarter when

in Sydney and Melbourne, where

values were up 3.4%. Values also

the upper quartile of property

trended higher across Adelaide

values fell by 7.3% and 2.5%

(+0.9%), Brisbane (+0.3%) and

respectively over the past twelve

Canberra (+0.2%) over the second

months. Mr Lawless said, “A surge

quarter of 2018.

in first home buyer activity has

Outside the capital cities, the combined rest of state regions recorded a 0.6% rise in dwelling values over the quarter, although values did show a moderate fall in regional Queensland (-0.2%) and regional Western Australia (-0.1%).

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helped support demand across the more affordable price points in these cities.”


HISTORY IN THE MAKING

REAL ESTATE BRAND ANNOUNCES HISTORIC MARKETING PUSH One of Australia’s largest networks has announced that it will kick off its most aggressive marketing campaign yet, as it looks to capitalise on key recent market movements. Century 21 Australasia will launch the largest marketing campaign in its history this July. Outlined at the network’s annual

B Y T I M N E A R Y, JOURNALIST AT R E A L E S TAT E B U S I N E S S

aimed at showcasing the new

an integrated cross-channel media

logo and brand message while

partnership with ESPN.

strengthening the connection between Century 21 and the modern consumer.

Century 21’s national marketing manager, Bianca Anton, said that the campaign will focus around

“We went through an incredibly

two key themes: “Don’t Settle for

detailed process to isolate the right

Average“ and “Relentless Moves”.

creative, message and channels to reach the largest possible numbers of buyers and sellers of real estate.” Mr Tarbey is confident the balance is now spot-on.

She said that both aim to challenge Century 21 agents and encourage consumers to raise their expectations of agents. “During this monumental shift in

convention on Hamilton Island this

“The campaign will run for close to

brand identity, we needed to ensure

month, the seven-figure marketing

a year and we expect it will deliver

the consumer was aware of who we

spend will leverage television,

tangible results for our offices

are becoming, and why,”

cinema, social media, billboards,

due to the excitement it will build

Ms Anton said.

public relations and events to

around the brand and message.”

promote the group’s new brand

Television advertisements and show

for such a large multi-channel

sponsorships on Foxtel, billboards

rebranding strategy — we wanted to

on buses and in shopping centers,

reach as many different consumers

The campaign comes on the back of

and movie ads in cinemas are just

as possible with a bold new

a recent global announcement that

a few channels that consumers can

message.”

Century 21 would be repositioning

expect to see the new C21 visual

its brand to project a more modern

identity and message promoted.

image that better aligns with the

The rebranding is also occurring

repositioning, message and vision for the future.

company’s new value proposition of “delivering extraordinary real estate experiences to consumers”.

“This is why we decided to go

Ms Anton said that the overarching goal of the campaign is to build excitement and drive leads.

across the 80 countries where Century 21 operates in, marking one of the momentous changes in the

Chairman Charles Tarbey said that

business’ nearly 50 years of global

it is an important time for the new

operations.

brand to assert itself.

In the United States, an enormous

“This historic marketing campaign

campaign is launching the new

in Australia and New Zealand is

visual identity across TV, digital, social and print components, plus

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The story Famous Aussie real estate brand announces aggressive, historic marketing push first appeared on Real Estate Business (REB). Article Link: https://www.realestatebusiness.com.au/ breaking-news/17409-famous-aussiereal-estate-brand-announces-aggressivehistoric-marketing-push


W I N T E R P R O P E R T Y P R E PA R AT I O N

5 TIPS FOR PREPARING YOUR PROPERTY FOR SALE THIS WINTER Renovating in winter can be a simple way to add value to your property; all you need to know is what adds value with little outlay. During the cooler months, if you present your home or investment property in the best possible light, perhaps even refurbish it with a simple paint and carpeting job, it will attract more buyers. Although many people think of dark and gloomy properties when they think about winter, if your property has natural light and warmth, it will still present well in winter.

B Y C H R I S G R A Y, C E O, YO U R E M P I R E

If you’re preparing your property for sale this winter, here’s my advice:

1. CREATE WARMTH

2. LIGHT IT UP

In Sydney, most prospective buyers

In Sydney, most prosper property

are looking for north and north-east

is dimly lit, consider upgrading

facing aspects as these properties

the lighting. As winter days can be

tend to be both warmer and lighter.

quite dark, this is a simple way to

In fact, this is something that I

lighten up your property as well

always look for, particularly in the

as modernise your home. While

cooler months. Ensuring that your

it can be tempting to opt for an

property is warm and light inside

inexpensive light fitting, it’s worth

can create a positive mood from

spending a little extra to purchase

the minute that you step in. Buyers

a high quality one, which can act as

often attend many inspections in

a centre-piece in a room and help

the one day, so you don’t want them

your home appear on-trend. It’s also

to remember your property as the

a good idea to choose light paint

one where they were shivering the

shades when you’re re-painting the

whole time.

walls.

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3. DON’T IGNORE THE MINOR DETAILS

4. PRESENT OUTDOOR AREAS WELL

5. BE REALISTIC

Small touches can make a

Although it can be easy to

significant difference to your

neglect outdoor areas in winter,

how long your renovation will take

home’s overall appeal. To create

I recommend you envision a

a lasting positive impression with

courtyard or veranda as another

prospective buyers, invest in new

room. It’s therefore important to

coverings, rugs and cushions

present an outdoor area well so

in warm shades such as beiges,

that buyers can envision how it will

taupes or yellows. As kitchen

be used in summer, for instance.

renovations can be expensive,

These areas can be a main selling

often involving the replacement

point, if presented well. Using an

of several different elements, I

outdoor heater will help create

would suggest changing your

a comfortable environment and

kitchen cupboard doors – and to

encourage buyers to look outside.

It’s important to determine exactly and allocate finances accordingly. If you’re adamant about doing it yourself, my tip is to double your expected cost. As most novice renovators go under budget when estimating the costs, if you double the timeframe and cost, then you can work out if you’re still going to make a profit.

a light colour. These make up the majority of your kitchen’s surface and upgrading them can easily maximise your home’s appeal.

ABOUT THE CONTRIBUTOR Chris Gray is CEO of Your Empire, a buyer’s agency which builds property portfolios for time-poor people – searching, negotiating, renovating and managing property on their behalf. Chris’s team buys 1-2 properties a week and often spends $5m+ a year renovating on others’ behalf, providing a unique insight into market conditions and buyer and seller sentiment. Chris hosts “Your Property Empire’ each Friday on Sky News Business channel, where he interviews various heads of property research companies and major industry figures. Chris is a qualified accountant, buyer’s agent and mortgage broker. For more information visit www.yourempire.com.au, www.chrisgray.com.au and follow Chris on Twitter: @ChrisGrayEmpire.

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BUYING OFF-THE-PL AN

DEPRECIATION AND OFFTHE-PLAN PROPERTIES BY BRADLEY BEER, B M T TA X D E P R E C I AT I O N Investors who are looking to purchase a new property often look at buying off-the plan. Buying off-theplan essentially means you are entering into a contract to purchase a property prior to, or during the construction phase, of a property or a development.

between $8,000 and $14,000 in

For this reason, investors may want

depreciation deductions in the first

to consider the brand and price

full financial year, so it is fair to

range of assets in an off-the-plan

say that the new owner can make

property.

significant savings and increase their available cash flow by claiming depreciation for the property once it is income producing.

depending on the model or price

off-the-plan will contain new

range.

fixtures and fittings*. Therefore the depreciable value of these items will be higher. The owners are also capital works deductions for the

off-the-plan that investors often

building structure, which means

fail to consider is the property

more deductions are available to

depreciation benefits available.

claim over the life of the property

There are significant depreciation

(forty years).

It is important to note however that the property must be completed and be generating an income to claim depreciation deductions. A completed property purchased

illustrates how the depreciation

Newly built properties constructed

One big benefit of purchasing

a property purchased off-the-plan.

the-plan property, the below table deductions available will vary

eligible to claim the maximum

deductions available to the owner of

Focusing on a kitchen in an off-

When it comes to the fixtures and fittings in an off-the-plan property, investors should be aware that not all assets are created equal. In most cases, those assets with a higher starting cost will generate higher depreciation deductions.

08

a higher starting cost generate higher deductions than those with a lower base cost, both in the first full financial year and over the first five years combined. As one example, a high range oven costing $5,150 will receive $858.51 in first year deductions and $3,080.74 in the first five years, while a low range oven purchased for $1,425 will get $237.55 in first year deductions and $1,183.42 over the first five years. This is a difference of $1,897.32 in the first five years.

off-the-plan will typically attract

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As you can see, those assets with

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If this is the difference an investor

A specialist Quantity Surveyor

can see from just one asset,

such as BMT Tax Depreciation will

it’s understandable why they

liaise with the Property Developer

would want to give due thought

to request information about the

to all the plant and equipment

property. This information is used

assets installed, as they add

to provide a detailed estimate of the

up to substantial depreciation

depreciation deductions that will

differences.

become available once the property has been completed and is income

Please note that the low-range

producing.

microwave oven purchased for $220 would receive a 100 per cent

By obtaining this information,

write-off in the first year.

the owner will have a far more

It is recommended that investors consult with their Accountant to

comprehensive idea of the end cost involved in holding the property. The additional cash flow created

seek advice when purchasing a

from a depreciation claim can be

property off-the-plan and also

put towards future loan repayments

speak with a reputable Quantity

or to help save for future

Surveyor to get an estimate of the likely depreciation deductions

investment property purchases.

available for the property.

ASSET

COST

FIRST YEAR DEDUCTIONS

FIRST FIVE YEARS (CUMULATIVE DEDUCTIONS)

*Under new legislation outlined in the Treasury Laws Amendment (Housing Tax Integrity) Bill 2017 passed by Parliament on 15th November 2017, investors who exchange contracts on a secondhand residential property after 7:30pm on 9th May 2017 will no longer be able to claim depreciation on previously used plant and equipment assets. Investors can claim deductions on plant and equipment assets they purchase and directly incur the expense for. Investors who purchased prior to this date and those who purchase a brand new property will still be able to claim depreciation as they were previously. To learn more visit www.bmtqs. com.au/budget-2017 or read BMT’s comprehensive White Paper document at www.bmtqs.com. au/2017-budget-whitepaper

ABOUT THE CONTRIBUTOR Article provided by BMT Tax Depreciation. Bradley Beer is the CEO of BMT Tax Depreciation. Please contact 1300 728 726 for an Australia-wide service. https://www.bmtqs.com.au/

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EVICTING TENANTS

HOW AND WHEN TO EVICT TENANTS BY TERRI SCHEER LANDLORD INSURANCE It’s a worst case scenario but there may come a time when a landlord needs to evict tenants from their rental property. There are a number of reasons for a landlord or property manager to

REASONS FOR EVICTION

ISSUING NOTICES

Landlords need to have a legal and

Before you can evict tenants, the

valid reason to evict tenants.

correct notices need to be delivered

The following situations could constitute a breach of lease agreement and warrant evicting your tenants: • Failure to pay rent after

is due to them breaching the terms

• Consistently late rental

of their lease agreement.

payments.

If an agreement cannot be reached,

• Malicious damage caused to

and the tenant will not leave of their

step is eviction. It’s important to refer to your state’s residential tenancy authority before evicting tenants as the rules can differ from state-to-state.

the opportunity to remedy any issues. Notice types and periods can differ

evict tenants however, generally this

own accord, the unfortunate next

to them and the tenant must have

receiving reminder notices.

the property.

from state-to-state. The reason for eviction can also impact how much notice is to be given. For example, in most states tenants must be served a Notice to Remedy if they haven’t paid their rent. They will be given 14 days to make the

• Using the property for

payment.

Only at the end of that period, and

illegal purposes, such as drug

manufacturing.

if the rent hasn’t been paid, can the

• Being a nuisance to neighbours.

landlord issue an eviction notice.

• Breach of any other obligation

Some reasons to evict tenants

written in the lease agreement.

Landlords should note that there may be grounds for a tenant to appeal these reasons for eviction, including age, health, and lack of alternate accommodation.

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require longer notice periods than others. Breaches of lease agreement generally only required 14 days’ notice. Meanwhile, landlords who sell their property and need it vacated must give tenants 30 days’ notice for ceasing their lease.


EVICTING THE TENANT After all notices have been

delivered, to end the lease and evict tenants, you need to provide them with a termination notice. The termination notice must: • •

Be in writing. Be signed and dated by the property manager or landlord / property owner.

Be properly addressed to the tenant with correct, legal name.

Where appropriate, give the grounds or reason for the notice.

Be sure to keep a copy of this notice as proof of evicting the tenants.

When evicting tenants, it’s important to follow the correct steps. Failing to do so could result in a landlord being taken to court or

ABOUT THE CONTRIBUTOR The information contained in this article is intended to be of a general nature only. Terri Scheer does not accept any legal responsibility for any loss incurred

tenancy tribunal, where they could

as a result of reliance upon it. Insurance issued by

be ordered to pay compensation.

Vero Insurance. Read the Product Disclosure Statement before buying this insurance and consider whether it is

Give the day on which the lease

right for you. Contact Terri Scheer on 1800 804 016

agreement is terminated and by

or visit our website at www.terrischeer.com.au

which date the tenant is required

for a copy.

to vacate.

https://www.terrischeer.com.au/

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INTERIOR MAKEOVER FOR WINTER

SIMPLE TIPS FOR AN INTERIOR MAKEOVER THIS WINTER The change of seasons can be the perfect time to give your home a makeover. The good news is that you don’t need to spend an exorbitant amount of money redecorating your home.

REORGANISE

USE LIGHT

As time passes it can be amazing

The winter months offer the least

how many objects don’t return

amount of natural light. One way to

to their proper place. It can even

counter this is to make use of lamps.

be the new possessions that we

If you are able to use warm yellow

accumulate but don’t really have a

light producing bulbs, they can

place to store them. Look over the

bring a feeling of warmth as well

rooms of your house, and see what

as light. Lamps also work as a great

really needs to be out on display

way to add interest to a room and

Below are some helpful tips to help

and what you might be able to store

act as a focal point.

you decorate for the cooler months.

away.

REARRANGE

ACCESSORISE

Simply rearranging your furniture

Add some pops of colour into

can give a room an instant lift.

a neutral pallet with various

Winter can be a great time to

accessories. Throw cushions,

create cosy nooks and personal

picture frames or rugs can add a

spaces. But before you start moving

burst of colour as well as interesting

couches, tables and other furniture,

focal points in a room. Alternatively,

take some time to plan where you

you can find inexpensive prints

will shift the furniture to.

from home ware stores that can add colour and style to plain walls.

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WE DON’T DO LIP SERVICE Actions prove who someone is, words just prove who they want to be. Don’t fall for lip service, speak to a Century 21 agent today.

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